(Correction: Not a red-headed document, but just an activity notice issued by the competent authority of the drinking water industry along the Eastern Province.) )

Tong Minliang said, "This exchange meeting is actually a platform for inter-industry display, once a year, the government-government-set up the stage, economic and trade singing, in order to stimulate - domestic - demand, to create a star enterprise and hold activities, but to put it bluntly, in fact, the final highlight is always to sign orders." ”

Pang Xuefeng heard it, yes, along the Eastern Province drinking water product exchange meeting, it seems that this specification and grade are not ordinary, how to say that it is also such a large-scale event led by the province!

However, Pang Xuefeng followed up and asked, "Sister Liang, why haven't I heard you talk about it before?"

Who knew that Tong Minliang smiled bitterly and said, "Before, it's not that I didn't tell you before, but it's useless to say it." ”

Pang Xuefeng was stunned, "I don't understand." ”

Tong Minliang thought for a while and said, "Okay, I'll give our Mr. Pang a good introduction today, first of all, this Yandong Province drinking water product exchange meeting is initiated by the State Food and Drug Administration, organized by the subordinate Yandong Provincial Food and Drug Administration, co-organized by the local government and sponsoring enterprises, and is generally called the water fair by insiders." ”

But as soon as he said this, Tong Minliang saw Pang Xuefeng's small appearance that had already begun to have two big heads, but he immediately thought of what the reason was, so he couldn't help but laugh and had to quickly explain, "It sounds a bit tongue-twisting, isn't it, in fact, it's the Food and Drug Administration that we people usually talk about." ”

"Just like its name, this water fair is mainly along the eastern province of the city water enterprises product display and exchange, a few years ago, our Jianglin City is indeed a frequent visitor to the water fair, by the way, Sanjiang brand pure water you should have heard of, right?"

Pang Xuefeng has really heard of this brand, "Yes, there is indeed such a brand of pure water, I often saw my classmates drinking this when I was a freshman, but although the brand of Sanjiang has not changed since my sophomore year, the packaging style is very different from before." ”

"In the past, the style was conservative, but now it is much more energetic, whether it is from the bold color or the youthful advertising slogan. ”

Tong Minliang nodded and said, "Of course, because I took a fancy to the potential of Sanjiang brand pure water, it was finally snatched away by Menzhou City in the city before last, because of this, although the government of the two cities did not directly tear their faces due to their identity, but the netizens below had a verbal battle for more than half a year!"

"Huh? Pang Xuefeng asked.

"Of course, to put it mildly, the provinces, cities and local investment bureaus are doing this, especially what era is now, this is an era of vigorous economic development, the country's high-level are encouraging legitimate competition, so which provinces and cities give more promotion resources, policy support is strong, then enterprises will go to which place to settle down to invest. ”

"However, we generally only know that the competition between enterprises is fierce, in fact, the competition between the brother provinces and cities for high-quality enterprises has never stopped, which is really if you talk about it, but it is no less than the intensity between enterprises, but because of the special identity of the government-government-department, it is not convenient to see in the newspapers. ”

Pang Xuefeng heard it, and the first thing that came to mind was Rong Xin, she was from the Tongyu County Investment Promotion Bureau.

However, Tong Minliang didn't know about Rong Xin, so he continued, "Our Jianglin City can come up with a reasonable enterprise in any aspect of the province, but it is only a short board in bottled pure water. ”

"Since Sanjiang was poached by Menzhou City, although the government also wants to quickly support a number of new bottled pure water enterprises, although a lot of resources have been invested, it is too far from Sanjiang in terms of scale and brand awareness. ”

"In particular, the government's headache is that the people do not buy the new brand, except for some people who consume these first-line brands such as Tianbingquan Snow Lotus, etc., a large number of people still only recognize the brand Sanjiang. ”

Coincidentally, after Sanjiang was poached by Menzhou City, the brand Sanjiang was still used for sale by Jianglin, and Jianglin could not be protected locally, so he could only watch that although Sanjiang was changed to Menzhou's household registration, he still made Jianglin's money. ”

"Not to mention our good springs in the mountains, before you appeared, you only cared about competing with Jiusui Spring and Lesheng for the bottled water market, and you didn't have the energy to get involved in bottled water at all. ”

"Therefore, at the next three consecutive water fairs, we Jianglin almost completely gave up the bottled water, but only focused on the display of bottled water. ”

After hearing this, Pang Xuefeng finally had a further understanding of the drinking water industry in Jianglin City, "Then what does it mean to issue this notice to us this time?"

Tong Minliang looked at Pang Xuefeng and smiled with satisfaction and said, "Needless to say, since our women's special bottled water has been listed, whether it is in terms of quality, reputation, magical effect, or the social repercussions caused by it, our women's special model has undoubtedly stood at the top of Jianglin's local bottled water industry.

Pang Xuefeng immediately slapped his thigh happily after hearing it, "Great, I'm still worried about what form we want to do this time to promote our new products, just right, take the opportunity of this water fair to consolidate the old users of Ms. Er's special models, take advantage of the trend to launch our new products, and at the same time can also promote our upcoming store, which is simply a triple win!"

Tong Minliang also said excitedly, "Yes, I think so too." ”

"Sister Liang, when was this water fair held, and where was it held?" Pang Xuefeng asked.

"The last day of this month, which happened to be the day before the start of school, according to the practice of taking turns in one city a year, it happened to be our turn to host Jianglin City this year. Tong Minliang said.

"Ah, August 31st? Didn't you say that our new products should not only use new packaging, but also use new trademark brands? Is this time in time, isn't it a little tight? I remember hearing someone say that there is still such a review period between the application for registration and the approval of the trademark to be put into use?" Pang Xuefeng's question this time was quite professional.

However, Tong Minliang just smiled confidently and said, "Don't worry, my big shopkeeper, you don't have to worry about the new packaging and the use of bottles, the manufacturers are old relationships that have been cooperating for many years, as long as the design plan is proposed, samples can be produced in two days at most." ”

"As for the trademark registration you said, don't worry, have you forgotten that the current director of the Jianglin City Industrial and Commercial Bureau is your good friend Liao Xinke Liao Shu'er, and he also grew up with my dad from childhood to adulthood. Tong Minliang said.

Pang Xuefeng then remembered that this was indeed the case, he was able to meet Tong Minliang for the first time and reach a cooperation intention, if this is said, it is precisely because Liao Xinke is pulling the strings.

"That's great, there's no need to discuss any more, just do it according to your wishes, Sister Liang. In the end, Pang Xuefeng finally leaned lazily on the back of the sofa and became the shopkeeper again.

When these things that needed to be discussed in advance were finalized, Tong Minliang quietly slapped his small nose at Pang Xuefeng, and began to get busy with his hands and feet at that time, and called one after another.

There are arrangements for the company's designers to contact the bottle manufacturer to design the bottle.

There are personnel who are arranged to set up temporary sales points near the gate of the company.

It was arranged for the company's clerk to immediately draft a statement, which was then posted on the company's official website and Weibo, along with the notification letter from the five major supermarkets.

Lao Zhao, who is in charge of the production workshop, arranged for someone to inspect the production line, and in the nearly half a month before the end of the month, it is necessary not to make mistakes and delay the production of new products.

In the end, Tong Minliang also personally made a phone call to Liao Xinke, the director of the Industrial and Commercial Bureau, and after explaining his intentions, he asked his assistant to go to the Industrial and Commercial Bureau immediately with the relevant procedures to handle the registration of the "Xuefeng" trademark.

After all this was arranged, Tong Minliang and Pang Xuefeng did not leave the office, but waited for the clerk to send the draft notice to read, and then posted it on the company's official website and Weibo, which was considered to have completed one of them.

After that, Pang Xuefeng and Tong Minliang talked about the production and promotion of new products for nearly an hour, and after feeling that there was no omission, it was finally possible to stop and rest a little.

"Okay, Xuefeng, we have already done the preliminary work that should be done, and the next thing is to follow up on the progress from time to time. Tong Minliang said.

Pang Xuefeng thought about it and really didn't have anything to do, so he said, "Okay, Sister Liang, except for the new products that require my participation, I don't know much about the rest, and I have to work hard for you." ”

However, Tong Minliang had already gotten used to it, and said with a smile, "Come on, my big shopkeeper, don't look at me being so busy for a long time, but if it's really going to be a critical time, I don't have to rely on your 'core technology'!"

Pang Xuefeng scratched his head a little embarrassedly, "Well, if there's nothing to do, I'll go back first." ”

But Tong Minliang saw that it was still early, so he thought about it and said, "That's it, Xuefeng, anyway, the time is still very rich at this time, otherwise let's go to the opposite side of Wo Yima to see what suitable stores there are?" Although it has been arranged, even if they find it, they still have to come to me to make a decision, let's just go over and have a look." ”

Pang Xuefeng heard the same, so he immediately got up and was about to leave the office with Tong Minliang, but at this time, Tong Minliang's phone suddenly rang.

Tong Minliang doesn't care, because as the CEO of a company, if your phone doesn't ring quietly all day long, then it's called a problem.

It's just that when Tong Minliang saw the caller number, she immediately showed a shallow doubt on her face, because she didn't know this number, but this did not affect her to answer the phone quickly, "Hello, who is it?"

"Is it Boss Tong of the Good Spring in the Mountains?" A man said in a visibly swaggering tone.

"Hmm, who are you?" Tong Minliang instinctively asked.

"I'm the administrative director of the Woyima Center store, Hong Jianmin. ”

Hong Jianmin?

Tong Minliang didn't know what Hong Jianmin's name was, but after thinking about it for a while, his surname was Hong, Wo Yima, and the administrative director?

Thinking of this somewhat familiar voice again, Tong Minliang suddenly thought, isn't this the deputy surnamed Hong who answered the phone for Guo Jingxi of Wo Yima before!