Chapter 128: Lack of Money (Asking for Subscription)
By the time Andy and his party walked out of the airport with checked luggage and three flight boxes with pets, San Francisco was already covered in darkness, and the airport lights lit up the entire night sky. Pen & Fun & Pavilion www.biquge.info
Blair had been waiting for a long time, and after Andy and the others got into the car, the car started slowly, speeding down the wide road full of street lights.
In the car.
Andy looked at the witch and quicksilver who stood upright on the back of the seat from time to time in the trunk of the SVU and licked him, stretched out his hand and touched their heads, there was no discomfort in the grievances along the way, only the delicate little Laura lay on Andy's lap, meowing from time to time, Andy could only stroke its head to soothe it.
Blair handed Andy a bottle of mineral water, Andy unscrewed it and took a few sips, then carefully began to feed little Laura.
"How have you prepared these two days?" asked Andy as he fed little Laura.
"The advertising agency has already made the first version of the advertisement, using a lot of scenes and demo effects in the game, Bill and his development team have seen it, and it feels pretty good, and after you confirm it, we can run the advertisement. Blair replied earnestly to Andy's inquiry.
"What about the production of the game disc?" Andy is very concerned about the release of the demo version of Minecraft, he understands how fascinating the game is, and although it takes a lot of time and talent to master the game, ordinary people are not good at building, but it is okay to destroy it.
"Boss, don't worry, I am personally staring at this matter, after all, this is our company's first product, and I will supervise every link throughout the process. Although Blair, as the CEO of this new game company, has worked hard to repackage and sell some of the games left over from the past, so as to make the company profitable, so as to achieve the company's normal daily breakeven, the effect is really not significant, after all, the previous games are really not doing well.
And this "Minecraft" is not only developed according to the boss's creativity, but also, he is very optimistic about the prospects of this game, after all, it is a sales background, and he really knows the quality of the product.
Andy looked up at Blair a little strangely, and found that he was frowning and pondering something, and couldn't help asking, "Blair, is there a problem?"
"It's a bit of a hassle, I think that once Minecraft is released, even if it's just a demo version now, it will bring huge profits to the company, and I think it's time to start reserving talent, after all, this game needs to be perfected as soon as possible, and it's not enough to rely on Bill's current team. It's just that now the company's funds are already stretched, after all, the promotion of the game still needs to spend a lot of money. Blair's inquiry directly said the question that bothered him.
Andy smiled, to be honest, the money in his account now is less than 5 million US dollars, some time ago I felt that I made a lot of money, but every one has its place, I still owe a loan from the bank, although most of his money is to buy Apple stocks, and the profits are also very considerable, but as long as he doesn't sell the stocks, Andy can only look at the numbers and be stupid.
Maybe your investment strategy is about to make some adjustments.
Andy pondered for a while and then said, "Tomorrow I will inject $2 million into the company, and when Minecraft is successfully launched, I think the game company will no longer need me to live with blood transfusions." ”
Blair couldn't help but breathe a sigh of relief when he heard Andy's words, to be honest, the sale of a game, in addition to the quality of the game itself, must also be in place in terms of publicity, whether it is TV advertising, online advertising, or newspapers and magazines, it costs money, especially some advertorials, creating topics, forming trends, and all aspects cost money.
To be honest, if you really want "Minecraft" to quickly become popular in the United States and the world, millions of advertising dollars are definitely not enough. Fortunately, the game is only a demo version at the moment, and there is no need for all-round advertising at the moment.
But his next words stumped Andy a little, and he still wanted money!
However, this time the money is not a small amount, but tens of millions, because Blair has taken a fancy to a physical technology development studio and a 3D game company, and he wants to acquire these two to increase the company's development capabilities to fill the company's shortcomings, after all, the game market in the United States is dominated by TV console games, and online games are mostly 3D games.
But there is not even a decent 3D game engine in the current Mockingjay Games company, and developing a 3D game is almost a matter of starting from scratch, and the best and easiest way to do it is to buy a 3D game company.
There are many such game companies in Silicon Valley, and there are also many game companies that have technology but are not operating well, or lack of funds and are facing bankruptcy, to be honest, there are really many such companies in Silicon Valley, and some companies can rely on a creative game to break out of the most difficult entrepreneurial stage, while more of them are closed down.
Andy made games in his previous life, although it was a mobile game, but he was very aware of the shortcomings of his game company, and the main purpose of his start to buy this company was also because he wanted to make mobile games, but in the face of the huge TV console market in the United States, he was really a little hesitant.
Of course, the most important thing is that he can't take out so much money now, and only the hundreds of millions of funds lying on Apple stock can be used at present. Yes, it is hundreds of millions of funds, to be exact, more than 120 million, Apple stock is currently in a period of shock, there are some slight declines, but the overall upward trend has not changed, now withdraw funds, the loss is certain, but the game company is currently on the right track, and it is imperative to expand and improve.
The 3D game engine is also a key point, Andy has a lot of games in mind, and one of the most downloaded mobile games in his previous life has a game that has swept the world and needs a 3D engine - "Temple Run".
The impact of this 3D third-person escape adventure parkour mobile game has been downloaded 500 million times worldwide. In particular, the 3D effect gives a hyper-realistic dynamic experience.
Of course, the 3D graphics and music of "Temple Run" in the previous life are definitely rough and simple, but it will feel boring and boring over time, and the bigger reason is that the game has a certain degree of difficulty.
Andy's philosophy is to make the game easy for players to learn, but difficult to master. "Temple Run" is undoubtedly the best embodiment of this concept, suitable for all ages, easy to learn, but really not much to play.
Blair didn't bother the boss's thoughts, he thought that the boss was thinking about whether to take out the money to expand the company, in fact, he knew that Andy wanted to grow the game company now, but he couldn't come up with that much money now. Of course, it's not that there is no money, but that they are reluctant to give up huge profits that can be easily obtained.
The car soon arrived at the Four Seasons Hotel in the heart of San Francisco. To tell the truth, why most of the online articles in the previous life liked to write about the protagonist entering the Four Seasons Hotel, Andy really couldn't figure it out when he was in the Celestial Empire, but after wearing it, he chose the Four Seasons Hotel because of curiosity several times, and after staying in the expensive presidential suite with Ivana in New York, Andy, who has been upgraded to a VIP customer of the Four Seasons Hotel, understands the reason.
In addition to the excellent hardware conditions of the Four Seasons Hotel itself, the most important point is the service, they will establish a detailed file of the customer, all kinds of small habits, various preferences, food preferences and so on are very detailed records, as long as the customer once in the world of any Four Seasons hotel, the hotel can give the guest more intimate and comfortable service according to the record.
Andy chose a business suite, although he can live alone in the presidential suite, but there is no need, he is not really stupid with money, nor does he need to hold 13 grids, and people who are really bullish 13 don't need to prove how good they are!
When he arrived at the hotel, Blair was not in a hurry to leave, but wanted to continue to discuss the company's development ideas with Andy. Andy was also a little helpless, he couldn't beat his CEO's emotions, he was also a little hungry, so he made a phone call and asked the hotel to prepare a dinner for six people, thinking that the four bodyguards would not like to go to the plane meal.
For the personal bodyguard, Andy is still willing to use some small favors to pull into the relationship with each other, although they are all looking at the face of the knife and protecting Andy, but people are emotional animals, and they will always be slowly changed and moved inadvertently, which is undoubtedly a very important point for Andy's safety.
The words of the ancestor are correct, "Eating people with short mouths and short hands with short hands" is also the only way to win people's hearts.