Chen Chuliang, Tan Qunzhao and Kang Donghai were eating in the canteen of Zhongli Technology Company in the same Baidu headquarters building in Zhongguancun. Baidu's boss, Li Yanhong, was in the office, convening Baidu's existing top management for a very important meeting.

From the discussion at 9 o'clock in the morning to the present, Li Yanhong and other senior executives of Baidu are analyzing a problem that is equivalent to life and death encountered by Baidu.

This problem is very serious, and Li Yanhong has already noticed that if Baidu does not solve it as soon as possible, the group of people who created Baidu will all roll up and get out.

This is not Li Yanhong's alarmism, but a fact.

Because, after Baidu's search engine has opened the door to the Chinese Internet, with the increase in users using Baidu's engine, Li Yanhong found that the search engine alone cannot retain any user, on the contrary, through the search engine bundled products, such as grafted on the engine to promote the ' Zhongli Technology's Tieba and Cool Listening Music Network,On the contrary, it is booming, accounting for 80% of Baidu's resource users, and this trend is getting more and more serious,Maybe at some point in the future,Baidu search engine has become an appendage of these two social type products,At that time,A powerful engine,Even the comparison is not an exaggeration。

When I think about it, I feel a cold sweat on my back.

When he returned to China to found Baidu, Li Yanhong devoted himself to entrepreneurship.

At that time, he only wanted to rely on search engine technology to bring a more convenient search experience to Huaxia's Internet users, and end the gap that there was no engine patent in Huaxia's Internet industry.

However, although Li Yanhong brings strong technical support, he is not a master of grabbing the market, or in other words, Li Yanhong's self-understanding is relatively late, and when he has not yet made the engine smooth, he suddenly finds that others occupy his future path. So much so that when Baidu's search engine has become more and more mature, there is no back.......

This is the last thing any Internet company wants to see, that is, there is no future........ which also makes Li Yanhong think of a more popular joke on Baidu's bundled product 'Tieba'.

"Go other people's way and leave others with no way out. ”

It seems that one of Baidu's major shareholders, 'Zhongli Technology', is doing this, and it is quite effective.

……..

In Baidu's conference room, including Li Yanhong, Baidu's existing senior managers already have five.

Among them are Xu Yong, who founded Baidu with Li Yanhong, and two other managers in charge of Baidu's finance and human resources, and the last person to join their core team is a colleague whom Li Yanhong already knew when he worked at Dow Jones Firm abroad, and it was also Hu Pei who was invited by him to give up his job at Jones Company and return to China to join the Baidu team.

Unlike Li Yanhong, who has a patent for hyperchain analysis, Hu Pei's research direction is e-commerce.

In China, e-commerce, like search engines, is an untapped blank.

Li Yanhong invited Hu Pei to come back to join Baidu, in fact, it was also to attract professionals in this area and increase Baidu's core technology reserves.

Li Yanhong's vision is actually not so bad.......

In Li Yanhong's view, China's Internet bubble economy will pass at any time.

Once the bubble economy ends, China's Internet is bound to usher in a strong rebound, and when that time comes, it will be truly determined who is the boss and whose future is broader.......

And now, all fame is bluffing.

Therefore, even the current Baidu company has a valuation of more than one billion after two years of development. However, he, Li Yanhong himself, did not accept an interview with the newspaper, and did not show his face on TV, just waiting for the right time, Dapeng rode the wind.

It's a pity that Baidu's bright prospects are now a bit like making wedding dresses for others.

And, the further back you go, the deeper you get.

"Mr. Li, all of us here understand the things discussed at the meeting just now, but you tell us, how to directly kick out Baidu Company of Baidu Company now for 'Zhongli Technology', which is already a shareholder?"

The person who spoke used the word 'kick', which means that the current degree has to face how to completely solve this major shareholder.

Of course, everyone present is a businessman, and the nature of a businessman is to pursue success, and this kind of kicking away partners seems to be a bit against business ethics, which is no different from crossing the river and demolishing bridges, and it is inevitable to be criticized, but as a careerist who wants to see success, any treaty and morality can be put aside first.

Listening to Hu Pei, who was sitting opposite him and had just returned from abroad, with the Western set of shopping malls as the battlefield in his thoughts, Li Yanhong actually couldn't think of how to 'kick out' Zhongli Technology, a time bomb that had been buried deep in Baidu's heart.

Baidu's search engine is only the most front-end product, and now the mainstream trend in the Chinese Internet environment is to rely on the front-end, focus on the development of back-end products to retain users, and then derive other products with a huge user base...... This set of procedures, let's call it the ecology..... an ecological cycle that can allow the company to continue to develop, instead of being like we are now, focusing on the engine, and as a result, ignoring the user, so that the users who use the Baidu engine eventually flow into the pocket of 'Zhongli Technology Company'. As a result, Baidu survived its glory for two or three years and was merged into 'Zhongli Technology'. ”

Li Yanhong was in the conference room, almost in a very affirmative tone, to all the Baidu executives present, analyzing where they will go in the future.

The other employees only receive Baidu's salary and benefits, but the other four executives in the conference room are different.

They have shares in Baidu, especially Xu Yonghe and Hu Pei, who was invited over later and wanted to make a difference in Huaxia, these two people, like him Li Yanhong, Baidu is here, they are here, Baidu is dead, they get out, it's that simple.

"Mr. Li, in fact, our technical department has now discovered the threat of social products to us, and we have also intentionally or unintentionally curbed the products of 'Zhongli Technology Company' bundled on Baidu's engine through certain technical means. However, there is no way, Baidu is blank in the social sector, and the parent company of 'Zhongli Technology' has promising technology, and it is better to do social play than us, if we want to copy and re-do social, it is definitely impossible, we can only ..... it."

The words 'wait and see', Baidu's executives in charge of personnel management did not dare to say it after all. Because, even Boss Li can't help how to solve this impasse, Baidu, headed by Boss Li, is like a ship that has lost its engine. I can only circle in the sea.

There was silence in the conference room.

Everyone knows that this matter is like a sword in the throat, but there is no way to take this sword away.