Chapter 820 - Sending the car to the supermarket
That night, it is said that Wu Bucheng had a meeting with his subordinates for a long time, and the next day news came out that the political axe intended to consider letting a number of domestic car companies jointly invest in the motor vehicle testing center to create a higher Chinese standard.
After Wang Haoan got Li Dafu's report, he showed such a smile. After this incident was promoted, the next development direction of Jili Automobile was also determined, highlighting safety.
In the previous life, many people had a stereotype that the cars of the island country were just a thin layer of iron, and the better bicycles could not hit them, and the safety must be extremely poor.
However, the real test data shows that the protection measures for drivers and passengers of the island country are still very good, and they are also leading in the world.
Their cars are not bump-resistant, but it is precisely because their car shell is easy to dent that they have a better shock absorption effect and better protect the safety of the people in the car.
In fact, the reason is easy to understand, but ordinary people rarely encounter violent impacts, most of them are just scratches, they prefer that their cars are not easy to dent, do not always do sheet metal repair.
Wang Haoan also plans to let Geely Automobile develop in this direction, which can also reduce the weight of the car, make the vehicle more energy-efficient, and also reduce the manufacturing cost of the car.
Of course, those are the future development direction, at the moment or the existing models are done well, and soon another year will pass, some models will be launched new, change the engine displacement, change the parameters of some spare parts, and the performance will change greatly.
At the end of December, Zhang Kun brought over a document, saying that it was Huaan Company and Jili Company, and asked Wang Haoan to take a look at it, and it was implemented without any problem.
It is a document for the year-end benefits of the company's employees, and Huaan Company and Jili Company have the same idea, hoping to buy some shopping cards of Baihui Commerce and Trade and issue them to the company's employees as year-end benefits.
The bonus that should be issued is normal, but it will not be like other companies, sending some food such as rice, flour and oil, fruit or anything is not necessary, and others may not like to eat what you send.
In fact, those foods are cheaper, and there are quite a lot of things.
In the past, some factories and enterprises did this, and the workers were very happy, because at that time, wages were low, and many things were available in limited quantities, and you couldn't buy them even if you had money, so some food would be very popular.
But now that several years have passed since the reform of state-owned enterprises, and China has joined the WTO, the domestic economy is developing rapidly, and there are not too many daily necessities in demand.
At this time, the employees will not be happy at all when they distribute those food, daily necessities, etc., and they will feel troublesome. In the past, people lived in factory dormitories, but now this is not the case.
"A shopping card of 1,000 yuan for ordinary employees, this is okay, 3,000 yuan for grassroots management, 5,000 yuan for middle-level management, 5,000 yuan + 3,000 yuan for senior management, which is a bit low. You discuss with Mr. Li, make some adjustments to the benefits of senior executives, Anjie Holdings has also launched a shopping card, and Li Twist Company also has a shopping card, ask if you want to increase it. ”
"Also, after purchasing so many shopping cards of Baihui Commerce and Baihui Supermarket, let's start more cooperation with Baihui Supermarket, so that Jili's new car can appear in the store display of Baihui Supermarket. ”
In-store displays?
Zhang Kun was confused, he hadn't done it before, could the car still drive to the supermarket?
……
It's New Year's Day again, and many people want to visit their homes or go home to visit their parents, so they stop by the supermarket to buy something.
Baihui Supermarket, the largest supermarket chain in China, is naturally everyone's first choice, as long as there is this supermarket in their city.
As soon as some people entered the supermarket, they found that there seemed to be something wrong with the supermarket today, and the layout seemed to have changed somewhat, but it was normal for holidays.
But when they went down to the first floor and were about to check out and leave, they found that outside the cash register, there was an open space, a large tempered glass cover, and a car was parked in the cover.
No wonder I felt a little strange when I came in, it turned out that there was an extra glass cover here. A lot of people were gathered there, all looking at the car.
"Hey, it's the first time I've seen a car drive into the supermarket, not to mention, it's beautiful. ”
"Yes, it's beautiful, our company manager drove this car, saying that the performance is very good, and many leaders also take this kind of car. ”
"Nonsense, the leaders all sit in cars, where is there an off-road vehicle. Someone retorted.
"I'm not talking nonsense, do the leaders want to go to the countryside? The roads in the townships and towns are not good, can you not sit on this kind of high chassis? This is called an SUV, not only an off-road vehicle, but also much more comfortable than an off-road vehicle. ”
"Isn't it just a car, what's there to see, you and I can't afford it. ”
The car is very beautiful, and he likes it, but he doesn't have any money in his pocket. The monthly salary is more than 2,000, let alone buying this kind of car, buying a motorcycle has to be considered for a long time.
"Eh, why are there a lot of people over there, is there any activity, go and see?"
The two leaned over and found a large poster with the words "Baihui supermarket shopping, win a free driving year".
When they looked closely, they found that they were holding a shopping receipt from Patrons Supermarket, and if they registered the receipt number here, they would have a chance to win Geely - more than one year of free use.
Free use rights, that is to say, this car gives you a year for nothing, not a penny. The car will also buy full insurance, if there is a little damage, just take the insurance, you don't have to be afraid.
This kind of good thing, no wonder so many people queue up, all of them are registering the receipt number.
"Eh, just give me the right to use it for free for one year, I thought I would give a car for nothing. ”
The person in charge of the event has a black line, and you think it's so beautiful. We're here as a promotion, and you don't have to pay anything extra to get a year's right to use it, isn't that enough?
This car is 258,000, for free, how high our cost is.
Give it to you for a year, and then these cars are recycled, transported to several big cities such as Beijing and Modu, and sent to newly opened car rental companies.
The cost of a new car for a car rental company is a bit high, but since it is invested by the company itself, it seems that it is not appropriate to buy back Geely's second-hand cars.
Use this campaign as a promotion, and then send the old car to the car rental company, and continue to make money, which can maximize the benefits and minimize the cost.
The promotion effect in Baihui supermarket is not worse than that of newspapers in some places, because the customer flow here is very large, and now there are fewer and fewer people buying newspapers.
This kind of promotion model is unthinkable to others, but the effect is very good, because many people also took some Geely car brochures directly from him, which have the addresses and telephone numbers of local 4S stores and sales stores.
It seems that during this period, the sales of Geely cars can increase a lot.
……
The new book "My Witch Sisters", please go over and collect it, vote for a recommendation, and the big guy with the book list will include it, thank you