rushed to a hotel in Nandu overnight, Minister Cheng had no intention of sleeping all night, and his brain cells were like taking stimulants, all about clothing endorsements.

So I got up early in the morning to wash up, and after eating the buffet breakfast, I took all kinds of materials and gifts and went straight to Zheng Rui's studio.

Today, when the fan economy has become a contribution to the flow of clothing owners, major clothing brands are trying to use the influence of celebrities to increase brand sales, and the Qin Dynasty is no exception.

Sometimes, in order to win a heavyweight star, the financiers do not hesitate to spend more money, but if the effect is unsatisfactory, whether the sales volume is raised depends on whether they find the right spokesperson.

Today, if you want to say who sings the most popular Chinese style songs, the answer is Zheng Rui.

Even if you don't know this person, there is always one of the "Liang Zhu" and "Jiangnan" he sang, and the "Lover's Heart" he created, because his Chinese style songs are too popular and popular.

As a result, the creative genius of the music industry is the company's preferred spokesperson. In order to talk about Zheng Rui, the company also showed the greatest sincerity and opened the endorsement fee to 15 million a year, which became the highest record since the company was founded.

As soon as he saw Chen Youjun, Minister Chen couldn't drink the tea, directly took out the endorsement plan and contract, and said respectfully: "This is our material, please take a look." ”

As shown in the materials, the Qin Dynasty hopes that Zheng Rui will endorse the overall image of the brand, establish a long-term cooperative relationship, and then shoot hard advertising, video advertisements, posters for the brand, and endorse customized exclusive products.

On the whole, the work content of this endorsement is very conventional, to put it bluntly, it is to let Zheng Rui brush his face, and there is nothing else to say about the advertising words, it will not consume a lot of time and energy, and it belongs to the kind that requires a lot of money to be generous.

Of course, the clothing samples brought by Minister Cheng are indeed of high quality in terms of style and texture, and the price is real. Therefore, Chen Youjun is very satisfied with the pro-imperial dynasty, but it is up to Zheng Rui to decide whether to sign the contract in the end.

At this time, Zheng Rui, who was about to go to the recording studio to practice singing, passed by the reception room and came in to say hello, and by the way, he glanced at the endorsement materials and contracts, and then put forward a request: "In addition to work recently, I also want to spend more time with my daughter, so I don't want to go far away." If the shooting task can't come to Nandu to shoot, forget it. ”

As soon as he heard the request, Chen Youjun was a little depressed, worried that Minister Cheng would have an opinion on this request. As far as he knows, few brands will accommodate their spokespersons on this point, so they silently watched Minister Cheng respond.

After thinking for a moment, Minister Cheng asked: "In addition to this requirement, is there anything else to supplement and adjust on the endorsement contract?"

"No more. Zheng Rui replied with a wink.

After confirming Zheng Rui's opinion, Minister Cheng's anxious heart finally stabilized, and he secretly rejoiced: as long as the endorsement fee is not mentioned, all the requirements will be easy to handle.

Subsequently, Zheng Rui signed his first endorsement since his debut, reached a happy cooperation with the Qin Dynasty, and started related filming work two days later.

After sending off Minister Cheng of the Qin Dynasty, Zheng Rui was about to practice singing when he bumped into Fang Xiao leading a handsome middle-aged man in, tall, with a smile on his face, and when he smiled, he showed two rows of neat teeth, his curly hair was black and shiny, and his eyes were not big but very bright.

"Hello, who is this?" Zheng Rui asked in greeting.

"Hello, I am the advertising manager of the domestic brand Fengtian car, and my surname is Zhang. I have admired you for a long time, and I especially like to listen to the song "Ordinary Road"! This time, I came here mainly to talk about advertising cooperation. Manager Zhang greeted, and then respectfully handed his business card to Zheng Rui in front of him.

remembered that he had promised Chen Youjun that he could accept two advertisements, so this should be one of them.

After reading the business card, Zheng Rui took Manager Zhang to the reception room and chatted about advertising.

He learned that Fengtian has recently developed a new off-road vehicle RADO, which uses a more advanced grille design, the engine compartment hood recessed design and the sharp front bumper shape make the whole car look more muscular, and the whole series is equipped with 19-inch aluminum alloy wheels, making the whole appearance more domineering and showing the beauty of masculinity.

From the information provided by Manager Zhang about the model to be advertised, Zheng Rui's favorite is that it is equipped with a first-class LBJ audio and video system, which can instantly transform the cabin into a mobile concert hall. Therefore, the interest in this ad is much stronger than I thought.

"Old Chen, can you look at the terms of this advertising contract?" Zheng Rui asked as he handed the contract to Chen Youjun.

"Well, there's no problem, but isn't the advertising fee a little low? After all, we've written a million songs. Although Chen Youjun very much agrees with his boss's support for domestic brands, he also hopes that the first advertising cost will not be too low.

However, I don't think the advertising words in this advertising planning idea are distinctive. ”

Hearing this, Manager Zhang, who was drinking tea, choked.

Activating new powers, new RDO, new powers, new appearances!?

The driver's car is fast and happy!?

How ambitious the heart is, how far the future is!?

In fact, the advertising slogans they took this time are already the three versions they have racked their brains to come up with, and they feel the best. I didn't think that it was rated as no feature before I went out on the street, do you say that you are worried about the dead?

So, Manager Zhang confessed: "To tell you the truth, we have had a headache for two months with this advertising slogan, and the inspiration is really out of power." This time, we asked you to work with you, and a big part of it was also because of your ability to write lyrics. ”

This time it was Zheng Rui's turn to be a little speechless. It's true that writing lyrics is very good, but to be precise, copying the lyrics in the chat group is very smooth, and as for writing advertising words, it's the first time that a big girl gets on a sedan chair.

"Well, I'll give it a try. Lao Chen, you talk to Manager Zhang about advertising fees first, and I'll go to the bathroom and come back. Zheng Rui used "Urine Escape" to send a sentence, "Which is the most classic car advertising slogan you remember?" to the chat group for help.

In less than two minutes, the boring stars in the chat group typed out one by one: take the Chinese road, take the FAW Audi, don't rush, feel the road, there must be a road before the car reaches the mountain, there must be a Toyota car on the road, farther and freer......

Seeing the three big words "Toyota car" in the group message, Zheng Rui sighed, the earth where the chat group is located also has feng Tian car? So, he sent another two questions: "Dude, it's Fengtian car, right? Are you sure there is no typo?"

"I'm talking about Toyota, what the hell is Kazuda?"

“……”

Well, Zheng Rui is no longer entangled, he only knows that "there must be a road before the car reaches the mountain, there must be a Toyota car on the road, and the farther and freer" is an advertising slogan that has been talked about by people for decades on the earth.

It's really a coincidence that his father met his mother, and it just happened to be called feng Tian because of the lack of advertising words, this is not an advertising word destined to be born for the wind field car?

Therefore, Zheng Rui, who came back from going to the bathroom, said directly: "I thought of it! There must be a road before the car reaches the mountain, and there must be a wind field car when there is a road, and the farther and freer!" 8)