Chapter 161 Financing Baidu Success.

Li Yanhong almost sent off the guest.

The other party not only asked him to take out an extra 5% of the shares for people to follow, but also there are conditions in the future?

Sure enough, 13 million US dollars, which is 3 million more than DFJ's quotation, comes at a price, and there is no such thing as a free lunch.

However, since they are already at the negotiation table, Li Yanhong endured the status quo of being fished, and continued to listen to the conditions proposed by the other party to see if there was anything more outrageous.

Knowing that Li Yanhong is now in a tight capital chain, and he is very satisfied with the offer of his financing amount, so he will accept these harsh conditions, and Chen Chuliang continued to say the follow-up conditions that he is ready to finance Baidu.

First, after the financing agreement is reached, Baidu needs to provide promotion support for the products of "Zhongli Technology", as well as the follow-up products. Moreover, people who use the Baidu search engine must rank first in the search results obtained by Baidu through hyperchain analysis when searching for all keywords related to the products of "Zhongli Technology" on the Internet. ”

Baidu's search engine is the engine that Zhongli Technology has taken to bundle products. Lao Li only has research on the engine now, but has not thought about developing his own ecology, which can be said to have created an opportunity for Chen Chuliang to intercept Baidu.

When Lao Li finds that the users promoted through the Baidu search engine are not as dependent on the search engine as the products under these "Zhongli Technology" are stronger, Lao Li will deeply feel that the search engine has been completely swallowed up, and Baidu's shareholders will also choose the search engine to bundle the diversified products of the "Zhongli Technology", and the day when Lao Li will be kicked away is not far away.

Chen Chuliang's true thoughts, Lao Li must not be able to guess. However, the article he proposed has already made Li Yanhong not calm.

The factor that caused Li Yanhong to be not calm is that Baidu not only wants to promote the other party's products to its own users, but also uses the search engine to make the other party's products appear in the first place in Baidu search.

Isn't this the bidding ranking that Li Yanhong just thought of to save Baidu's survival?

The purpose of this model is to see that the company has a lot of money to advertise to Baidu, and Baidu will first recommend the company to users when users search for corresponding keywords.

This is also known as the hot advertising effect.

At this moment, when I heard that the other party needed Baidu in the future, I would give priority to recommending it to users when searching for "Zhongli Technology" products. Li Yanhong deliberately glanced at the young people around him a few more times.

The bidding ranking is only his idea, which has not yet been realized, and the other party has lightly grasped this point in the terms of negotiation. Li Yanhong sighed infinitely in his heart, can the other party's vision really see far away? It's like pinching his neck all the time, making him feel that it is difficult to breathe, or is it just just thinking like this?

Although it is very uncomfortable, Li Yanhong still chooses to acquiesce to this one.

The financier must be running for benefits, Baidu uses its own search engine, bundles the other party's products, and promotes it on the whole network, it is regarded as advertising, he doesn't know that the other party's purpose is actually to extradite Baidu's search engine patents.

Seeing Li Yanhong's attitude, it seems that the first condition has been approved.

Chen Chuliang continued with the second article.

"Zhongli Technology" finances Baidu and will not interfere with Baidu's operation. However, we need Baidu to provide a plan and execution plan for the next quarter before the start of each quarter after financing. If we have objections to Baidu's execution, we can unilaterally choose the priority of withdrawal and liquidation. ”

Looking at Li Yanhong beside him, Chen Chuliang's voice was very small, but the entire conference room could be heard very clearly, word by word, like a machine gun, suddenly beating Lao Li into a sieve, making Lao Li even feel faint pain in his heart and liver.

Li Yanhong retorted: "The planning and execution plan is Baidu's secret, even if "Zhongli Technology" finances Baidu, it is impossible to fully understand Baidu's future plans, which is impossible." ”

Just kidding, I told the investor all the thoughts of my future planning, and such an investor is really an uncle.

In other words, how Baidu develops, investors have no right to be dry, they only need to invest money, and it depends on the development plan.

However, Chen Chuliang must have a reason for asking for this.

Baidu does not provide a plan for the next quarter's work plan, how does Chen Chuliang know that Baidu's development is still the same as in his previous life, around the engine to carry out "paste bar", "MP3", "encyclopedia", etc., with Baidu's signature ecological Internet, in case Li Yanhong thought of other ways and took another way, he took a good knife and cut off his beard halfway, and the last one was empty, at best, he was just a major shareholder of Baidu, not completely taking Baidu over.

Knowing oneself and knowing one's opponent is the only way to win, so this second one, let Baidu provide the planning plan for the next quarter, Chen Chuliang will not make concessions, or very few concessions.

"Boss Li, I think, even if you are an investor, you also hope to see the investment company, the prospect is very good, right? More than 10 million US dollars of investment, of course, I want to know, Baidu is not using this money to do practical things, not that I don't believe in Boss Li's ability, now under the influence of the Internet bubble economy, risk and reward coexist. I can't lose all my money two years later because of the financing of Baidu. ”

Chen Chuliang's example of the high probability of the death of an Internet company is actually to provide a convincing argument for himself to get Baidu's future development direction.

Li Yanhong can also understand the concerns of investors, and after thinking about it, he said: "It is impossible to provide every quarter of the plan every year, and Baidu will provide your company with a development plan for each quarter in the first year from the beginning of financing, which is Baidu's bottom line." If your company does not agree, Baidu will not accept the financing. ”

Like the development of the Internet industry, you can see the future in a year, Li Yanhong is also confident in himself when he says this, and he also has no idea of refusing the supervision of the financing party.

With Baidu's development speed, the plan for the next five years must have been laid out in advance within a year, which can almost let Chen Chuliang see whether Baidu is continuing to follow the old path.

Chen Chuliang said: "I hope Boss Li can accurately provide us with Baidu's plan within a year, otherwise, I think we have the right to sue Baidu for fraud after we withdraw our investment." ”

The corners of Li Yanhong's mouth twitched, he didn't speak, his heart was dripping blood in today's financing negotiation, the other party was really a master of negotiations, just two of them, Baidu already felt powerless. Knowing this, I should have chosen DFJ in the first place, and the other party's financing conditions are not so much, but the money is less than 3 million.

When Boss Li felt that Chen Chuliang was good at negotiation.

Chen Chuliang said the third condition.

This condition can be regarded as a prevention.

"If Baidu raises money next, we have the right to lead the investment first. ”

This article is that Chen Chuliang has a big budget for Baidu, and he has opened it up forcefully, unlike the future Internet ecology he knows, he can only become the major shareholder of Baidu through financing, and it is beneficial for him to control Baidu, which has the largest search engine users, in terms of equity.

Chen Chuliang's last article is relatively mild, the next Baidu financing, according to Li Yanhong's idea, the valuation is not as simple as hundreds of millions, and when the other party has money, of course, he can lead the investment, and if he has no money, he can't afford to invest.

"Lead the investment is okay, as long as your company trusts Baidu. ”

So far in the negotiation, Li Yanhong finally squeezed out a smile.

Chen Chuliang stood up, and Sun Kaixuan, who had been playing soy sauce next to him, also stood up.

Stretching out his hand, Chen Chuliang said to Li Yanhong: "Happy cooperation, Mr. Li, aside from the game in the business field, I personally still appreciate you who have the world's unique search technology patents." ”

The other party is the majority shareholder of Baidu, even if the previous negotiations made Lao Li's liver hurt in some places, now that the two sides have reached cooperation, they are business partners. Lao Li still knew how to treat the necessary hospitality, shook hands and said: "Mr. Chen is young and terrifying. ”

Li Yanhong said praiseworthily, looking at the other party, his gentle smile revealed a cunning.

Then he said: "Your company has finished talking about your conditions, so, can you listen to some small conditions that Baidu promised your company for financing?"

Chen Chuliang raised his eyebrows, feeling a little surprised, "Oh, Mr. Li, please say?"