Chapter 127: From Greed to Reason

It has been said that business negotiation is the process of moving from greed to reason.

Tariq was not angry when he saw that his $1.5 million offer to buy the other party's Jianyì was rejected.

After all, his original purpose was to use ridiculous quotes to stimulate the other party to say their psychological bottom line.

After quickly analyzing Wang Lili and Hu Yiting's words, Tariq had a spectrum in his heart: "Wang Lili thinks that this product will make a profit of 30 million US dollars, and Hu Yiting said that the research and development cost of this product is 300 million yuan, and the combined cost of the two is about 60 million US dollars." That is, the other party made a vague offer of $60 million. ”

Tariq certainly knows that there is a lot of water in this cost estimate, and according to his years of experience in business negotiations, if he encounters an opponent with a sky-high price, the final offer can be cut in half. Experienced Tariq once slashed his rival's offer by 90 percent when he bought a small company in Silicon Valley, and still completed the acquisition.

Malmo's thoughts were basically the same as Tariq's, and he knew that his main purpose in this negotiation was to assist Tariq in his fight, so he immediately shook his head in disapproval: "Your ideas are too unrealistic, this price is simply impossible." ”

Tariq's tone was even more resolute: "Cyrix is the world's top processor chip designer and manufacturer, and our latest 6X86 processor has strong performance and even more integer computing power than Intel!

So! We don't need anyone's help! If you're sticking to this ridiculous estimate of costs and profits, then please go back. ”

After Wang Lili understood, she was taken aback, and said in her heart, Didn't you invite us here? The conversation collapsed in just a few words? The eviction order was too annoying!!

Wang Lili said angrily: "Are you inviting us here just to buy our company? We thought you were going to buy our products! ”

Wang Lili said that her face was frosty, but she couldn't make up her mind for a while, so she had to look at Hu Yiting and wait for him to make up her mind.

Hu Yiting lazily took the coffee from Malmo's female secretary and smelled the fresh and sour aroma in the cup. He said, "Mr. Tariq, your 6X86 is a piece of garbage compared to Intel's Pentium!"

As soon as these words came out, everyone present at the Cyrix Company turned angry.

Hu Yiting continued: "It is impossible for you to achieve the goal of selling 1 million tablets by the end of the year. It's impossible!"

As he spoke, Hu Yiting took a sip of coffee. "This year, the global shipment of 386 processors is about 8 million pieces, Intel has withdrawn from this low-end market, AMD currently has 80% of the share, and Cyrix's share in it is less than 10%.

In the 486 processor market, which has shipped up to 38 million units, Intel has more than 40 specifications in its product family. It has surrounded the entire market, and AMD only has a share of 4 million units in it, and your Cyrix share is not even half of AMD's, in other words, less than 2 million units.

As for the Pentium-level processor, I tell you honestly, this year's market size should be about the same size as the 386 processor market, about 8 million pieces.

And your 6X86 has not been launched until today, and you want to sell 1 million pieces by the end of the year, isn't it ridiculous?

At the moment, even AMD's 5X86 processor is struggling to survive in the face of Intel Pentium. You haven't even sold 500,000 pieces in a year, and you only have half a year, but you have to beat AMD, which has been stepping on your face, and sell 1 million pieces, I think, if you want to use a Chinese word to describe your company, it is to be kicked in the head by a donkey. ”

Malmo angrily refuted Hu Yiting: "Our 6X86 processor has stronger integer computing capabilities!"

Hu Yiting sneered: "That's not uncommon for Intel at all, because they think that the integer operation performance of the current processor is enough." It's like someone building 100 floors, and you start work behind them, and you build 103 floors and you're proud. This is simply a pointless comparison!

If you really have the ability, you should also raise the floating point arithmetic ability, at present, the Windows graphical operating system has become a trend, and the future development direction of the computer is to make everything graphical. Your floating-point computing performance is so poor, how can you compete with Intel? I guess even AMD can't compare. ”

Tariq listened to Hu Yiting's words, and his heart was shocked, the other party's analysis of the processor market was very accurate, and the numbers were detailed, as if he had conducted market research in advance. And the other party can see at a glance that he is bragging. unabashedly mocked his so-called 1 million shipments.

Tariq found that his palms were sweating, and he was playing with fire, and if the other party really brushed his sleeves away just now, it would be really troublesome

"Okay, the market aside, may I ask you how much stock you have in Chongguang now?" Tariq asked.

Hu Yiting blew on the coffee, drank it all, got up and said, "The reason why I didn't leave just now is because I don't want to waste such a good coffee."

We will not talk about cooperation with companies that do not know how to respect. If you want to buy our chips, just come to our company to order, but don't try to fool us in the future, and we will never walk through this door again. ”

After speaking, Hu Yiting said to Wang Lili, who stood up: "Mr. Wang, let's go, the people here are all stingy neurotics, and they can't waste time with them." ”

Wang Lili smiled and nodded, and followed Hu Yiting to the door of the office.

The scene has taken a turn for the worse!

Malmo panicked, not knowing what to say, so he looked at Tariq.

Tariq was anxious, he never expected that the other party would be so tough and didn't take a big company like Cyrix seriously at all.

However, at the product launch conference in the morning, the shocking running score was always imprinted in front of his eyes and lingered. He deeply understands how important Chongguang's products are to Cyrix's processors!

In a hurry, Tariq stood up and said, "Ms. Wang, Mr. Hu, please stay, I didn't mean to offend your company, it's just that your offer is too high, and I can't accept 60 million US dollars at all!"

When Hu Yiting heard this, he smiled secretly. "Isn't the initiative coming back!"

He turned around and said with a stern expression: "Who told you that we are going to sell the company? We only sell products, terminal products." ”

Tariq was extremely bored with Hu Yiting, and said that this young engineer was much more difficult than their president.

He squeezed out a smile and said, "Then please forgive me for misunderstanding what you meant. Please sit down. Let us continue our consultations. In addition, our company has arranged a luxurious cocktail party tonight, so please be sure to enjoy it. ”

Wang Lili and Hu Yiting glanced at each other, nodded to each other, and sat down again.

Hu Yiting twisted his butt vigorously on the leather sofa. Only then did he say comfortably: "I see that you are talking in a roundabout way, and now it's up to me to speak." ”

Tariq was on fire in his heart, but he still had a smile on his face: "Please!"

Hu Yiting said: "First of all, if you want to buy our products, we are definitely welcome.

At present, we are already supplying Changxiang Computer, and Changxiang Computer is about to launch a motherboard equipped with our coprocessor, and you have already seen the sample, and you should have tested it.

In short, with our coprocessor chips, Intel's Pentium processors will make a qualitative leap in multimedia processing power. Abuse AMD and Cyrix products like dogs. ”

Hu Yiting waved his arms vulgarly, and described it as vividly as possible in the most slang English: "Do you understand how to abuse a dog? I don't speak English well, and if it's not accurate, you can correct it. ”

Wang Lili frowned slightly, pursed her lips and couldn't help laughing.

Malmo glared at Hu Yiting with an angry face.

Fang Peng looked at Hu Yiting in surprise, and said in his heart, how can there be such a strange thing in the computing institute! This guy is crazy!

Tariq was almost crazy: "I understand!

Hu Yiting avenged Tariq's intimidation just now, and he was satisfied. Zhengse said: "This chip has 57 built-in multimedia instructions, this set of instructions perfectly supports Windows, and can be directly called under Windows95, even if it uses a 486 processor." You can also watch VCDs and DVDs, and even play 3D games without lagging. If the software developer optimizes for the instruction set, the processing speed of multimedia data can be increased by up to 80%, and the software can run up to 50% faster. ”

Hearing this, Tariq was completely attracted by the high performance of the product.

"Did you test it?"

"Of course. We tested it with a 486DX/100MHz and Pentium 65MHz processor, and the acceleration was fantastic. ”

"Did you apply for a patent?"

"89 international patents, including 57 instruction sets and various IP core designs. ”

"What's your design rationale?"

"80% of the processor's operations are done by the 20% of all instruction sets, so designing a targeted coprocessor chip for that 80% of the operations is the most streamlined and efficient way, and we have built-in floating-point registers in the coprocessor to optimize the floating-point computing power to the maximum. ”

"I see, that's why you guys can help the system improve floating-point performance so much!"

Tariq only knew from what Hu Yiting said that Chongguang Company is indeed a company with super technical strength, and their research and development direction is undoubtedly the most cutting-edge technology field in the world, after all, even the hundreds of engineers in Cyrix have not been able to develop a similar product, and floating point computing performance has always been an insurmountable hurdle for them.

Tariq said eagerly, "I'm sorry, the offer I made at the beginning was not researched, let me ask, if your company is going to accept the acquisition, what is the psychological price?"

After speaking, Tariq looked at Hu Yiting and then at Wang Lili, he really couldn't understand which of the two people really had the idea.

Hu Yiting waved his hand: "As I said, the company doesn't sell! We only sell products! But we can authorize the instruction set to processor manufacturers, such as Intel, AMD, or other companies."

In fact, by integrating the core of this coprocessor into the current mainstream x86 processors of these companies, one of the most powerful processors in the world can be produced. ”

Tariq's gaze was already burning as if he saw a great door to greatness slowly opening before his eyes.

"How much is your authorization offer?"

"30% of the price of the processor. ”

Tariq blurted out, "It's unacceptable!

Hu Yiting refuted: "It's not high at all!

The processor market is always a take-all!

The best-performing companies will always occupy 80% of the market, and the remaining 20% of the market will be given to the mediocre to survive!

If Cyrix doesn't have this ambition, then continue to fight with AMD for that 20% share!

And Chongguang company's products are the sword of dragon slaying, whether strong or weak, we are willing to serve them. Even if there is no cooperation, we can survive on the market alone!" )

PS: Sincerely thank "Wang Xuanxuance" and "jasonahand" for their rewards!