Chapter 174: Pry Open the North American Market!
"Mr. Wu, our Columbia company is ready to invest 10 million US dollars to buy out the distribution rights of your work "Emperor Wu of the Han Dynasty" in North America, what do you think?"
Although this Smith already knows some of the shopping mall wine table culture in our country, he still can't help it, and he himself guided this topic to the movie.
It's not bad, this saves Wu Xiang a lot of effort. To be honest, he actually doesn't have a good impression of business at the wine table, but when it comes to eating, it's still good. For example, this well-understood roast duck is actually very good, very distinctive, this duck skin is dipped in sugar, and it melts in the mouth.
Wu Xiang, who didn't move his chopsticks, immediately asked, "Does the buyout you mentioned include video products?"
As soon as these words came out, He Ping over there admired it in his heart, originally, he looked at Wu Xiang's guy, he didn't say much, he ate when he came, the chopsticks didn't move less, and the whole thing was a foodie, but this question was thrown out, which means that this Wu Xiang's heart is a mirror and not confused.
"Of course, it does. Smith gave a clear answer.
Wu Xiang has a certain understanding of the North American market, video products, that is, CDs, and copyrights to various cable channels, these things are often more profitable than the box office!
That's right, there's a saying that's popular in Hollywood, and that's that the box office is nothing more than an advertisement for a movie.
In other words, the big head of making money is behind, otherwise how can these Hollywood companies have so much money and continue to invest in big productions?
So, Wu Xiang's answer was, "This duck is good, do you want another one?" The wine we opened just now is also very good, let me take a look, hey." Latour first-class product, good, is it another bottle?"
As soon as he heard Wu Xiang's words, He Ping's side almost didn't squirt, this kid is too bad.
Obviously, Wu Xiang is diverting the topic, which means that he is not satisfied with the price, but he can't say it directly, but this meaning still has to be expressed. Wu Xiang is not afraid that the crooked nuts can't understand, so isn't there He Ping.
Sure enough, He Ping whispered a few words, and Smith understood.
"And what does Mr. Wu mean?"
Wu Xiang took a sip of wine, "It's very simple. Let's divide it normally, or according to the gambling contract sharing method that is more popular in North America. How much box office it has arrived. How much do I take. But there is one thing, there must be enough in terms of film scheduling, at least more than 1,000 screens!"
Wu Xiang just talked about the box office problem, and didn't say anything about audio and video products, the meaning is simple, that is, let's talk about it after the box office comes out.
He Ping over there whispered a few words again. Because of the implicit meaning, I'm afraid that Smith would not understand, even if he already knew our kingdom very well.
"That's a bit unrealistic, Mr. Wu Xiang. You must know that the films of your country are not necessarily popular in the North American market, for example, the film "Big Names" not long ago was very good at the box office in your place, but in North America, it will not work, there is a problem of cultural differences. So, I really think that this plan that we have is very good and suitable for your movie. ”
To sum up Smith's words, it means that we have come up with this plan for your own good.
It's a very good negotiation skill, really, maybe this Smith doesn't know much about our culture, but he must be a master of business.
But Wu Xiang won't agree, if you're doing it for my good, then it's really weird.
"Thank you, Mr. Smith, for your kindness, really, I appreciate it very much. However, I have confidence in my own film, and the European market has already confirmed it, so I think I should let this film go to North America for realization, is it possible to achieve better results? ”
He Ping's side was another good translation, and Smith's brows were furrowed, and he seemed to be a little embarrassed.
"Mr. Wu, we can also agree to the normal box office sharing plan, but on the issue of film scheduling, we have no way to meet your requirements, you know, film scheduling is not an easy thing, this is not something I can say. If we invest rashly, then if it is like "Big Names", this loss is really unbearable. ”
Smith is right, the problem of scheduling films is not so easy, and there is the failure of the previous "Big Names", and they dare not be big.
Before, it was impossible to enter North America, mainly because of ideological restrictions, but now, this resistance comes entirely from the fact that no successful work has opened the way in front, and almost all of the previous domestic films have failed.
Wu Xiang knows this problem, but he is very confident now, because it is very simple, that is, the other party, Columbia, must see the commercial value of his film, and his film must have an opportunity in the North American market, otherwise, is it interesting for them to come to him to talk about so many ozone layers?
Come to understand, is it really because the roast duck here is delicious?
At this moment, Wu Xiang used reverse thinking, I have to say, this trick is very effective, Wu Xiang has already judged the other party's intentions, so how to make the other party agree, you need a sufficient reason.
Wu Xiang began to think back, recalling how "Hero" entered the North American market, and of course he would think so, because "Hero" was the first domestic film to succeed in the North American market.
After a while, Wu Xiang had an idea, and I saw him smile and said, "Mr. Smith, you may not be able to say anything about the film scheduling, but why don't you find some people to consult?"
"What do you mean?" Smith didn't need to be translated by Ping.
Wu Xiang continued: "It's very simple, I think it's better to go to a professional film critic or a well-known director, I know that some directors are very accurate about Asian films, such as Quentin Tarantino. ”
"Oh......" Hearing Wu Xiang say the name, Smith fell into a deep thought, because of course he knew this Quentin Tarantino, and it was because of that guy that he Smith would come to Asia.
In 01, Quentin took a fancy to a movie, that is, "Once Upon a Time: The Iron Horse", which was released a long time ago, which was repackaged and then released in North America, and achieved quite good results, and the subsequent CDs made a lot of money.
To be honest, it is precisely because of this film that Mira Company spent 100 million Hong Kong paper to buy out "Shushan", they tasted the sweetness, but the result, let alone ......
But this has also created a trend of coming to Asia, especially Hong Kong, to buy films. American film companies suddenly found that there seemed to be a market for Asian action movies, and many of those martial arts action movies sold well, especially the DVDs, and the income was quite considerable. But Hong Kong's films have almost been developed, so people like Smith have come to the mainland.
Since the negotiation has reached this point, Smith can only say that he thinks about it, and Wu Xiang can't do anything tighter, everyone hasn't reached that point yet.
The reason why Wu Xiang thought of Quentin Tarantino was not because of "Iron Horse" but because the film "Hero" was actually another achievement of Tarantino, and it was because of his strong recommendation that Miramax Company took this film to North America for release, and the most important thing is that it was not cut with a knife.
You know, you don't cut it, it's lightweight, but North American film companies have never been so disciplined, these guys will cut your film beyond recognition for profit, such as "Heavenly Dynasty".
Wu Xiang has also met and contacted Columbia, so that means that he has one more choice in the market to North America. However, what Wu Xiang didn't expect was that Miramax came to the door again.
"Mr. Wu Xiang, we agree to your request, that is, to arrange a large-scale screening of 1,000 screens. And to give you a reasonable share of the box office, if the North American box office of "The Emperor of the Han Dynasty" does not exceed $1 million, then you will get 10% of the box office, if it exceeds $1 million but does not exceed $10 million, then you will get 30% of the box office, if ......"
The person who came from Miramax couldn't wait to tell him about this plan, Wu Xiang listened to it very reasonable, less than 1 million US dollars, to be honest, Wu Xiang himself was embarrassed to ask for money.
You know, the Columbia company also talked to me, and I also invited a meal of roast duck that I understand, let's eat other people's short mouths, aren't we?
The people on Miramax's side will understand as soon as they hear it, so let's talk about it.
They threw out a nice bait, and that was Kill Bill!
Needless to say, this film is known to everyone as Quentin Tarantino's masterpiece, and in the next ten years, Quentin has relied on this film to eat, of course, at this point in time, this film has not yet been filmed, but Mira has already said that this film can be operated by Bernard in the future.
In fact, this is a smooth thing, because at present, the Hong Kong films released on the mainland are basically operated by Yu Dong's Bernard, who almost monopolizes the market in this regard. And the film "Kill Bill" is actually a collaboration between Mira and S-B Shao-style films, which can be regarded as a Hong Kong film.
However, Wu Xiang was a little hesitant because he knew that the movie "Kill Bill" was too bloody and violent, could this enter the mainland?
has considered this, so does it mean that the Columbia company knows a lot about roast duck......
In this matter, Wu Xiang did show that some of the discipline values were insufficient, but it should be seen that why the Mira company came up with that plan so quickly? Is it all a coincidence?
But in any case, Wu Xiang finally opened the North American market this time, although it was only a window crack! (To be continued......)
PS: Today's three chapters have a small outbreak, ask for support!