……

"We have had many very good film and television dramas, such as Farewell My Concubine, Dragon and Tiger List, Red Sorghum, Stealing Fire, and Big Names......"

"The TV series has dormant, the rule of Wenjing, and the silent witness ......"

Cai Sheng can be regarded as a treasure of classic domestic film and television dramas, and he smiled: "Have you seen all these works?"

Cao Fangfang wanted to say......

Not really.

There are some classic works in the previous life, but there are no here, maybe it is different, Cao Yifang has been very busy since he came, and it is impossible to stay at home and read all the classic works, and it is too late to look at the flowers.

But this did not prevent him from understanding what Cai Sheng meant.

Cai Sheng didn't want him to answer, and asked himself: "I think you should have seen most of them, then you should understand that these works are worthy of the word classic today." ”

Cao Fang saw that he hadn't finished speaking, and it was estimated that there would be a while, and after standing for so long, his waist and legs were sore, so he sat down with peace of mind.

Cai Sheng has always been known for his clear logic and sharp words, and he was aroused by Cao Fangfang, and soon entered the state.

A writer who has won several serious literary awards is naturally not an ordinary person, even if he does not know the skills of debate, but he knows the way of language, how to express it logically, accurately, and easily understandable.

The rhythm of his words is also very good, and the audience is basically listening attentively, and it is not difficult to understand.

"As far as I know, these works, if they are not adapted from traditional literary works, they are created by excellent film and television screenwriters alone, or by the authors and screenwriters of these literary works, and the entire director-centered creative team works together to feed a work into shape, carefully carve it, and then present it to the audience. ”

Cai Sheng's first rhetorical question was actually quite sharp.

"At that time, did they cater to the market?"

This pause was a little longer, and Lin Yin's body moved, as if to refute.

Cao Fang cleared his throat very contrivedly, and Lin Yin looked at him unhappily, only to see him shaking his head gently.

Lin Yin pressed it down for the time being.

Cai Sheng smiled and asked, "Does Mr. Cao have anything to say?"

These special guests do not have strict rules of debate, and they can speak freely and even steal words.

But no one would be stupid enough to do such a bargain.

Cao Fang also smiled politely and stretched out his palm to signal: "You finish first." ”

"Good. ”

Cai Sheng nodded slightly, with a confident smile on his face, if he was twenty years younger, he might really be a handsome guy with a little lupine scarf.

Very imposing.

"Actually, I can probably guess what Miss Lin wants to say. Cai Sheng looked at Lin Yin, his eyes were bright, and he looked at the fire, giving people a lot of pressure: "At any time, profit behavior will cater to the market to varying degrees, but that is different." ”

"Television stations cater to the market, and they select works created by directors, writers, and screenwriters based on past experience. ”

"But I can tell you with my conscience that the main creators of that period, including me, when we were creating a work, we just had an idea, a good story to tell, or even just a beautiful picture, a charming character, and a simple and simple truth, and we woven it into a story and had a beautiful dream. ”

"Then, according to a certain basic law of creation, we will hold this beautiful dream in front of everyone from the depths of our hearts, frame the plot, set up contradictions, and grass snake gray line...... These basic principles of creation give us a clear idea of how to make the story appealing, and we use creative techniques to cater to the audience, but that's all. ”

"The core of the work is never detached from the beauty of human nature, and this is what we want to express. ”

"Whether it is words or images, flesh and bones are generated around this heart, so we have created excellent works that not only have enough story contradictions, but also have enough stories to be interesting and attract the audience, and at the same time allow them to experience the ups and downs of different lives in such works, and feel spiritual satisfaction. ”

"And now, there are fewer and fewer such works, why?"

"Because creation is detached from the heart! Literary and artistic works that come from the heart have become commercial products that cater to the audience's aesthetics. ”

"Literary and artistic works are subjective art!"

When Cai Sheng said this, his expression was solemn, and his voice was mentioned, and this sentence was so deafening that the logic that Cao Fang had just organized in his mind was scattered.

"Excellent writers and screenwriters, they could have guided the audience to a higher aesthetic taste, but online literature has changed this, so that the aesthetic power has begun to regress like never before, which is why I not only oppose the IP of the Internet, but also oppose the Internet itself. ”

After Cai Sheng finished speaking, he regained his smile and nodded at the audience, "I'm done." ”

The audience woke up from their concentration and applauded the opposing side for the first time.

Cai Sheng's words are not only simple and easy to understand, but also deeply affectionate, emotions are the most contagious, and the audience can feel his sadness and anger.

So they couldn't help but reflect.

Indeed, there was an endless stream of good works in the past, but in recent years, they have become more and more vulgar and superficial.

This may be because of online literature.

Moonlight Red Dust is a very simple author.

He was a little confused now, and his mind was full of words.

Cai Sheng makes a lot of sense!

But Lin Yin was still cold and unmoved, she knew very well that Cai Sheng's argument was problematic, but she didn't know how to fight back forcefully.

She was trying to think.

Seriously, if she had debated in English, she might have been able to play more...... Growing up abroad, she used too little Chinese and was not proficient.

Just when everyone thought that the three of them were speechless, Cao Fang suddenly slapped his thigh and stood up.

"Teacher Cai is amazing, you almost led me astray. ”

Cai Sheng raised his head slightly, revealing an interested expression.

Cao Fang dusted off the hem of his suit with both hands, also revealing his trademark confident smile.

"You brought the argument of the topic to an irrelevant issue, you said so much, starting from the quality of film and television dramas in the early years, there are a lot of nonsense words, in fact, the main purpose is to say...... The quality of the network is not good, and the quality of the current film and television dramas is not good, right?"

Cai Sheng smiled: "Isn't it?"

Cao Fangfang's voice was a little louder and said, "It's really not good." ”

The crowd was in an uproar.

But soon, these viewers recalled the situation of the strange debate, and knew that this was a way to suppress and then raise, and suddenly became curious again.

Moonlight Hongchen looked at Cao Fang with a shocked expression, not knowing what he was going to do.

Cao Yifang said: "I have never denied this, the quality of the Internet is not good, the average quality is not good, and the quality is still not good when you come up with the best works one-on-one to compare with medium-level traditional literature and short stories." ”

He turned to the audience, "But do you know why?"

"I'll digress a bit first. ”

Cao Fangfang's ADHD began to wander around again, and he said as he walked: "Let me ask you, is the quality of the scriptures and classics handed down from ancient times high? Undoubtedly, the quality is very high, and now in the library, you can just pick up a best-selling success book of high quality? Don't think about it, let me tell you, it's all a bunch of, no quality." ”

"It's not because of the declining world, it's just because the cost is different. ”

What Cao Fangfang is now using is entirely the basic concept of economics...... Cost.

"At that time, the cost of publishing books was very high, not because university scholars were not qualified to write books, but also because of the high cost, they carved several times when they put down the pen, and some books were written by the author's life's painstaking efforts, and the quality was of course high. ”

"Now the cost of writing is very low, the cost of publishing books is very low, the network is even lower, and due to the demand of readers to chase more, the author completes the task-based creation every day, and the quality cannot be high, which is very reasonable and logical. ”

The director on the opposite side, Zhou Hongjun, said with an iron face: "You are right, so since the quality is so low, why, why do you still encroach on film and television drama resources." The Internet writes with a pen, imaginatively, whatever you want, the cost of film and television dramas is not low, isn't the cost high and terrible?"

Cao Fangfang quickly cross-examined: "Director Zhou, have you bought a house?"

Zhou Hongjun frowned: "Where did you jump?"

Cao Yifang ignored him: "I bought it, the prime location of Jianghai City, the top floor and the big flat floor, overlooking the Pujiang River." ”

The audience exclaimed, and Cao Yifang hurriedly surrendered his hand: "I'm sorry, I'm sorry, it's not showing off my wealth, it's really not showing off, I just want to make an analogy...... I now think that the houses that are more than ten years old are all old houses, and the old houses are not of good quality, there are safety hazards, and for me, it is easy to be harassed, and if it is too far from the city center, it is inconvenient to have transportation and shopping, so those are not good quality houses. ”

He bites the word bad quality.

"According to your logic, if the quality is not good, it should not exist, because the land resources are limited, the cost is expensive, and those bad houses should be demolished, right?"

Zhou Hongjun said in a sullen voice: "You are sophistry. ”

"It's the law of demand. ”

Cao Fangfang shot back strongly: "The law of demand, simply put, the lower the price, the more demand, and the demand is unlimited, the demand will continue to breed, grow, and never be satisfied, your needs are not the needs of most people, understand?"

"In the past, the cost of books was high, so the quality was high, and now the cost of books is low, so the quality is low, but!"

"Isn't it too much?"

"Isn't it more diverse?"

"Does it satisfy the preferences and appetites of more people?"

"The quality of the network is not high, but it has not created more colorful worlds and more kinds of dreams?"

"With the development of the times, diversification is an inevitable trend. ”

Cao Fang argued into a state, his mood fluctuated, and his brain began to frantically supply nutrients, gushing out an endless stream of ideas.

It even reminded him of a poem.

"Once upon a time, letters were slow, carriages and horses were far away, and I loved only one person in my life. ”

"This poem is beautiful......"

"But the reality is not beautiful, now WeChat is super fast, the plane can fly from Jianghai City to Tokyo in an hour and a half, you can fall in love with a stranger every day, and even complete a home run in one day!"

"But ask yourself, are you really willing to go back in time? Not a thousand years ago, just a hundred years!

He made a joke: "The premise is that you don't have the golden finger of the Internet protagonist." ”

"I don't want to, anyway. ”

Cao Fangfang slowed down, "In the era when there is no flush toilet, I don't want to carry the toilet to flush every day; in the era of no telephone, I can only love one person in my life, but as long as there is a little distance and the joke of fate, it is easy to miss a person's life, in the era of no medical security, a common cold may die, in the era of abundant food, a famine will be starving all over the wilderness, and the city will be full of corpses!"

"The diversity of the times has given us more choices, although our food may not be of good quality, although our air may be polluted, but that must be a better choice, because back in ancient times, everyone could only sleep in pure natural caves, and then die from pure natural beasts, plagues, hunger, cold, and finally become pure natural waste. ”

The audience began to applaud wildly, and they found the original taste of the strange story.

Cao Fang smiled: "I can't think of it, I can pull it from the Internet to the Stone Age." ”

"But that's the reason. ”

"With the development of human beings, there are more needs, the traditional length and subject matter cannot meet the ever-changing reading needs, so the Internet was born; ”

Screenwriter Qin Shijie said: "But facts have proved that the IP adaptation of females is still acceptable, while the quality of IP adaptation of male frequency is too poor to even be accepted by the market, this is not demand, but you want to promote something that the market does not accept." ”

Cai Sheng glanced at him a little depressed.

Qin Shijie's statement is tantamount to agreeing with Cao's perspective.

agreed to IP entering the film and television industry, but thought that the quality needed to be improved.

Of course, Cao Fang would not miss this opportunity, and choked him with a word: "Immortal Sin is commercially successful." ”

Qin Shijie opened his mouth to speak, and then he was silent, he didn't think about how to say it.

Cao Fangfang took advantage of the victory to pursue: "So what I have always advocated is to deepen the cooperation between professional screenwriters and online authors, and shoot ...... Listen clearly, shoot a commercial film and television drama that is good enough and the market likes to see, rather than an art film. ”

Director Zhou Hongjun may have been pitted by the vindictive apocalypse, blowing his beard and glaring: "TV dramas don't need so much commercialization, Mr. Cai is right, we have to guide the audience's aesthetics, and if you blindly cater to them, it will only make the aesthetics of domestic audiences go downhill." ”

"Guiding the aesthetic ......," Cao Fang scoffed, "It sounds terrible, you know? It's a kind of planning thinking, where the social elite determines the needs of the majority." ”

"What does that sound like? Familiar? Planned economy. ”

"It's 2020, and we all know how backward this mindset is. ”

Zhou Hongjun interrupted him: "It is your kind of thinking that causes our domestic literary and art circles to not be boosted, bad films are rampant, excellent art films can't make money at all in China, and commercial films are squeezed by more mature foreign film industries and have no room to survive." ”

Lin Yin finally had the right to speak, and she listed a set of data. (I won't write the number of words)

"Whether it's Europe, Asia, or the United States, the initial film market was dominated by commercial films, and then a group of audiences with higher aesthetic taste were nurtured, and these publics fed art films, and you got the cause and effect wrong, and commercial films were like ...... It's like bread ......."

Cao Fang looked at her difficulties and helped her say: "Commercial films are like rice, and art films are delicacies, and the audience in our country is like the spiritual poor who are still hungry and can't afford to buy delicacies, only a very small number of people are willing to go to the cinema to watch art films, this is our national condition, there is nothing to be ashamed of." ”

"Our first step should be to better commercialize film and television dramas, improve the genre film types and creative models, and the audience's demand will gradually grow, and then there will soon be a group of audiences with higher aesthetic standards, and their needs will allow art films to grow. ”

"Several directors in the past are now unfavorable, mainly because of the concept. ”

"On the one hand, they want to please the market and the audience, but on the other hand, they want to implant the discussion of human nature and the depth of the story, but it turns out to be nondescript and has become a hodgepodge. ”

In the final analysis, the most awesome person on the other side is only Cai Sheng.

He waited for a long time, muttered for a long time.

Then he said: "Without online literature, the film and television industry can flourish." ”

He has given up attacking the network itself and has instead focused on the topic of debate - whether IP should enter film and television dramas.

"As you said, audiences have different needs, but why should the film and television industry go to the extra mile and use IP adaptation?"

"If the screenwriter is not creative, then well, this is also a reverse logic. ”

"The creativity of screenwriters can be cultivated, but older screenwriters may not be able to, and young screenwriters can easily absorb the so-called imagination of online literature. ”

And if the IP of online texts is allowed to invade, then a large part of the screenwriters will be reduced to second-in-command, and they can only live by adapting online texts. ”

"Year after year, they really lose their creativity. ”

"In the film and television industry, screenwriters can replace online writers, and online writers cannot replace screenwriters, which is the cost determined by technical content. ”

"If you want to make an analogy, I'll say one too. China's infrastructure industry is the first in the world, do you know why?"

"Because there's so much to do, it's as simple as that. ”

"In any industry, accumulation comes first, and years of accumulation are enough to create a moat that is difficult to cross. ”

"Another analogy, many people don't know why the United States spends so much on its military every year, right? It would be too uneconomical to just maintain its military lead. ”

Actually, it's the same thing. ”

"A lot of civilian technology has been developed from the military field, such as communications, the Internet, ...... The United States has invested huge sums of money more in order to explore more scientific and technological progress in military research and development and to maintain its leading position in science and technology. ”

Cao Fangfang was really impressed by Cai Sheng.

The heritage of old writers is profound.

"There are many reasons why my country's screenwriters are very poor, and policy factors do account for half of ......"

Cai Sheng is different from Cao Fangfang, he still dares to say it.

In the same way, he said that it was a fair analysis, and when Cao Fang said it, eighty percent of it would be cool.

"We have a lot of subjects that we can't shoot, and a lot of viewers don't know what that means. ”

"This means that our screenwriters are unable to produce an effective accumulation in many types of works. ”

"Suspense films, horror films, action movies, etc., the first two are not to be said, the latter action movie, involving many elements, such as political struggles, gangster fights, modern agents, etc., these contents have barriers to learning, I know several foreign screenwriters, each has its own areas of expertise, one of which is the world's major gangster historical documents alone have been stored in half a room, researched for 30 years. ”

"This means that our writers have all been driven to several crowded areas, such as comedy, romance, ......"

He also made a joke and laughed at himself: "Romantic comedy." ”

"If one day, we loosen the restrictions and screenwriters start learning these types of screenwriting again, they will have to take the path that American screenwriters have walked, go through it again, accumulate it again. ”

"This gap of backwardness is something that needs to be bridged by time, and it is very difficult. ”

"The macro is something we have to accept, and only the micro is what we can do. ”

"Since we can't change the policy, let's let the screenwriters accumulate in the areas where we can exert our strength. ”

"Over the years, because of capital, screenwriters have been called by stars and investors, and have taken a lot of detours, and now capital is gradually rational, if online literature invades, then screenwriters have to miss the time to accumulate......"

Cai Sheng spoke earnestly, and the audience was also attentive.

Xu Nan and his mentor Tang Ruien were extremely rational, and they were not fooled by either side.

Xu Nan nodded contentedly and whispered, "I'm very satisfied with the tip of the needle to Mai Mang." ”

Tang Ruien's gaze stayed on Cao Fangfang, "It's coming to an end." ”