280 million on Friday, 350 million on Saturday, 310 million on Sunday, plus 50 million for Monday's movie, "Ghost Blows the Lantern: The Spirit of the Ancient City" only took three days to push its box office figure to 990 million yuan.

It's just a few million to break 1 billion, but it's stuck on this threshold, which makes countless fans sigh for it, and they should have known that they should go to the second and third brushes to help cross over!

The high-reputation commercial blockbuster is capricious enough at the box office, and it surpassed the cumulative box office of "Farewell My Concubine" in three weeks in three days.

Up to now, the box office of "Farewell My Concubine" is still close to 10 million per day, and its screening license has been extended for a month, and it will be broadcast from June to August, of course, there will not be many films scheduled in the next month, it is estimated that it would be good to have hundreds of thousands a day, and now there are more than 800 million box office in total, and it is impossible to break 1 billion.

Fortunately, this result is good enough, and it is already the highest box office of literary films this year, which is much higher than the box office of many big-budget films!

Zhang Chu is very satisfied with this achievement, he can't ask for more at all, Chinese people have never been very interested in feature films, and it is completely a collection of various factors to let tens of millions of people enter the cinema to watch a relatively dull and heart-wrenching literary film.

The Cannes Film Festival has made great contributions, from the beginning to winning the Palme d'Or, reports from all aspects have not stopped, coupled with the co-starring of several major acting schools, as well as the retirement of director Xu Ji, perhaps the original work still has some popularity, which together made "Farewell My Concubine" successful.

However, the release time of each country is not unified, Europe has been released one after another, East Asia and Southeast Asia are also being released, but North America has not moved at all!

This is not to say that there are no release plans, but there are high hopes from distributors in North America.

The Cannes Film Festival is indeed very famous and can be eaten all over the world, but audiences in North America are not interested in this festival at all, except for film critics and film lovers, no one will care which film wins the award, nor who wins the best award.

Because North America has its own different award ceremonies, I don't care about the Europeans at all!

The People's Choice Awards, the Teens' Choice Awards, the Regional Film Critics Awards, the Toronto Film Festival, the New York Film Festival, the Screen Actors Guild Awards, the Directors Guild Awards, and the most famous ones are, of course, the Golden Globes and the Academy Awards.

"Farewell My Concubine" is not very popular in North America, so distributors want to show it at the end of the year-end awards season, and the Palme d'Or at the Cannes Film Festival is a strong contender for the Golden Globe Award and the Oscar for Best Foreign Language Film.

As long as you make steady efforts during the awards season, and don't expect to win the box office championship, it is possible to go on a long-term release for three or four months!

In other words, "Farewell My Concubine" has a great possibility of bumping into Zhang Chu's other film in November, and it will also impact the awards season and Christmas "Youth Pi".

The first movie to be favored by Hollywood, Li Yu is finally going to meet the audience after almost two years of filming and production, Warner Bros. announced the schedule early, and the movie will be released on Thanksgiving.

The fourth Thursday of November is traditionally Thanksgiving, and Americans and Canadians alike have a holiday from Thursday to the weekend, and many movies are released on that date.

The summer season that began at the end of April, as well as the Christmas and awards season that began on Thanksgiving, are periods of rapid box office growth in North America, and blockbusters will choose to be released in these two time periods.

The rest of the time period is a little deserted, such as our lively Spring Festival stalls or Love (River Crab) People's Day, there are almost no movies in North America.

There is also a certain risk that "Life of Pi" will be finalized at that time, because the competitors it faces are very strong, and if it wants to recover its costs, the North American box office cannot be lower than the cost line.

Most of the time, only one person and one tiger movie has invested a lot of money in visual effects, and it will compete with many superhero movies and science fiction films for best visual effects, and people who have seen the movie are confident in it anyway.

The reason why it was chosen at that time is because Warner Bros. analysts believe that it will be extremely competitive for the awards season and even the Oscars.

There are a lot of middle-aged and elderly people in North America, and they are all loyal viewers of the awards season.

Speaking of "Farewell My Concubine", there is also a little tragedy, in the summer file, he competed with Zhang Chu's "Ghost Blowing the Lantern: The Essence of the Ancient City" in China, and when it came to the awards season, he had to go to North America to PK with his other adapted film "Life of Pi".

This is the same root, why is it too anxious to fry each other!

Literary films pay attention to the help of the awards season, while commercial films are more miserable.

"Ghost Blows the Lantern: The Ancient City" not only sold the screening rights in Europe, Australia, East Asia, Southeast Asia, and South America in Cannes, but also found Twentieth Century Fox as a distributor in North America.

However, the North American schedule for the summer vacation is very crowded, "Avengers 4" and "The Incredibles 3" have performed strongly, since the end of April, there have been 6 movies with a box office of more than 100 million, of which there are many dark horses, and there are a bunch of new films released at each time.

Twentieth Century Fox itself has a lot of movies to be released, and it is simply impossible to focus on a foreign commercial film, so there is very little investment in publicity, and the number of movie theaters that are released is not much.

Normal commercial blockbusters are released at the same time in more than 3,000 or 4,000 museums, but "Ghost Blowing the Lantern: The Essence of the Ancient City" is only released in 1,800 theaters, which is congenitally insufficient, and the gap between the day after tomorrow is also large!

The propaganda failed to keep up, except for some Chinese Americans, it is a lot of audiences who like adventure movies and Chinese culture.

IMDB has a rating of 7.1 on it, while Rotten Tomatoes has a freshness of 88% and an audience liking of 91%, everything looks pretty good, but the box office is not very good.

It only took $12 million in the first three days of the weekend, and it was in fourth place at the weekend box office, which looked a bit miserable.

Just looking at the box office is indeed a bit miserable, but "Ghost Blowing the Lantern" successfully topped the global box office list this week with the box office in China!

The domestic 990 million yuan is 143 million US dollars at the current exchange rate, which is its largest ticket warehouse.

In addition to China and the United States, the box office in East Asia and Southeast Asia is very good, these regions are the radiation areas of Chinese culture, and they also know Feng Shui and have related customs, so they can understand it better.

South Korea earned $10 million in three days, Indonesia, Thailand, Singapore and other countries also have millions of dollars, and the United Kingdom and Europe are not doing very well, but they are already very satisfying!

In three days, "Ghost Blows the Lantern" hit a total of $184 million at the global box office, successfully winning a global championship in the highly competitive summer season.

As a Chinese-language film, it is not easy for it to be released simultaneously on a large scale in so many foreign markets.

This is also the first global box office champion won by a film adapted from Zhang Chu's work, even if it is only a weekly champion, it is very good!

As for the book, because there is no unified calculation for each country, it is difficult to say who the weekly champion is, and the final sales can only be calculated at the end of the year.