Chapter 123: Marketing

The night is like water, the streets are quiet, the lights of thousands of households in the northern capital are gradually turned off, and the city shimmers at night, like stars mosaic the sky.

The real room of the Institute of Computing of the Chinese Academy of Sciences is brightly lit at the moment, and a group of young people are sweating here, watching the end of the budding years.

Through the discussion of the "race against time" system, Hu Yiting, together with these young graduate students, gradually improved the entire software development process, and formulated a detailed work charter and company system.

For these familiar jobs, Hu Yiting already has a draft in his heart. During the whole discussion, he always dominated the direction of the discussion, guiding everyone to build the details bit by bit according to the mature plan for the company in their hearts.

After the discussion, everyone said that they didn't want to take a break, and they all worked nervously according to the project tasks they had claimed.

Due to the implementation of the "race against time" development system, the bonus of each project is concrete and visible, which is a real material stimulus.

In these years, even a well-off student like Cao Yunuan doesn't have much money in his hands, even if her parents are both university professors, the combined salary of the two is only a little more than 1,000 yuan.

Therefore, except for Hu Yiting and Wang Lili, everyone here is eager to try the high prize money of the project.

In order to get the 30,000 yuan bonus of the super solution project, Huang Haishi and Li Xiuming actually threatened to work hard for 24 hours without eating or drinking, and completely complete the final finishing work, and then switch to the QQ communication project to continue to win the bonus.

Peng Bin, Jiang Yunshun, and Cao Yunuan naturally didn't want to make them complacent, and the three of them decided to stay up all night tonight and sweep away a few high-scoring projects first.

Wang Lili advised everyone to rest well and do it again during the day tomorrow, but everyone ruthlessly refused.

Li Xiuming: "Sister Wang, don't worry about it, it's summer vacation." ”

Peng Bin: "We didn't go home this summer vacation just to do projects. ”

Cao Yunuan: "As soon as I have summer vacation, I just want to sleep during the day, and I still have good spirits at night." ”

Huang Haishi: "I'm also a night owl, if I don't have a project." I can play computer games all night. ”

Jiang Yunshun spoke most directly: "Sister Wang, you know that my family is rural, I want to make more money to add some electrical appliances to my home and buy new clothes for my younger brothers and sisters." ”

Wang Lili saw that she couldn't persuade any of them, so she simply ran out of the calculation office to find a restaurant to buy supper for everyone.

Hu Yiting sat next to Cao Yunuan. took her to do the project hand-in-hand, and with a world-class full-stack siege lion like Hu Yiting to guide her, Cao Yunuan's project immediately became the fastest progress among everyone.

The sun and the moon alternated, and in a few days, Chongguang's software project proceeded rapidly.

These days, reporters continue to come to the door. hoped to interview Hu Yiting, and some people even offered to write a long reportage for him, but Wang Lili blocked him back according to Hu Yiting's instructions.

Wang Lili rented a house as an office in a residential building near the computing office, and the number of employees in it has reached 18.

According to Hu Yiting's requirements, half of the people now recruited are marketing personnel, and under Wang Lili's planning, they are visiting computer sales companies in Zhongguancun one by one, distributing materials, introducing products, and building momentum for Chongguang's upcoming software and hardware.

Because there are only dozens of "Youying Overlord" chips left over from Tsinghua tape-out. Chongguang did not provide samples for most potential customers to test and try.

But Hu Yiting took the graphics card and motherboard provided by Changxiang Group and equipped with the "Youying Overlord" coprocessor chip, and visited two companies, namely AMD and Cyrix, but the attitude of the two companies was very blunt, and it could even be said that they were dismissive.

Hu Yiting and Wang Lili didn't even get the opportunity to meet the president of their China branch in Beidu, and were only told to leave samples and test them when the company was free, and they would be notified when they were done.

The presidents of these two companies in China are all Americans, and they see China as a fat market for computer processors. But I don't think there is any company in the country that can provide products to work with them.

Normally, the two companies receive project recommendation letters and product introduction materials every day, which are piled up like snowflakes in the storage room of the company's reception office, after being screened by special personnel. However, it was found that there were several categories.

The first is a cover letter; the second is to introduce one's invention patents and apply for a job in disguise; the third is to introduce one's own products, hoping that the two companies can invest and cooperate; the fourth is to attract investment, hoping that two large companies can come to the province to open a branch and propose a very preferential cooperation project. The fifth type is simply a scammer, hoping that two companies will buy a certain product or patent for their own invention.

In recent years, many people in China have regarded American companies as hope. I feel that the reason why my pearl has not been able to shine is because the Chinese people do not know how to appreciate it, so they pin their hopes of becoming rich and famous on foreign companies.

After the two companies adapted to this situation, they were not surprised, and they became more and more arrogant and unreasonable.

Therefore, after the little-known Chongguang company comes to visit, it is normal to eat a closed door.

But Hu Yiting doesn't care about being rejected, in his opinion, once Taiwan Union Power delivers it, once 200,000 graphics cards and motherboards equipped with "Youying Overlord" chips enter the market, Chongguang Company will become famous and become a household name in the industry overnight.

At this moment, in the large conference room of Cyrix (National Semiconductor) Beidu Branch, more than 60 employees of the company and more than 100 sales agents from all over the country gathered together to hold a market discussion meeting on the company's new products.

Tariq, president of Cyrix Asia Pacific, who had just finished the global sales meeting in Austin, Texas, and flew to the northern capital to cheer for the Chinese branch, stood in front of the conference room and was talking:

"I agree with the head office, and we both believe that the 100MHz (megahertz) 6X86 chip we launched this time is not significantly inferior to INTEL's 100MHz products of the same frequency. Because our chip is completely faster than Intel's 100MHz Pentium in integer operation. ”

"Of course, we have always been inferior to Intel in floating-point arithmetic, and the floating-point performance of the 100MHz 6X86 processor chip this time is not even as good as the original Pentium 60MHz launched by Intel in 93. But what does it matter? The vast majority of people use computers with little or no floating-point arithmetic. ”

Speaking of this, Tariq grinned from his bearded face and smiled confidently: "Let those CAD and 3D graphics designers buy Pentium, we just need to catch the other customers, and that's enough." ”

There was a round of applause in the conference room of the office building, and the Chinese employees who were able to work in such a large international foreign-funded company were not good at English, and even if they didn't really understand it, they had to cover it up with warm applause.

When the interpreter translated Tariq's words into Chinese, the employees joined the sales agents in a second round of applause.

Although Cyrix is the world's top three home computer processor manufacturers along with Intel and AMD, it is the weakest of them.

Hu Tariq didn't have much of a stand, and said with a big grin: "Now let me show you how to compare the computing speed of our CPU with that of Intel." ”

In fact, Tariq is purely superfluous, all the senior employees and agents of Cyrix China are here, what virtues do they have, can they still be unclear?

But Tariq insisted that the employees of the branch and the big customers must be encouraged to see for themselves Cyrix's new product, the 100MHz 6X86 processor, which really surpasses the 100MHz Pentium processor of the arch-rival Intel in terms of integer arithmetic performance. After all, the head office has high expectations for this processor.

Tariq believes that seeing is believing, and only by seeing it with his own eyes can he really have confidence in his company's products, and this confidence is the most important weapon to open up the market!

MalmΓΆ, president of Cyrix China, hurriedly signaled Fang Peng, the technical director next to him, to come forward to demonstrate.

Fang Peng had just walked to the front of the large conference room, but Tariq said to him in an ingenious way: "I built you to use Intel partner motherboards for demonstration, and I am very confident in the compatibility of our products." ”

Fang Peng was a little dumbfounded, the motherboards he prepared in advance were all Cyrix's own public versions, which were manufactured by Taiwan's electronics manufacturer VIA, and he was looking for a motherboard from his rival Intel for a while, so where to find it? Do you want to dismantle those Intel machines in the real room?

Fang Peng gritted his teeth and was about to instruct his engineers to disassemble the machine, but Li Tonghe, the manager of the reception department, stood up and relieved his urgent need.

Li Tonghe also knew in his heart that the whole company, except for the real room of the technical department, could not find Intel's motherboard anywhere.

He and Fang Peng were classmates at Tsinghua University, so naturally they couldn't watch their senior brother anxious on stage, so they hurriedly said: "Brother Fang, don't disassemble the machine, I have a ready-made board there, which is a sample taken by a company yesterday, and it seems to be an imaginary board." ”

Saying that, Li Tonghe called a girl at the reception to pick it up, and the girl ran fast, and soon ran into the reception office next to the conference room and took the board from the storage room.

Fang Peng breathed a sigh of relief, and said in his heart that fortunately there are old classmates here, otherwise he would have been hurt by Tariq's idea of patting his head, you are a dead foreigner without notifying me in advance, how do I know that you are looking for cat's paws in the mouse's house! )

PS: Sincerely thanks to "Uncle Liaoyi Fire Line", "Shuangfu Prodigal Son", "Moo Brother Moo", "Bilibili", "hnjh189", "The Man Who Doesn't Eat Watermelon", "Wang Xuanxuance" for rewarding !!