Chapter 113: A Strange Box Office Champion Was Born
Time always flies quickly, especially at the end of the year, and in a blink of an eye, the 2000 years have passed. The Lunar New Year stalls are coming to an end, there are so many Lunar New Year 'blockbusters' this year, which one has the most laugh?
Last year, Andy had a "Prince of Dark Horses", which adhered to Andy's spirit of repeated defeats and repeated defeats, and this year's Chinese New Year file, the theme is those two words, dark horse!
"This year's Chinese New Year film market is highly competitive, and at the same time, the works directed by Zhang Yimou, directed by Liu Xiaowen, and directed by Liang Tian were released at the same time. As far as the box office in the Yanjing area is concerned, "Beautiful Home" has achieved a box office result of more than 1.3 million, which has made fans cry out in disbelief! If the movie "Get in the Car, Let's Go," which was released not long ago, has achieved good results because of its fascinating plot twists and turns, then this "Beautiful Home" has won by relying on its proximity to the lives of the masses......
This is a film review program done by the movie channel, and it is already mid-January at this time, and the results of the competition for the Chinese New Year have come out.
is still the well-known film critic, Jiang Xiaoyu, this guy is not small at all, his head is big, he wears glasses, I just heard him say: "This year's Chinese New Year stalls, it's very interesting, the overlords of previous years didn't come, Feng Xiaogang didn't come, and Wu Xiang didn't come either." Yes, someone must have said that "Get in the Car, Let's Go" is not Wu Xiang's? I can see that it is really not his work, and he is also in charge of publicity. ”
"You're so sure, giggle......" The host naturally interjected.
"Well, although Wu Xiang only has two movies, you can also see his personal traces, he likes to use Hollywood-style techniques, for example, that thing may be relatively simple and simple, but what he shoots for others to see, it has that kind of visual impact. Look at this film, if Wu Xiang comes to shoot it, then maybe these two young men from the mountain village may be like something!"
"Giggles...... "The host is amused, this is a boast or a loss, and he is single-minded."
Jiang Xiaoyu is quite able to say, or he wouldn't be lightly attacked by the movie channel, but he can't fart too much, and he has to go back to the topic, "Just this Chinese New Year, the most interesting thing is that everyone is paying attention to the little people, the kind of ordinary people in our social life." Look, every film is like this, and no one is an exception. There are part-time workers, fans, schoolers, poor people, and a bunch of old men fooling a beautiful deaf and dumb girl......"
"Ha Lu haha...... "The hostess is amused, which shows the relaxation of this show.
The competition for the Lunar New Year stalls has come here, not only has a dark horse appeared, but also an unexpected ending, that is, the most optimistic one, Zhang Yimou's new film "Happy Times" not only did not win the first place in the Lunar New Year file, but also did not even enter the top three.
If you count the previously released "Get in the Car, Let's Go", then the top three in the current Lunar New Year stalls are "Get in the Car, Let's Go", "Beautiful Home", "Defend and Counterattack", it is such a ranking, Director Zhang really lost a lot of people this time, and some media even said that Director Zhang became the box office!
I have to say that the media is very undisciplined, last year, Director Zhang's two films made a lot of money, but this year's film is not good, and he will immediately say that people are **.
But however, looking at this matter in reverse, Director Zhang's film does have some problems.
This film has worked publicity, and as soon as it came up, it was a search for a happy girl, but everyone knew that Dong Jie became the happy girl, and this also started her very smooth road to stardom. Of course, in fact, Dong Jie has been on the CCTV Spring Festival Gala before, and she also played Nicholas's bride. In addition, Zhao Ben's three uncles, Chef Fan, Li Xuejian, Fu Biao, Xiao Taohong, Sun Honglei, these big names, who can act, are here.
But that's not all, who is the screenwriter of Zhilu Dao? That's Teacher Mo Yanmo!
But even so, this film still didn't get any good box office.
This can't help but be a big surprise, this film is generally no problem, but it's a box office Waterloo, maybe it's really because this film is not festive enough, it's not a standard Chinese New Year film.
In addition, don't forget, there is also the problem of piracy, although "Happy Times" has a lot of films, but she has not been able to achieve simultaneous release in multiple regions, there are too many films at this time this year, which is very crowded, which leaves room for piracy. And this is a film by a big director, and it is a key target of piracy.
The box office of "Happy Times" was not good, and the most depressed thing was not director Zhang Yimou, nor the investor New Picture Company, because Zhang Weiping, the boss of New Pictures, said that it doesn't matter if you make money or not, just be happy. People's main business is not movies, Zhang Weiping has business in many fields, and they are all big deals, we are not short of money!
The most depressed thing is the theater company, because they regret it, they would schedule more films for other movies when they knew it, and the one that they regretted the most was "Get in the car, let's go", this film directly squeezed out the best schedule, fortunately, and "Beautiful Home" allowed them to schedule more shows and reduce their losses.
"Get in the car, let's go" took turns in major cities across the country, and after less than a month, it won a box office of 9.6 million!
This 9.6 million doesn't sound like much, that's right, the champions of the Lunar New Year stalls in recent years are higher than this number, at least they can break 10 million, but this result is already the highest in the Lunar New Year. This is all in comparison, "Get in the Car, Let's Go" is 9.6 million, and "Happy Times" only gets 5 million after the worst.
How else to say that the theater chain is a loss, they missed an opportunity to make money in vain, the scheduling rate of "Get in the Car, Let's Go" is not high, and it is not the best schedule, plus this is a regional release, and it has not been released in multiple places at the same time, which makes her box office not high.
And there is no way to get it back, because there will be a lot of films released after that, the schedule is already full, there are too many Chinese New Year films this year, and there are big names from Hong Kong after that, Big Brother Long's film "Spy Maze", yes, even if "Get in the Car, Let's Go" has potential, she is also off the schedule on time.
Slap the thighs, slap the thighs, regret medicine, regret medicine, these are the two most urgent things in the theater chain, the former can still be self-abused, and the latter can't be self-controlled.
To be honest, "Get in the Car, Let's Go" has become the champion movie of the Chinese New Year, this result is indeed very strange, the box office itself is not high, this is not what most people think, but Jiang Xiaoyu's analysis is good.
"This film, it has attracted the attention of two groups of fans, one of which is naturally a migrant worker, and the other is a college student. We don't need to talk about the reason for migrant workers, this movie is about them, right? But what about college students? College students are actually outsiders. ”
"Yes! There are a lot of out-of-t-place students. "Then the host has to interject.
"That's it, they're also foreign, so they're also attracted to the subject matter of the movie. This is something that ordinary people can't imagine, and their psychological state and the so-called migrant workers actually have some commonalities, and even resonance. And after they graduate, they will definitely come into contact with this social issue. But however, if someone else were to be the producer of this movie, there would be no such box office. ”
"What are you doing for?" This is a show, sometimes it's quite similar to talking about cross talk, and this host has to be able to praise it.
"It's simple, this guy is too good at frying! You look at the headline of the entertainment version before, then he and Zhang Ziyi, isn't it? I can't say more, and besides, people will sue me." "Jiang Xiaoyu is stinky and poor there again.
"Giggles...... "This host doesn't laugh much."
But don't say it, what Jiang Xiaoyu said is really a little reasonable, after this film came out, the noise on the Internet was also quite fierce, on the one hand, it was naturally the scandal, and on the other hand, it was the exclusion of outsiders by people in big cities.
This is a big thing, a lot, a lot of fragments, a lot of common language, and then this issue gradually evolved and became a very sensitive issue on the Internet, that is, 'regional (and) attack', of course, this is all a later story.
This is a very headache and a very disgraceful question, and most people actually use a good heart in this discussion. Because if the city is deprived of migrant workers, the city will become very scary, even empty, and it will not be able to function.
In fact, Jiang Xiaoyu has one less group of people, that is, the people living in the metropolis now!
With the development of society, in fact, many people in the metropolis used to be outsiders, and they actually had the experience of being excluded to a greater or lesser extent, which will also have a certain psychological resonance. It's just that they have now completed the transformation and become locals, and even they are xenophobic.
…… The reason why Wu Xiang attaches great importance to this movie is that these questions are those who are xenophobic and extrusive people? In this movie, they are the 'evil' factors of society. What Wu Xiang wants to tell everyone, in fact, this is it, he wants to appeal to everyone, everyone must have a tolerant heart, this is a harmonious society, and this is also the role that movies should have......
It should be said that this film did not make a lot of money, but it was also unexpectedly won a championship, Wu Xiang is still quite satisfied, after all, it is a small-cost film, and it is not too festive. However, Wu Xiang's goal was still achieved, that is, to arouse this topic, call for the attention of the society, and everyone to show a tolerant heart, which can be seen from the heated discussions on the Internet, after all, there are still many good people, and positive remarks still account for the majority.
To be able to get this box office in the 2000 Chinese New Year stall with such strong competition is already burning high incense, what more bicycles?
The box office share is still 36%, but Wu Xiang's investment in this film accounts for half, and in addition, he also promised to give Guan Hu a share, and 10% of the box office share is his, so the money will be about 1.6 million in Wu Xiang's hands in the end.
The principal is 1 million, and he earned 60%, although it is not as cool as the previous "First Close Contact", but this rate of return is not bad, and you must remember that this is only the domestic box office, and there are other copyrights, as well as the development of overseas markets.
Of course, these things, now Wu Xiang doesn't want to care about them at all, he handed over these things to Yu Dong, you can do what you want, how much is that, as long as you kid don't forget to share my share.
Wu Xiang is still fully engaged in the editing of "The Emperor of the Han Dynasty", he doesn't want to be disturbed by other things, so even if it is a big thing like making money, he just made a few phone calls, but now that the Chinese New Year is coming, anyway, Mr. Zhou also has to rest for a few days?
Is this editing going to be interrupted?
(The black car admits that it is a little less these days, mainly because the speed of the black car has really slowed down, and this suddenly entered the hot day, and the black car seems to have a fire in his heart, and it is really very weak to code.) But the black car is working hard, and there will be an outbreak, so I ask for your understanding. After the most recommended collection, thank you very much!)
http://www.biquge.info
Starting Point Chinese www.biquge.info welcome the majority of book friends to come and read, the latest, fastest, and most popular serialized works are all original at the starting point!