"The reason why half of the apps in Liberty City are free is to let customers find customers, let customers influence customers, use Internet tools, and reduce the cost of finding customers. In this way, we provide free services for some customers and preferential services for most customers.

Is free a good thing?

To be honest, everyone understands that it doesn't matter if it's good or bad, it's just a business model, and the key depends on what the purpose of free is.

At this point, Google can still be so successful in carrying out the "free lunch" to the end, and everyone can know that the free lunch can also make money!"

Andy, who was well-dressed, held the slender waist of Lily Collins with a smiling face in one hand, and held the small bubbles of amber champagne on the other hand, facing a group of CEOs of major investment banks, including the two founders of Google, calmly laughing and talking about some of the recent money-burning activities in the Liberty City Mall and the decision to provide half of the free software app downloads.

"Haha... ”

Everyone couldn't help laughing out loud at the same time, especially Sergei Brin, the founder of Google Inc. who provided 'free lunch' to employees, shook his head with a smile, Andy's free lunch and Google's real free food are two concepts, but I have to say that a simple joke has dispelled some of the concerns of many investors about the burning of money in Liberty City.

Andy knows better than anyone that the group of guys around him are all cunning ghosts, even if they are very optimistic about the prospects of the Freedom City APP Mall, they have to weigh the pros and cons, after all, under the financial turmoil, everyone is short of money.

"Who wouldn't send products and services for free!, right, you can send it if you have money, since anyone can send it in this way, so where is the core competitiveness?

How to grasp the expected success rate of users attracted by free of charge?

If it can't be achieved, isn't sending products just losing money and making money?

The other one, today's event sends, what about tomorrow?

Do you have to send it every day to continue to attract users?"

Lily Collins had a fan-girl expression, a pair of big eyes fanned at Andy's handsome side face, watching him talk eloquently, controlling the entire communication process, and the big names in the IT and investment banking circles around him listened carefully to Andy's words with serious expressions, which made Lily feel proud and proud At the same time, she also became more and more adored and obsessed with Andy.

"Therefore, smart people engage in the free model is not just to send products, the product sent should not only play the purpose of attracting users, but also play a role in retaining users, the best product to send is often used by users, so as to continue to communicate with users, keep in touch for a long time, and continue to become JIAO users.

Besides, our free page has beautiful ads for users to browse, which is a win-win for us and our users!"

"Hehe... ”

"Wonderful, Andy, I have to say, you are really a business genius, to be honest, when the Apple App Store was listed and the Liberty City app was deleted in default, many people, including me, thought that Liberty City would be replaced by the Apple App Store.

Now it seems that on the contrary, although the Apple App Store has also developed on its own advantages, it has also had to follow the pace of Liberty City to join the battlefield for market share. Eric Schmidt, CEO of Google, said with a smile.

"Among the means of commercial competition, free is the best business strategy, the darling of the attention economy era, and the best way to improve network effects.

As a way of promotion, it allows us to gain a large number of users, can make people forget the disadvantages of the product for a while, and quickly make an obscure product quickly become a big star.

In the face of a huge user base and traffic, Apple has to fight, because our Free City is NO1, and as a challenger, they can only come at our pace.

The comparison between 1 billion downloads and 300 million downloads is more telling, the only difference is that we have a huge reserve of free APP and contracted custom APP software engineers scattered all over the world to back, which can provide users with unique APP applications and free upgrade services that only our free city has.

Our company's dollars have never been wasted, in the Internet age, the scary thing is not that the competitor is stronger than you, the most terrible thing is that you don't even know who the competitor is... ”

Andy smiled indifferently, raised his right hand holding the champagne glass, stretched out his fingers and drew a circle next to his head and continued to laugh: "Internet thinking, layout cross-border, robbing the source market." If they don't want to be left behind, they can only invest more manpower and material resources to deal with the battle!"

Everyone present nodded with serious faces, Andy's set of business methods is not very clever and difficult to understand, but a combination of half a step ahead and capital crushing, whether the opponent is willing or not, will be dragged into this competition, unless the other party surrenders and is willing to give up the market.

Freedom City APP Mall, burned money to buy out many free applications early, established its own software application reserve, played exclusive downloads, signed flexible contracts with free software engineers scattered around the world, used big data A/B testing and other methods, constantly optimized the user experience, and customized application software according to customer preferences.

These are the company's development strategies that Andy has already asked the company to implement and will implement in the future.

Wanwan's HTC and Google have launched the first smartphone equipped with Android, which will go on sale next year, and will open the curtain on Android as the preferred mobile phone system for mobile phone manufacturers around the world.

The Apple App Store's possible eventual advantage over the Liberty City App Store is gone.

Andy squinted his eyes slightly, smiling and laughing with everyone, but he was thinking about Li Xiaoying, who had flown to Wanwan to negotiate with Aunt Xue to take a stake in HTC, whether the recent negotiations went well.

"Ladies and gentlemen, my sincerity has been shown in the company's valuation, the valuation of 5 billion US dollars, there is absolutely no overestimation, I think, you are very clear, what the concept of 1 billion downloads is, there are reasons for free software downloads, and there are also activity factors.

However, the front-end free strategy is to pave the way for back-end charging! You are all experts in universal marketing strategies, so I don't need to say more.

In the first round of financing, I will take out 15% of the shares, and if you are interested, you can contact us tomorrow to sign a deal. ”

"Andy, these are all right, we just have some suggestions for the size of your first round of funding, 15% is too little... ”

Andy looked at Jim Goetz, a partner at Sequoia Capital, and when he heard his words, he couldn't help but shake his head and smiled: "Jim, to be honest, I could have waited another year or two for the first round of financing."

But the Freedom City Mall has a new strategic layout plan to be carried out next, the Internet era, time is money, even if the financial turmoil is raging now, we can not stop, everyone present, there is no shortage of funds and contacts, which is also what we need for the future development of the Freedom City.

And 15% of the shares, which is already a lot, because I know better than anyone how great the potential of the Freedom City APP Mall is, and in the future, it will be more than such a valuation, and I don't want to regret it at that time. ”

As soon as Andy's words fell, everyone present shook their heads helplessly and laughed, and the gray-haired Larry Page ignored everyone and said directly: "We Google want it all." ”

"Hehe, Larry, this is not going to work, we Sequoia are not short of money... ”

"We, GGV Capital... ”

Andy looked at everyone with a smile and quoted the amount of shares they wanted, and secretly smug in his heart, scramble, only then will you shout up again, I didn't say that you can't overestimate the value of my free city!