Chapter 407: Why Authentic?

Wang Haoan looked at Su Tingting, although this woman is not beautiful, she has a confident temperament on her body, which is not annoying. Even this temperament can be helpful in business negotiations.

However, Wang Haoan doesn't like Su Tingting to be too confident, overconfident, she is easy to be conceited, and conceited people often may fall badly.

Although it is said that the Manchu and Han Brothers have not paid dividends for a long time, and there will be no dividends in the next few years, their assets have been increasing, but the profits have been used to expand.

No one mentions going public, because they all know that the larger the scale, the more funds they can raise when they go public, the higher the stock price will be, and the more they will cash out.

What's more, the current franchise store model has allowed them to recoup a lot of funds and speed up the construction of central kitchens and direct stores, and their assets have actually increased a lot.

This model is now very successful and the work has become much easier. According to the step-by-step development, in a few years, the Manhan Brothers catering can also have more than 1,000 stores, and the annual turnover is hundreds of millions of very easily, and it is even expected to exceed one billion.

It's just that to what extent it can be reached, everyone is not sure. But even if it reaches their minimum expectations, they have made a lot of money.

"If you want to open a food city, then what grade of food city do you want to open?" Wang Haoan asked rhetorically.

Su Tingting was overjoyed, Wang Haoan finally relented!

"Chairman, it's definitely not okay if it's too high-end, those stores will compete with each other for diners, and it's difficult to develop. Since the Manchu and Han Brothers catering is to make snacks, then what we want to open is a snack city. ”

Wang Haoan raised an eyebrow, and sure enough. In the past life, there were also many snack cities in Huaxia, especially those tourist cities were the most prosperous. However, if you want to operate for a long time, one is the taste, the other is the environment, these two are good, the reputation is naturally good, and the locals will be conquered.

The more common snacks are casserole, yellow stewed chicken, spicy hot, rice noodles, bacon flatbread, barbecue bibimbap, oden, etc., in fact, in the food city where these main snacks are located, there are generally box lunches, ramen noodles or something, and some also sell some braised vegetables.

"Where are the snacks in the snack city? How large do you plan to get? Will the store be rented or bought? Is there a focus on the location of the location?" Wang Haoan asked a few questions in a row.

"In fact, I have seen some suitable places now, such as near the Baihui Super Hypermarket, or near other large shopping malls, which are places with a large flow of people~~~. ”

And because most people come here for a long time, they usually choose to eat lunch nearby. ”

Wang Haoan interrupted Su Tingting's words: "Don't you know that there must be Manchurian snacks near Baihui Supermarket? You are the general manager of Manchurian snacks, which is very unqualified." ”

"Of course I know, this is still done by me, and it is all directly operated stores. But the Manchu and Han snack stores are not big enough, at least not to meet the huge customer flow. ”

"Especially when it comes to meals, there are always people queuing up in the Manchurian snacks. If it's a snack city, it's different, the place is bigger, like a university cafeteria-like table, giving everyone more choices. ”

"It's just about solving the hunger of some people, but also making them feel delicious. Of course, snacks are still incomparable to the meals in big hotels, but they are also a specialty. ”

"Because we need a large space, I think it is more cost-effective to lease as much as possible, and the financial burden is lighter, otherwise it will affect the expansion of our Manhan snack direct store. ”

"If you have enough money in the future, you can also buy a store. I will try my best to sign a long-term contract with the property owner, at least 10 years, to ensure that our renovation money will not be wasted. ”

"In terms of size, a few hundred square meters is enough. If the place is bigger, it will affect the sales of these stalls, and everyone will not know what to eat. ”

"Of course, snacks are selected with local characteristics, and it is not convenient to process them with equipment, so just leave them to those stall operators to make them themselves. ”

Manchu and Han snacks have already inspected many distinctive snacks in the country, and chose to add some of them to the menu of Manchu and Han snacks that are easier to process into semi-finished products with equipment, and those that are inconvenient to be processed in large quantities with equipment can now appear in the snack city.

"Have you thought about what if some of the food stalls are duplicated?" Wang Haoan continued.

"No, it won't. When we attract investment, we will make it clear that there is only one stall for each snack, and it must not be repeated. And they also have to pay a deposit to ensure that a stall will be in operation for a period of time, even if the business is not good, they cannot leave suddenly, otherwise it will affect the business of the entire snack city. ”

"So all snacks are for foreign investment, how do you ensure that those who come to the snack city to open a store make real snacks?"

Su Tingting smiled: "Why does it have to be authentic?"

Wang Haoan's eyes lit up, this is the person who understands.

"Some snacks are spicy, and we open in areas that don't like spicy food in Jiangnan, so we have to make changes to suit the taste of Jiangnan people. Some snacks are sweeter, and when you get to places where you don't like sweets very much, you need less sugar. Some snacks have no sour taste, and when you go to some places where you like to eat sour, you have to add vinegar and other condiments. ”

"Just like I have been to many Chinese restaurants in Ghana, but the Chinese food there is completely different from what we are used to, and it is deliberately changed to adapt to the taste of North Americans. ”

"We don't think those Chinese dishes are authentic, but in the eyes of people in North America, Chinese food should be like this, very authentic, and they like it very much. ”

Those stalls in the snack city, the most important thing is to make their snacks liked by customers, not to spread any food culture, those are too metaphysical.

They are in business, in order to make money. Provide customers with food they like, make them satisfied, and feel that the money is not spent in vain.

Of course, it would be best if the customer was very satisfied with the meal and wanted to eat it next time. It's not that people don't like your food, but it's the most distinctive food in their hometown, and customers won't eat it, isn't it sick!

"Very good, I am now beginning to believe that it is possible for you to succeed in making this snack city. Snack City is also going to have a new name, do you have any ideas?" Wang Haoan nodded, very satisfied with Su Tingting's performance.

"How about Manhan Food City, or Huaxia Food City? The name is easy to understand and very atmospheric. "It's full of snacks, but there's nothing wrong with food, and many big bosses still like roadside snacks.

"Then Huaxia Food City. You can contact Guo Jijie and give us a big enough booth at the Baihui Super Hypermarket. ”