Just dazed and about to fall asleep. Pen, fun, and www.biquge.info

Zhang Wei's mobile phone rang again, and it was Wang Dongliang calling.

On the other side, Wang Dongliang was extremely speechless, "Xiaowei, I watched the advertisement today, and I heard a lot of people talking about this advertisement, do you know what you're talking about? They all say that the advertisement of Arowana is rotten and has nothing to say, I see, I definitely won this bet, or you will ask your father to sign a share swap contract with me immediately? I only need 40% of the shares, how about it?"

The sound of Luo Fangfei's sleeping breathing came from her ears.

Zhang Wei pouted, "It's okay until the end of the year." ”

"It's not the same at the end of the year?" Wang Dongliang sneered: "Just this advertisement? Don't talk about me, the corners of Xiao Leng's mouth are twitching, do you still want to rely on this advertisement to increase sales? Don't be stupid, now everyone outside is laughing at you Silver Arowana was cheated by the advertising company, I didn't say that it was your idea, otherwise you would have to be scolded." ”

"Scold, scold. Zhang Weiman didn't care.

Wang Dongliang smiled, "Don't dream, you don't have too much psychological burden, after all, people make mistakes, horses and hooves, and it's normal to be unsuccessful once." ”

Zhang Wei snorted and said, "Isn't it that the sales have not yet come out? Maybe tomorrow the sales of silver Arowana rice will explode? Being scolded is not necessarily a bad thing, the more people who scold prove that they know silver Arowana rice." ”

Wang Dongliang sighed, "You're quite confident?"

Zhang Wei leaned back and said, "Of course I'm confident, I'm still going to call my dad to increase production, don't believe it, the next sales will definitely be good." "He's just a mouthpiece.

"Are you not afraid of overstocking inventory?" Wang Dongliang hurriedly said: "Don't encourage your father, develop slowly and down-to-earth." ”

Zhang Wei said nonsense: "This is not an instigation, you look at it, my silver Arowana is about to take off, what is the sales volume... That's definitely off the table, I won't tell you, I'm sleeping. ”

Hung up the phone.

I slept until early in the morning.

Zhang Wei, who was in a daze, seemed to hear his father's voice, he thought he was dreaming, wasn't his father staring at the production in Yanshi? How could he be at home?

Outside the house, his father's voice came again, "Xiaowei's advertisement is too ......"

The mother's voice came, "It's not that you have the money to abuse him. ”

Zhang Wei woke up suddenly, didn't he ask his father to increase production in Yanshi? Why did the people come back? He put on his clothes haphazardly, put on slippers and ran out.

Outside.

The three of them were eating breakfast, Cheng Lin and Zhang Aiguo were talking about the advertisement, and Luo Fangfei was silently drinking porridge.

Zhang Wei ran over and sat down at the dinner table, "Dad, why are you coming back?"

Zhang Aiguo put down his chopsticks, "Anyway, the advertisements have been scolded like this, and it is estimated that this is the case, I will come back early to rest and rest." ”

Cheng Lin clipped the jellyfish silk, "I went out with Xiaofei to buy vegetables last afternoon, and the market was full of advertisements scolding our silver Arowana." ”

"Hey, it's okay, just let them scold. Zhang Wei said: "I'll wash my face and brush my teeth." ”

With that, he went to the bathroom to wash up.

Outside, the sound of parents talking was heard again.

Zhang Aiguo: "I'm going to broadcast another advertisement in advance, and this commercial is asked the TV station not to show it." ”

Cheng Lin: "What are you doing? The money is spent, so let the advertisements be placed, besides, people will scold, but yesterday I saw a lot of people still buying silver Arowana rice." ”

Zhang Wei, who was foaming at the mouth, stopped his movements, many people bought it, it seems that advertising should work, yes, I won't go to school today, and I'll go to the market and supermarket later.

After washing up, eat breakfast.

Zhang Wei was wondering where to go today, and he remembered that there seemed to be a Jiarun supermarket nearby, and a vegetable market not far away.

Zhang Aiguo saw that he didn't speak, and comforted: "Xiaowei, don't be unhappy, isn't it just an advertisement that is unsuccessful? It's nothing, we also have an advertisement endorsed by Ren Xianqi, and releasing it should be able to eliminate the impact of this advertisement, don't think too much." ”

Cheng Lin finished eating breakfast and pushed the bowl, "That's it, what are you afraid of? Even if the silver arowana is poured, our family still has the taste of hometown." Saying that, she said a little proudly: "It's still my hometown flavor to make money!"

Zhang Wei and Zhang Aiguo had dark faces and ignored her.

Cheng Lin became more and more energetic the more she spoke, "I expect to open the taste of my hometown all over the magic capital within this year, and then you father and son will sit at home and enjoy it, look, I am called a strong woman." She sighed and patted Zhang Aiguo's shoulder, learning the tone of the elder in the costume drama, "Lao Zhang, you will be a little white face in the future, and I will support you as your wife." ”

Zhang Weile sighed, his mother's heart of comparison.

Zhang Aiguo's face turned green, and he pointed to his black face and said, "Do you think my face looks like a little white face? I will call the TV station today and ask for a change in the advertisement." ”

"If it's not a little white face, it's a little black face. Cheng Lin said.

Then, Zhang Wei saw his parents talking about it, he was sweating, and after eating breakfast, he hurriedly slipped away with his schoolbag.

……

Market.

It's not too far from the complex.

Zhang Wei didn't go to school either, he walked in with his schoolbag on his back, and it was rush hour, and vegetable stalls, meat stalls, fish sellers, etc. were full of people, haggling one by one.

He purposefully found a family to buy rice.

Nearly ten people were pointing to the rice of the silver dragon fish and talking to the boss.

"Yo, this time you have rice with silver Arowana? Not to mention, this rice is delicious. ”

An aunt next to her said: "I watched the advertisement on the TV, and now everyone is discussing whether this rice is nutritious or not, so I will buy a twenty pound and go back to taste it." ”

"What is the nutrition of rice?

"Why not? Didn't you read what was written in the newspaper? Silver Arowana is also rich in a variety of microelements, which can improve acidic physique, which of you has read the "Physical Fitness Test"? According to the above, eating good rice can increase appetite, sleep well, and increase immunity!"

"Tsk, it seems like this, I'll buy fifty catties and go back and taste it. ”

"The price of this rice is five cents more expensive than other rice!"

"Can other rice be compared with silver Arowana, and I'll buy it for a dime and a catty." ”

"Also, it's worth spending an extra five cents a pound for your health, and it's not outrageously expensive, come on, boss, I'll send me a hundred pounds later." ”

Nearly ten people bought rice, and the boss's happy mouth couldn't close.

Zhang Wei saw that the effect was not bad, and was about to go to the supermarket to have a look, when many people came not far away.

"Boss Gou, is there any rice for the silver Arowana?"

"Yes, I didn't buy it last time, and I don't have to go to another house anymore. ”

"Yes, yes, look, this is all Yinlong's rice, and it has been sold for two or three thousand catties today. ”

"Ah, so many people come to buy, why don't I see how many people you have?"

"That's you guys late, early in the morning I just arrived at the vegetable market frightened, a large group of people blocked my door, thinking something was done, but when I asked, all of them were buying silver arowana rice, I don't have much of this goods, it may be sold out in a while, do you want to?"

"If you want it, get me a bag of forty pounds. ”

"The small package of rice is good, by the way, I want to buy a bag for my mother-in-law and my mother, I saw in the newspaper that the old man eats this rice, so I buy silver Arowana rice. ”

"Can it be cheaper?"

"It's not cheap, this is new silver Arowana rice. ”

"Okay, okay, if I don't bargain with you, just hurry up and get me a pack of forty catties. ”

After listening to Zhang Wei, he knew that the sales of silver Arowana rice were hot today, and early in the morning, Boss Gou sold it for two or three thousand, he poked his head into Boss Gou's store, and there was really not much silver Arowana rice in it, at most three or five hundred catties. He finally let go of his hanging heart and smiled slightly, the competition in the rice industry is fierce and fierce, but it is not fierce or fierce, what kind of rice do ordinary people choose to buy and eat? Yanshi rice and Northeast rice, why? Because these two kinds of rice are famous and delicious. Now the fame of the silver Arowana is even greater, and the taste of the silver Arowana is not inferior to the salt market rice and Northeast rice, coupled with the so-called nutrition, it will definitely attract people to buy.

It's all about advertising!

How did the yellow dragon fish rice of later generations become deeply rooted in the hearts of the people? It was not a wild bombardment of advertisements? In addition to the yellow dragon fish rice, how many rice companies advertised on television stations? Almost nothing!

What about being scolded?

Zhang Wei is now completely relieved, scolding and scolding, anyway, as long as the sales go up, it is good now, now it is a thorough proof that the role of advertising has come up, for example, some novels in later generations, why are many book reviews spraying, but there are a lot of people who see it? Because there is attention, in other words, everyone is scolding the brain platinum in later generations, right? But it is that the sales are soaring every year, and later it has become the first in the sales of health care products!

Why can Brain Platinum be successful? It is not the positioning appeal of "young state, health products", which is a useless communication point, but the advertising density and the violence of production, which has aroused the dissatisfaction of the audience's emotions, which has instead become a topic event People encounter in elevators, meals, the Internet, etc., they will involuntarily discuss the Brain Platinum advertisement, people do not remember the brain platinum health, but remember the advertising slogan of "give gifts to give brain platinum", once the onlookers should be formed, the brain platinum advertising is vulgar and vulgar. Whenever you encounter gifts for the elderly, your mind searches the list, and there must be three words "brain platinum".

Silver Arowana is taking the path of brain platinum in the future, that is, relying on forced brainwashing, so that people remember this brand, and the first reaction of people to buy rice is Silver Arowana!

What about scolding?

The rest is fake, what determines a product is not word of mouth, but how big the market can be developed, how many sales, and how few products with good reputation can not be done?

Just like now, Zhang Wei saw many people stepping into Boss Gou's shop, and the first thing he said was "Is there any silver Arowana rice?"

Advertising this thing depends on brainwashing, a real brainwashing advertisement, can definitely make product sales better, not to mention brain platinum, just say Hengyuanxiang, sheep and sheep brainwashing, sales are good?

Zhang Weicai looked at it for a while, and the silver Arowana rice in Boss Gou's store had all been sold out!

At this time, a few more people who bought rice came over, including aunts and uncles, and even two young people.

"Xiao Gou, is there any rice from the silver Arowana?"

"No ...... yet"

"You're not there, you can't do business, let's go to Boss Liu's house opposite to buy rice, and never come here again." ”

"Don't don't, listen to me!" Boss Gou almost pounced on everyone to pull everyone, "I have sold out all the rice I bought in the silver Arowana! I'll let the wholesaler deliver it, you wait." With that, he hurried back to the store and made a phone call.

……

Similar things are happening in vegetable farms all over Jiang Province!

"What do you say?"

"Is it sold out so quickly or did you not get the silver Arowana rice?"

"I don't care, I just need the rice of the silver Arowana, and if you don't have it, I'll go to someone else's side!"

The same is true for Zhejiang Province!

"I've gone to three rice shops, and they're all sold out!"

"Will these rice bosses do business? I don't know if the silver arowana is easy to sell?

"Alas, it seems that I won't be able to taste the taste of silver Arowana rice today. ”

Meanwhile.

Zhang Wei finally understands what a good advertisement represents, regardless of how brain-dead the advertisement is, it is enough to be brainwashed, and the brain platinum Heng Yuanxiang of later generations has relied on brainwashing advertising to greatly increase sales, and silver Arowana is naturally okay! )