Chapter 1187: Cultivating Kung Fu Superstars
After "The Shawshank Redemption" won the award, Jason Tanya brought the crew back to the United States.
Propaganda in the United States has long been opened, and every day reporters report to the American people the grand occasion of "The Shawshank Redemption" in Cannes and various reports in Europe.
The old beauties naturally also like to "raise the prestige of the country outside the territory", and when they saw that the French and other Europeans liked "The Shawshank Redemption" so much, of course they were also itchy and wanted to see how it was.
As a result, without too much effort, the Kirin Group is about to reach more than 2,400 screens, setting a record for the opening of a literary film.
Here, "The Shawshank Redemption" won three awards from Cannes, and it was at the height of the limelight, and the arrangement of the United States was struck while the iron was hot, and it began to be released on Tuesday six days later.
At the time of the premiere, at least the main actors should be present, so as to create a lively atmosphere.
That is, Yin Jun is their boss, otherwise Yin Jun will definitely not be able to run away.
Because no celebrities were invited, the production cost of "The Shawshank Redemption" did not exceed $5 million as a whole, but this time I came to Cannes for public relations, as well as the publicity and distribution costs in North America and Europe, etc., totaling about $20 million.
However, in fact, Kirin Group spent $10 million enough.
Why?
Because there's a BMW!
BMW announced last year that it would sponsor Yin Jun to make three films in the next three years, each with a sponsorship fee of $10 million.
Such a good thing, how could Yin Jun waste it?
But BMW definitely didn't suffer a loss.
Because any car that appears in "The Shawshank Redemption" for more than one second is a BMW.
For example, when the old Brooks was released from prison on parole, he almost hit his car, and Yin Jun gave a close-up of a second of face, and the blue sky and white clouds were shining.
Many viewers noticed this, and then BMW sales in France increased slightly.
This is just a screening of the film festival, if it is screened all over Europe and the whole world, how much effect will it bring to BMW, at least in terms of fame, how stylish will it be?
A group of bigwigs from BMW specially came to see "The Shawshank Redemption", and then Mr. President held Yin Jun's hand and said, "Mr. Yin, we have to continue to cooperate with movies like this! BMW is not short of money, only a good director like you who is good at discovering beauty!"
In fact, as soon as they left, Rooney Burger called Yin Jun the next day and asked Yin Jun in a roundabout way if he wanted "The Shawshank Redemption" to achieve something at the Oscars, and BMW could sponsor an additional expense.
Yin Jun immediately said enthusiastically, I have this idea, if BMW can help, it would be great.
Everyone is smart people, and on the third day after this phone call, that is, on the morning of the second day when "The Shawshank Redemption" won three awards at the Cannes Film Festival, a $5 million sponsorship fee from BMW was quietly transferred to the account of United Arts Film Company.
They also confirmed that "The Shawshank Redemption" has a great future, so they made a heavy bet.
If "The Shawshank Redemption" really won the Oscar, then they would not only invite the crew to go around to promote BMW, but Zhou Yunfa could also become the image spokesperson of BMW...... A series of plans are about to begin.
Whether it is for Zhou Yunfa himself or for the Kirin Group, this is beneficial and harmless.
After all, this is BMW, one of the world's leading automobile group companies, how much sponsorship money can be obtained every year, and how much expense can be saved by having them shouting next to them?
Yin Jun is still staying in Cannes and has not returned to Xiangjiang because of the trio of Hong Jinbao's brothers.
To be precise, he is for Yuan Biao.
Yesterday, the three brothers came to Cannes, cheered for Yin Jun, and got a better candidate for the heroine, which is actually satisfied.
It's just that Yin Jun kept thinking about what Hong Jinbao had told him before.
Hong Jinbao wants to cultivate Yuan Biao and make Yuan Biao another golden signboard of Baohe Company.
Now Baohe Company has three signboards, the first is Lin Zhengying, who has been in the limelight recently, with "Mr. Zombie", Uncle Ying is popular all over Asia, more popular than Hong Jinbao, this is a golden signboard.
The second signboard is, of course, Hung Jinbao himself, he has not had too many wonderful performances in the past two years, but with his solid skills and funny comedy performances, he is still a kung fu star in Asia.
The third signboard is Yuan Biao, after several movies such as "The Loser", Yuan Biao has also become a good star, at least second-rate.
With these three signboards, Baohe Company will definitely make a lot of money in the next year or two, just like last year.
But Hung was not satisfied.
Because he knew that Lin Zhengying couldn't keep it.
I don't know how many people are now holding checks to ask Lin Zhengying to make a movie, if it weren't for the scripts of the last three sequels of "Mr. Zombie" in Hong Jinbao's hand, Lin Zhengying would probably have left.
In Xiangjiang, no one has a grudge against money, and Lin Zhengying also needs money to support his family.
Hundreds of thousands of millions will definitely not make him excited, but what if it is three million, five million?
Thinking about it, Hong Jinbao himself felt that he would leave, let alone Lin Zhengying.
Even if Lin Zhengying doesn't leave in the past two years, sooner or later he will go out to film by himself, so Baohe Company will be left with Hong Jinbao and Yuan Biao.
With Hong Jinbao's strength, it is not difficult to support Baohe Company, but his goal is definitely not just to support a film company, so he wants to focus on cultivating Yuan Biao, so he has this "Fast Food Truck".
Yin Jun understood Hung Jinbao's thoughts.
In his opinion, Hong Jinbao is worse than Cheng Long, in addition to his physical appearance, he is actually too distracted in the company's operation.
If he is like Cheng Long, concentrate on filming and hand over the rest to Jiahe Company to take care of, then his achievements are not necessarily worse than Cheng Long.
It's a pity that he was in Jiahe first, and then turned around to set up Debao, and then with Xinyicheng and Yongsheng...... Wait for the company to work together, so that it is strange that the heart is not swaying! Where do you still have the heart to make a movie seriously!
I'm afraid this is the most important reason why Hong Jinbao gradually retreated into the background and became a second-rate since the 90s!
Yin Jun's expectations for Hong Jinbao are not too big, his character is like that, stingy and greedy for money, and there is no way to change it.
But for Yuan Biao, Yin Jun has the same opinion as Hong Jinbao.
This is a good seedling!
In fact, many people don't understand, why Huang Feihong, who also plays Huang Feihong, but Li Lianjie plays Huang Feihong, is so much more famous than Zhao Wenzhuo?
Why did Li Lianjie become a superstar with one kung fu movie after another, but Zhao Wenzhuo finally fell to the point where he liked to perform in TV series?
One reason that everyone may agree with is that Li Lianjie plays better than Zhao Wenzhuo.
But if you have to think about it carefully, why does Li Lianjie play better than Zhao Wenzhuo?
You must know that when it comes to real kung fu, Zhao Wenzhuo is going to dump Li Lianjie eight streets.
Li Lianjie is the "National Martial Arts Performance Champion".
Zhao Wenzhuo is a "national martial arts champion"!!
One is a showcase, and the other is a real skill!
Perhaps it is precisely because Li Lianjie is accustomed to martial arts performances that he integrates the fancy tricks of the performance into the movie, so that it looks good.
But Zhao Wenzhuo is not bad.
And they are all actors selected by Xu Laowei, and they are all the same batch of martial artists to design the movements, why are they different?
In fact, there is another reason that many people overlook.
That's height.
The height of a kung fu superstar must not be tall.
Once you grow taller, it will look cumbersome and bloated, and it will not reflect the agility and beauty of Chinese martial arts at all.
Zhao Wenzhuo's height is because he is seven centimeters taller than Li Lianjie, so with the same action, he is not as good-looking as Li Lianjie.
Similarly, Wu Jing is also because he is not tall, so his martial arts movements are also good-looking and very beautiful.
Even Wang Baoqiang's martial arts look good for this reason.
And similar to the group of people above, there happens to be Hong Jinbao and Cheng Long's little junior brother - Yuan Biao!
In his previous life, Yin Jun thought that Yuan Biao's height was about the same as Cheng Long, and he was 172 cm above Du Niang.
But when he saw Yuan Biao in this life, Yin Jun realized that Du Niang's information was too farting.
Cheng Long is one meter seven when he died, and Yuan Biao is a little shorter than him, and he is 168 centimeters very good.
Therefore, a person like Yuan Biao has a good foundation in opera and Wing Chun, isn't it just right for Yin Jun to create another kung fu superstar?
Don't think that Yuan Biao is not handsome, just think that he has no future.
Let's have one sentence to say, no matter how good-looking Yuan Biao is, how much worse can he be than Cheng Long? How much worse can he be than Hong Jinbao?
The latter two brothers can become first-class kung fu superstars, but the junior brothers can only become second-rate, which is a bit unreasonable!
Of course, this is also related to the fact that there are only so many kung fu film resources in Xiangjiang.
Hong Jinbao, Cheng Long, Li Lianjie and others all have almost everything, where is his share of Yuan Biao?
It is his turn to pick the rest.
However, Yin Jun watched all of Yuan Biao's movies, and he found that this little man took movies very seriously, at least for his roles, he performed very well, especially in kung fu, which was very disciplined and orderly.
The most famous is the fight between the sailors and the police in the tavern in Plan A.
The excitement of the fight between Yuan Biao and Cheng Long is definitely exciting and hilarious, and you won't get tired of watching it a hundred times.
Such a professional and hard-working person, Yin Jun is the most admired and willing to make him famous and contribute to the promotion of Chinese martial arts to the world!!