Chapter 648 - Opening
If you want to fight for money......
Of course, the north is not as good as Xinda!
The so-called Spring Festival storm, Ding Yi is ready to hurt people with this, and in the place where the market overlaps with the northern electrical appliances, he directly pulled up a big wave of promotional storms. The specific type is naturally the sales champion of the Spring Festival season such as air conditioners and TVs.
Ding Yi prepared a wave to stun Northern Electric.
When Hu Wei asked Ding Yi what he was going to do, Ding Yi smiled and said, "We can directly pull the sales price near the cost line and carry out a long-term activity!"
Hearing Ding Yi's plan, Hu Wei asked puzzledly, "Then our profits will be reduced a lot." ”
In the face of Hu Wei's question, a cold glint flashed in Ding Yi's eyes, this time in the capital, because of the threat of northern Huang, many activities, Xinda Electric really could not continue.
In this case, Cinda Electric may perform well, but it is difficult to meet expectations.
At the very least, the capital will be scorched for a long time.
With Ding Yi's temper and his temperament that can only take advantage of him, can he suffer this loss?
That definitely can't, you have to make it up.
Thinking about it, Ding Yi explained, "The management cost of North Electric will only be higher, and the biggest difference between them and us is that our own funds are far more than theirs, and the debt ratio is also low, they have a heavy financial burden, and we pull near the cost line, and North Electric can't hold it at all." ”
The activities that Ding Yi is going to engage in for a long time are the kind of coupons, which are worth as much as they want.
To be honest, this is a kind of price discrimination, and people who are sensitive to price will care, and those who don't care about price will even be troublesome and not participate.
If the customers who participate in the event will stay near the cost line, but the customers who don't care about the price will make up for a part of the profit.
Similarly, there are some non-overlapping areas, and the areas that occupy a large number of advantages do not participate, which is enough for Innovent Electric to persevere.
But the North Electric is different, their debt ratio is too high.
Hearing Ding Yi's thoughts, Hu Wei was shocked, Ding Yi was the idea of hitting the capital chain of northern electrical appliances......
This is a very powerful move, who doesn't understand the power of broken capital chains?
That's a real breakdown in minutes.
……
Mid-January!
Xinda Electric Appliance Beijing International Trade Store and Princess Tomb Store both opened, and the publicity has long been opened, and as soon as the door opened, it ushered in a large wave of people.
Ding Yi is in the International Trade Center, and Hu Wei is in the princess's grave.
Early in the morning, I saw Wang Lan, Chen Xian'er, and a group of people from Qingxian Film and Television rushing to cheer.
Chen Xian'er, a well-known and recognizable person like Fan Xiaopang, also sang a few songs on stage, which attracted the attention of many people.
After these people noticed this, they found out what Xinda Electric was doing, and when they stopped, they couldn't move.
That's right, this time, the activities of Xinda Electric are very strong, and they are combined with many cooperative units.
For example, the cooperation with the People's Bank, special offers for special merchants such as credit cards, etc., which cannot be copied by Northern Electric. No way, maybe in the electrical appliance store industry, they are not lagging behind, but in the financial industry, they are too far behind.
Similarly, the routines played by Mingzhu were all copied.
It seems that Ding Yi has not received the threat of Huang Beibei at all, and the intensity of his activities is definitely not small. In particular, the TVs and air conditioners, which are the most active, have indeed fallen below the cost price......
Ding Yi is not afraid that Huang Beifang will buy them, he has increased the inventory of these things, and he still doesn't believe that Huang Beifang will really buy them all!
If he really bought them all, Ding Yi would laugh out loud.
Ding Yi originally had the idea of hitting the capital chain of Northern Electric, and he pressed so much money in this regard, he couldn't laugh so much......
That's right, Xinda Electric lost a little money, but the funds quickly flowed away, and the benefits brought by it were not necessarily less than those of Northern Electric. Similarly, North Electric continues to be occupied by these funds, and the funds will only be tighter after that, and there will be little resistance in the face of the activities that Cinda will hold.
Look at the bustling crowd rubbing shoulders......
The cashier over there is brushing and counting the money, and tens of thousands of dollars will be in the account this time, and Xinda Electric, there are many similar cashiers.
Jiang Yu said to Zhang Lang next to him, "Well, business is really good, he can't have tens of millions a day?"
Zhang Lang also sighed with emotion, "Didn't you read the previous report, people sold 100 million yuan a day in Mingzhu." ”
"One hundred million!" Hearing this number, Jiang Yu was almost scared, "Cockroach, you read it right, how can a city sell 100 million a day." ”
One city, one hundred million a day......
Jiang Yu is not clear about the specific layout of Xinda Electric, but just through the usual chat, Xinda Electric has opened hundreds of stores in dozens of cities, and there are always these.
It means that the beads are a little more powerful, but there are hundreds of stores, and there are always ten or eight hundred million a day, right?
And what about that year?
"Damn, don't call me a cockroach!" Zhang Lang faced this indecent nickname, although he had long been used to it, he still showed his displeasure, "I lied to you to do the hammer." Don't say anything else, just look at this side, a cashier, this will be tens of thousands, a few million a day, so many cashiers, that day is not tens of millions?"
After confirming this, Jiang Yu couldn't accept it in the world, "How much money do you say our boss Ding has?"
Well, collect a bank today, open a store with a daily sales of tens of millions tomorrow, and invest in a business with tens of millions of dollars the day after tomorrow......
To be honest, Jiang Yu didn't understand at all, he had to think about buying a bag for his girlfriend for a few thousand yuan.
They are both born as human beings, and there is not much difference in age, why is there such a big gap between everyone?
Despair!
When Jiang Yu and Zhang Lang were chatting, Ding Yi also received a report in the office, flipped through it, encouraged the employees a few words, and put it aside.
Chen Xian'er consciously took it over and looked at it, okay, in this regard, Chen Xian'er's ability was limited, and she didn't understand anything, so she asked, "Can you break Mingzhu's record here?"
Ding Yi shook his head and vomited, "Impossible, looking at this rhythm, a store here will reach the top of 30 million a day, which is much worse." ”
Million?
Fan Xiaopang on the side was stunned.
OMG!
Such a store sells 30 million a day, which is a number she can't even imagine......
Look at her, she is more or less famous, but after filming those two dramas, the price is still very low, and there is usually no announcement, and the money she really earns is not 500,000, and after removing daily expenses, there are not a few left.
This is also the reason why she couldn't get the 200,000 termination fee before.
Thinking of this, and looking at Ding Yi's handsome face and upright body, Fan Xiaopang felt that his body was heating up, and he felt like he couldn't close his legs......