Day 3. Pen & Fun & Pavilion www.biquge.info

Spring is already coming back to life, and the morning sun is soft.

The props used in the shooting of the advertisement have all been prepared, the advertising department has also selected the location, and the cameras and the like are in place, the advertising director is more famous, and the group of people set up the scene there until 9 o'clock in the morning, and now the shooting studio is completely built.

Many people looked at Zhang Wei, who was sitting on a chair and basking in the sun idlely, with strange eyes and pointing from time to time.

"Holy!"

"Did the cactus really get him overnight?"

"yes, I heard it was flown in by private jet!"

"Nima, the old Zhang family is domineering, getting a cactus and a private jet, it's just a blast!"

"Khan, yesterday I was still thinking about unless it was transported by air, but Xiao Zhang was also transported by vacuum, and the way the rich behaved was really different, I took it!"

"Okay, okay, don't talk about it, get to work. ”

"Whew, I'm tired, get an early rest. ”

……

Not far away.

Zhang Wei, who was basking in the sun, also vaguely heard the discussion, and couldn't help laughing, fortunately there was a private jet, otherwise it might have delayed the filming process.

Leng Yan took out a thermos cup from the car and made him a cup of coffee.

At this moment, Chen Xian, the manager of the advertising department who had just rushed back last night, answered a phone call, and after a while of "uh-huh", he put down his mobile phone and walked over.

Zhang Wei looked over wearing sunglasses, "Good morning, Manager Chen." ”

Manager Chen sat down with a smile and said, "The background music was made according to your requirements just now, and I asked someone to send it over for you to listen to?"

"Good. Zhang Wei agreed.

About twenty minutes later, just as the studio was about to be built, the egg-faced woman from yesterday came in a car and played it directly on the tape recorder.

About five or six pieces of music were played.

Zhang Wei didn't say whether it would be okay or not, and after listening to it all, he nodded and said, "Use the fourth one, the rhythm is better." ”

Chen Xian was also quite satisfied, and said: "The background music is done, let's shoot the scene first today, and then post-production." ”

The director ran over there.

Zhang Wei told the director about the requirements of the first shot, the first shot is very simple, it is a cool man driving a cool motorcycle in the Hanhan Desert, for which a lot of yellow sand is also paved into it, and a lot of large cacti and other plants are arranged around, and the dozen or so people in the advertising department are already tired and sweating.

After hearing what he said, Chen Xian said: "Let's go shoot first, and show Mr. Xiao Zhang after the shooting." ”

"I'll go over. Zhang Wei stood up and moved his hands and feet: "I'll sit next to Director Wang later, just to see how the camera is." ”

Director Wang immediately smiled and said: "This is good, this is good, I don't know what kind of effect Mr. Xiao Zhang wants to shoot, I can discuss it with him sitting next to him." ”

Thinking about the studio, I walked over.

The girl surnamed Sun and the others in the advertising department were tired to death.

They have all sat down on the ground casually, because they have been in charge of this advertising case for a long time, and they have not made a successful product, and they have long been physically and mentally exhausted.

Chen Xian stood up and shouted at them.

Zhang Wei waved his hand not far away, "Just shoot directly." ”

The girl surnamed Sun said embarrassedly: "We are really tired, you can call me if there is something." ”

Zhang Wei smiled, "It's okay." Then when Director Wang sat down, he also sat down next to him and looked at the camera lens.

Director Wang discussed with Zhang Wei: "Then I'll let people start filming now?"

"Well, let's start now. Zhang Wei sat down firmly.

Director Wang raised his hand and said to the people who were ready in front: "Action!"

Someone over there closed the sign in front of the camera, and then the filming officially began.

From the lens, you can clearly see a cold man wearing sunglasses dressed in a motorcycle suit, wearing black sunglasses and driving a motorcycle.

Director Wang leaned in front of the camera and said: "How about you come and see?" I think this shot is good, the demeanor that should be there, the spirit of freedom and the model's resolute and cold look are vividly displayed, of course, I don't know what you want, let's take a look." He pulled a cigarette out of his pocket and took a puff.

"I'll see. Zhang Wei leaned over and looked at it carefully several times, and always felt that something was wrong, "I don't know how to shoot your advertisements, but I always feel that something is not good, so let's not do it again?"

Director Wang said without hesitation: "Okay, I'll let people get back in place right away, and take another one, I must shoot until you are satisfied." ”

Zhang Wei snorted.

Director Wang immediately organized people to prepare for a new shoot, generally speaking, advertising directors are more awesome, almost the same at the shooting site, but he didn't dare to be like Zhang Wei, many people know the feat of this product in front of him, besides, the shooting price of Motorola is not low, why bother with money.

Zhang Wei sat there and watched the second one, this time the shooting effect was not as good as the first one, and he didn't say anything, so Director Wang asked for a reshooting.

The group of people sitting in the advertising department of Motorola over there seemed to be nothing to do, no one knew what kind of effect Zhang Wei wanted, and seeing the re-shooting over and over again, they also wondered, what kind of effect should they shoot to be satisfied?

It's been remade for the ninth time.

The people at the scene were a little bored, the time of this advertising gap was short, and a shot was not taken well for a long time, so how many shots will there be next?

Not only them, in fact, Zhang Wei was also wondering in his heart, he always felt that something was wrong, but he couldn't say it, coldness was cold, and the elements that should be there seemed to be there, he asked people to stop filming for a while, sit there frowning and thinking.

Five minutes......

Ten minutes......

Fifteen minutes......

Soon, half an hour passed.

Many people at the scene had their stomachs growling, seeing that it was time for lunch, Zhang Wei didn't say that they would eat lunch, and they were embarrassed to take the lunch box first, and they were all begging Zhang Wei to give the order quickly.

Zhang Wei, who was deep in thought, didn't notice everyone's expressions at all, and was extremely depressed, what was wrong?

Something seems to be missing?

Yes, something is missing!

Zhang Wei raised his head and carefully flipped through the few photos he had just taken, the expression on his face was still not very good-looking, and he couldn't find anything missing.

The more I think about it, the more annoying I get, and the more annoying I get, the more I can't remember!

Even if Zhang Wei was reborn, he couldn't be omnipotent, there were always some details that were not well considered, and he felt a little hungry, so he turned his head and said to Leng Yan to let everyone eat.

Suddenly, I saw the moment of coldness!

Zhang Wei suddenly stopped the words in his mouth, and then his eyes lit up!

That's right!

I finally know what's missing!

He immediately recalled that many advertisements in later generations were plot advertisements co-produced by men and women, how could BMW Xiangche not have glamorous girls? There will be some gap between the advertising of beautiful women and the advertising of no beautiful women, if it is not for seeing Leng Yan, if it is not for the analysis of some advertisements in later generations, he really can't think of it for a while, I don't know if the effect of finding a girl to add it will be better!

Standing up, he immediately asked Chen Xian to contact a tall and beautiful female model to come over.

Motorola is willing to spend money in the end, and it didn't take long for Chen Xian to call a glamorous girl, dress up and start shooting directly.

Zhang Wei and Director Wang continued to stare at the shooting, this one was filmed, oh, the effect was not generally good, it completely met the imagined requirements, and it was really missing this, it was simply great!

Have lunch.

After eating, I continued shooting!

Start shooting the second scene!

Hey, don't mention, the second shot is that the cool motorcycle suddenly turned off, and the cool guy and the beautiful woman had to get out of the car, took out the Motorola mobile phone and dialed a few numbers, and one passed!

Surprisingly smooth!

Zhang Wei is very satisfied with the filming progress.

……

Motorola R&D base.

The administrative building was like a big enemy, and almost all the employees were called outside to greet a big man from the American imperialists, at least, for them.

Half past eleven.

The sun was already shining outside.

There was the sound of a car outside the gate, and when it stopped, a little white man in his sixties got out of the back seat.

"Chairman, why are you here in person?" Gray hurriedly stepped forward to help.

The little white old man was dressed in a suit, and his face was a little tired, as if he had been on a plane for a long time, but his eyes looked very vigorous, and he yawned and said: "The headquarters will focus on China in the future, and I have to come over to take a look." ”

"Yes, I'll show you around the R&D base?"

"Let's see, let them all go to work, there is no need to engage in these false courtesies, the shareholders are not spending money to invite everyone over to welcome them, understand?"

"Understood, understood. ”

After dismissing everyone, Gray accompanied the chairman around each department in the R&D base, followed by seven or eight bodyguards.

Walking all the way to the advertising department, the chairman looked in and wondered: "What kind of department is this? Why is there no one?"

Gray was stunned for a moment, and then said, "The advertising department went out to shoot collectively today." ”

Next, he recounted in detail what happened yesterday.

The chairman of the board of directors was surprised: "What you said about Wei Zhang, is it the little boss of Huajin Capital?"

Gray was stunned for a while, and said: "Yes, didn't I hear that Huajin Capital cooperated with people to become Chuangjin Capital? Some time ago, there was a lot of trouble with Canyon Capital, and I heard that I was scolded...... Well, the advertising design on our side is not very good, I heard that Wei Zhang has done a very classic advertisement, so I asked him to come and help. If you don't talk about it, he and the chairman are both American imperialists, and it may not sound good to say it again.

Who knew that the chairman didn't mind at all, "Where is the filming location?"

Gray said: "It's not too far from here, about three kilometers, and he is in charge of this shooting alone, from creativity to shooting, he has to keep an eye on every process." ”

"I remember he was so young, he was already so commercially eye-catching, and he knew advertising," the chairman amazed.

Gray Khan said: "I also heard others say this, I don't know if you have seen an advertisement for a silver Arowana here in China, anyway, the shooting is very classic, and yesterday we lacked large cacti, and he also used a private jet to transport the goods......" At first, he heard Zhang Wei ask for full responsibility and thought he was just talking, but no one expected that this guy would really start to be fully responsible early in the morning, from the design of the scene to the background music, every step was concerned, this is not the most critical, the key is that a cactus also uses a private jet, you are too exaggerated!

The chairman was surprised, and said without asking much: "He only asked us to share the touch screen technology?"

Gray smiled helplessly, "It's not about sharing, but about the cost of this shooting, and the insufficient part will be made up in cash, Wei Zhang is very principled and special." ”

The chairman nodded in agreement: "It's very special and principled." ”

"Actually, I really can't figure him out. "Gray really can't see through, in addition to being particularly principled, he is also very domineering! You capture every process of advertising alone, aren't you tired! Besides, a person's energy is limited, and some places are left to professionals?

The chairman laughed, "Wei Zhang, I am famous on the side of the American imperialists, I will go to the shooting location to see him, listen to you say this, this person is really interesting, okay, Gray, just find someone to accompany me to have a look, you continue to be busy with the company's affairs." His eyes were full of curiosity, curious about what kind of person Zhang Wei was.