Chapter 19: Price Wars

Hu Mingquan looked at Zhang Lida, who was talking incoherently beside him, with a touch of displeasure on his face, and scolded angrily: "Okay, Zhang Lida." I'm ashamed of you. You wait, let me think of a solution. ”

To be honest, he Hu Mingquan didn't expect that Lin Chen would do it so quickly and thoroughly. Don't give others time to react at all.

"Hehe, Lin Chen. Since you want to retake the path of Huaxia Group, then I will fulfill you!"

Hu Mingquan sneered, and his eyebrows stretched: "Lin Chen dared to open a shopping center opposite Wo'erwo, and his purpose was to encroach on the market of Wo'erwo, and the family was dominant. It's a pity, Lin Chen is still too young, these consumers have been shopping in Woerwo for so many years, and have formed consumption habits, how can he say that he can change it? He doesn't know this, and he still wants to open a supermarket, and sooner or later he will lose him. ”

"Zhang Lida, you are like this, notify the managers and store managers of the major Woerwo supermarket branches, and tell them that all the goods will be discounted by 5%. It depends on whether Lin Chen dares to follow. ”

"What does Hu Lao mean by crushing the earth with a price?"

Hu Mingquan smiled: "Not bad." In Ningzhou, we have always been an old brand of supermarket, the public will choose our Woer Wo supermarket for shopping, if we discount, then the earth is bound to follow the discount, so many of us under the financial resources, there is no problem with discounting for one or two months, but the earth is different, he has been engaged in mergers and acquisitions and infrastructure construction, consuming a measure of funds, can not afford to lose so much, and will eventually close down. ”

Someone worried: "Hu Lao, what if the earth is not discounted?

"Let me ask you, if you were a customer, which supermarket would you choose with a discount or not?"

"Haha, of course it's on sale. ”

Hu Lao nodded: "That's it." Zhang Lida, arrange it, and all supermarkets in Woerwo will be discounted. As long as the earth is crushed, it won't be long before the lost money will come back. ”

Watching everyone slowly leave the hall, Hu Mingquan snorted coldly: "Lin Chen, I see how you can fight with our Tianteng Chamber of Commerce?"

What Hu Mingquan didn't expect was that in just three hours, Lin Chen opened a total of 36 earth chain shopping malls in Ningzhou, even five more than their Woerwo supermarket.

There are only more than 50 large and small streets in Ningzhou. This concept is equivalent to the fact that the Earth Mall has occupied 80% of the bustling area.

And it's not over yet, the Earth is still being acquired.

At this time, a secretary ran to Hu Mingquan's office with an anxious face and hurriedly said: "Dong Hu, no, up to now, all of our Woerwo supermarkets are now open a supermarket in the Earth Shopping Center. According to statistics, there are now five more Earth Shopping Supermarkets than our Woerwo Supermarket. Whereas...... And the Earth Mall is all discounted, lower than us, all four discounts. What to do?"

"Dong Hu, the turnover of a total of 31 supermarket chains in Ningzhou has plummeted by 80% compared with the past. ”

“……”

Hu Mingquan stood up suddenly, his eyes widening.

What? Lin Chen gave a four-fold discount? He even dared to give a discount?

Reducing the turnover by 80% a day, I want to lose 500 million yuan a day!

Hu Mingquan was silent for a few seconds, and immediately decided: "Go, hurry up and do it, all supermarkets in Woerwo will be 3.5% off." ”

"Okay, Hu Dong. ”

After watching the secretary trot out all the way, Hu Mingquan didn't dare to delay, and quickly picked up his mobile phone to ask the members of the Tianteng Chamber of Commerce to come over.

……

At the same time, the citizens of Ningzhou were shocked.

"The Earth Group and Wo'er Wo Supermarket have done it. ”

"I can't believe it, how did Wo'er Wo Supermarket get into trouble with this crazy person of the Earth Group?"

"The capital of the Earth Group is too abundant, and in just a few hours, almost 40 shopping malls have been opened, which is simply unreasonable. ”

"It's crazy! It's crazy, the price war has started!"

……

Meanwhile.

At the headquarters of Wo'erwo, many people from the Tianteng Chamber of Commerce are sitting here now, and everyone's faces are extremely ugly.

They didn't expect that the speed of the Earth Group would be so fast?

It's only been less than half a day, and the shopping mall has opened almost forty stores, several more than the Wo'er Wo supermarket. I can't believe it at this rate.

In one day, the turnover of Woerwo supermarket plummeted by 80 percent, and it was a loss of 500 million yuan a day.

A few minutes later, seeing the secretary walk in, Zhang Lida hurriedly asked, "Tell me quickly, what is the reaction of the Earth Mall?"

"The earth is still at a 4% discount on the whole site, and there is no change. ”

The secretary laughed.

"Whew-"

Hearing the secretary say this, they finally breathed a sigh of relief.

After a while, the faces of everyone in the office of Wo'er Wo softened, and they began to give advice to Zhang Lida.

At this time, the middle-aged man with a big back put down the teacup in his hand, looked at the Earth Shopping Center opposite, and smiled disdainfully:

"See, the Earth Group on the other side can't hold out for a few days. Now keep the price at a four-fold discount, and he will lose more than us when he comes down. Three days at most, the Earth Group will definitely go out of business!"

The person next to him echoed: "Haha, that's right, I'm afraid the current Earth Shopping Center is also a strong on the outside and soft on the inside." ”

"Old money, old Hu. I think now we should chase him with all our might, and catch him off guard. This time, Lin Chen will not have a day to turn over in Ningzhou, what do you think. ”

The man squinted his eyes slightly, looked at the people present, and laughed wildly on his face.

Hu Mingquan frowned slightly and fell silent.

Zhang Lida, who was on the side, couldn't bear it anymore, and asked about the man just now: "Lao Wang, ......what do you mean?"

Before he finished his words, Hu Mingquan interrupted: "Mr. Zhang, what is the current situation of the capital chain of Woerwo?"

"In addition to the losses in the past three days, there are more than 3 billion that can still be used. ”

After Zhang Lida finished speaking, he looked at Hu Mingquan with an embarrassed expression.

He's annoyed right now, he's really annoying. If you do this with the Earth Group, you will lose 500 million yuan a day today. If this continues, more than 3 billion yuan will not be able to hold out for a few days.

When Hu Mingquan heard this number, his face was not good-looking, and he said: "Zhang Lida, you don't have to be afraid, the current situation is good, and the earth has been discounted by four, which means that they can only accept the price of four discounts at most, and they can't stand it if it's low." And I calculated, now the Earth Group is involved in too many industries, and the total investment is almost 50 billion. He still has a lot of consumption every day, even if it is a large domestic enterprise, he can't stand it like this. ”

"Remember, you just use this to completely drag Lin Chen to death in Ningzhou. ”

Hu Mingquan's reassuring plan continued, Zhang Lida's face slowly recovered, and he said excitedly: "Old Hu, I will definitely be able to drag Lin Chen down, but he will fight a price war with me, and as the days go by, I can't resist it......"

Hu Mingquan interrupted: "It's okay, I've already contacted a lot of people before, just to help you raise money for Wo'er Wo Supermarket, you just have to fight a price war with him, my Tianteng Chamber of Commerce has been behind you." ”

Hearing these words, Zhang Lida's excited eyes turned red. He always thought that he was fighting alone, but in fact, he still had so many bigwigs from all walks of life in Ningzhou behind him, and his heart was full of emotion.

"Everyone, I thank you for today's events. As long as the Earth Group collapses, the value of all our businessmen in Ningzhou will definitely skyrocket. At that time, Ningzhou will be our final say. ”

Saying this, everyone also burst into laughter, as if the day had come for the collapse of the Earth Group.

Half an hour later, Wo'er Wo Supermarket issued another policy, 2% off the whole site.

It's really 2% off.

The employees of the Earth Group are a little silly.

They stared blankly at the citizens of Ningzhou, who frantically poured into the Woerwo supermarket to shop, and they were all stunned.

"It's over, it's over. We, the Earth Group, are coming to an end......"

"What is the concept of this? If you sell something for an average of 100 yuan, you will lose 40 yuan. ”

"What should I do? 2% off, all the people in the audience went to buy things in the Woerwo supermarket. Their signboard has been completely launched, but our Earth Mall is now empty, almost forty stores are running, and it costs a lot of money every day, so if we lose money, our Earth Mall will definitely be ......."

“……”

The employees of the Earth Mall were stunned and panicked one by one, what should they do in the Earth Mall?

At the same time, the managers of Woerwo's 32 branches in Ningzhou received a phone call at the same time, and the order given on the phone was only four words: 2% off the whole site.

After hanging up the phone at the headquarters, the manager of the Wo'er Wo supermarket on North Street looked at the Earth Shopping Center opposite, and his eyes were full of disdain: "Hmph, the supermarket of a cat and a dog dares to compare with our Wo'erwo? ”

Immediately, the store manager Ma ran to the door of the Woerwo supermarket with a loudspeaker and shouted:

"Starting from today, we will be 2% off the whole site of Wo'er Wo Supermarket, and 2% off all the site. So, what are you waiting for?"

Hearing this, all the people went crazy.

"Hahaha, Wo'er Wo Supermarket is 2% off, and you only need 20 yuan to buy something for 100 yuan, which is so cool. ”

"Oh my God, I'm so happy. ”

"Thank you to the Earth Group, dedicate yourself and shine a light on us......"

“……”

For a while, the citizens of Ningzhou were crazy, and they rushed to the Woerwo supermarket with shopping bags, for fear that they would not be able to buy anything if they went late.

The Earth Mall suddenly became deserted, and the clerks looked at the full Woerwo supermarket opposite in the northwest wind, with deep helplessness on their faces.

At the same time, the cashier of the Earth Mall said to a customer: "Sir, this pack of cigarettes is 20 yuan, and it is 12 ...... after four discounts."

Before she could finish speaking, the customer stared at the sign opposite and said, "Beauty, that, I don't want it." ”

After saying that, he hurriedly ran into the Wo'er Wo supermarket.

When the employees of Earth saw this, they looked at each other with a deep look of helplessness on their faces.

"Today it's twenty-two. ”