Nine o'clock in the evening.

A business club in Yanjing that can only be entered with a membership card.

Wei Zhixiang, the helmsman of Navi Pictures, Fu Xinwei, the boss of Xinli World, Pan Dong, the boss of Glory Film and Television, and the bosses of Lehua Media, gathered together.

They are regulars at the club, and they often gather here every time a big-budget movie is released, either to quarrel and chatter about box office share, or to fight off Hollywood blockbusters together and discuss countermeasures.

On weekdays, they always like to bring the popular flowers in their own company to come over to enliven the atmosphere and attract people.

But today they didn't bring any of them, and there were only four of them in the room.

Now on the table in front of them, there are also four hologlasses.

"I didn't expect Behemoth Industries to move so fast. Wei Zhixiang, the helmsman of Navi Pictures, sighed, his face full of exhaustion, "We just left on our heels, and they released the product the next day." ”

The boss of Xinli World frowned Xinwei's serious face, "I originally thought that if they released the product in a hurry, the sales of the product would definitely not be good." Even if holographic glasses are popularized, it will take half a year to a year. ”

"What about now?" Pan Dong, the boss of Glory Film and Television, asked, "Lao Fu, you have a good relationship with your e-commerce side, is there any latest news?"

"Now it's in trouble. Xinli World CEO Fu Xinwei said quickly: "Since the holographic glasses were released, I have paid special attention to their movements. ”

"You wouldn't expect that in the hours after the launch, holographic glasses didn't sell well. But the giant beast industry has done a 10,000 lucky customers to gather at the press conference, and now more than 10,000 consumers have bought holographic glasses, not to mention, they have also blown holographic glasses into the sky on the Internet. ”

"Someone blows, naturally someone takes the bait. ”

"It's not just these people who blow it, the media are blowing it too. It's like if you don't buy holographic glasses, and you will be eliminated by society the next day. ”

"Well, now, I heard that all the hologlass-related products in the flagship store of Behemoth Industries have been snapped up. Online sales, their official website and Taobao Jingdong two flagship stores combined, have exceeded 150,000. ”

"Ten...... 150,000?" The boss of Lehua Media was full of surprise, "Then counting the sales in the flagship store, wouldn't they have sold 200,000 holographic glasses today......"

"I guess it's much more than that. The boss of Xinli World shook his head, "I still heard about the 200,000 sales at six o'clock in the afternoon, and it is now nine o'clock in the evening." ”

"Strictly speaking, it's two o'clock tomorrow afternoon, and it's only a day. ”

Wei Zhixiang, the helmsman of Navi Pictures, asked nervously, "So... What about word of mouth?"

At the beginning of the listing, it unexpectedly exploded, but the next day, the word of mouth turned straight and an avalanche occurred, and it was not for nothing.

It has been staged many times in their film and television industry alone, and the [Apartment Love] movie two months ago is not the best example?

In electronics, of course, there is a similar situation.

It is true that Wei Zhixiang personally experienced the amazement of holographic glasses at the party held by the giant beast industry.

But that's just a demonstration of the experience of watching a video, and it's really good to use it to watch movies.

And what about outside of watching movies?

Wei Zhixiang doesn't believe that Monster Industry can make better content in terms of interactive entertainment.

Consumers don't just spend 8,006 just to buy glasses to watch movies. And it is a glasses that are destined to be difficult to make a difference in film and television copyright.

"Current word-of-mouth ......"

The boss of Xinli World couldn't help but smile bitterly, "The reputation is like the original release of Wolf Warrior 2, or it is several times better than it." ”

"Don't be discouraged, maybe things aren't as bad as we thought. ”

Seeing that the atmosphere in the room was too depressing, Wei Zhixiang, the oldest person at the helm of Navi Pictures, cheered up, "Now it seems that the monster industry is indeed terrifying, but let's think about it, the horror of the monster industry is only in electronic technology." ”

"All of you here are towering trees rooted in the film and television industry. We don't engage in electronic technology, so why should we be afraid of the monster industry?"

"What if, the monster industry really steals a Hollywood blockbuster to fight us?" the boss of Lehua Media said with a somewhat flinching expression.

He was frightened by the Behemoth Industry.

Terrifying, in just one afternoon, 200,000 holographic glasses were sold.

I heard that the sales of that kind of Yuanshen gloves and universal treadmills are also very scary. If another month passes, the number of holographic glasses may be able to catch up with the number of seats in offline cinemas across the country.

"It takes a fight to reveal the mystery. Pan Dong, the boss of Glory Film and Television, is obviously on Wei Zhixiang's side.

"You Lehua Media will give a sentence, you can't fight this battle. Wei Zhixiang stiffened his face.

"Hit ...... Beat. "What else can the boss of Lehua Media say.

After all, everyone's interests are the same, and being afraid can't stop the interests from being swallowed up by the giant beast industry one bite at a time.

The hot sales of holographic glasses can only deepen their determination to hold together.

"Well, now that everyone agrees. We are going to take practical action today, and you will mobilize your offline theaters, and first give those little ones who forget their interests and righteousness, a little color. ”

"Good!" the remaining three people said in unison.

……

It was past eleven o'clock that night.

At this point, the Internet is boiling.

As more and more people buy holographic glasses, the word of mouth about holographic glasses on the Internet has also changed from suspicion when it was first released to the current crowd of excitement and ecstasy.

The character of netizens is like this, even if they don't know the truth about one thing. But when thousands, tens of thousands, or even tens of thousands of people are repeatedly touting it, then this thing has become a perfect thing that cannot be slandered by others in the hearts of other netizens.

Even if they haven't touched holographic glasses at all, it's like they haven't seen some movies and still hold some movies to the sky.

The difference is that holographic glasses deserve their toution.

When the time was about to reach 12 o'clock, the sales of holographic glasses on the whole network exceeded 300,000.

This number may not seem like much, after all, in the years when Apple's mobile phone ruled, Apple once set a new mobile phone, selling 10 million units in three days.

But that is an indispensable mobile phone product for everyone, and before that, Apple did rely on amazing product design to win the trust of a large number of consumers.

At that time, it only cost more than 4,000 yuan to get it done once and for all.

Now a series of plug-ins related to holographic glasses have been popularized on the Internet. Anyone who has bought holographic glasses understands that buying glasses is only the beginning of kryptonite.

Users also need to basically match a Genshin glove and a universal treadmill.

The price of these three pieces of equipment exceeded 15,000 yuan, and when people didn't understand the function of holographic glasses at all, they spent 15,000 yuan to jump into the pit.

With the exception of Behemoth Industries, no tech company has such charisma.

When they get their holographic glasses the next day or the third day, they will find that this seemingly impulsive purchase is the most cost-effective purchase they have ever made. It will also make the reputation of holographic glasses usher in a new high.

At the time of the heated discussion on holographic glasses on the Internet, many staff members were quietly doing the same thing in cinemas in various cities across the country.

It was almost 12 o'clock, and most of the movie theaters had finished their last movie, and the staff began to clean the screening hall and prepare to lock the doors and leave work.

At the entrance of their cinema, dozens of promotional posters for the upcoming film are being posted.

Among these posters with exaggerated content or excellent painting style, there is one from Qingyu Media Company.

The person in charge of Qingyu Media Company is called Dong Mei, and their company will have a movie called "My Well" a few days later, which is ready to be released nationwide.

With last year's movie, Qingyu Media Company has become a dark horse in the circle.

This year, they have made steady progress and invested more to prepare a funny style movie with a similar style, but with far better quality than the previous one, to expand the company's territory.

This movie has invested more than 100 million yuan, which is already a masterpiece in urban comedy style movies.

According to the plan, the movie "My Well" will be released simultaneously in nearly 10,000 cinemas across the country.

Benefiting from the good reputation of the previous movie, many movie lovers on the Internet have expressed their expectations, thinking that this movie is very suitable for relaxation, and as long as it is released, it must be watched.

What's even more surprising is that Behemoth Industries also specifically mentioned this movie at the new product launch conference in the afternoon.

It is said that it will be the first film in a virtual cinema with holographic glasses.

What a thing to look forward to, buy holographic glasses, and get a virtual theater of your own for free.

But.

Just when movie lovers were looking forward to it, countless movie theaters across the country were cleaned and ready to close.

A staff member appeared at the entrance of each movie theater.

Without saying a word, they carried a ladder to find the movie poster of "The Well in My House", stepped on it, and tore off the entire movie poster.

It is not the private action of hundreds of cinemas affiliated with the Glory Film and Television Cinema Line, but more than 8,000 cinemas across the country have joined forces very tacitly to pick up the card of this movie together.

There was a ticket seller at the entrance, who was counting the day's income of the movie theater, and when he saw the inexplicable behavior of his colleague, he hurriedly asked loudly.

"Alas~ What's the matter with Xiao Wang, why are you going to tear up the poster, hasn't this movie been released yet?"

"Sister~ This is the order just given by the boss, and I wonder too. The staff who were tearing up the poster were also confused.

"What's the situation, this movie is going to be in advance tickets tomorrow, what kind of madness is the boss, and he can't get along with the money?" When the conductor heard that it was his boss's order, he could only complain in private.

"Sister~ You don't know yet, it's not just our cinema. It seems that our entire movie theater in China is going to tear up the poster, I heard friends in the film group say that Qingyu Media, the distributor of this movie, seems to have offended a great person. ”

"Now it's going to be banned by the whole industry. ”