Chapter 806 - Building a Brand
Xu Xiaoya said: "Sister Juan, don't fight him now, he has been stimulated in the past two days." ”
He Juanjuan asked, "What's wrong?"
Xu Xiaoya and Su Yan talked about the past two days. He Juanjuan rolled her eyes and said, "Jiaoxing." Do you know what it means to keep pace with the times? Why are you busy doing industry? That's also a foreign thing. We are in business, and when we open a department store, we have to follow the market trend and demand. Sad. ”
Zhang Xingming pulled away Su Yan, who was blocking in front of him, and said: "I'm not saying that they can't be sold, and I didn't say that their things are not good, in some respects we are indeed lagging behind others, I admit this." I'm just saying, don't artificially build up the momentum of foreign things, don't promote the idea of luxury, it's not beneficial. ”
He Juanjuan said: "How can you sell without publicity?
Zhang Xingming scratched his head, turned his head and said to Xu Lan: "Contact Prague and let Eastern European banks come over to buy it, and I want to control these brands." The person in charge of all the company's management and design are not involved in the management and design, and it is a simple investment holding. I don't believe it, Quante is mine, it's Chinese. When I go back, I will immediately set up a batch of brands to sell here, and I have to sell them more expensively. ”
He Juanjuan smiled and stretched out her hand to pinch Zhang Xingming's face, and said, "The little man is still energetic." It's not bad if you can hold it, at least you have some right to speak, you can control it in the general direction, and you can make it yourself no matter how you get it, it's cost-effective. I don't think it's suitable now, the gap between China and this side is too big, and it's difficult to be accepted by this side.
Otherwise, let's buy a factory here, create a new brand and then go back to build a factory, okay? Do you do the brand here first, anyway, you are not bad for money, take the money to smash it into a big brand and play the brand out, and then build a factory in China. ”
Xu Lan nodded and said, "Sister Juan's words are reasonable, I agree." ”
Hu Yanyan said: "I also agree. Ermin, you say that, no, how reliable. The more he spoke, the quieter he became, and he glanced at Zhang Xingming.
Su Yan and Xu Xiaoya didn't squeak, they just raised their right hands high.
Zhang Xingming looked at this, looked at that, shook his head and said, "Okay, you can." Discuss this matter. ”
A few girls high-fived warmly to celebrate the victory, and Xu Lan asked, "What's the name of the brand?"
Zhang Xingming thought for a while and said: "The style of Tang, called Tang Feng in Chinese, is it called Tang for short, is it okay?"
Xu Xiaoya smiled and said: "Then it might as well be called The style of ming, in Chinese it is called Mingfeng, referred to as Ming, from Erming." ”
Several girls laughed, and Zhang Xingming asked, "Isn't it funny from me?"
He Juanjuan said: "The name of the foreigner's company is the name of the boss, or Jack and his friends, we might as well call it Lord zhang, and the Chinese is called Baron." ”
Zhang Xingming asked: "Can the title be a brand?"
He Juanjuan said: "This is your title and honorific title, the company is yours, what's not to do? This is your name, look at your passport." ”
Zhang Xingming said: "No, there is no aristocracy in China. I can add this in the introduction in the future. The brand is called The style of Tang, the Tang Dynasty is heroic. In July '89, the great Baron Zhang Xingming led five simple and ignorant little girls to stroll through the streets of Rome, it was a beautiful summer day, with green trees and a breeze, but the baron frowned his handsome brow. Why?"
Su Yan and Xu Xiaoya were already grunting and laughing, and Zhang Xingming continued with a straight face: "It turns out that the baron saw the clothes of men and women all over the street, it is really too untrue, it is really too unromantic.
So, the great baron wrote the name of the brand with his own hands, and he said: Let me add some color to this gray world, it will surely make a sensation in the world. The style of Tang was born, and since then, there has been one more fashionable and romantic clothing in the world that makes women obsessed with men and intoxicates them.
I don't know, how many young ladies fight for a dress, I don't know, how many handsome guys duel to wear it before others, this great brand created by the great baron, from the first day of its birth, has shown its extraordinary. ”
Zhang Xingming was expressionless and groaned in the air, and waved his arms to increase the power of his words, Xu Xiao and Su Yan had already hugged each other and laughed together, He Juanjuan covered her stomach with one hand, and looked at Zhang Xingming who suddenly went crazy with resentful eyes.
After laughing for a while, everyone sat down on the sofa to rest, Zhang Xingming said: "This thing is not a joke, it is so decided, look at the acquisition of several ready-to-wear factories, hire designers from John Gaul and Italy with high salaries, and create a fashion brand, covering men's and women's clothing, bags, shoes and accessories, first open a store in Rome, and then slowly develop to Europe." ”
Hu Yanyan took notes, and Xu Lan asked, "Do you set up a separate company?"
Zhang Xingming said: "No, let the Eastern European Investment and Development Bank invest as a major shareholder, plus the acquisition of other brands and the cooperation with Thomas, first make the Eastern European Investment and Development Bank famous, which is good for the future development in Europe." The positioning of the brand is high-end, there is no most expensive only more expensive, the design materials are made to be the best, each style must have an ID card and code, and all are sold in limited quantities. ”
Hu Yanyan asked: "Is the brand name The style of Tang determined?
Zhang Xingming said: "Yes, that's the name, there is a tradition in Yiduli, when you reach the apex of a certain range, you will be called Tang, which means that you are the king of this piece." There are a lot of people here whose names are followed by Tang, not his surname Tang. I don't have any requirements for commercial promotion, anyway, we are not short of money, you can discuss. ”
Tang Xin said: "Huh? Is that the case? I see what the leaders of the mafia here are called Tang, I thought this was a family, didn't it?"
Zhang Xingming looked at Tang Xin and said, "Do you feel very cool and inflated, how powerful the old Tang family is, they are all running away to control the underworld." Several people laughed, and Wang Honghua said: "When I first came to Europe, Tang Xin told me that the boss of the mafia here was surnamed Tang, and I was stunned. ”
Li Chun said: "The mafia in Europe did have something to do with Sicily at the beginning, and it was indeed respected here, but now it has already developed separately, and each organization has its own beliefs and names, but it is officially called the mafia." Now it is basically divided and differentiated by family, and there are many fights between each other. ”
Zhang Xingming turned his head and asked: "Tell me, I'm quite interested in this, and I'm thinking about whether to go to Sicily." ”