Chapter 1274: Qilin Western Restaurant
In November, Huajing already has a strong autumn mood.
The maple leaves of Xiangshan are in full bloom at this time, and many couples with poetic feelings like to hold hands and go shopping.
Now there is not as much traffic as in later generations, and there is not so much prosperity, but people's hearts are easier to satisfy than in later generations.
Usually they spend a day on one thing, and they will feel happy and fulfilled.
Even if the later generations were so developed, so rich and sufficient, people's hearts did not feel satisfied, and only all kinds of desires and hopes filled people's hearts.
However, you can't say that there are no such glitz and luxuries now, it's just that few people can enjoy it.
For example, at the entrance of Dong'anmen Street in Huajing, the newly opened "Qilin Western Restaurant" is the most lively and popular place in Beijing recently.
The reason why there are no foreign names such as "Bruno", "Capri" and "Maria" is that Yin Jun feels that the name "Qilin" should be emphasized all the time, so that mainlanders will continue to be familiar with it until it becomes a part of their lives.
In this way, it is the best kind of branding.
For example, Taobao and Alipay in the future, when it appears in your life at any time, no one needs to say much, the name Alibaba will also be engraved in your heart.
Although the name of the Kirin Western Restaurant is not foreign, its architecture is very foreign.
As long as people passing by see it, they will feel a burst of experience.
Originally, it was commissioned to design the designers of Xiangjiang, but they gave many plans, and Yin Jun was not very satisfied.
In the end, he gave a basic design plan, retreating 30 meters from the road, surrounding the entire western restaurant with a garden, and then the first and second floors were all made into large floor-to-ceiling windows, so that you can see the road outside, see the moat not far away, and see the repaired outside garden, open-air café and western dining table.
Chinese people are actually more introverted, this kind of open and open design plan, at the beginning of the made, Wei Xiaofan and Niu San'er they both felt a little awkward.
The garden outside and the open-air café are nothing, and they look very poetic and emotional.
But isn't the interior of the restaurant, which can be viewed almost from a 360-degree angle, too exposed?
If you think about it, if you eat a meal or say a word, you can be seen by people passing by outside.
It's impossible to see too clearly, but it's also seen, right?
How embarrassing is that?
But because this is a plan designed by Yin Jun, everyone didn't say anything, but they were not very optimistic about the prospects of Kirin Western Restaurant.
However, in early October, when the Kirin Western Restaurant began its trial operation, the result was unexpected!
From the first day of opening, whether it is lunch at noon, afternoon tea, or dinner in the evening, all of them are in a full state.
Of course, in the beginning, it was all foreigners.
Most of them are embassy and consulate staff, as well as staff of multinational companies in Beijing.
They all came to eat with their families, and they had to wait for a table in only two days.
Qilin Western Restaurant had to re-set up more than a dozen tables in the open space in the garden at the entrance, placing all kinds of melons, fruits and snacks, and asking them to wait in line.
Boy.
People passing by just looked at a large group of blonde foreigners and Japanese Koreans in foreign suits, sitting at the door in twos and threes, chatting and laughing.
Looking at the brightly lit western restaurant, those foreigners sitting and eating, and seeing the open-air seats outside, a pair of foreigners wearing gorgeous clothes, it was really a shock.
To be honest, it is rare for ordinary people to see so many foreigners appear at the same time in this era.
And this Kirin Western restaurant can actually make foreigners line up, which is really amazing!
Even Wei Xiaofan was stunned.
He went to ask some foreign businessmen he knew why they liked to eat here so much.
The results were varied.
"It's so fashionable, I've never seen such a stylish restaurant in the United States, and the atmosphere is amazing!"
"Outside the ancient Forbidden City in Huajing, there is such an avant-garde design of the Western restaurant, and when I sit here to eat, there is really a feeling of blending modern and ancient, this feeling is amazing. ”
"The taste here is very good, much more authentic than other Western restaurants. Italian food is the best!"
"Beer is the best! This is our German beer! We order a dozen drinks at a time and don't want to go home until we finish it!"
"The garden booth here is very atmospheric, don't you think? Looking at the surrounding scenery, it's a good mood!"
"The quality of their waiters is very high, and they are all very standard western restaurant service mode, which makes me enjoy it and am willing to come here to eat. So did my wife. ”
“……”
Anyway, there is nothing bad to say.
Well, that's right, if you think it's bad, you won't come.
Wei Xiaofan listened thoughtfully, and couldn't help but admire Yin Jun in his heart, this little brother really knows everything!
The Western restaurant that is casually decorated can be so in line with the mentality of foreigners, except for Yin Jun, who else can do it?
Since the business of Qilin Western Restaurant is very good, Wei Xiaofan doesn't ask more, as long as he can make money and earn word of mouth.
The specific affairs were still handed over to Zhao Sheng to deal with.
Zhao Sheng doesn't participate much in the purchase of antiques now, and he handed them over to the people below.
With Niu San'er's energy almost all focused on the Qilin instant noodle factory, the rest of the affairs naturally had to be transferred to other people, and Zhao Sheng was the most suitable person.
First, he has been doing it with Niu San'er for several years, and he is familiar with everything.
Second, Wei Xiaofan was very satisfied with Zhao Sheng, and felt that this guy's elf strength was stronger than Niu San'er, and it was most suitable to do this job of welcoming guests.
Therefore, Zhao Sheng followed the decoration design of Qilin Western Restaurant from the beginning, and he also led it when he went to Xiangjiang to recruit chefs and staff.
After so many months of training, he took care of the Kirin Western Restaurant in an orderly manner.
It's just that the business of Qilin Western Restaurant is so hot, and the queue will basically be around 30 tables from the third day, which is really unexpected by Zhao Sheng.
But this is not what bothers Zhao Sheng.
These foreigners are very polite, even if they have to wait for a table for more than an hour, they are very methodical, they never say who they are, and they have to arrange a place for themselves.
What annoyed him was Huajing's group of sons and brothers, because of this matter.
If you want to say that those big officials in Huajing, they were sued by Wei Xiaofan before, and now they are already holding their tails between their legs, and they no longer dare to provoke the Qilin Group, let alone these so-called sons.
Now they don't even dare to offend Niu San'er or even Zhao Sheng.
It's one thing to dare not offend, and it's another thing to reach out and not hit a smiling person, right?
They pestered Zhao Sheng vigorously.
As long as Zhao Sheng is not in the Qilin Western Restaurant, no matter where he goes, this group of sons and brothers will flock to him, surround him with his girlfriends, and call him "brother", and they can't wait to help him do anything.
The purpose of the boy's buddies is naturally to go to the Kirin Western Restaurant for dinner, and then drink a cup of afternoon tea.
Why?
It's not that the Western food and afternoon tea of Kirin Western Restaurant are the best in the world, but because of a face.
Who can bring in without begging foreigners to bring in, but with their own ability, bring their friends in, then in Huajing is a bullish person!
So far, because it is full too quickly, and the Kirin Western Restaurant is full of foreigners, Wei Xiaofan is worried that something will happen, so he hurriedly asked the Qilin Western Restaurant to temporarily stop receiving guests other than foreign guests.
If this point is placed in 30 years, it will definitely be scolded bloody.
But now, where many foreigners consume, Chinese people just can't get in.
For example, Huajing Hotel, for example, Friendship Store, etc.
So everyone is used to it, and they don't think that Kirin Western Restaurant has done too much, after all, they are also foreign-funded companies from Xiangjiang.
On the Kirin Bar and Cafe side, because the place is large and there are enough locations, there is no such restriction.
But on the side of the western restaurant, people eat and chat, and it will take a longer time, plus Yin Jun's design is too wasteful of space, each floor is 2000 square meters, and the dining space on two floors can't sit 100 tables, plus the outdoor seats outside will not exceed 150, which is simply a waste of Tianzi No. 1.
Zhao Sheng sometimes feels that the reason why everyone likes Qilin Western Restaurant is that this wasteful dining environment is probably one of the important reasons.
150 places, even if there are fewer foreigners in Huajing now, it will not be less than 10,000 people.
They also have their own families, as well as friends who come to Huajing from time to time...... Wait, these people rarely have a good place to eat on weekdays, and going to a place like the Huajing Hotel seems too formal, which is very awkward for foreigners who like to be free and comfortable after work.
It was at this time that Kirin Western Restaurant appeared, as the first most authentic Italian Western restaurant, which quickly made up for the shortcomings of the lack of high-end Western restaurants, and quickly became a popular Western restaurant for foreigners, which is also reasonable.
Don't think that foreigners don't like to join in the fun, when I see that everyone respects and comes, other people also come with the attitude of giving it a try, and then they are all fascinated without exception.
As a result, there are dozens of tables of guests waiting for a table.
As for the consumption level, foreigners who come to China in this era, whether they are from embassies or consulates, or companies stationed in them, are all "performing a very dangerous task", the subsidies given above are very high, the income is very rich, and there is no pressure at all to eat such a high-end Western restaurant several times.
For Chinese people, the consumption of Kirin Western Restaurant is even more exaggerated than that of Kirin Cafe and Kirin Bar, and a few hundred dollars is gone for a meal.
In this special era, the US dollar is much more valuable than the RMB, and the official exchange rate is a fart, and even those who can get it are generally reluctant to spend the US dollar on food and drink.
Although the Kirin Cafe and Kirin Bar also charge US dollars, the cost there is not too high, and if you order the cheapest $10 coffee or drink, then you can sit there for an afternoon or an evening.
But the Kirin Western Restaurant is different, where you can eat casually for a person for hundreds of dollars, a little more extravagant, it is said that I ordered several kinds of lobsters specially shipped from Australia, and a meal cost more than 2,000 US dollars.
Of course, more than 2,000 US dollars is relatively small, and not every foreigner is very rich.
But for two or three hundred dollars for a meal, take your wife and children out to feel the taste of hometown, which is their common wish far away from home. -- Italian cuisine is very popular throughout Europe, including the United States and the Americas.
In this case, there are still boys and buddies who besiege Zhao Sheng at any cost, and want Zhao Sheng to agree to them to go in for Western food, which has to make Zhao Sheng sigh.
Everywhere and in every era, there are big dogs!
……
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