Chapter 1408: The Last Mission
When Yin Jun does one thing, he will not consider a small market at all.
For example, in the previous life of Xiangjiang movies and entertainment, I just thought that I was the king and hegemon in Xiangjiang, and at most I added a treasure island, and I was satisfied.
They have never paid much attention to the market in other cities, except that Golden Harvest can work hard, and they just want to sell the copyright, be bought out, and make money for nothing.
As long as they have a little foresight, everyone unites to lay out the foreign markets in Asia, carry out various maintenances, and strengthen the ties between each other, they will not be beaten so badly after the Hollywood blockbuster comes, and there is no power to fight back at all.
Without a strategic position in depth, where is it possible to win against a powerful enemy?
Hollywood blockbusters relied on a dinosaur and a big ship, and directly washed away the Xiangjiang movie.
Therefore, when Yin Jun returned to Xiangjiang 42 years ago, he started to do entertainment by himself, at least considering the entire Asian market.
Needless to say, Kylin Satellite TV has not only begun to make a wireless satellite TV station covering the whole of Asia, but also has stars touring all over Asia every year to increase their familiarity with each other and deepen the cohesion of fans.
The same is true for Kirin Films, Yin Jun has already taken over Shaw Brothers' Xiangjiang Cinema Line, and will completely take over Shaw Brothers' Cinema Line in Nanyang this year.
By next year at the latest, the number of Asian cinema chains will be increased, and in Japan and South Korea, they must have their own cinema chains, and at least they must have their own shares in those cinema chains.
Only when the interests are the same, the theater chain can become one of its fists, otherwise when Hollywood's blockbuster comes, all these theaters will turn into the arms of Hollywood.
This is especially true of "Kirin Weekly", which was distributed throughout Asia at the beginning, and soon expanded its business territory to the whole world, including the peripheral toys in the back, which are also aimed at the global market.
Therefore, in this Xiangjiang economic crisis, Yin Jun was basically unscathed.
The reason is that the market and depth are very large, and there is a basis for advance and retreat.
Now Yin Jun is working as a food factory in the mainland, and naturally he has wanted to stabilize the mainland market from the beginning and then develop into foreign markets.
In the previous life, the Huaguo instant noodle market was basically occupied by two companies, Uni-President and Master Kong, and these two companies did not develop foreign markets at all, except for the mainland and Baodao.
Most of the reason is that these two markets, especially the mainland market, are enough for them to eat and support, and they have no energy to develop overseas.
Another part of the reason is that after they completely occupy the market in the mainland, the foreign instant noodle market will either be occupied by Japanese and Korean instant noodle companies, or by their local instant noodle companies, and there will be no place for them at all.
That was around the year 2000.
But now it is 1983, and the instant noodle culture has not yet completely spread from Japan and South Korea, and Yin Jun still has a great opportunity to occupy these overseas markets before others.
Once the domestic market is almost initially saturated, this side will immediately start the external journey plan according to the established plan.
Yin Jun now knows why many foreign factories are willing to be set up in eastern Guangdong and Jiangnan.
The distance of instant noodles from Huajing to eastern Guangdong is basically equivalent to the distance from eastern Guangdong to Japan, Thailand and other places.
That is, South Korea is a little closer.
But the products of the Korean people are already in surplus, and they can't wait to dump them all, where is the share of your Chinese goods?
The only thing you have to go in is entertainment, or high-tech stuff.
At present, the transportation of instant noodles is a difficult problem, or a huge increase in costs.
Be.
The extra shipping cost is distributed to each package of instant noodles, which is a matter of pennies.
But it adds up to a lot!
The profit of instant noodles is originally calculated by penny, a few cents here, a few cents there, how to make money?
Wait and see!
If we wait for the overseas market to develop, or even the southern market, Yin Jun's second instant noodle factory will definitely be established in eastern Guangdong.
The future Master Kong and Unification are like this, I haven't heard of relying on a factory to win the world.
In his thoughts, Yin Jun also chatted with Niu San'er for a while about the strategy of overseas sales.
The overseas sales of instant noodles will be mainly transported by land in China, first by train to Yuezhou, and then by boat from Guangdong to Xiangjiang Aomen and Thailand.
Then overseas, Xiangjiang Aomen must give priority to 7-11 sales, but Thailand can only rely on local distributors, supermarkets and commissaries are important breakthroughs.
Fortunately, this dependence on others is only temporary.
There are also people in Yin Jun on the Thai side.
Jin Qiuwen and his people have been rooted in Thailand for several months, straightening out all the relations in Thailand, and the preparations are almost complete, and it won't be long before Thailand's first 7-Eleven can open for business.
As long as Yin Jun opens 7-11 in Thailand, Yin Jun in Thailand's retail industry recognizes the second, and no one dares to say the first - the share of Thai retail convenience in the previous life has fully illustrated this point.
At that time, Kirin instant noodles occupied the number one sales list in Thailand, and it was not a problem at all.
Thailand has a population of 50 million, and it consumes 35 billion packs of instant noodles a year.
After talking to Niu San'er about expanding the overseas production of instant noodles, he went to work on his own with great interest, leaving Yin Jun and Huo Jianning to talk alone.
Huo Jianning was specially called to Huajing by Yin Jun.
He also has something to report to his boss.
"Jun Shao, our Walkman patent has been almost purchased. Huo Jianning didn't talk nonsense, and said directly, "Although Sony refuses to give a lot of technology, Philips and Aihua are very generous, especially Philips, as long as they are given money, their entire generation of technology can be sold, although it is a few years behind Sony's, but it can be used completely."
Aihua is the same, their domestic market is basically occupied by Sony, and their technology is not superior. Therefore, if they can get a piece of the pie in China and other markets by licensing our patents, they are very willing to do so. For this reason, Aihua's price is still the lowest among all companies. ”
"Although it is low, at least half of the profits have to be counted into the patent fee, which is still a little unpleasant!" Yin Jun smiled bitterly.
The Walkman that the two are talking about is a small portable cassette recorder that was very popular in China in the 90s, the one that specializes in music tapes, and is a smaller version of the current cassette recorder.
As early as '78, Sony had already built the first small portable cassette recorder called Alkman.
Since then, Alkman has become synonymous with the Walkman.
To make electronic component products, it is impossible to produce results without twenty or thirty years of accumulation.
In particular, a company like the Kirin Group, which has no foundation in the first place, has basically cut off the idea of this aspect.
Unless it is a new technology that everyone is developing, so that Kirin Group can still rely on Yin Jun's foresight and foresight to be one step ahead.
As long as Yin Jun wants to develop the entire music industry chain, then the Walkman must be done.
Don't look at today's tape recorders, which are selling books in full swing, they will not lose the market in ten years, at least around 2005, as music tapes are replaced by MP3s, and gradually withdraw from the market.
If you do the math, there are still about 20 years to go.
But as a market segment, young people definitely like more portable products, and the Walkman caters to this market very well.
Since the 90s, the Walkman has slowly entered the homes of mainland people, and in those ten years, it has developed to a peak.
Basically, the number of units in the mainland will exceed 50 million.
That's not a small number.
If you calculate the replacement every three or five years, then the annual market demand is almost 10 million units.
Moreover, the price of the Walkman is still very expensive, and the profit is also high, if the market share is high, there is no doubt that it is a money-making business.
Of course, Yin Jun is not to make money, he is to better promote pop music and promote his star team.
So since last year, Huo Jianning has personally negotiated the patent of the Walkman.
After more than a year of hard work, it is finally almost done, and the achievements are very obvious.
"It's going to be very unpleasant to give them money. But with these patent authorizations, we can organize experts in China to further develop the Walkman, and continue to develop it, and naturally there will be some technologies that belong to us. Huo Jianning also saw it very clearly, "If the technical force is weak, you will suffer this loss." ”
"In terms of experts, how are you contacted?" asked Yin Jun.
"Thanks to the blessing of the Kirin Group, many scientific research institutions and units that cooperate with us have agreed that we will use compensation fees to poach some of their experts. Huo Jianning smiled bitterly, "It seems that as long as you give them money, you can take away the goods." These specialists are also too worthless. ”
"Technologists are always valuable, it's just that they don't get to where they're best suited. Yin Jun smiled, "Now that we have given them a new path, their arrival is an excellent demonstration effect." In the future, we will poach people, it will definitely be much more convenient. ”
"Yes!"
Huo Jianning nodded.
"Once that's done, you'll be almost back this time next year. ”
"Huh!?"
Hearing this, Huo Jianning was surprised and delighted, "Go back to Xiangjiang?"
"Yes. Yin Jun looked at him, "Brother Ning, I said that you have been working in the mainland for so long, why don't you have any souvenirs?
"No, it's not. Huo Jianning hurriedly shook his hand and said, "It's not that I don't have feelings for the mainland, I have a lot of friends in the mainland in Lin'an! It's just that the mainland is too unchallenging, they are too enthusiastic, too generous, and there are no competitors in the market. ”
Yin Jun laughed as he listened.
Others are eager to have an easy job, but Huo Jianning is just afraid that he has no work to do.
This is the most successful working emperor in the history of Xiangjiang, and his success is really not accidental.
"Coincidentally, there is a big challenge here in Xiangjiang, waiting for you to do it!" Yin Jun didn't dampen his enthusiasm, "Brother Ning, you have to be ready!"
"What way?" Huo Jianning said with great interest.
"Guess what?" Yin Jun said.
"It should be real estate, right?" Huo Jianning said without thinking.
"Why do you think so?"
"Because apart from real estate projects, we don't seem to have many projects in Xiangjiang that can be developed!" Huo Jianning said, "I don't understand the film aspect, and the Qilin culture side is also working well...... We are the only ones who have given up on a project that has been given up for 2 years, and that is real estate!
In addition, the real estate in Xiangjiang is now very sluggish, and everyone is panicking. But I think this time is a good opportunity for us to buy on dips! At this point in time, Jun Shao, you asked me to go back, isn't that preparing to show my skills in real estate?"
Yin Jun smiled and gave a thumbs up, "Brother Ning, so no one can do a good job in real estate projects except you." ”
The young man and Huo Jian would rather not sell anything.
Although there is still a period of time before Yin Jun buys land on a large scale, Huo Jianning, as the vice president in charge of real estate in the future, of course he needs to know in advance and prepare in advance.
If he was in a hurry to return to Xiangjiang to preside over real estate matters, would he be able to do a good job?
Definitely not!
So now tell him that let him be prepared and do more preparatory work, which will be of great benefit to Huo Jianning and Yin Jun's real estate business.
Huo Jianning in his previous life, when he started fighting, he was almost 40 years old.
But now he's not even 30 years old.
Yin Jun is not worried that Huo Jianning is not capable enough, but he is worried that he is young and vigorous and will do things impulsively.
So the boy sent him to the mainland, so that he could be left alone in a completely unfamiliar environment.
After such two or three years, Huo Jianning didn't know how much he had improved compared to him in his previous life.
Therefore, the young man was more relieved to let Huo Jianning return to Xiangjiang.
And then there is the group.
Although Huo Jianning has been working in the mainland, the profits he has earned and the reputation he has gained are well known.
If Yin Jun hadn't agreed not to transfer the profits from the mainland back to Xiangjiang, the Kirin Group's loan would have been repaid at least half.
With such achievements, after he returned to Xiangjiang, he was alone and could not say anything.
A working emperor like Huo Jianning, as long as you don't set up a lot of obstacles for him and let him play freely, will you still worry that he won't be able to do a great job?
In his previous life, more than half of Li Chaoren's trillion-dollar corporate empire was supported by this Huo Jianning!!
……
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