Chapter 619: Dynasty Media (4) (5/5, Subscription Requested)

When talking about the big IP plan, Rong Le took the lead in mentioning the new martial arts of the dynasty and the comics of the dynasty, and characterized the two of them as the origin of the big IP! Especially the new martial arts of the dynasty, the comics still have certain limitations, and the new martial arts of the dynasty was officially renamed the dynasty after being reorganized into the dynasty media.

In fact, after the advent of "Sword in the Snow" and "Flying Sword Ask", the current dynasty is no longer limited to traditional martial arts, and there have been several books that tend to be classical immortals.

The reason why Rong Le thinks that the importance of the dynasty to the origin of the big IP is higher than that of the dynasty comics, it is because the dynasty is like the starting point of later generations, the more contributions, the higher the brain hole, sometimes Rong Le will also take out a few books that are still serialized to see, and there is indeed some feeling in the initial development period of another time and space network.

The Dynasty comics are different, after all, the creativity of a few people or a few groups cannot be compared with the scale of nearly tens of thousands of contributions.

Now the number of contributors to the Imperial Dynasty has approached the scale of 10,000, and the number of editors of the Imperial Dynasty has increased to 15, and each editor basically has to read hundreds of submissions every day.

When Rong Le established the Dynasty New Martial Arts Magazine, it was for the sake of such a picture, and in the next two years, Rong Le would also divide the Dynasty into two, similar to the Dynasty comics, half of which was still the same as now, and the other half was dedicated to publishing the story of the three thousand worlds he imagined.

During this period, Rong Le originally wanted to use "Journey to the West" and "Fengshen" as the starting point to write the same type of people, but later after being reminded by the strategic planning room, these two books are completely free of copyright, if you write it yourself, according to the character of the Xiangjiang people, if it is popular, it will definitely be plagiarized immediately, so in the end, Rong Le decided to just use the worldview and power system of "Journey to the West" and "Fengshen" as the background to write the great world of the wilderness.

In that case, it would make sense that the desolation would be shattered and split into three thousand worlds.

Before the emergence of the Xiangjiang Dynasty, the most popular martial arts magazine was "Martial Arts World", which was founded in 1959 and was published here by the most famous writers in Hong Kong and Taiwan.

However, because the dynasty does not accept famous works, so there has been no conflict between the two sides, and now the martial arts magazines in Xiangjiang are 3.5 Hong Kong dollars each, and the profit of each copy is about 0.5 yuan to 1 yuan, but the dynasty can now also be sold in the dynasty convenience store, so the profit of each dynasty is about 1 yuan to 2 yuan!

Now the number of sales in each issue of the Dynasty is about 40,000 copies, plus the sales volume of the entire Southeast Asia is about 100,000 copies per issue, the 16 open and 132 pages used by the Dynasty, and the annual income of advertising is about 4 million, which means that the annual profit brought by the Dynasty is only less than 10 million profits, so it seems that the Dynasty should indeed have no status in the Dynasty Media.

But don't forget that the most powerful, or arguably most valuable, of the dynasty are the copyrights that are published on the dynasty. When the dynasty was established, it was said that if it was published in the dynasty, the copyright would belong to the dynasty, which was also the confidence of Huang Ying to compete with Ma Rongcheng.

However, as time went on, some of the writers in the dynasty who were already famous began to negotiate with the dynasty on copyright issues, so the dynasty took advantage of the trend to introduce a hierarchy for the popularity of authors, level 1, level 2...... All the way up to Level 5, the first-level author enjoys 50% of the copyright of the work, the second-level author enjoys 60% of the copyright, and so on.

Although this does not satisfy all the authors, and some have been transferred to other martial arts magazines, Rong Le does not care about this, only a good system can make a magazine make great progress.

As for the Dynasty comics, the same is true on the side of the comics, the future route of the two major weekly magazines "Xuanhuang Weekly" will be to slowly remove the martial arts of Master Jin Yong and become a comic adaptation weekly magazine dedicated to serving the Dynasty, because of the popular serialization of "Sword in the Snow", and now the comic adapted from "Sword in the Snow" has exceeded the other hot discussions in "Xuanhuang Weekly".

The current route of "Heaven and Earth Weekly" is that Rong Le has opened up the situation with classics from another time and space, but when it comes later, Rong Le will slowly reduce the number of classic comics of "Heaven and Earth Weekly", and then replace them with adapted comics published in the dynasty with the background of three thousand worlds, so that they can use those classic comics to promote Rong Le's three thousand worlds.

Half to the end, half of it!

The sales of Dynasty comics have been mentioned before, and now the sales of each issue of "Heaven and Earth Weekly" are about 60,000 copies, and the sales of the whole Southeast Asia have exceeded 200,000 copies, and the sales of "Xuanhuang Weekly" in Xiangjiang have exceeded 100,000 copies per issue, and the sales of Dongying alone have now exceeded 3.5 million copies, and the entire Southeast Asia has reached a terrifying 5 million copies.

At this time, the magazine of Dynasty Comics had not yet gone out of Asia, so Dynasty Comics could bring Rong Le a profit of 50 million Hong Kong dollars a month.

This is a bit scary, before this, no one in Xiangjiang could have imagined that a comic could bring so much profit to Rongle, which is why the reorganization of the media group in this period of Dynasty Comics can occupy a very important position in it.

At this time, everyone knows that this time "The Voice of Xiangjiang" will bring out several successful singers, and the market value of Dynasty Records will definitely rise, plus now Dynasty Records, the concert is more and more successful, and everyone is more optimistic about the market of Dynasty Records.

So at this time, the market value of Dynasty Records has exceeded 100 million Hong Kong dollars, more than double the stock price of "Sing Pao" last time.

After Rong Le acquired the "Industrial and Commercial Daily", he separated the "Industrial and Commercial Daily" from the Industrial and Commercial Daily Building, and even so, the current "Imperial Daily" has stabilized to 150,000 copies per issue with the support of the Imperial News.

After Rong Le settled in, he immediately changed this strategy, maintained political neutrality, and maintained the previous line of comprehensive news of the "Industrial and Commercial Daily", but it was also set by Rong Le.

At Rong Le's current level, it is naturally impossible to characterize "Dynasty Daily" as "Oriental Daily" and compare it with the infamous "Apple Daily" in later generations, and the reference newspaper for "Dynasty Daily" defined by Rong Le is Xiangjiang's "Cheng Pao".

To be a relatively fair and objective newspaper is Rongle's definition of "Dynasty Daily".