"Yes, it's that microvision, alas, the company has given a lot of support, but we are getting worse and worse, which really betrays Mr. Ma's trust!"

Zhang Peng's mood was a little low when he talked about this. At the beginning of the launch, the company was equipped with four departments: copyright cooperation, platform operation, product technology and living room business, and also invited domestic first-line stars to come to the platform to advertise. As a result, in just over half a year, Microvision has been caught up with or even surpassed by similar products, and now it has fallen to the point that no one knows, and the Microvision product department is about to be canceled.

"It's really a pity that a good product has been made like that. ”

After all, Chu Mad has traveled through time, and he is quite familiar with the popularity of short videos on the earth. As of December 2018, the scale of short video users in China has reached 648 million, and the user usage rate has reached 78.2%, which means that nearly half of the Chinese people have registered for short videos, and three-quarters of the registered users are using short videos, which is a huge market.

Recall that I really haven't paid attention to it in the past half a month, if it was before the crossing, then every day when I go online is the news of Douyin Kuaishou, I can't watch it if I don't want to. Now that I want Zhang Peng to mention Weishi, I remembered the short video. On the one hand, because of the influence of his predecessor's memory, he spent half a month digesting the memories of more than 20 years, so he naturally didn't have much energy to pay attention to these messy things. On the other hand, it also shows that the short video in this world should still be in an era of desertification, which may be due to the difference in time nodes, or it may be because of the existence of the "Chinese Dragon" platform, which restricts the development of short videos.

"Mr. Chu also thinks that this short video has a future? At the beginning, our microvision was also quite popular, but now you have also seen it, so many celebrities have been invited, and the result is that it is now in such a state of distemperance, and if it continues like this, I feel that I, the temporary person in charge, will also be laid off. ”

Zhang Peng is also helpless, in the 4G era, everyone says that it is the era of video. Use SMS when 2G, use WeChat when you use 3G, and it's time for short videos to do with 4G. The company provided a lot of manpower and material resources, but the results were not satisfactory. Now I meet a person who is optimistic about the short video project, and he doesn't know what to say!

"You guys have a problem with product positioning, and this platform dissolution is also an opportunity for you, it's up to you to see if you can grasp it. ”

Chu Mad doesn't care, anyway, he doesn't involve issues of principle, who he cooperates with, and no one cares what he cooperates with. Now that there is such an opportunity to build a good relationship with Tencent, no one will refuse.

Hearing Chu Mad say that this incident was their opportunity, Zhang Peng was a little excited, the other party had the meaning of relenting, otherwise what would he do with this? If this is a bit of a policy tilt, or just a little internal information, for a company of their size, a little more information can do a lot of things.

"Mr. Chu, can you give me some advice?"

"Brother Zhang, why did you say Tencent launched Microvision?"

Chu Mad looked at Zhang Peng's appearance, and felt that he might have thought wrong, although he came with Zhongtian Group this time, but he was not involved in the affairs of the group, and he would not care about things related to the group, nor would he disclose them to others, and the other party wanted to find out the news from himself, that is, he was thinking too much. However, with his identity as a "person who has come over", he must not be disappointed.

"It's the age of entertainment, and people have started to enjoy the convenience that technology brings us, and they like to participate in it. The barrage system of video software and the interaction of live broadcast software are all to involve ordinary people, and the product will be sticky. ”

There was no need for Zhang Peng to answer, Chu Mad continued to explain to him.

"Live broadcasts can be popular, why can't short videos become popular? Why do we post on Moments? Why do so many people post on Weibo? So many people have time to watch other people's live broadcasts every day, and it takes more than an hour to watch, why is no one watching short videos?"

Chu Mad said that Lin Xiaowei and Zhang Peng who heard it were thoughtful, indeed, now that the live broadcast is so popular, normally speaking, if you have a lot of time to watch other people's live broadcasts, you will have leisure time to watch short videos!

"What is a shark platform? What about the Tiger platform? It's called a barrage interactive live streaming platform for technology-driven entertainment communities. Record your life at will, and post Weibo anytime and anywhere. As for WeChat, it claims to be a way of life. ”

People like to watch live broadcasts, swipe Weibo, and WeChat is a necessity of life. Now again, what is the positioning of the short video software of Weishi, or in other words, where is the future development direction?"

Lin Xiaowei looked at Chu Mad and admired it a little, usually inconspicuous, I really didn't see that Mr. Chu still knew so much, and the senior management of Tencent Group had to listen to it. Zhang Peng was a little impatient, could he not know the advantages of others? If he knew the development direction of Microvision, he would still need to listen to your nonsense here? I didn't get to the point after talking for a long time!

"Mr. Chu, don't sell it, if you have any suggestions, you can say it directly, we will definitely not be stingy with the remuneration, if you can't trust me Zhang Peng, I can let Mr. Ma come over to be a witness, and I will never let you suffer!"

Chu Mad saw that Zhang Peng was really a little anxious, so he stopped going around the bend, it seems that this microvision should have reached the point of exhaustion. But it doesn't matter, didn't you meet yourself for this guide!

"Microvision, short video social software, although there are a few on the market at present, but unfortunately they are not yet mature! Brother Zhang, how did Weibo become popular back then, do you still have an impression?"

"Star! Are you saying that we are also looking for stars? It's useless! We were also looking for stars at the beginning, but now it's not like this!"

Zhang Peng was a little disappointed, how could he not understand the fan economy, the key is that it has no effect!

"That's the wrong way you're doing it. It's also looking for celebrities, how can people get them on Weibo? Celebrities settle in and use Weibo as a channel to publish news. What about you guys, find a celebrity, shoot a short video, and say I'm waiting for you on Weishi or something, it's over. What's the difference between you and doing an advertisement?"

"Mr. Chu, do you mean to let celebrities really settle in Weishi, and make it a publicity platform like Weibo?"

Zhang Peng was excited, he had some inspiration in an instant, they were not afraid of difficulties, they were afraid of no direction!

"Yes, then, let's demonstrate!"

Chu Mad picked up the pen and paper on the table as he spoke, wrote down a paragraph, and then handed it to Lin Xiaowei next to him.

"Xiaowei, show Brother Zhang. ”