Chapter 833: The Science of Public Opinion
"Is there anyone behind this?
Lu Xiaoliang swallowed his saliva, and retracted in a cold sweat, I have not been a top paparazzi reporter for so many years, and my ability to summarize is not covered. Pen, fun, and www.biquge.info
Three sentences to conclude that the boss is really getting more and more imposing as a boss.
"I've been checking for an afternoon and I don't see any sign of a pusher. The company has been meeting to discuss, and we have also contacted many media friends and friends in the public relations industry, and everyone agrees that it may be that Mr. Chen, your reputation has been too loud recently, and it is all positive reports, whether it is netizens or the media, there is a potential strong demand for your negative reports. In technical terms, this is called the troll effect. ”
"What kind of jargon is this?"
"It's just that there are too many people who say good things about you, and everyone wants to see what you mean. ”
"Mad's retarded!"
"It's quite mentally retarded, but now the public opinion on the Internet has naturally taken shape, we can find some media friends to help delete the article, but it's a bit of a drop in the bucket, I'm afraid I have to ask the boss to come forward in person and find a better old man......"
Chen Guang only thought about it for three seconds before rejecting Lu Xiaoliang's suggestion.
Now that the matter of the internal strength martial artist is not over, the old man's idea of wanting to let him help attract firepower and attention must not have changed, otherwise they would have informed themselves about this matter today.
It is public opinion that he is praised for doing good deeds, and it is also public opinion that he is caught by others, regardless of whether it is good or bad, in the eyes of the old men, as long as there is heat, it must be a good thing.
Things have become like this, they haven't taken the initiative to take action, they must not be in charge.
In addition, Chen Guang also secretly felt that maybe today's incident was deliberately connived at by the old men, otherwise it would not have been so trivial that Lu Xiaoliang felt frightened in just half a day.
It is likely that they deliberately turned a blind eye, just to test their ability as the director of the Guangding General Bureau, and they wanted me to do it myself!
That's right!
It must be so!
"Three of a kind!"
"Hahahaha, Lao Jiang, you also have today, eight cakes. ”
"Hahaha, the praying mantis catches the cicada and the yellow finch is behind, Lao Cao, you didn't expect this, you can't get a cannon on the bar!
In a courtyard in Yanjing, the old men who were speculated by Chen Guang were "fighting" to the core.
He was thinking too much.
Although the old men had planned to help him establish a positive image before, but now that he has become a general trend, the old men are not personal nannies, so it is impossible to ask him everything one by one.
Don't look at how lively this kind of thing is on the Internet, but here in the old man, after all, it is still a trivial matter that cannot be put on the table.
They only focus on the big things, and occasionally they talk about the small things.
Chen Guang himself is already a vice-ministerial-level official, and it is his own decision whether to use strong means or let time dilute the influence.
"You guys go to dinner, I need to go to the company. ”
Chen Guang didn't have any good ideas for a while, so he simply planned to go to the company.
While driving, he pondered in his heart.
He is the signboard of Tianguang Brokerage, if his reputation is yellowed because of this, I am afraid it may really affect the box office of "Women", which Tianguang Agent has invested heavily in.
Moreover, his signboard was smashed, which affected the development of the company, and the whole company of Tianguang Brokerage had to worry about their own affairs.
It's all your own money, no joke.
Things turned out like this inexplicably, in fact, he was really surprised.
His own control over public opinion, the major media should have a little bit of understanding.
It is impossible for those people to be tough enough to face themselves, maybe it is really as the three dogs Lu Xiaoliang said, there are many coincidences in it.
Some media may just want to catch a hot spot a little bit, rub it into fashion, and don't want to fall behind, how can they expect that public opinion will be so explosive, I'm afraid that now they themselves are panicking.
At this time, it is not impossible to find mysterious "relevant departments" to delete posts and clean up public opinion on a large scale on the Internet.
The advantage of this is that the results are quick and all negative reports and comments can be eliminated in a very short period of time.
The disadvantage is that the news report has been deleted, but the impression in other people's hearts can't be reversed for a while, and in addition to the main post of the report, there are countless communication channels on the Internet, such as forums, post bars, Weibo, Q groups and WeChat groups, etc., one by one to clean up, the operation is extremely difficult, and it costs people and money, and they still have to owe a lot of human debts that they don't know how to pay off, God knows how much relationship to move, but the effect is not guaranteed.
After all, this is a private matter, and it does not involve anyone else.
Also, the use of the control method of deleting posts, on the contrary, will only appear to be plain and innocent, at least before the final exam, I really have to sit on the back of others to hack their own reasons, and when they want to overturn the case in the future, not everyone can pay attention to the news of their bleaching.
I can only hope that time will wear out the impression in the hearts of others little by little, which is particularly powerless.
Therefore, deleting the post is cool for a while, and the future is infinite.
So, in addition to forcibly deleting posts, what other means do you have to overturn the case as soon as possible?
Alas, being poor has the troubles of being poor, and there are also the benefits of being poor.
After all, barefoot is not afraid to wear shoes, and even if you lose your underwear, it's just the money of a pair of ckck's underwear.
Now I am different from the past, rich and powerful, but I have a lot of worries.
This is all the old man's small money, the amount is too big, like other companies, what market value shrinks by how much and how much, the loss is tens of millions, and I can't breathe when I think about it.
After the poor people turn over, they will face this embarrassing situation, and they still have to settle accounts like poor people in their minds, but they are faced with the economic discrepancies of the rich model, which is quite awkward.
Maybe in a few years, like those who are mixed with the stock market, he is used to the ups and downs, and he will become accustomed to this kind of thing.
But now, even if he knows that it is not difficult for him to make money, even if Tianguang Broker loses all of it, his net worth is hundreds of millions, but he is unhappy in his heart.
The old man has been in business for more than half a year, and he has not yet been defeated, and no one is missing in my pocket!
Whoever wants to ruin my reputation will make me lose money, or he will kill me, or he will be my enemy!
With this in mind, he parked his car in the parking lot of the Lida Building, where the Skylight Broker was located.
On weekdays, at this time, Tianguang Brokerage has all been off work, but today is a very moment, the whole company is working overtime, and making every effort to cope with the limelight on the Internet, on the one hand, it connects with major media, and on the other hand, it strives to contact public relations companies, otherwise it will become a water army and strive to reverse the limelight on the Internet.
Before the highest level of the company, that is, Chen Guang himself, came up with a definite solution, this is the safest and least difficult to get out of the basket.
At the same time, someone has to have a clear and unambiguous control of the entire public opinion situation, and summarize the current situation to perfection, so that Chen Guang can make a complete report as soon as he comes, and help the boss accurately grasp the current situation.
But no one else was idle, even the cleaning department, the security department and the canteen department, which were not off work.
The employees of the cleaning department, led by Chu Hanji, also swept the floor and swiped the forum with their mobile phones.
Tang Ying, the other person in charge of the company, even ran over from the hospital and sat in the Chinese army.
Although she spends most of her daily thoughts on her own affairs in the hospital, she is not very familiar with and understands the specific operation and management of Tianguang Brokerage Company.
But she thinks that as the executive vice president, sitting in the company at a critical moment of life and death like today, can at least enhance the confidence of employees.
At least that's what she thinks.
In the company, several middle-level cadres are sitting in the large conference room, busy and exchanging opinions from time to time.
Yue Hong was on the phone everywhere, mobilizing his connections in various parts of the country.
Fang Tianyu, the manager of the marketing department, frantically swept the news, in addition to observing public opinion, he also had to come up with a marketing plan in his head, and his ideas turned passive into active.
Su Li, the manager of the finance department, also held the phone and contacted one after another marketing account leaders and the head of the water army team, bargaining, and striving to control public opinion to the greatest extent at the lowest cost.
The manager of the operation department was not in the conference room, but accompanied Tang Ying around outside.
The hardest thing is Lu Xiaoliang, the manager of the publicity and public relations department, who has been contacted by the department, and has to summarize the information sent to the company's office software by various departments from time to time.
Today's matter is the direct business of his publicity and public relations department, and his responsibility is great.
Chen Guang walked into the office with a solemn face, in fact, he was very annoyed at this time, if it weren't for this, he would have been happy to eat at home now, rushed here from school, and went back and forth for two or three hours in vain, which was obviously to make the old man not idle.
"Alright, all sit down, three...... Ahem, Manager Lu, you first talk about the current situation. ”
Chen Guang subconsciously wanted to say three dogs, but this occasion was quite formal and serious, so it was better to save him more face.
Lu Xiaoliang sorted out his thoughts, then stood up, coughed lightly, and began to speak into the laptop in front of him.
About ten minutes later, he analyzed the current situation on the Internet.
He is really professional, and in less than ten minutes of speech, his summary has taken care of all aspects.
The specific content includes, but is not limited to, which information platform is the hottest discussion of this matter, how many news reports related to this matter there are, what is the position of these articles, and what is the limelight of the comments below.
According to the preliminary estimate, what is the general proportion of Chen Guang, what is the attitude of these people, how many people support Chen Guang, whether these people have any signs of transformation from pink to black, and what is the proportion of change.
The age and gender composition of trolls and fans, the analysis of the underlying motivations of trolls and news writers, and so on.
Regarding Lu Xiaoliang's reporting work, it can be summed up in one word, high-end! )