Volume 1 Accumulation of Grain Chapter 37 Capture the thief and capture the king first

Xie Tengfei really believed that Liu Yifan had some skills, but when he came to Liu Yifan, he became embarrassed.

Seeing Xie Tengfei's serious look, Liu Yifan had no choice but to make up some nonsense that could not be revealed, Jiren has his own heavenly appearance, and said that it was good to say evil, and pretended to return the card to Xie Tengfei, and the two of them ended the topic of chatter.

After chatting for a while, the waiter brought the dishes all at once, the main dish was braised wild soft-shelled turtle, and the others were also accompanied by some small fried meat, blood duck, cured beef, which are special dishes and wine.

Seeing a rich table, Liu Yifan couldn't help but smile bitterly, "Lao Xie, you have too much, right?"

"Not much, not much," Lao Xie raised his glass again, and said, "I have told the people under the team, I won't go in the afternoon, Xiaofan, you don't have to go to the company anyway, let's eat slowly and talk slowly, if you can't finish eating, pack and take away, speaking of which, this wild soft-shelled turtle is really good, you bring it back to your family leader, beauty." ”

"Eat for an afternoon?!"

"I used to eat with a few friends from noon to early morning in my hometown in Northeast China. ”

“…………”

"But speaking of which, Xiao Fan, how about your test over there?"

"It's okay, it's officially on the first day today, which is more in line with expectations. ”

"That's good!" Xie Tengfei sandwiched a soft-shelled turtle for Liu Yifan, and then touched Liu Yifan with a wine glass, and then said, "Come, I wish Xiaofan's test a complete success!"

"Okay! Then thank you for your good words!

Putting down the wine glass, Xie Tengfei also sandwiched a piece of soft-shelled turtle, took two sips of his skirt, and then said, "Xiaofan, you were not here last week, and you are missing as a new force, but we are busy." ”

"It's a good thing that our planning department is busy, if the planning department is not busy, thank you for being in the mood to eat and drink with me." ”

"That's right," Lao Xie said, took another sip of wine, and then said, "It's strange to say, last week Huang Peng's side came down with 6 needs at once, and asked us to set up a team of at least 6 people with these 6 orders from this weekend." ”

"Set up a team of more than 6 people, and there are only 17 or 8 people in our planning department, and we have gone to a third of them all at once. ”

"But people are tough, the total amount of 6 lists is said to be 30 million, this amount is pressed down, not to mention a team of 6 people, even if I take the lead in Shanghai to star, I also have to fully cooperate." ”

"30 million?!" Liu Yifan couldn't help but be shocked when he heard this, thought about it, and asked again, "Then what kind of customer did Huang Peng tell you?"

"Not yet, at this stage, I just said that I should start preparing the team, and when I get the customer over there at the weekend, I will go all out to start working on the overall delivery plan for the customer. ”

"In other words, this time it belongs to the sales to get the customer done first, and then we just need to do a good job of the delivery plan, right?"

"That's right, so our planning department is still quite excited, this kind of sales first determined case, although the planning bonus will be less, but the victory is to listen to the single, the income is guaranteed, and the amount is also large, and now my colleagues are waiting for me to assign the task to them." ”

"Hmm......" Liu Yifan couldn't help but fall into thought when he heard this.

Seeing that Liu Yifan was silent, Xie Tengfei raised his glass, touched a drink with Liu Yifan, and said, "Although Huang Peng is usually a little more responsive, but this sales are really beautiful, let's just talk about things, brothers fully support it, it is also for the good of the company, Xiaofan, you don't have any ideas." ”

"Lao Xie, don't worry about this," Liu Yifan said, drank one with Xie Tengfei, put down the cup, and said, "I'm just a little worried, the planning department took away 6 at once, what about the rest of the lists." ”

"There's no way to do it, it's definitely too late to recruit people at this time, I can only hurry up these few days to let everyone catch up with the work in hand, so it's a pity to say that you are not here. ”

For Huang Peng's order, Liu Yifan, who has experience in his previous life, felt a little strange from the beginning, both public and private, but now the amount of information that can be learned is still too little, and seeing Xie Tengfei's interest, Liu Yifan no longer discusses this topic, but chats with Xie Tengfei casually over food and wine.

The two talked about Xie Tengfei's past experience from a thought, and then chatted about the future development of the company from the advertising business.

Before separating, Lao Xie took out the card again, and forced it to Liu Yifan, and the two of them pushed me again, and finally Liu Yifan proposed to let Lao Xie remember his personal feelings, and he must find help in the future, so that Lao Xie was satisfied.

…………

When he got home, Liu Yifan, who drank 7 or 8 bottles of beer, couldn't help but feel a little dizzy, and after making a cup of hot water and drinking it, he fell asleep on the bed.

Unsurprisingly, after Liu Yifan slept for more than an hour, he woke up from a nightmare.

Although the nightmare is still so desperate, it has to come down a few times, Liu Yifan is used to it, and he doesn't bother to think about it anymore, so he gets up after being a little stunned.

After getting up, Liu Yifan stretched his waist again, putting aside the depression in his mood, he felt very refreshed mentally, so he habitually twisted his head and moved a few times, but halfway through the activity, he seemed to remember something again, and couldn't help touching the Bodhi string on his hand.

In the past, when I drank beer, I drank 7 or 8 bottles in three hours, Liu Yifan could still bear it, and it was normal to feel dizzy after drinking, but after falling asleep, my mouth was not dry, my head did not hurt, and I was refreshed, which was the first time.

It seems that his super hangover ability can only be attributed to one of the additional functions of the Northern Shengong.

After thinking about it for a while, he couldn't come up with any meaningful inferences, so Liu Yifan walked to the study, turned on the computer, and looked at the data.

By four o'clock in the afternoon, the data had changed a lot.

First of all, the number of clicks on the entire advertisement reached 10,004, Liu Yifan calculated the time, according to the current data, by 12 o'clock tonight, the data of the whole day should be around 36,000, which is not too far from his expectation of controlling 40,000.

Looking at the breakdown data of each advertisement, in addition to the low click of the book "President Daddy's Pet to the Sky", the advertising click-through rate of the other 5 books has achieved more than 7%, and the user pays, a total of 124 people, although compared with the data of the hour at 10 o'clock in the morning, it has decreased slightly, but it is still very close to the expected 1%.

And for the book "President", in the afternoon, although the click-through rate is always only about 5%, but the paid conversion has also achieved the level of 1%, the book should be no problem, it seems that most of them are based on the experience of later generations of the sentence, "It turns out that the president likes her!" The advertising copy is a bit ahead of its time.

Finally, Liu Yifan summarized the income again, so far, a total of 146 users have paid 15 yuan, and the actual income is 2190, according to the industry rules, the content provider takes half of the income, and then deducts the cost of the paid channel, and in the end, there is still about 1000 yuan of income, and this is only half a day.

Of course, in order to give everyone confidence and to simulate the future advertising, Liu Yifan's advertising positions this time are not too bad, and these positions can be sold on the market, and they can be sold for nearly 200 yuan a day.

After synthesizing various data, Liu Yifan deduced it, and finally found that this model would bring nearly 40% profit to Yinian, so he was very satisfied with today's test.

Although, Liu Yifan knows very well that this extremely cost-effective marketing model, once the idea begins to be done on a formal scale, it will soon be discovered, and with it, a large number of followers will appear on the market, which will bring advertising prices and content prices to rise, but, after all, this is only a transitional model in Liu Yifan's large-scale market planning, which can ensure a 6~7 month high-profit window period, which is enough to be satisfactory.

…………

At five o'clock in the afternoon, Zhang Sichun called on time again, of course, Zhang Sichun was more excited than in the morning, in addition to analyzing a bunch of data to the head, and even began to encourage Liu Yifan to increase investment, big, fast, ruthless, and hard.

Liu Yifan was also very happy about Zhang Sichun's wholehearted devotion, but he still patiently analyzed with Zhang Sichun the lack of book inventory, the imperfect test, and when the content is on scale, there will be no such a high conversion rate and other factors, which can be regarded as calming Zhang Sichun down.

After setting some adjustment strategies for the future, Liu Yifan ended the call, and then ran to the balcony and smoked a smoking.

Although the test data met expectations, for Liu Yifan, who had already seen the distance, he was still not happy.

With the implementation of the data step by step, Liu Yifan is already sure that by next Monday, he will submit an excellent test report to Zhang Xuanming.

Then, Zhang Xuanming will continue to copy, improve and expand the test model.

Then, Yinian fundamentally opened up a completely different TO C profit model, not only will there be a substantial increase in revenue, but even the net profit will be frighteningly high.

And I will also take advantage of this momentum to leverage the resources of Yinian and the strength of all parties, so as to open a new pattern for Yinian!

All this seems to be developing step by step according to his own expectations, but on this foreseeable path of light, if you look into the distance, Liu Yifan will also see a shadow.

The dark shadow is getting clearer and closer, and Liu Yifan firmly believes that as long as the time is right, he will jump out and cover the entire sky.

This shadow is Huang Peng.

No matter how annoying Huang Peng is and how bad his character is, Huang Peng has an important identity, that is, he is the major shareholder of Yinian after Zhang Xuanming.

In his previous life, Liu Yifan also knew that Huang Peng's shares were 20%!

20%, which is not a small amount.

Especially after Yinian introduced external capital, once Huang Peng betrayed and stood with external capital forces, it was enough to make Yinian fall apart overnight.

And having experience in his previous life, Liu Yifan believes that as long as Huang Peng has enough interests, he will definitely be able to do this.

This is the key to keeping Liu Yifan in his throat.

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