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Chapter 800: Born Out of the Sky!!

On the evening of April 28th, more than 30 satellite TV stations across the country all broadcast a special five-minute commercial!

"Chigo apologizes to the people of the whole country!"

At the beginning of the video, the marketing director of Chigo advertising film and several senior officials of Chigo Group appeared in person and apologized to consumers who were misled by false advertising!

The marketing director of "Back the Pot" personally admitted that in order to achieve the effect of "only one kilowatt-hour of electricity per night" in the advertisement, the environment they shot was in winter, and the refrigeration mode was turned on.

The marketing director solemnly apologized to everyone for this deception, and in order to correct the mistake and give consumers a correct and true power consumption data, Zhigao deliberately did a set of experiments!

This time, the marketing director vouched for his life, and the test environment was definitely an ordinary person's home environment, the location was Foshan, and the time was the closest, that is, the early summer at the end of April.

Finally, the marketing director emphasized that in order to achieve data comparison, he also deliberately selected the main sales models of Gree and Midea air conditioners on the market to join the test......

The test has begun!

First of all, a certain model of Gree!

At night in Foshan, the indoor temperature is 28 degrees, the air conditioner is turned on to 25 degrees, from 8 o'clock in the evening to 8 o'clock in the morning, after 12 hours of uninterrupted refrigeration, and finally the power consumption is 10.7 degrees using precision instruments to detect the use!

And then there's a certain model of Midea!

Under the same conditions, the final power consumption is 11.2 kWh!

Finally, it's Chigo air conditioning!

It's still the same test environment, and the final power consumption is 3.09 kWh!

……

Finally, the marketing director apologized again: "Although our Chigo air conditioner has the world's leading energy-saving technology, although the excellence of our products has been far beyond similar competitors, although we have controlled the power consumption to an extreme range, but we still want to apologize." Because we can't do it for one night, we only need one kilowatt-hour of electricity! But every one of us is working hard for it!"

At the end of the video, there is a short section of the Chigo air-conditioning production factory, the workers are busy and sweating......

At the end, a solemn and serious voiceover sounded.

"Chigo air conditioning, master the core technology!"

……

"Damn! It's so cheap! What kind of apology is this? It's clearly showing off!" Liu Yong, president of Meituan.com, slapped the table angrily!

"Sure enough...... Let the eldest lady of the Xie family say yes! The group buying network really has follow-up measures! This howling wolf is really not to be underestimated!" Ali's boss Ma looked gloomy.

"How is this possible? Only 3 kilowatt-hours of electricity a night? Is the air conditioning technology already so good now?"

"Really...... "Xie Wanqing watched the apology video, her beautiful eyes were deep, and she suddenly wanted to see what this amazing howling wolf looked like!

……

Compared with the shock of Meituan, Gree and Midea are simply thunderous!

Gree expressed strong dissatisfaction through various channels!

"This is a frame-up! This is a means of unhealthy competition! This is an opponent deliberately smearing us Gree!"

"You do the test yourself, why do you want to pull us Gree?"

"We're not going to leave it at that!"

"We're going to Sue Chi Gao!"

……

Many executives of Midea also expressed their condemnation in public!

"Zhigao is clearly framing competitors by doing this!"

"We strongly condemn Chigo's unfair means of competition!"

"What? 3 kilowatt-hours of electricity a night, that's impossible! I don't believe they really have this kind of air conditioner for sale!"

"Yes! It's fake! I'll sit and wait to see them get slapped in the face!"

……

Gree and Mei, who were lying on the gun, felt that they had been damaged by 10,000 critical hits, but they condemned it fiercely, but they didn't really take any action.

They themselves know that the power consumption of their air conditioner in the apology video is absolutely real, and there is no fraud!

The only thing they could sue was that Chigo used their trademarks without permission. But the problem is that this is not an advertisement, but an apology video. The law also doesn't stipulate that the apology video can't appear in other brands' products. If you really want to fight a lawsuit, it's hard to say whether you win or lose. And if there is a lawsuit, it will only add more topic benefits to Zhigao.

Therefore, in the end, they all chose to be silent......

The response of consumers was diametrically opposite, unprecedented enthusiasm!

"Zhigao air conditioner came out to apologize?

"Wait! No, is this test real? Is the Chigo air conditioner really so power-efficient? It only takes 3 kilowatt-hours of electricity a night? It's still such a big room? If the room is small, the temperature is high, it's close to one kilowatt-hour of electricity a night!

"Whether it's one kilowatt-hour or three kilowatt-hours of electricity, Zhigao is really amazing, it's so much better than Gree and the United States!"

"Gree drives for 12 hours a night, and it is definitely more than 10 kilowatt-hours of electricity! My machine at home needs at least 15 kilowatt-hours of electricity! But does Zhigao really only need 3 kilowatt-hours of electricity?"

"Damn, no wonder my family's electricity bill is 1,002 a month!

"What is your 1,002 count, my family's summer and winter months are two thousand electricity bills per month!"

"How many air conditioners do you have? I only have one air conditioner at home, and I don't turn it on every day, and I have to pay more than 300 yuan a month for electricity, so I can't afford it!"

"Is the Chigo air conditioner so power-efficient?"

"Didn't they say in the video that they were using the world's leading air conditioning technology, what kind of technology is it?"

"I also want to buy an air conditioner that saves electricity!"

"Is this the rhythm of their release of a new air conditioner?"

"Does anyone know where to buy such a power-saving air conditioner?

"I'll go to the Chigo store and ask!"

……

For a while, the whole people are hotly discussing what new technology is used in Chigo air conditioning, which model is it, and when will it be sold?

April 29, 9 a.m.

The group buying network quietly launched a huge homepage advertising banner!

E-wallet users also received SMS pop-ups!

All users who log in to UU software have received pop-up ad notifications!

In Plants vs. Zombies, the content of the zombies' speech has also become the new advertising slogan of Chigo Air Conditioning!

Audition has launched Chigo Air Conditioner's special cool skin!

The official speaker of Fantasy Journey to the West shouted 28 times on the world channel in one day!

……

Soon, all the people of China knew a piece of news!

May 1st.

Chigo Air Conditioner will officially launch the world's leading power-saving air conditioner!

Group buying network monopoly!

This much-anticipated mysterious air conditioner is called Chigo inverter air conditioner!

Well.

May 1, 2005.

5 years and 3 months earlier than the previous life of Huaxia, the first inverter air conditioner was born!