Chapter 556: The Second Episode of the Comedian Broadcasts!

After leaving the Youkan headquarters, sitting back in his car, Zuo Xin dialed Zhou Xing and told him the news. Pen, fun, and www.biquge.info

"You chose my suggestion?" Zhou Xing said with a smile.

Zuo Xin said stupidly: "Your great god's advice, do I dare not listen, the strength of the movement, Roland home textiles are all bloody lessons in front of you, it turns out that those who believe in you will have eternal life." ”

Zhou Xing snorted: "Hey, don't give me a hat like this, I still want to live for two more years." ”

Zuo Xin was immediately amused by Zhou Xing, and then sighed: "From the bottom of my heart, I believe in you very much, and I hope to have good results, but the effect of the first episode is not ideal, so I hesitated." ”

Zhou Xing smiled: "Don't worry, I didn't disappoint you before, this time...... Neither will it. ”

"I hope so, but even if the open rate is not high, at least the 8.5 million is not a loss, as you said, with a good feeling, the brand reputation will come up, and the additional two million, even if there are not many people who choose to read it, but there will definitely be people who will watch it, so calculated, even if the loss is more than one million, this is still affordable. Zuo Xindao.

Zhou Xing smiled: "It's right if you think so, wait for the good news tomorrow, I'm still busy here, let's not talk about it yet." ”

After hanging up the phone, Zhou Xing smiled slightly and put the phone aside.

The reason why Zhou Xing is so sure is because he knew that the interstitial advertising time set by Youkan was only 10 seconds at the beginning, and such a little time was not enough to operate, so he played a trick.

In the first episode of the interstitial advertisement, the option to turn off the ads for free was played out at the beginning, and the viewers who had been poisoned by the ads before saw this, their first thought was to doubt and disbelieve, and everyone was curious and would try it.

As a result, the advertisement was turned off in everyone's curiosity.

It is precisely because this is the normal psychology of most people that the advertising closure rate is so high, and Zhou Xing has long been psychologically prepared for this, so he is naturally not in a hurry.

Not only that, Zhou Xing is waiting for this result, if he doesn't close it, he will be in a hurry.

And with this 'disastrous' failure, it can paralyze Youkan and other advertisers, and then propose to add two million to 80-second ads.

Under the effect of the first issue, no one would believe that changing to an 80-second ad would bring a turnaround, but they all thought that the audience couldn't wait to close at 15 seconds, and if they saw that there were 80 seconds, wouldn't it be faster?

If you put it in normal times and can't turn off the advertisement, the 80-second advertising cost will definitely exceed 20 million, and if it is placed in front of Zhou Xing, a popular player, it will be more expensive, so it will save at least 10 million.

But Youkan will not think so from top to bottom, because they claim to be industry leaders, have many years of experience, and under inertial thinking, they will not be optimistic about the effect of 80 seconds, naturally, in front of the two million given away for nothing, they have no reason to refuse, and it is a fool not to make money!

And the reason why Wang Jin reminded again and again was that he didn't want this matter to spread out, so that people would criticize them for cheating Nongfu Spring of money, which would affect the company's reputation, otherwise he would not have done it again.

In fact, not only Youkan, but also those companies that have been communicated by Wang Jin also think so, and even anyone who understands this matter may not be optimistic, because the facts have proven that if you close for free, everyone will close.

Even if it's not closed, it's probably not because you want to see an ad, but because you ...... Fifteen seconds is too short, and it may be over before they can react.

"I'm sure that Nongfu Spring increased the ad to 80 seconds, and the closing rate was definitely higher because ...... There's plenty of time to close ahahahaha......"

On Zhou Xing's side, it's the opposite.

They are not optimistic because it is a fact verification, and Zhou Xing is optimistic, and there is also a fact verification.

In Zhou Xing's previous life, when Nongfu Spring first came up with an advertisement that could be closed, most people didn't believe it at first, so they tried to click to close, and everyone was pleasantly surprised to find that it was true!

As a result, everyone who tried it was pleasantly surprised, and their favorability towards Nongfu Spring exploded instantly.

Later, Nongfu Spring took the opportunity to launch a two-minute and 120-second documentary advertisement, setting the rule that it can only be closed after watching for 5 seconds, and the vast majority of users were attracted after watching 5 seconds, thinking that they could close it at any time anyway, and they didn't care about this moment, so they watched it naturally.

When attracted by the picture, two minutes is nothing at all, and it passes quickly, and these viewers have all watched it.

In this way, users not only praised Nongfu Spring's 'free closure' for the sake of users, but also had a better understanding of Nongfu Spring's products after watching the video, and even many people wanted to buy a bottle to taste immediately after watching the advertisement, even if they had drunk many bottles of Nongfu Spring before.

Just like the tip of Zhou Xing's tongue in his previous life, everyone was hungry after watching it, even if the snacks broadcast in a certain episode were local specialties that he usually ate.

Friday afternoon.

"I'm off work, brothers, I'll withdraw first. ”

"Hey, why are you in such a hurry, you won't ...... What's the situation?"

"What, I need to hurry home and watch TV!"

"TV? What age is this, and you still watch TV?"

"Look at the comedian, the second episode will be broadcast tonight, it's past five o'clock now, and it's seven o'clock when I go home, get something to pad it, just in time." ”

"What? The second issue of the comedian? What is the week today?"

"You're really stupid at work, what week did you say comedians will be broadcast?"

"I'm going, it's Friday, wait, I'm going too!"

……

"Lao Zhang, I won't go to the square dance tonight. ”

"Haha, that's right, I'm not going either. ”

"Hmm, what's the matter with you?"

"I look at comedians, if I go to dance, I won't be able to catch up. ”

"That's a coincidence, look at it together!"

……

"Dad, I'm out of school, why haven't you come to pick me up yet? ”

"What's the hurry, I'm stuck in a traffic jam here. ”

"Hurry up, it's six o'clock now, and the way home will be blocked for a while, and it's too late to get home!"

"I said, why are you in such a hurry today?"

"Comedian, have you forgotten? You said it last Friday, let me remind you not to forget to watch the show today. ”

"Oh, I almost forgot, look at my memory, okay, wait, I'll take a shortcut later, if you really can't drive, stop your school, let's take the subway back!"

……

In the army of people who get off work and after school on Friday, many people are busy rushing home for a show, just to be able to see it for the first time, instead of falling behind others, they can only watch it online, or watch tomorrow's replay.

The time is getting closer and closer, and when it is close to 8:45 p.m., the advertisement of Nongfu Spring is online again, indicating that the second phase of the comedian is about to be staged!

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The second update arrives, and the next chapter is still at 5 p.m.