Chapter 532: I'm the Best at Spending Money (1st Update)
The total duration of the big fat rabbit version of "Little Apple" is only three and a half minutes, but the topics and discussions it brought have lasted for three days on the Internet and the media, without the slightest sign of abating, and its popularity is getting higher and higher. Pen & Fun & Pavilion www.biquge.info even such a historical event as the merger of the four heavenly kings has been completely covered up.
Thanks to the topicality of the finale program, Jiangbei, Lingdong, and Shannan TV stations, the ratings of the first round of live broadcasts have created a record high, and then they struck while the iron was hot, temporarily adjusted the broadcast plan, and the opening ceremony of Zhongyu Ecological Farm was rebroadcast over and over again, even if it was rebroadcast, its ratings far exceeded the previous Southern Satellite TV's most popular variety show China's good voice.
During the first round of live broadcasts of the three TV stations, the advertisements inserted only recovered seventy percent of the cost of the broadcast fee, but then the rebroadcast of the advertisements made them see the profits at once, and it was a huge profit, because after the animal version of "Little Apple" was exposed, various manufacturers flocked to it, and there was a situation where the price of rebroadcast ads was higher than that of the first broadcast advertising, even so, many manufacturers could not line up.
Compared with the three TV stations, Kudou Video, as an online exclusive broadcast platform, has gained even more.
The video views of the full version of the opening ceremony of Zhongyu Ecological Farm soon exceeded 100 million times, and the pure version of "Little Apple" led by the big fat rabbit reached an astonishing 300 million times, and it is still growing in tens of millions of times a day, and the active users of Kudou Video have increased from the original 300,000 to 4 million.
Thanks to the rapid spread of TV and online media, almost all the people of the country know that there is a Nanshan City in Jiangbei Province, and there is a Zhongyu Ecological Farm in Nanshan City.
In this farm, you can enjoy the live version of "Little Apple", you can get up close and personal with those ferocious beasts, and more importantly, you can also see the totem of Zhongyu Ecological Farm - sometimes cold and sometimes coquettish big fat rabbit.
The customer service department of Zhongyu Ecological Farm has entered the working state of 24-hour rotation, and the consultation calls are one after another, and tourists from all over the country who want to come to play have been scheduled for March of the following year. This is also because, at the strong request of Meng Han and others, Liu Lang increased the number of people receiving people every day by 50%, otherwise, it would be scheduled until May.
Because of the limited accommodation space inside Zhongyu Ecological Farm, many people choose to stay in hotels in Nanshan City, benefiting from the surge of foreign tourists, and the turnover of the entire Nanshan hotel industry has also increased by nearly 30%.
In the conference room of Zhongyu Tourism Headquarters.
"Mr. Liu, in the three days since opening, the number of tourists we receive every day has reached the upper limit of 15,000, and the daily turnover has remained at about 5 million. Excluding various operating expenses, labor wages, etc., the daily net profit can reach more than 1.5 million, and it is estimated that within a month, the entire investment of the farm can be recovered. Meng Han took the report in his hand and reported to Liu Lang excitedly that although he expected the popularity of the ecological farm, he did not expect it to be so popular.
Although the follow-up turnover and profit will definitely decline with the season and popularity, on average, there are more than 20 million net profits a month, and more than 200 million a year. And this is only according to the current scale of the calculation, when the second phase of the farm under construction is opened, the number of tourists will be increased to 60,000 per day, and the profit will also quadruple, that is to say, after next year, Zhongyu Tourism will become a large-scale tourism company with an annual turnover of nearly 4 billion yuan and an annual net profit of more than 900 million.
Compared with Meng Han's excitement, Liu Lang is much calmer, after all, the former Liu Group is also a large group with a scale of over 10 billion, even if Zhongyu Ecological Farm is popular, there is a certain gap with the previous Liu Group.
"The numbers are pretty good. Liu Lang nodded and said, "The most important thing now is to speed up the construction of the second phase of the farm, and there should be no problem in terms of funds, right?"
"There is no problem with the funds, before you transferred 300 million, yesterday, Jiangbei, Lingdong, Shannan three TV stations broadcast fees of 390 million, has also arrived, now the liquidity on the Zhongyu tourism account has reached nearly 700 million, I don't know how to spend it now. Meng Han scratched his head embarrassedly, to be honest, he had never seen so much money.
Liu Lang smiled, "I'm the best at spending money, you take notes, I'll give you a few directions to spend money, and strive to spend the 700 million within three months." ”
"Ahem. Meng Han was almost choked by his own spit, spending 700 million in three months, he felt that he couldn't count the 700 million in cash in three months, let alone spend it.
Since he doesn't know how to spend, he has to listen to Liu Lang.
Meng Han hurriedly took out a pen and paper and prepared to take notes.
"First of all, or the construction of the second phase of the ecological farm, the first phase of our lack of funds, all everywhere can be saved, now it is different, we are not bad for money, so, all things are used the best, don't be afraid of spending money, in addition to the construction period, under the premise of ensuring the quality of the project, the sooner the better, find more construction teams to come, and strive to start construction within 24 hours. The project cost can also be appropriately raised. Based on the above considerations, the budget for the second phase of construction funds has been increased from 300 million to 400 million. ”
"The second is the traffic problem on the farm. There are dozens of kilometers from Nanshan city to the farm, not only is it not convenient for our employees to go to work, but it is also inconvenient for tourists to come, either take a taxi or drive their own, so we must hurry up and buy a batch of buses, I heard that Jirui Automobile produces a pure electric bus, which is very in line with the ecological two words of our ecological farm, first buy a fifty car. ”
"Mr. Liu, let me interrupt, I have the impression that Geeterry's pure electric buses seem to be two or three million. Isn't it a little expensive?" Meng Han said after a moment's hesitation.
"Two or three million one, isn't that fifty only 100 million?" Liu Lang said disapprerovingly, since he bought the Jirui H9, he is full of confidence in domestic cars, especially pure electric buses, Liu Lang has seen the analysis and introduction on the Internet, it is definitely the most advanced in the world, and there are expensive reasons.
"Okay!" Meng Han lowered his head and continued to record.
"The third item, is to open a celebration meeting, according to the performance, the bonus, time, temporarily set during the Spring Festival, now is the busiest time for the ecological farm, everyone has no time, the bonus coverage is all the staff of Zhongyu Tourism, including cleaning and other auxiliary personnel, the total bonus is controlled at about 50 million! ”
"Fifty million?" Hearing this number, Meng Han couldn't help but swallow a mouthful of spit, "Our total number of employees now is only about 1,000, and these 50 million is equivalent to 50,000 per capita?" )