Pacific Time, nine p.m.

Just when the global audience was talking about Lin Feng's brave fight against the python, in an energy-saving and environmentally friendly industrial park in California, USA.

In an office at The North Face, the lights are still on.

The North Face is a well-known outdoor brand that was founded in 1966 and is known all over the world.

Over the course of decades, The North Face has sponsored many well-known national and international expeditions and explorers.

The name North Face, a reference to the coldest and most difficult north slope on the mountain, was originally named after the Half Dome, also known as the "Half Dome," a massive hemispherical granite mountain in California.

Its northwest wall is known as one of the most challenging climbing sites in the world due to its 600-metre-long vertical plane with a slope of 93%.

The North Face, hence the name.

At this time, in the office.

Bhakt, the head of the North Extreme Division, was staring intently at the computer screen while sipping coffee.

Fang Cai, since he watched the video of Lin Feng fighting the python on YouTube, he was so excited that he couldn't control it.

After searching for the previous videos of "Conquest of the Wilderness", I watched it with relish, and the whole person entered a state of self-forgetfulness.

In Lin Feng's video, the thrilling scenes made him feel terrified.

Qinling cliffs, canyon thunderstorms, death yellow sand, jungle adventures, oxygen-free summit......

Later, when he saw the survival of the desert island, the refreshing feeling that had been stored in his heart for a long time finally broke out in full force, and he smiled at the corner of his mouth and nodded incessantly.

It's really cool!

This kind of outdoor program of surviving alone is even more exciting than playing a sandbox game of construction and development!

After a few hours, when he had watched all the videos, he let out a long breath and leaned back in his chair in contemplation, unable to calm down for a long time.

After calming down for a while, he opened a web page, typed down Lin Feng's name in the search bar, and browsed Lin Feng's resume and information.

"The most popular outdoor anchor in China!"

"The first person to hike the Siberian snowfields. ”

"The record holder for the anaerobic ascent of Mount Everest. ”

"On the north wall of Mount Everest, the pioneer of the twentieth summit route! This route is called the Lin's anaerobic route by mountaineers!

"National Geographic's Explorer of the Year!"

"The real-life challenger of the desert island survivor, underway......"

These English inquiries have sprung up one after another from the web page, and each one has made Bakett feel excited!

As the leader of the North Face Extreme Division, he is also an extreme sports enthusiast in his daily life, and loves mountaineering and rock climbing.

I also have a good understanding of this niche circle.

Not to mention anything else, just the two feats of oxygen-free ascent and desert island survival are enough to make him reach the top of the premier outdoor god!

As an outdoor person, it was a great honor for him to witness such a feat in his lifetime!

Recently, The North Face is working on a new line of outdoor gear and is in the process of choosing the right spokesperson, which can't help but make him a little anxious.

In the past, due to the impact of other trendy brands, The North Face was forced to change and made many trendy items, resulting in a smaller and smaller proportion of investment in functional products.

There is an unwritten rule in the outdoor circle, almost every spring, major outdoor brands will release new spring products to compete for market share.

So this time, The North Face decided to re-integrate its resources and turn its attention back to outdoor products, trying to compete with Wolf Paw and Bird.

Originally, Bhackert wanted to find some internationally famous mountaineers and local stars as spokespersons, but later for some reason, the cooperation was not negotiated.

Either the price is not suitable, or the spokesperson's temperament does not match.

However, after he watched Lin Feng's wilderness video, this question that had been bothering him suddenly had an eyebrow.

Spokesman?

What kind of spokesperson to find!

Lin Feng, isn't he the right spokesperson?!

With talent and temperament, it has tens of millions of fans, and its target group is basically outdoor enthusiasts and backpackers, accounting for a considerable proportion.

Of course, that's not the point.

The most important thing is that his persona coincides with The North Face's brand philosophy.

Pure, Outstanding, Professional, Innovative!

It just fits so well!

If you can invite Lin Feng to be the spokesperson for their new spring products, you can definitely get a point in publicity!

The more Bakett thought about it, the more excited he became, his face changed slightly, and he dialed the president's phone......

……

The night on the island is empty and lonely.

A delicious meal of fragrant roasted python meat made Lin Feng unsatisfied.

He licked his lips and smiled lightly: "Well, thank you again for the dinner sent by the python, it tastes really good, I only ate a small part, but I am already full." After a while, we will clean up the rest of the python meat and smoke it for later use. ”

"This guy swallowed my turkey, and for the rest of the day, I can only use it for tooth sacrifices, and there is always a loss, and even if there is no roast chicken, the snake meat is also good. ”

While the charcoal fire was still strong, Lin Feng rested for a while, and then began to process the python meat.

This time, he first peeled off the whole python skin, and then went down the knife on the center line of the snake's body, completely unfolding and flattening the meat, and finally going to the section, which would be relatively easy.

In the camp, Lin Feng chatted with the audience while working.

Before you know it, time passes quickly.

After disposing of the python meat, he burned the bonfire, threw all the discarded entrails and snake skins into it, and went to sleep.

This "outsider" who has been bothering him has died tragically.

A stone hanging in my heart finally landed.

There is no threat, and there is no need to be afraid at night.

So this night, he slept very well, and the injuries on his body were not so painful.

Nothing happened overnight.

The next morning, Lin Feng had already gotten up before sunrise.

After breakfast, he put on his back the bamboo basket and went to the fishing spot to inspect the basket.

There was no tide last night.

In the basket, there are only a few small yellow croakers and a large amount of seaweed.

No matter how small the mosquito is, it is also meat, and it will not be collected in vain.

After arranging the fish basket again, the dawn of the sun appeared, and he started the live broadcast as promised.

Because yesterday staged a thrilling and exciting python battle, less than ten minutes after the start of the broadcast, the number of premiere broadcasters reached a new high, with more than 200,000 people.

"Master Feng, morning!"

"Daily check-in!"

"I missed it yesterday, make up a movie ticket first, what do you say?"

"Since the desert island map, I have been punching in every day, not falling once, the anchor is coming on!"

Lin Feng took the drone in his hand, put down the bamboo basket, squatted on the ground, and greeted the sailors: "Good morning, everyone, if I remember correctly, today is the 51st day I have come to the island." Last night, I slept pretty well, almost until dawn. ”

"The cassava has been eaten, so my breakfast turned into python meat and sugar cane, which may sound a little weird, but it tastes good. After the meal, I came to check the fish basket and harvested two small yellow croakers and a bunch of seaweed. ”

"Phew, it's a new day...... Wait a minute, I'm going to take a bath in the sea, and the smell of blood on this body is so terrible......"