"Boss, you're really the boss......"

Zhou Kang sat in the car and sighed again and again.

Zhang Chu was a little puzzled, "Am I still a fake boss?"

As soon as he finished the press conference, he walked non-stop towards the campus of Yenching University, no matter how big the storm was in the outside world, he had to go to Yanyuan to continue his studies.

However, he looked down at his outfit, which was probably a bit out of place in the classroom for the press conference.

Zhou Kang shook his head: "The news you announced on stage doesn't even know about our company. Can you let us know about it next time, lest we have to find out about it through the news. ”

The title of The Lord of the Rings has not been revealed until now, and there are plans to write it.

However, Zhang Chu laughed: "Actually, I thought you would know, because I asked the company's employees to help me apply for the registration of the names Lord of the Rings and Lord of the Rings half a month ago, and registered both of them in Chinese and English." If nothing else, the employee should have reported the incident to you, right?"

This time it was Zhou Kang's turn to be surprised!

He didn't notice it at all.

It seems that Zhang Chu has to take the initiative to talk to him about everything, and he doesn't know how to collect information and information from the side.

"That's really a remiss on my part. Zhou Kang took the initiative to admit, "Based on this situation, I should have known it a long time ago!"

"Actually, I didn't want to hide it from you, just look it up. Even as long as those media or readers go to the copyright center to simply check my name, the corresponding book title will come out naturally. This is probably a blind spot. ”

Zhou Kang suddenly said very nervously: "Then we have to register all the contents of the surrounding names! ”

"What's that?"

Zhang Chu was a little puzzled, just register the Lord of the Rings with the Lord of the Rings, and the original ghost blowing lanterns were all registered in the Copyright Office.

"It's not a registration with the Copyright Office, it's a trademark. Defensive measures should be implemented from the outset, and the trademark that is identical and similar to the Lord of the Rings will be registered in the relevant goods and service providers, so as not to leave room for others to imitate and encroach on goodwill. ”

After Zhou Kang said a lot, he simply patted his thigh: "Let's take a simple example, do you know the brand Lao Gan Ma?"

"Of course I do! ”

This brand is very famous, many people have eaten it, and even more people have heard its name!

"Then do you know that in order to protect the trademark, they have registered all the similar trademarks of Lao Gan Dad, Lao Gan Ma, Lao Gan Niang, Lao Gan Dad, Lao Gan Aunt, Lao Qianma, Lao Ma Gan, etc.?"

Zhang Chu shook his head: "I really don't know this." No wonder no one copied it on the name, so that's what happened!"

"Xiaomi has registered all kinds of blue rice, black rice, purple rice, rice, and orange rice. Trademarks such as Little White Rabbit, Big Black Rabbit, Big Flower Rabbit, and Giant White Rabbit were registered by the parent company of White Rabbit. So it's not enough for you to just file with the Copyright Office, others don't use those words on literary works or film and television works at best. But what if a jeweler thinks the Lord of the Rings is a good trademark? Or if someone directly registers a Lord of the Rings company and threatens us, then you can't pay that money, so that he doesn't have to do something negative about the Lord of the Rings' reputation. ”

Zhang Chu had a headache when he heard this, he waved his hand and said: "Register, register, register all the fields you can think of! ”

"Don't underestimate this, many people have suffered losses. ”

Zhou Kang couldn't bear to see such a dispute in the future.

Only by strangling all unstable factors in the cradle is the most assured!

Zhang Chu checked in the savior system, and was surprised to find that there are really a lot of such things.

On the earth, the total number of applications for the trademark "Ghost Blowing Lantern" alone has reached 2, of which 24 applications have been successful, one is invalid, and one is already on sale.

These applications cover a variety of different areas!

Even the Lord of the Rings and Lord of the Rings trademarks are quite different, and many people rely on preemptive registration and then transfer of trademarks to make a profit.

After realizing the severity of this, Zhang Chu couldn't help but raise the problem to the highest level.

He opened his mouth and asked, "Then have I applied for all my previous works?"

"Actually, it's not all, it's basically the areas that can be touched by the daily scope of the application, and the company is still doing some practical things. ”

Zhang Chu said with great relief: "In this way, I finally don't feel sorry for the wages that were sent out!"

Zhou Kang's head was full of black lines.

He looked at the cardboard box next to Zhang Chu, diverted the topic and asked, "Have these books been signed?"

"Well, I have a little headache, so when you get to school, call me. ”

After Zhang Chu finished speaking, he closed his eyes, leaned to the side and pretended to sleep.

……

"The Lord of the Rings? I thought this might be the title of the book. ”

Xu Jinlun said proudly in the office.

Another editor shook his head, "I thought the story would be called 'The Hobbit' or the main character's name, or it would be called a legend." It's nice to call it the Ring, there's something really wrong with that ring!"

Gu Xinxue said approvingly: "He is actually willing to finish this book in one go, to be honest, I really don't believe it." Don't wait for "The Lord of the Rings" to come out, "The Lord of the Rings 2" and "The Lord of the Rings 3" may be a few years away. ”

"I can't blame him, the stall is so big, it's difficult for normal people to take care of it. ”

"How he built a complete fantasy world, that's what I'm most curious about!"

"Speaking of Lao Gu, "In the Name of the People" will be launched tomorrow, but "The Lord of the Rings" has stolen out the popularity, is this really good?"

This colleague seems to be concerned about the sales of Zhang Chu's works, but in fact, he is preparing to secretly watch jokes, wanting to see how Zhang Chu's undefeated golden body is broken!

Because of Zhang Chu, Gu Xinxue's performance has exceeded the quota almost every month, so he has taken away the outstanding employee awards in recent months.

It's not just a name, it's a matter of profit!

Not to mention bonuses, you can show your face in front of the leader, and you may be promoted and raised to the pinnacle of life.

Everyone is in the same position, and the performance requirements themselves are exactly the same.

It was not because Gu Xinxue signed Zhang Chu that his task index was higher, which was obviously unfair.

Zhang Chu's book sold well, and the rest of the people immediately couldn't share much money, but it may be at the end of the year because the company's overall performance is high, there will be more year-end bonuses.

But that's all invisible, and short-sighted people only see that they won't take more money because of Zhang Chu's hot sale for the time being.

So they are actually secretly looking forward to the day when Zhang Chu has a horse and loses his hooves!

In this way, the outstanding employee award monopolized by Gu Xinxue will be won by the rest.

"Actually, it's not as bad as you think. The popularity of the Lord of the Rings is indeed quite high, but the cast of "In the Name of the People" will be announced next, and the entertainment news will definitely report more at that time. ”

Gu Xinxue can actually understand the mentality of his colleagues, but understanding does not mean approval.

If you have the ability, you can also find writers who can sell well!

I didn't have any dissatisfaction when I was monopolized by another colleague for nearly ten months when I was awarded the Outstanding Employee Award.

The performance is clear, and it is clear whether there is fake data at a glance.

Whoever creates more economic value under his command will be eligible for the extra 3,000 yuan bonus.

Gu Xinxue is not ready to become a villain in the office, and only by being kind can he make money.

He unscrewed the cup with wolfberry chrysanthemum tea, blew the hot air away, and then took a sip slowly, and then added: "At present, the 000,000 for the first printing of "In the Name of the People" has basically been taken away by dealers, of which Dangdang.com, Goudong.com, and Amazon alone have taken away 500,000 copies, and it seems that their marketers are not as professional as some of us!"

In addition, there are other online bookstores on China Book Network, Suning Tesco, Black Cat Books, Winshare Network, Excellence, 99 and several major shopping websites.

The real distribution to physical bookstores may be less than 300,000 copies, of which Xinhua Bookstore occupies most of the quota.

Nanhai Publishing Company itself is relatively conservative about Zhang Chu's book, and when the online serialization has ended, it feels that the first printing of one million may be about the same, but the dealers are too enthusiastic!

Especially those Internet-related bookstores, based on the research of big data, they know the search popularity of consumers, so they dare to take more than 100,000 or 200,000 books back and sell them slowly.

In fact, "In the Name of the People" has not yet been officially launched, but the printing house has already begun to work in three shifts, and the printing is quietly unfolding.

Now this book has not been opened for pre-sale, coupled with the unpleasant subject matter and poor publicity, so some clowns feel that this book is going to make Zhang Chu's record of several consecutive sales champions disappear.

Winning the top spot in the sales chart for one day is not recognized by the big guys, at least it takes a week!

The choice to die on Wednesday was also terrifyingly capricious.

……

On the campus of Yan University, Zhang Chu didn't know that there were many people who were worried about his so-called undefeated golden body.

In fact, he doesn't take records seriously at all, he likes to break other people's records rather than keep his own.

There is a saying that it is more difficult to keep a business than to start a business, and this sentence is applicable to the emperor, and it is also applicable to him.

I arrived on campus early today, and there was no tragedy like last time.

Zhang Chu, who was about to get out of the car, thought about the last time, and suddenly recalled the previous conversation between himself and Zhou Wei and Zhou Tianwang in his head, which made him stop for a while.

"Uncle Zhou, did Zhou Wei and Zhou Tianwang, who you were a family of 800 years ago, come to you? He said that he wanted to sing the song "Once Upon a Time", and was willing to help us sing the theme song of the TV series "In the Name of the People" for free in return. ”

The name Zhou Wei made Zhou Kang's eyes widen, in his time, Zhou Wei was the hottest star, and it became the youth memory of several generations of them!

Otherwise, there would not be so many middle-aged people at Zhou Wei's concert, because the fans are not only grown up, but also old.

There is only one word difference from the name of the Heavenly King, Zhou Kang shook his head and said: "Although there are many singers who want to sing your song, there is no Zhou Wei in it. If it was him, I'd definitely be impressed!"

"Anyway, you can get in touch with him, I think there can be an exchange of interests. He needs the Divine Comedy to rejuvenate, we need his fame, and it just so happens that his fans are of the right age to watch "In the Name of the People". ”

In the face of such a reasonable Zhang Chu, Zhou Kang was powerless to refute, so it seems that he has also become the target audience of the TV series?

Why don't you feel a little happy, but a little impulsive to beat people?

Why don't you pass Zhang Chu's original words to his Lao Tzu and try the legendary method of killing people with a knife?

Zhang Chuke didn't know what his agent thought, he waved his hand and then closed the car door with a bang, and walked upstairs with his bag on one shoulder.

At this time, Zhou Kang came back to his senses, turned his head and asked the security guard Shen Kai: "Xiao Shen, do you think Zhou Wei was popular before?"

"Anyway, I grew up listening to his songs when I was in school. ”

"So we're all old!"

In the classroom, when Zhang Chu walked in in that casual suit, almost everyone's mouths became shaped!

Generally, everyone dresses very casually, who knows that Zhang Chu actually has a full set of shirts, suits, leather shoes.

An Mi said with some exaggeration: "Did you just finish the catwalk?"

"Attending an event, I don't have time to change clothes. Zhang Chu said lightly, "As for being so surprised, do I look like I am selling a house?"

"No, no, no, it's all of a sudden that I think you're a public figure at this time, like a dog, and weird and good-looking. ”

"That's not it! I used to think you were okay, but now after cleaning up, you have directly gone up several levels. You see, all the female students in our class are not reading anymore, and they are all looking at you!"

"The Buddha depends on gold, and people rely on clothing. You look like a good fit for Givenchy, and the female students in our class are going to be attracted to you!"

Zhang Chu's old face is very thick-skinned, and he was not moved at all in the face of his friends' jokes, but said triumphantly: "I told you, I am the kind of person who can eat by his appearance but has to rely on his talent." ”

"Give you a little sunshine and it will be brilliant, and if you give you some color, you will open a dye workshop, do you know what modesty is!"

"I don't understand, you teach me. ”

Everyone usually thinks that Zhang Chu doesn't seem to be much different from themselves, they all go to class on time every day, hand in their homework, do group presentations, and eat in the cafeteria, but suddenly they wore a suit.

Just from this change in clothing, everyone realized the difference!

****************

It's going to be a double monthly pass soon~~

Ask for commuter pass support~~~