Wei Xiaofan frowned and didn't speak for a while.

He stopped talking, and the atmosphere fell silent.

Wu Qian and Zhao Pinglei next to him were also not easy to answer, so they could only signal Ruan Tinglin with their eyes and continue to grind and bubble.

"Mr. Wei......"

Ruan Wanlin had just said a word, but was stopped by Wei Xiaofan raising his hand, "Director Ruan, you are short of money, right?"

"Yes!"

Ruan Wanlin said seriously, with a sincere face.

In 30 years, this will definitely be listed as the "bad joke of the year", but now it is an out-and-out fact.

Wei Xiaofan nodded and asked: "Your Huaxia TV is such a big platform, why can't you use the free time of these programs to advertise?

"I know your way of Xiangjiang, but we haven't done it here before. Zhao Pinglei said.

"Isn't it time to reform, reform, and release? Why don't we make an agreement?" Wei Xiaofan said, ""Bao Qingtian" has a total of 160 episodes, and we charge 10,000 yuan for each episode, but the 1.6 million yuan, we turn around and donate it to Huaxia TV for development. ”

"Really!?"

Ruan Tinglin's mood suddenly perked.

Isn't that the equivalent of a left hand to a right hand?

Without spending a penny, you can get the right to broadcast "Bao Qingtian", which is definitely a good thing!

But compared to her, Zhao Pinglei is much more cautious: "Mr. Wei, what do you mean by the charge for a single broadcast, or the buyout broadcast price in our mainland?"

"Buy it out. Wei Xiaofan said briskly.

Zhao Pinglei's face was relieved, but he still had great doubts, "But in this way, your Kirin Group will not benefit anything...... Can we talk about what we have to pay for Huaxia TV? As you know, there are some things that we can't decide by ourselves. ”

"It's very simple, it's the advertising time I just talked about. Wei Xiaofan said eloquently, "When each episode is broadcast, leave 1 minute for us before the broadcast, and leave one minute for us after the broadcast, and we will make our own commercials for broadcasting." As long as the content of the advertisement does not violate the laws and regulations of the Mainland, then you should not block it. ”

"Advertise before and after the TV series is broadcast?" No, no, no, no......" Zhao Pinglei's head was big, and he quickly shook his hand.

Huaxia TV now has advertisements broadcasting, but they are all in the column of "Business Information", focusing on advertising.

A few months ago, the advertisements for the Kirin recorder were broadcast in this column.

It is indeed a bit strange to make a special advertising column and broadcast it in a centralized manner.

But what's even more bizarre is that there are still many people watching this "Business Information" program.

This can only show that Chinese people are too boring now, and they can even watch advertisements with relish.

Originally, Huaxia TV was a financial allocation from the state, and it didn't care about any operating income at all.

But now that everything is in ruins, everything needs money, how can the state allocate more money to them, so Huaxia TV also gritted its teeth, learned from Huhai TV and them, collected some money, and started advertising.

But the advertising time is some unimportant time, such as the advertising king of later generations - before and after the news broadcast, which is absolutely untouchable, and I don't even dare to think about it.

For another example, now Wei Xiaofan said that before and after the TV series is broadcast, they have never tried to implant ads.

A TV series is a TV series, how can you use a TV series to advertise?

These places can do it in Xiangjiang Treasure Island, but we can't do it in the mainland!

Seeing his refusal, Wei Xiaofan was not angry, "I know that there is no such situation in the mainland, but shouldn't there be a first attempt in everything......?" The only suspense now is whether you have the courage to make a change!"

"Isn't this kind of change good?" Wu Qian said slowly, "If advertisements fill the TV screen anytime and anywhere, then wouldn't our audience suffer greatly? They are here to watch meaningful and good-looking programs, not advertisements." ”

Wei Xiaofan didn't know how to speak for a while.

In his opinion when he went to Xiangjiang, Wu Qian's statement was very ridiculous.

Without the injection of commercial elements, it is impossible for TV stations to produce any good programs, and it is a large amount of capital investment that will have so many colorful programs and TV series.

And if there is no large amount of advertising money to produce, then the TV station's programs will be like the current Huaxia TV, which is basically boring.

But Wei Xiaofan is also a native of Huajing in the mainland, of course he understands why Huaxia TV has such concerns, and has such simple and simple ideas.

This is the era!

While Wei Xiaofan was thinking of a way, Ruan Linglin here stood on his side again, "Director, Lao Zhao, I think this matter can be tried." ”

In Wu Qian's frowning, Ruan Tinglin said to herself: "Seeing that the audience's tastes have improved, we must not be stubborn in the old way of doing things. I think this method of adding advertising is in line with the current international development, didn't he say when he came to inspect us? We must boldly learn and catch up with foreign TV stations! Such a change can be the first step!"

Wu Qian didn't understand it yet, and Zhao Pinglei next to him immediately knew what Ruan Wanlin meant.

Ruan Tinglin is the deputy director of Huaxia TV, but her more important position is the director of the TV drama production center, and now the TV drama production center can't even open the pot, and the filming of a "Journey to the West" has to rely on the sponsorship of the Kirin Group to make it, let alone other TV series.

Therefore, Ruan Tinglin wants to expand her financial channels and have more money to use to make TV series.

The above allocation is just a little bit, Ruan Tinglin can't get more, so she can only think of another way.

Wei Xiaofan's idea of adding advertisements before and after the TV series is broadcast is not so simple for "Bao Qingtian".

Once "Bao Qingtian" is broadcast, everyone likes to watch it and cause a sensation, then the advertisement will definitely have a great effect, and advertisers will naturally see this, so they will also snatch the advertisement in this time period in the future.

Who says that commercials before and after a TV series can only be broadcast for one minute? Two minutes or three minutes are not the same?

According to the time of 15 or 30 seconds of an advertisement, how much does this have to sell?

If you have money, won't the TV series be easy to film?

In this way, Ruan Tinglin's life will definitely be much better.

But in the same way, Zhao Pinglei will also have a better life!

Director Wu Qian is already 53 years old, and he has been in charge of Huaxia TV for more than three years, and his energy is obviously insufficient, and he will take a back seat in two years at most, and he happens to be the most promising person to take over as director.

If in the past two years, relying on advertising can bring a lot of income to the station, on the one hand, the station will be more comfortable in producing various programs, and on the other hand, the treatment of the employees in the station will also increase, and they will not be as tired and unaffordable as they are now.

If the program is done well, the people above will be satisfied with themselves, and the employees in the station will support themselves if they are well treated.

With the support of these two aspects, his position as the director of the station will be very stable.

Ruan Tinglin naturally can't compete with herself, because she is a woman, and the director of Huaxia TV is generally impossible to be a woman, and then because the TV drama production center in her hand is a very good department, she is happy to be in charge there, and she is not interested in the director.

Therefore, the two are not only not competitive, but also mutually beneficial.

If you stand up now, you can not only form a favor with Wei Xiaofan, but also give Ruan Tinglin a favor, which is definitely a double win.

Zhao Pinglei had a plan in his heart, so he also said slowly: "Director Ruan is right, Director Ruan also has a certain amount of truth, Mr. Wei, you are not incorrect in your consideration...... Although I objected to your idea just now, Mr. Wei, I remembered that Xiao Lao and Yun Lao had been giving us instructions on our work. At a time when everyone is learning from advanced countries, it should be possible for us to make some changes within a controllable range. After all, this is Yun Lao's ardent hope for our cooperation with Kirin Group!"

Zhao Pinglei deliberately put the word "Yun Lao" a little heavier.

Wu Qian immediately came to his senses.

I insisted too much on the tradition of Huaxia TV, but I forgot that the times have changed now, especially Yun Lao personally greeted him and wanted to promote this cooperation.

Even the group of people from the Broadcasting Administration have already passed the review, and the director has called him to let himself experience support, why is it that when it comes to negotiations, he is so stubborn?

In this 1981, the word stubbornness is not a good one.

If the leader misunderstands because of this and lets himself go to the second line of work in advance, it will definitely be a shame.

"Ahem, you all have your own advantages, let's have a meeting together in the station later, let's discuss it!" Wu Qian said, "In this way, Mr. Wei, it's going to be noon soon, if you don't dislike it, let's have a light working meal together, how about it? Your understanding of TV dramas and business must be much deeper than ours, while we eat, you can tell us more! Let's study and study!"

"Okay, then I'll be respectful and obey. ”

Wei Xiaofan said with a smile.

From Wu Qian's attitude, it can be known that this director has been shaken after being turned against the two deputy directors below.

Wei Xiaofan has never had extravagant expectations, and he will talk about things in one day today.

It must be very complicated and difficult for the first time that China's largest television station has made advertising reforms, and it is not something that can be done in just a few days.

But as long as they have the attitude to talk about and want to cooperate actively, then the day of success will not be too far away!