Chapter 605: Anti-Corruption, True and False Ratings!
"I can see that "No War in Peking" is about anti-corruption!"
"Nonsense! Do you still need to look at this? Everyone has said that there is no war, no war! If you want me to say, this Wu Xiang is very bold!"
"What's the big deal about anti-corruption? Moreover, this was the anti-corruption campaign in the last few years of the Republic of China, wasn't that what happened in those years? How corrupt the Kuomintang was, needless to say? ”
"Don't you understand? This is a proper use of the past to satirize the present!"
"You mean it's the last years of the Republic of China now, it's not that miserable, is it?"
Don't try to wave the flag for your master!"
"Khan, it seems that the one who invested in filming this TV series is the so-called Wumao in your mouth, right? Or is it the biggest one, I used to see you scold Wu Xiang like this?"
"Hehe, this face is badly beaten. ”
As soon as "No War in Peking" was launched, it immediately became a hot topic, and countless netizens on the Internet discussed it because of this TV series, because the current historical period, well, is not history, but now, even a blind person can see that corruption is strict.
But you know, there is nothing to do with those big tigers and little flies yet, so at this time, there is such a TV series, and anyone will have various associations, such as connecting with the present.
That......
That's right!
That's right, Wu Xiang was so enthusiastic to vote for this TV series, in order to make you have such associations, if there is no association, then one of our main purposes will be gone, right?
Anti-corruption. Let's do as much as we can, this is Wu Xiang's idea.
It's so lively on the web. That's natural, this TV series is invincible in terms of clicks on online videos recently, and soon news of breaking 100 million came from various websites, and in terms of ratings, this ......
Because it was on four satellite TVs, everyone was still broadcasting at the same time, so. The ratings have been flattened, basically, the ratings of each satellite TV can reach about 0.8. That's pretty good. You know, these are four satellite TV ......
Why are there so few viewers now? It's a problem to even break 1?
This thing is actually very simple, that is, the current ratings statistics are getting more and more cheating. There are not only the reasons for the network to carve up this ratings market. And it's also because this number jù is becoming more and more unreal.
First of all, the statistical base of many satellite TV stations is different, and everyone's numbers are a little confusing, or how to say that Mango Station is always outstanding.
Well, it's not tender to say that people are fake, this is a fake thing, it's all the stations that are doing it.
Secondly, this is a matter of ratings. Until now, it has been impossible to reflect a real situation.
Because in the traditional practice of counting ratings, everyone is counted through guò 'sample households'. To put it simply, it is to find some families in the city, and then put their set-top boxes in other people's homes, and then use the number jù to count.
This sample household is confidential, and it has been filtered through many levels, and it should be said that it is very strict to implement, but it still can't reflect the real ratings!
Why? It's very simple, because there is a problem with the sample itself.
How many sample households are there in a city?
Like Wu Xiang's hometown of Shencheng, there are 300.
Hey, yes, with a population of 7 million, there are 300 sample households, you look at this number, can the ratings calculated by the number of guò be real?
And this is not the main reason, the main reason now is that because of the rapid development of real estate in recent years, many of them have become high-end communities, and in fact, many people have moved in, you know, most of them are young people, and these high-end communities, because of security, property, you can't get in at all!
This is a very critical thing, because the object of your investigation is not right, and most of the communities that can be entered now are old communities, and many of them are old men and aunts, they like to stall a little cheap, because the ratings survey company will give a certain small gift, or collect a number of jù in vain?
You say that the number jù itself is small, and then the subject of the survey has a problem, so can this number jù be true?
And, ah, let's start controlling the ratings now.
Wu Xiang heard a report from his subordinates a while ago, saying that some people gave an idea that could increase ratings, what is this idea?
Go and bribe the square dance lead dancer!
Hey, yes, that's it, don't underestimate this square dance, don't underestimate those aunts, they have important ratings resources.
You said, if a square dance leader aunt, if you call on these old dancing friends to watch a drama together, then there may be a sample household here, then this sample household is one of the 300, it is conceivable that it is very easy to increase the ratings!
The method is a little weird, but this effect, it is definitely a steel drop!
Therefore, looking at it now, this rating is very unreliable, and Wu Xiang feels that we should now establish a new set of standards, that is, we should comprehensively look at this rating based on the number of broadcasts on the network.
This thing is very simple, but it has to be done, this standard.
To tell the truth, in fact, with Wu Xiang's current strength, if he really wants to launch such a standard reform, he will definitely be able to do it, this is no problem, but but!
But it's going to offend people, very, very offended!
Don't underestimate this rating, this rating is money, almost all manufacturers give money according to this rating, if you change this rating, isn't it ruining many people's jobs?
Do you know why there is only one company in China now, called CCTV Sofurui, to do the ratings survey?
In the past, there was still a company called AC Nielsen, which was a foreign company. Although we can't say that foreign ones are necessarily good, but now there is only one left in the market, isn't this a bit of a problem?
Before 2010. AC Nielsen is still investigating this rating, but after that, they were invited out, and the market of this ratings survey, there is only that one left, and this one means that there is no competition, no monopoly. What does this mean, actually......
It's very simple, if there is no greasy in this. I'm afraid only a fool would believe it, it's actually all money, money, money!
So. You Wu Xiang want to change. It's going to have a huge ripple effect, but thankfully there's a network that we can find another way first.
Wu Xiang's approach is, let's make a big number jù and use a big number jù to speak, then the ratings of that TV series.
Let's be honest, with the current technical means, it is completely possible to make this rating clear. There's no need to do that stupid way of doing something like a sample household, but. This method is ...... Why do you have to use this method all the time? It's not because of money!
Of course, the matter of large numbers is definitely a trend, a trend in the future, and in this way, it can avoid the resistance of CCTV, so to speak, now can only do this.
As for whether there is a problem in CCTV, in fact, as long as you look at the previous attitude towards the drama "No War in Peking", you can see some clues.
But Wu Xiang won't say anything, and he doesn't have any evidence, isn't it a rumor if he talks too much? Moreover, this matter is handled by the relevant departments, and Wu Xiang firmly believes that sooner or later there will be a bright day.
However, before that, it was time to cooperate with CCTV, right? It's not that there are no good people there, right?
But the drama "Beiping" was originally 7 major actors, but now it has become 9, so what's the difference?
In fact, it's very simple, Wu Xiang just thinks that there are many things in the original version of this drama that are not carefully filmed, that is, when Xiao Jiang was fighting with Kong Lingkan, what did Lao Jiang and Song Meiling say and do, and they didn't act.
"The Great Cause of the Founding of the People's Republic of China" is played in some of it, but it is somewhat unsupported by historical background.
That is to say, during "The Founding of the People's Republic of China", because the scenes of the movie could not be explained so clearly, there was only Xiao Jiang's anti-corruption scene, but nothing else. And now "Beiping" only has the historical background at that time, the economy of the Kuomintang is corrupt and corrupt, but there is no Xiao Jiang's anti-corruption, it is all from the side.
Wu Xiang felt that the handling of this place was a little pale, of course, if someone was very familiar with history, then there would be a feeling, but what if he didn't understand history?
So let's just shoot the personal stories of the above, Lao Jiang Xiaojiang, and the people below, that is, the so-called Fang Mengao, Zeng Dada, these personal stories, are all filmed, and they are suitable for all ages, how good is this.
As a result, the ratings and the number of online on-demand broadcasts are naturally a double harvest!
The box office of the movie has reached the level of one billion, and the TV series is also dominant, which has achieved excellent results, and the development of 307 in all aspects has also entered a mature stage, Wu Xiang can also make his movies with peace of mind, this guy is very comfortable filming in the Tianshan Mountains, while looking at the beautiful scenery comparable to the snow-capped mountains in Switzerland, while shouting a bunch of big stars, there are many well-known Hollywood movie stars, South Korea's first director or something, and the wife and children are all in battle, the most interesting thing is that others don't know yet.
If life is like this, what more can a husband ask for?!
However, just when Wu Xiang felt that he had no pursuit in his life, and the value of his life was about to be realized, there was bad news.
On February 2, 2013, Wu Xiang and Haiqing received a call from Beijing almost at the same time.
"What are you talking about, don't cry, what are you crying about?
"Wait a minute, I'll go out and pick it up! ”
What the hell is going on?
Wait for this strange couple to adjust their position and let the mobile phone signal get the maximum increase.
"How is that possible?"
"You didn't lie to me, did you?"
The two of them received a phone call, and the content was almost the same, that is, Mr. Bai Han was critically ill! (To be continued......
PS: Thank you for the monthly pass of Wangyun Mountain, thank you for the reward of the moon and the nine days, thank you very much!
What, don't worry, everyone, the black car will soon release today's third chapter, thank you for your support!