Chapter 1253: Take Control of the Theater

The speed of making movies in Xiangjiang can be said to be the first in the world.

Not to mention the movie of Wu Zhenyu as the producer, it can be released from shooting to production in 7 days, which is a bad movie and cannot be regarded as a normal category.

But generally speaking, in its heyday, it is not unusual for Xiangjiang movies to go from production to release in a month.

Now in 1982, it is normal to make a movie in two months.

But under the influence of Yin Jun, now that Xiangjiang is investing in large blockbusters, the production cycle is basically a little longer.

For example, "Fast Food Truck", which was released at the end of August, they went to Spain in April, and it was not until the beginning of August that they returned to Xiangjiang to do post-editing, and the release date was almost a full 5 months.

Hong Jinbao, Cheng Long and Yuan Biao, they all put too much effort into this movie, and all three of them were injured to varying degrees, especially Cheng Long, who almost didn't break his leg.

The professionalism of the three made Sophie Marceau, who was also in the crew, very emotional.

"I didn't expect you filmmakers in Xiangjiang to work so hard and be so serious. Compared to them, French action movies are just like fun. French movie stars are like children who need to be taken care of by their mothers. ”

When this girl talked to Yin Jun on the phone, she complained like this.

Yin Jun likes Sophie Marceau very much now, although he feels that the goddess of his previous life has collapsed, but the girl who is so poisonous and proud of herself is a living person, not the French rose in his memory.

Basically, Sophie Marceau is just like Yin Jun's sister, cute and cute.

It's not that there is anything between the two, foreigners are inherently cheerful and generous, and that's how they treat good friends.

And Sophie Marceau is so young, how can she think of so many things?

Back to the film "Food Truck".

After Hong Jinbao finished editing, he specially invited Yin Jun to take a look at the finished film and asked him for his opinions.

Yin Jun only watched it once, and his heart was full of pride.

With his own efforts, not only have many of the nonsense plots in the previous version of the previous life been compensated, but also the excitement of those fights, the excitement of chasing scenes, and the increase of the heroine's scenes...... And so on, all of them have changed a lot.

Especially in the final castle battle, Cheng Long was not deliberately highlighted, but the three brothers each had their own wonderful, coupled with the wonderful performances of those European boxing champions and fighting champions, it really had the finishing touch, especially attractive, among the martial arts scenes that Yin Jun had seen, at least it could be ranked in the top ten.

The time span of the movies that Yin Jun watched, but in 40 years, in these 40 years, he can still rank in the top ten, which shows how much Yin Jun praises the end of "Food Truck".

In fact, the performance of "Fast Food Truck" after its release was better than Yin Jun's expectations.

This global co-screening film co-invested by Golden Harvest and Baohe, with Kirin Films and Golden Harvest in charge of the Asian part of the distribution, and Kirin Group in charge of European and American distribution, has shown a global popularity from the beginning.

In this era when Bruce Lee's influence has not yet passed and Cheng Long has gradually grown up, Westerners are very interested in the fast, simple, ferocious and funny fighting style of the East.

Even if there is a language barrier, seeing the effect of body language, there is no shortage of laughing audiences in various movie theaters.

Most of the audience watching movies, isn't it just for fun?

Since it makes them feel wonderful and funny, it is a good film.

Even European and American audiences are like this, and Asian audiences are even more so, they are the basic plate of Golden Harvest, and they have always been very interested in Golden Harvest's films.

Therefore, "Food Truck" cut a global box office of $60 million in the first week, and also earned $55 million at the box office in the second week, and now it is in the third week, with almost $35 million at the box office, breaking the box office record of $150 million in three weeks!

This data made the people of Golden Harvest and Baohe crazy.

You must know that Cheng Long's "Red Fan Zone" in May last year had a total box office of only 120 million US dollars!

According to this posture, "Food Truck" will at least receive a total box office of 200 million US dollars, and a total of 300 million Hong Kong dollars in net profits, which is basically something to worry about!

But it can't be said that "Food Truck" is much better than "Red Fan Zone".

The reason why there is so much difference between the two results is that "Red Fan Zone" is Cheng Long's real first movie to go global to fight the world, and without the foreshadowing of "Red Fan Zone", "Fast Food Truck" definitely does not have such good results.

The second reason is that the joining of Sophie Marceau has made the box office of "Food Truck" in Europe rise sharply.

The overall box office of "Red Fan Zone" in Europe is only about 20 million, but "Food Truck" reached 40 million US dollars in three weeks because of the attraction of Sophie Marceau!

Of course, Sophie Marceau is the reason why everyone watched it at first, but the high quality of "Food Truck" is the main reason why word of mouth spreads and more people continue to watch it.

There is a third reason, through more than two years of distribution and promotion, everyone now knows that Xiangjiang's movies are very good-looking, not inferior to Hollywood movies.

For example, in 1980, the proportion of European and American movie fans watching Xiangjiang movies accounted for 7% of the total number of moviegoers, but in 1981 it quickly climbed to 12%, and now at the end of 1982, it has basically reached 20%, which is a very fast growth rate.

As long as we continue to fight so steadily, do a good job of distribution, and don't let those garbage movies challenge the bottom line of European and American fans, then Xiangjiang Films will definitely climb up again.

Yin Jun is glad that this movie distribution network is controlled by his own hands.

As long as Hong Kong Films wants to be distributed on a large scale around the world, then it must go through the distribution network of Disney and United Arts Films - if they find it themselves, not to mention the high price and high requirements, the key is that the places and theaters where it is released are simply pitiful, not even one-tenth of the Kirin Group.

The Kirin Group has long set rules for the major film companies in Xiangjiang.

It must be a well-made film that has been reviewed by them before it can be distributed in Europe and the United States.

Otherwise, it doesn't matter which company you belong to or who the investor is, you won't recognize it.

In terms of relationships, financial resources, and force, the Kirin Group has never been afraid of anyone in Xiangjiang.

The Kirin security team of more than 5,000 people has to make all the clubs scared if they are pulled out!

Once the rules are set, it's much easier.

In the past two years, Kirin Film Company has not only recommended the movies produced by Yin Jun's script, but also some interesting movies produced by small and medium-sized companies.

All kinds of rich themes and all kinds of carefully produced content are important reasons why Xiangjiang Films are now quite famous.

It's just that in Asia, many movies don't necessarily have to go through the channels of the Kirin Group, because Shaw Brothers Golden Princess, Golden Harvest, etc., have their own cooperative theaters that can help them distribute in Asia.

To a certain extent, this naturally forms a mixture of fish and dragons, and the quality of the movies is uneven.

Before the acquisition of Shaw Brothers Cinemas, Yin Jun also talked about this matter with Shao Yifu, Lei Juekun and Zou Wenhuai, and the three of them didn't care much about it before, thinking that it was an idiot not to make money.

But now that they have seen the development of Xiangjiang films in the world, they have also begun to think about it.

After all, if it's a bad movie, if you release it outside, you will earn hard money at most, and it is very likely that because the box office is too low, maybe you will have to catch up with it.

In such a year, I can earn 20 or 30 million, I'm afraid it's the limit.

Now in cooperation with Yin Jun, the excellent movies produced are distributed in Europe, America, Japan, South Korea and Southeast Asia, and they are hundreds of millions of profits at every turn.

Looking at it this way, it is a judgment!

To put it more bluntly, if you annoy Yin Jun and people don't give you a release in Europe and the United States, then a movie will have to lose twenty or thirty million, which is really too worthwhile!

Lei Juekun and Zou Wenhuai thought so, and immediately agreed to Yin Jun's proposal, as strict as possible, those bad movies that are too bad, let them fend for themselves in Xiangjiang, don't go to other cities to scare people.

Shao Yifu's Shaw Brothers has stopped making movies immediately, and the cinema chain in Xiangjiang has also been subleased to Yin Jun.

Shao Yifu is stingy in business, but at the critical moment, he is still decisive.

So Shao Yifu had planned it a long time ago, and after a year or two, after he had done a good job of the TV station, he would completely transfer this piece to Kirin Films, anyway, with Yin Jun at the helm, it would not disgrace the reputation of the previous Shaw Brothers Cinemas.

In Yin Jun's case, in fact, although Kirin Movies did not have its own theater chain in Xiangjiang before, it already had its own network in Asia.

With one good movie after another, Kirin Film Company has long had a good cooperative relationship with theaters in Japan, South Korea, Baodao, Singapore, Malaysia and Thailand.

Everyone can make a profit from the distribution of Kirin Films' films, and they have never lost money, and often make a lot of money, do you think they are willing to form an alliance?

Cai Songlin of Baodao is a typical example of this.

Even if the officials of Baodao are dissatisfied with Yin Jun, they still dare not set up many obstacles to Yin Jun's film due to pressure from the United States.

But they still have a lot of tricks in secret, and it's common to get something ridiculous out.

But Cai Songlin just withstood the pressure and exhausted all kinds of relationships, and finally ensured that the films of Kirin Film Company were successfully opened on Treasure Island, and there were not more than a dozen or twenty movie theaters, usually hundreds of movie theaters together.

That's good enough.

As a result, Cai Songlin has earned a lot of profits by distributing Kirin Film Company's films in the past two years, and has gradually grown into the top three giants in the film circle of Baodao!

Even Cai Songlin has begun to set up his own cinema in the most prosperous place in Mosbei.

Once he succeeds, then Cai Songlin is really the first person in the Treasure Island film industry!

It's like this on Treasure Island, let alone anywhere else.

Therefore, with the current distribution network, coupled with the Southeast Asian cinema chain that took over Shaw Brothers, the strength of Kirin Film Company will definitely usher in another take-off and truly form a distribution network all over the world.

It's not even the most powerful.

The most powerful thing is that now Yin Jun has sufficient popularity and contacts in the mainland.

Once the mainland film market opens, do you say that the first company that can build its own cinema in the bustling metropolis of China will be Golden Harvest?

It's definitely going to be Kirin Films!

First do a good job in the layout of first- and second-tier cities, and after 2010, and then quickly layout in third- and fourth-tier cities, forming a comprehensive network in China, at that time, Kirin Film Company, is definitely ten times better than Wanda Cinemas in the previous life!

As long as that day comes, Kylin Film Company can proudly say that it is impossible for every film giant to avoid releasing movies by themselves!

They want to release movies, and they have to please me!

This is the real power of controlling the cinema network!