Although Jiangnan Satellite TV's title shot was 45 million, which is less than Shonan Satellite TV's 52 million, compared with the gap between the two satellite TVs, in fact, this price is not low.

But...... Jiangnan Satellite TV is only a slightly higher naming fee, in addition to the title, Jiangnan Satellite TV also filmed two special contracts, one sponsorship, but this amount is far worse than that of Shonan Satellite TV.

Shonan Satellite TV's special contracts are 26 million and 27 million respectively, while Jiangnan Satellite TV's are not more than 20 million, both of which are 18 million, even if they are reduced in proportion to Shonan Satellite TV, they are still much less.

One of the special contracts was won by Nongfu Spring.

And the last sponsorship, not only is it not like a sponsorship, but it is like a gift, after Zhou Xing knew about it, he couldn't cry or laugh directly:

"It only cost nine million to get the sponsorship for the broadcast, this company has picked up a big bargain for nothing, and it is estimated that after a period of time on the air, they will wake up laughing from their dreams!"

But even so, this family portrait company, which specializes in blended oil, is still ridiculed by many peers, saying that there is no place to spend too much money.

Although Jiangnan Satellite TV's advertising revenue is much less than that of Shonan Satellite TV, the total amount has also reached 90 million.

But...... Jiangnan Satellite TV's copyright fee is higher than that of Shonan Satellite TV, and the original bid price was 35 million.

Even so, it also made a net profit of 550,000.

And the ratings they expect for Zhou Xing are only 1.2, if it is lower than 1.2, then the copyright fee will be halved, and they will earn more.

In Jiangnan Satellite TV's estimates, this must be a very cost-effective deal, after all, even if it reaches 1.2, they are only 35 million, and it will be able to break the sky if it reaches 1.3, even then, it will only increase by 0.1, and the copyright fee will be 2.92 million more.

As for Donghai Satellite TV, the influence and usual ratings are a little worse than Jiangnan Satellite TV, and the advertising bidding meeting is also slightly later than Jiangnan Satellite TV, which was held in the afternoon.

For the same TV series, the first two satellite TVs failed to shoot a high price, and now the information is spreading too fast, you can imagine the situation of the third one.

Therefore, the title of Donghai Satellite TV's Golden Theater "Wulin Gaiden" was successfully won by Nongfu Spring for 41 million.

In addition to the title, Donghai Satellite TV is also two special contracts and one sponsor, and both special contracts are 16 million, as for the sponsorship, it is slightly higher than Jiangnan Satellite TV, a whole whole, 10 million.

It is equivalent to Donghai Satellite TV's total advertising income on "Wulin Gaiden" is 83 million, and their purchase of copyrights is less than that of Xiangnan and Jiangnan, which is 32 million, so the net income of 51 million is 4 million less than Jiangnan Satellite TV.

Although it didn't fetch a high price, it actually met their previous psychological expectations, after all, when they bought the copyright, they also didn't fetch a high price.

In the three bids, Zuo Xin did not go, but sent the marketing director of Nongfu Spring.

If it was in the past, involving tens of millions of advertising investment, Zuo Xin would definitely go to the town, but now, Nongfu Spring's profit in a quarter is hundreds of millions, which is no longer enough for him to pay so much attention to, after all, there are still many things waiting for him to deal with in the company, how can he have so much time.

Although the fourth quarter of this year has not yet ended, Nongfu Spring's sales have increased by 40% compared with the third quarter, and by the end of this December, it will definitely increase by 50% year-on-year in the third quarter.

What's more, now that it has entered winter, according to common sense, the sales trend of drinking water should be lower than in the second and third quarters, but it is 50% higher, if it is the same season, I am afraid the year-on-year increase will be even higher.

This time, Nongfu Spring spent a total of 73 million, and this year's budget is left with more than 68 million, which is equivalent to nearly 5 million overbudget, but compared with the annual advertising budget of nearly 200 million, it is insignificant.

Not only that, but it can also be seen that Zuo Xin's shrewdness in resource allocation is no different from the 'Tian Ji Horse Racing' in historical allusions.

After learning the news, Zhou Xing also laughed and said that Zuo Xin's abacus was fine, but Zuo Xin responded with a smile: "Although I am the general manager, I am also your big housekeeper, how can I give you a higher return if I am not careful?"

Zhou Xing suddenly smiled and said: "Come on, you, I know that Mr. Wu gives you no less shares in Nongfu Spring than me." ”

What Zuo Xin said was just a joke, Zhou Xing said so, he didn't say more, but asked: "Your vision network should also be broadcast simultaneously, why didn't you receive the news of your advertising bidding?"

For Zuo Xin, Zhou Xing didn't hide it, and there was no need to hide this matter, so he smiled:

"I'm waiting for the popularity to increase after the broadcast, and then it's not too late to bid, if it were now, I'm afraid I won't even be able to get 20 million advertising fees, and it's more because of this show, I'm afraid it's because of me. ”

Although the last time Youkan.com won a lot of advertising bidding for "Comedy League", more than 100 million, after all, it is a large number of people and many registered users, advertisers are not looking at how many recharge users you have, but paying attention to how many people have seen it, the more people who watch, the larger the user base, and the better the advertising effect.

Compared with the hundreds of millions of registered users of Youkan.com, there are only more than 20 million registered users of Horizon.com, which is too few, and they are not very optimistic about this 'novel' sitcom, and the advertisement will definitely not be able to get a high price.

Hearing Zhou Xing's explanation, Zuo Xin suddenly realized: "No wonder, but since you are so optimistic, it will definitely not be bad when the time comes, then I wish you Changhong this time, and your advertising revenue will also multiply several times!"

"Haha, let's look forward to it together!" Zhou Xing said with a smile.

On December 28th, three days before New Year's Day, Shonan Satellite TV, Jiangnan Satellite TV and Donghai Satellite TV were officially adjusted, and at 8 o'clock in the evening, "Wulin Gaiden" was launched.

Since there is no exclusive premiere, the three naturally don't want to fall behind, because they can see more on other stations, so why bother to watch your station, so all three will broadcast simultaneously.

The day is a Thursday, so two episodes air in the evening.

Although the three satellite TVs have watched it, they are not so optimistic about "Wulin Gaiden" internally, but on the one hand, there are no very good works in China recently, and "Wulin Gaiden" is at the top of the industry from director to starring, and it has a lot of appeal, so I went to buy the copyright.

Moreover, Zhou Xing was able to boast about Haikou and sign a gambling agreement with them, thinking of Zhou Xing's previous 'brilliant achievements', and let them have some expectations, thinking that they might be able to create a miracle.

However, after two episodes aired, they were disappointed after all.

The average rating of Shonan Satellite TV is 0.85, and in their satellite TV, the premiere of a TV series in the past two years fell for the first time in the first time fell by 1.

And Jiangnan Satellite TV and Donghai Satellite TV are not much better, one is 0.76, the other is 0.69, compared with the premieres of their previous TV series, it can be said that it is very miserable, which makes the three satellite TVs so angry that they want to scold their mothers!

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Thank you all for your support, the next chapter is around six p.m.