Chapter 391: Bad Movie Economics
……
Artists are just commodities, and the price of commodities is determined by supply and demand.
Ning Cheng, the general manager of Huasheng Media, who had not moved before, has been warning the people below to maintain friendly relations with Cao Fangfang, but he is not in a hurry to poach people at a high price, on the one hand, because Cao Fangfang has a restless personality and has a certain risk, and on the other hand, he has not yet proved his ability to resist ratings alone.
Their department has a data analysis team, using industry resources to obtain a variety of artist-related data, and now this team leader has made a third report to him.
"Longmen was released on Jiangnan Satellite TV in the mode of first station and then network to broadcast, with a premiere rating of 0.853, and then fell off a cliff in the next few days, and by the third day, the ratings fell to 0.365, a drop of 42%, but on the fourth day, the ratings of the seventh episode rebounded to 0.513, and then remained between 0.5 and 0.6, and the character played by Cao Yifang appeared for the second time in the tenth episode yesterday, and the ratings rebounded to 0.749......"
The team leader had a square mahjong face, and the man said solemnly: "Excluding the influence of other factors, judging from the market reaction, the role played by Cao Yifang is the only possibility for the ratings to recover, even with the most conservative algorithm, I can assert that no matter how much the final average ratings of this TV series are, two-thirds of the ratings are driven by Cao Yifang alone, and he is only a supporting role with less than one-tenth of the starring role, which is an incredible traffic effect." ”
"I see. Ning Cheng calmly rubbed the Huanghuali bracelet, took a sip of tea, and nodded: "The ratings continue to stare at, and there are large changes to be reported in time, and there are ...... You can make a report for me to show me the data that can be recovered from other aspects of Cao's side......"
"The data of his network list, the ratings curve chart of previous TV series, and several channels of his income, make a pie chart...... Show me the growth rate of the endorsed brand as well, and try to exclude other factors, okay?"
"No problem, I'll do it right away. The team leader stepped back in response, walking quickly.
As for Ning Cheng, who seems to be as stable as an old dog......
In fact, I panicked.
He couldn't wait for a more detailed analysis report to arrive at him, so he immediately dialed an extension number and called the person in charge of the artist management department.
"Recently, I hurriedly got in touch with Cao Yifang to formulate three cooperation contracts of the same specifications, yes, the highest specifications, but the content should be divided into priorities, three general directions, the development of the film field, the development of the TV drama field, and a comprehensive point. ”
After hanging up the phone, Ning Cheng became unusually restless, rubbed his hands against his trousers, stood up and paced around the office.
Domestic film and television companies do not have the strong star-making ability of Hanguo, and the first productive force of people is entertainment content, while the first productive force of the domestic entertainment industry is still stars.
In this context, high-quality artists belong to a scarce resource and an absolutely strong position.
Once upon a time, the well-informed Ning Cheng did not take Cao Yifang to heart, because in the past, Cao Fangfang's popularity seemed to be based on high-quality works, which was not his credit alone, but the high-quality crew and variety show platform gave him the opportunity.
Nonsense, almost all film and television companies judge the true value of an artist based on his ability to drive bad movies......
They believe that since the quality of entertainment products is difficult to guarantee, they can only give priority to ensuring how strong the traffic of the starring stars is.
In other words, whoever can sell a bargain for a high price is a dad.
Ning Cheng seems to have seen a super dad who is about to be born.
……
Cao Fangfang took the tablet and watched the drama version of Longmen for ten minutes, but he couldn't swallow this, so he gave up decisively and went to Laoyu.com to watch drama reviews.
He first looked at the evaluation from a few days ago, and the evaluation at that time was more fair and exciting.
[Come with a confused face, leave with a confused face, can anyone tell me that the TV series is not right, can I go to the Consumer Association to complain?]
[I thought it was a dinner drama, but later I found out that it was an emetic tablet. 】
[Costume fantasy suspense idol inspirational revenge cutout drama, one top ten, you deserve it. ] 】
[The protagonist is really dazzling enough! People are low-martial arts painting styles, swords, guns, swords, halberds, fists to the flesh, he is stained with water into ice, killing people invisible, pirated life and death charms, hey!]
[Seeing that the protagonist was angry when he was a child, and instantly froze the five-cent special effect of the entire lake, he knelt down completely, and someone stole your fruit from Lord Pheasant!]
Only about a dozen episodes have been broadcast now, and because the script is bad, many viewers still don't know what this show is expressing.
Cao Fangfang has read the synopsis of the script, and it is roughly such a story.
The hero's father is an important minister of the dynasty, this important minister took a concubine, this concubine is the protagonist's mother, and she is also the once terrifying female devil Yin Ruobing on the rivers and lakes.
Does this setting sound familiar?
In short, the two of them are incomplete, and they reconcile as soon as they touch, rubbing out the experimental product of the male protagonist.
The male protagonist was killed when he was a child, and there were two enemies, one was a general in the dynasty and the other was a grand duke, so the three main lines came out.
1. Revenge.
2. To cure the disease, one is on fire, the other is yin deficiency, and the test product is very entangled.
3. Pickled girls.
Originally, the cheesy story is not impossible to shoot well, but there are too many problems at the bottom of this drama, and it is difficult to cure, Director Xiao is returning the favor when he makes this drama, the budget is very cold, the investor has many requirements, and the script is full of holes, so in the end, he can only make a big bad movie.
But a big director is a big director, there are still pursuits, and a little golden sand can be found in the turbid river water.
That is the martial arts action, the delicacy of the martial arts picture.
The male and female protagonists are not strong, and they can't spare time for training, so they still rely on stand-ins + cutouts, the only exception is the emotional supporting role of Father-in-law Cao.
As a result, it also allowed Cao Fang to gain a huge amount of favorability in the contrast.
Today's latest evaluations are almost all for him.
[The father-in-law's face amazed the bad movie. 】
[The martial arts action is handsome! Cao Yifang can take the route of a kung fu star! And it is said that he doesn't need a stand-in, he does it all in person!]
[As soon as the door of the inn opened, the moment Grandpa Cao appeared, my girl's heart flowed to the ground......]
[It's really amazing, Cao Fang can have a sense of CP if he is a person...... Obviously it's a villain!Why is the interaction with Jinyiwei so cute!]
[What the hell is Grandpa Cao's father-in-law who keeps eating snacks!] Insulting the image of a classic villain! But why do I like it so much! Contrast cutes my face! I want to marry my father-in-law!Why!!!I'm a man!】
[Cao Fangfang is the texture of the movie as soon as he appears, is this the face of the movie?]
[Cao Gonggong's comic face, okay! I made an illustration!]
"You're now eligible to sell at a price. Chen Yaman analyzed: "In the past, those traffic stars, their traffic was mixed with water...... But you're different, you've now proven that you have the ability to drive the ratings of a drama, and it's still a big bad movie. ”
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