Ten days later, people in Jiangsu, Zhejiang and Modu have adapted to this advertisement, and some people even shake their heads and sing this advertisement. Pen "Fun" Pavilion www.biquge.info

Zhang Wei's super rice has also been harvested, and it was expedited and sent to the silver Arowana rice factory for processing, Wang Dongliang contacted CCTV, and two advertisements for silver Arowana will be broadcast in the past two days, one is played before, and the other is an advertisement endorsed by Ren Xianqi.

Morning.

Silver Arowana Rice Factory.

Today ushered in another wave of familiar guests, reporters from the news network, this time it was not Wang Dongliang who was invited by his connections, but the reporters themselves came to the door.

in the office.

Zhang Wei sat on the sofa and watched his father being interviewed.

The reporter took the microphone and said: "Today we are going to make a piece of news, the name is [Marching China, Wonderful Story] Silver Arowana: The Legend Brought by Advertising, can Mr. Zhang talk about the entrepreneurial history of Silver Arowana?"

Zhang Aiguo, who was sitting at the desk, smiled and said: "Speaking of which Silver Arowana is not my business, but my wife and children, my wife is not here, you can ask my son more clearly about this matter." As he spoke, he pointed to Zhang Wei.

Zhang Wei sweated for a while, his father really didn't know much about the development of silver Arowana.

The reporter hesitated for a moment, "Why don't I ask him first, and you can repeat it later." ”

Zhang Aiguo agreed.

The cameraman pointed the camera at Zhang Wei, and the reporter walked over.

"Can you tell us about the entrepreneurial history of Arowana?" the reporter pointed the microphone at Zhang Wei.

Zhang Wei nodded, recalled, and said: "At the beginning, my family was still doing wholesale business in the magic capital, because there were some conflicts with suppliers, and my mother thought about establishing a supply channel by herself, which is the silver Arowana you see now......" He said the development of the silver Arowana little by little, which only changed his role to his mother, and the loan section also changed slightly.

After listening to this, the reporter nodded, and then asked: "Now the outside world is very curious, who designed this advertisement for Silver Arowana?"

Zhang Wei was stunned, he didn't know how to answer, and said that he designed it?

Who knows, Zhang Aiguo interjected, "It was designed by my son, and I didn't say it was good at the time, but I didn't expect the response to be so enthusiastic after it was broadcast." He said as he stood up and walked over.

The reporter and the cameraman were a little stunned, and the two looked at each other.

"Are you saying that god-like ad was designed by him?" the reporter pointed at Zhang Wei in disbelief.

Zhang Wei hurriedly said: "My dad is playing ......"

"It's my son's design!" Zhang Aiguo interrupted and said proudly: "The proudest thing in my life Zhang Aiguo is to give birth to a good son!"

The reporter was a little dumbfounded, this didn't look like she was telling a lie, she was depressed, so she had to ask Zhang Wei again: "How did you come up with such a wonderful advertisement?"

Wonderful?

It's still wonderful to be scolded like this?

Zhang Wei himself felt a little funny, and said: "Actually, it's very simple, when you watch cartoons, you will know when you listen to the advertising words, you don't buy rice during the festival this year, you only buy silver ...... when you buy rice."

"Stop, stop!" The reporter quickly interrupted, and then seemed to realize that it was a little impolite, and sneered: "I know this advertising slogan, let's talk about something else." At this moment, she understood why this advertisement was so vulgar, it turned out to be designed by a teenager, no wonder there was a language problem in it.

Next, the reporter asked about the sales after the advertisement was played, and asked Zhang Aiguo to repeat it again, CCTV news, you can't really let Zhang Wei say anything on the camera, right?

……

In the evening, it was more than six o'clock.

Everyone was waiting by the TV, and then the advertisement of Arowana was broadcast on CCTV, which was completely good, and the people of the whole country were stunned!

"Holy!"

"What kind of brain-dead advertisement is broadcast by CCTV?"

"I'll take it! The silver arowana is too ferocious, it has plagued Jiangsu, Zhejiang and the magic capital, and now it has plagued the whole country!"

"Hahaha! Now the whole country is suffering from the pain we suffered before, Silver Arowana is fair, this time it's good, I support it! But this advertisement is so brain-dead, it's just staining the eyes!"

"What's this stupid than advertising?"

"Damn, can you happily wait for the news broadcast?"

"What the hell is this silver arowana? Nima, can't you ask an advertising agency to advertise?"

Now it's okay, the people of the whole country are scolding the silver Arowana, many people in the advertising industry are also laughing, laughing at the silver Arowana has made the most garbage advertisement in history, of course, excluding the advertising people in Jiangsu, Zhejiang and the magic capital, the people of the three places are kneeling to beg which advertising company to produce this advertisement, is about to learn from it!

At that time, the CEO of a well-known advertising company, who was teaching employees, pointed to the advertisement of Arowana on the TV and said: "You must not learn such a clumsy advertisement, it is harming the enterprise, and we must have a conscience when advertising!"

The employees who listened to the class agreed.

"It's a pit enterprise!"

"Who would dare to buy a product with a dozen advertisements?"

A little while later, it was seven o'clock in the evening.

This point in time is the news broadcast period.

At the beginning, the host talked about current affairs, and then when it was the turn of civil affairs news, the first thing was [Marching China, Wonderful Story] Silver Arowana: The Legend Brought by Advertising!

Then, everyone was confused!

On the screen, the host of the news network said solemnly: "In recent days, Jiangsu, Zhejiang and Modu have triggered a craze for buying rice. ”

The hostess took over, "Well, yes, the citizens are purchasing Arowana rice, and our reporter went to the Arowana factory to interview, it is reported that when walking into the Arowana sales department, the phone inside rang non-stop, and the employees did not need to go out to pull orders, and even one person answered the phone, and the other person recorded on the side, so you can imagine how busy it is." For this reason, our reporter interviewed Zhang Aiguo, the boss of Arowana, and Mr. Zhang showed us the sales report, and the sales in the past 10 days reached 50,000 tons! And before this advertisement was broadcast, the sales volume of Arowana in 10 days was only 10,000 tons! We all know that rice is a fixed consumption, and it is surprising that such a huge sales volume has doubled!

"Five-fold in ten days?"

"Is it possible? This is rice!"

"News broadcasts shouldn't report fake news, right?"

Almost everyone who saw the news didn't believe it, but they couldn't help it!

The screen cut into the interview stage, Zhang Aiguo showed the sales report, and talked about the development history of the silver dragon fish rice factory.

Now everyone can't believe it!

"Damn, it's true!"

"It's really a five-fold increase in ad sales!"

"Just now I watched the advertisement of Silver Arowana and only thought it was so bad, how can it attract so many people to buy it?"

But everyone can't believe it, this is a news broadcast, and Arowana has also come up with a real sales report!

Next, everyone is more curious, who made this advertisement?

The news network met everyone's wishes, interviewed Zhang Aiguo and asked who made the advertisement, Zhang Aiguo pointed to Zhang Wei's picture and revealed, and Zhang Wei said the original intention of designing the advertisement.

In the end, the reporter summed up at the picture: "Silver Arowana! Miraculous sales! From now on, there will be one more well-known rice brand in China, and all this is just because Mr. Zhang's son watched cartoons and was inspired to design an advertisement, I also feel incredible about such a thing, but this is the case!"

Will news broadcasts fake news?

It's a thousand and ten thousand, it's impossible!

"Oh my God, it's a teenager-designed advertisement!"

"I recognize who he is, mysterious boy! No wonder I was able to design such an advertisement, it turned out to be him!"

"It's a mysterious boy! Last time, the newspaper published that he was giving a lesson to the American imperialists, and this time he designed such a rotten thing... Well, magic commercial, what will he do next time?"

"The advertising cow of the mysterious boy!"

"I didn't expect that such a brain-dead advertisement could increase sales by five times!"

"What a scary advertisement! I can't see what's so powerful, but I think it's amazing just by doubling sales!"

"The advertisement designed by the mysterious boy is not clear!"

"It's actually an advertisement that came up with watching cartoons, and the effect is so good, I knelt for him!"

"I finally understand how awesome this advertisement is! Maybe this advertisement looks very brainless, but it can increase so many sales for Arowana in a short period of time, it is definitely a legend in the advertising industry! The only thing I am curious about is, which advertising company made this advertisement? Is it an advertisement designed by them with a mysterious teenager?"

Everyone knows that this advertisement is brain-dead or not, but everyone is stunned by the explosive sales volume of silver Arowana, what if the advertisement is brain-dead? As long as it can increase sales, it will be amazing! What does the five-fold sales represent? It means that Zhang Wei's family can earn five times as much money! Arowana from an unknown enterprise, to the first time in the country to show the people of the country, and then smeared by the Yangtze newspaper, and then two news broadcasts have interviewed Arowana, who can see clearly, I am afraid that as long as Arowana works hard to develop, it is likely to become the largest food enterprise in China in the future!

What is the most important thing for a business?

Make money! A company that can make money can survive!

Silver Arowana is obviously a company that can survive, and it is still a company that can survive well!

……

The boss of the advertising company who was still lecturing before looked confused, and as soon as he finished telling everyone not to learn this kind of shoddy advertising, he was immediately slapped in the face by the news network!

He didn't speak for a long time when he was seen by the employees below, his face was red, and he seemed to have seen what the employees were thinking, the boss was cheating!

The boss coughed and changed the subject: "Let's talk about what's good about the advertisement of Arowana, right?"

"Where's it good?"

"I can't see it!"

"I just feel like I'm sick with words. ”

"What about the language disease? Silver Arowana has created a sales miracle with this advertisement! The sales volume has increased fivefold! Although I still can't see what is good about this advertisement, I am still determined to study it thoroughly, this kind of advertising is a bold new model for the industry, if I can grasp the essence, I can go sideways in the advertising industry in the future!"

"Could it be because of the repeated playback? Although the advertisement of Silver Arowana is timely, it is repeated three times in a row before entering other advertisements, is this the reason?"

No one figured it out!

Yes, I don't know that there is a term called brainwashing in this day and age!

And everyone doesn't understand the violent implantation of advertising production, which is almost the same magical advertisement as stuffed into the head!

……

Salt City Advertising Agency.

That is, the company where Zhang Weijia produced advertisements at the beginning.

Although it was late, it was still brightly lit, and everyone was busy making commercials, when the news broadcast was broadcast, and then these people were completely confused!

Everyone whispered.

"Now Mr. Zhu regrets it!"

"I've long regretted it, and I didn't let me say that our company made it. ”

"I didn't regret it so much before, but now that Arowana has been on the news twice, I think the whole of China is wondering which company designed this advertisement. ”

"That's right, Mr. Zhu just looked a little remorseful two days ago, you can see that Mr. Zhu's face is green after watching the news broadcast!"

"Khan, it's not me who said, Mr. Zhu himself is not good, when the son of Mr. Zhang's family designed the advertisement, he didn't let him say that the advertisement was made by our company, and then when Mr. Zhang came to get the advertising tape, Mr. Zhu reminded him again, just some time ago, it seems that the day before the Arowana advertisement was broadcast, Mr. Zhu also called Mr. Zhang to tell Mr. Zhang, saying that don't say that it was an advertisement made by our company, who do you regret it now?"

Everyone whispered to Mr. Zhu who was standing at the door.

Mr. Zhu didn't know what he heard or what, he walked to the office area with red eyes and angry, waved his hand and scolded: "You're done with your work? Ahhhhhhh

Uh, who would have thought?

When Zhang Wei wanted to come up with an advertisement, no one was optimistic about it!

At the beginning, more than a dozen people in the conference room secretly laughed at it, but what turned out to be? As a result, Zhang Wei should have designed a legendary advertisement! Originally, the advertising company could have taken advantage of this advertisement to become famous!

How could Mr. Zhu not be angry? How could he not regret it? The company's rapidly expanding opportunity slipped away!

The young woman in the conference room last time gently pulled Mr. Zhu's clothes and whispered: "Mr. Zhu, you can call Mr. Zhang, and when others ask, don't you just say that the advertisement is made by our company?"

Mr. Zhu was stunned at first, and then said with great joy: "Yes, yes, yes, I'll call Mr. Zhang now!"

……

Salt City.

in the dormitory.

Zhang Wei just had dinner, his father and Wang Dongliang went to the factory to turn, those two people can care about the production of silver Arowana, now the order is like a snowflake, it is too late to process, fortunately outsourced to Mr. Qiao, Mr. Lin and Mr. Sun Factory Director a lot, otherwise it will be too late to kill the silver Arowana!

Leng Yan washes dishes in the kitchen.

Zhang Wei ate a little bit, and was resting on the chair, when the phone rang, he didn't care to answer it.

"Hey, is it Mr. Zhang? My little Zhu of Yanshi Advertising Company!" was Mr. Zhu's voice on the other end of the phone.

Zhang Wei heard that it was wrong, and hurriedly took down the mobile phone to take a look, and suddenly cried and laughed, it turned out that his father took the wrong mobile phone, but there was no way, almost all the mobile phones brought from the American emperor were the same color, and the color used by his mother was a little different, he put the mobile phone to his ear and said: "Mr. Zhu, my father is not here, is there anything wrong with you?"

Mr. Zhu's tone was very polite, "It's Mr. Zhang, right? Haha, in fact, it's nothing, aren't many people asking who made the advertisement for Silver Arowana during this time? I wondered, can you tell Mr. Zhang about this advertisement made by our advertising company?"

Zhang Wei uh: "Didn't you tell you about it?"

Mr. Zhu smiled bitterly, "I was confused at the time, who would have thought that the advertisement you designed would create a miracle! Two days ago, I told others that the advertisement was designed by our company, but others didn't believe it at all, and said that I pretended to be a wolf with a big tail!"

Zhang Wei understands what's going on, this Mr. Zhu is afraid that he saw today's news broadcast, and knows that his sales are growing like a blockbuster, in fact, these sales are only temporary, and there will definitely not be so much after the recovery of calm, but outsiders don't think much about it, everyone thinks that the advertising is awesome and has increased the sales of silver arowana by five times, so they naturally want to know which company made the advertisement, and casually find out if they have said anything about the inspiration for designing this advertisement.

Originally, it was nothing for Zhang Wei to help Mr. Zhu say a few words, but Mr. Zhu repeatedly said that it was not produced by his company, and it made his father angry, how could Zhang Wei help him speak again?

It seemed that Zhang Wei's voice couldn't be heard, and Mr. Zhu's voice came from the other end of the phone, "Hey, are you listening, Gongzi Zhang?"

Zhang Wei was woken up by him from his contemplation, and was about to know how to refuse, when suddenly a flash of inspiration flashed in his mind, and he held up the phone and shouted: "Hey, hey, hey, why is there no sound?"

……

The other end of the phone.

The signal is not good, your sister!

Mr. Zhu's phone was smashed!

The signal is not good, can Nima still say it so clearly? )