It is called "Boiled Fish Queen" because Li Ye has to go to Sichuan restaurants to eat almost once a week, and she has reached the point of obsession, she hopes to go to SC to eat a real boiled fish, the word queen is because of one: she is a girl;

In his junior year of high school, Li Ye used his usual pocket money savings to start taking goods, and started a shopkeeper on Taobao, mainly engaged in clothing. At the end of 07, he participated in the Taobao lifting activity, and created his own short drama "The Naughty Life of Boiled Fish - Take You into the Real Life of a Taobao Girl!" With its pure appearance and humorous story, it quickly became popular on major networks overnight. The boiled fish store is already a crown store, and it has a strong sales rate and a 100% positive rating.

The reason why the emerging Internet celebrity "Boiled Fish Queen" is famous comes from the Taobao creativity in which she participated

Boiled fish queen

Boiled fish queen

Contest. After the netizen "Boiled Fish Queen" directed and took a selfie of a group of beautiful photos called "The Naughty Life of Boiled Fish", it immediately caused her personal attention to soar, and she was named "Taobao's No. 1 Beauty" by netizens in the repost. Internet celebrity "Ten Years" (also known as "Ten Years Grandma") unintentionally captured a photo of the boiled fish queen in Starbucks in Hangzhou, and put the photo of the boiled fish queen on the Internet, and netizens were even more enthusiastic, causing the community and forum to follow the hot post, attracting countless eyeballs.

The Taobao store she opened on Taobao has become a two-diamond seller on the website within a year, with more than 500 positive reviews and a 100% praise rate. This shrewd girl deals in common things such as Korean school uniforms, trinkets, cosmetics, wallets, etc., which are loved by fashion MMs. And because of the unique style, appearance and texture of the goods she chooses, as well as her own fashion reality show from time to time, girls who love beauty often find it difficult to resist the temptation when they see their favorite products. Being able to dress up and earn a good income naturally becomes the object of envy and pursuit of everyone, and subverts the prejudice in society against the selfishness and weak self-care ability of the 80s generation.

Internet beauties have always been everywhere on major websites and forums. Traditional online beauties can be roughly divided into two categories, one is a beauty embryo such as advertising stars and film and television actors, and the other is a grassroots star who relies on stickers to gain super popularity on the Internet and even become famous overnight. However, compared with the way and speed of the early Internet celebrities, due to the aesthetic fatigue of Internet netizens and the rational touch of the Internet, the "Internet beauty" who became famous on the Internet by virtue of the stickers is much different than that day, and it is not so easy to be recognized by the audience.

Life Experience

Li Ye was born in a merchant family in Ningbo, ZJ, and her parents have doted on her since she was a child, especially her father, who often worries her mother for fear of spoiling her. In terms of spending money, my father never knew how to refuse this

Boiled fish queen

Boiled fish queen

The requirements of the baby daughter have developed the habit of Li Ye's special love of shopping.

Online shopping is no stranger to the "post-80s" who are chasing fashion. When Li Ye was in high school, he often visited Taobao, but due to his heavy studies at that time, he did not have too much leisure time to take care of the small shop, and gradually neglected his small shop.

When I went to college, I suddenly realized that I was an adult and couldn't always ask my parents for money. When she was a freshman, she saved up the pocket money that her parents usually gave, bought some goods, and began to run her online store with all her heart.

Everything is difficult at the beginning, and the road to business is even more so. In the beginning, there was no buyer at the shop, so that when the first customer came to her three months later, she was confused to think that the other party had made the wrong call.

It was finally opened, and the first business received 195 yuan. The breakthrough of zero gave Li Ye a lot of confidence. She took on a few small business orders one after another. Until one day, a little sister of ZJ Xinchang called her and asked for goods worth more than 2,000 yuan.

At that time, Li Ye was very happy, because this was the first big business she had received since she opened the store, but the other party did not have "Alipay" (online transaction payment tool), and she was afraid of being deceived in remittance.

In hesitation, Li Ye decided to deliver the goods in person in order to get this business. However, when she took the car to Shaoxing, she learned that Xinchang was not in the SX urban area. In desperation, Li Ye took a minibus, carrying heavy goods, and traveled for more than two hours to Xinchang. found that junior high school, and many classmates ran out to see her, a delivery sister who came from afar.

When talking about this experience, Li Ye said that it was the most frustrating and tiring business she had ever done, but it was the most impressive.

No pain, no gain. Since this incident, the little sister has helped her introduce several big businesses, and her network has become more and more extensive, and her business has become better and better, and the praise and credibility on the Internet have also followed. In this way, a good circular chain is formed.

"Now I get a lot of big orders, and there are even girls' schools that want to buy my clothes to make school uniforms. So my turnover has also risen, and in the peak season, it is actually more than 40,000 yuan. ”

Li Ye mainly deals in Korean school uniforms, trinkets, cosmetics, wallets and other common items that are popular with fashionable girls. And because of the uniqueness of the style, appearance and texture of the goods she chooses, coupled with Li Ye's own fashion reality show from time to time, girls who love beauty often can't resist her temptation. Within a year, she has become one of the few two-diamond sellers on Taobao.com, with more than 500 positive reviews and a 100% positive rating.

When talking about the feelings of online trading, Li Ye said: "Every transaction is actually communication between people, and the most important thing in communication is integrity, which is also the basic principle of being a person, especially in trading." Each store on Taobao will have its own.

Reputation, buyers will often choose the merchant to trade according to the credibility of the seller. Your trustworthiness to others is actually to lay the foundation for future development and benefit others and yourself. ”

"I'm still a student, I have to focus on learning, and opening a store is more for learning, and many times I don't make money when I have money. I never dream of being a star, I am very disgusted with the title of 'Taobao No. 1 Beauty', I feel very vulgar, I am just a contestant who participated in the Taoska Creative Design Competition", Li Ye said solemnly. Li Ye also attaches great importance to her studies, and when she sees her poor grades in exams, she will be sad and try to make up for her shortcomings in her studies. "I'm also a student who loves to learn," she confided. Li Ye not only learns professional knowledge, but also learns other aspects of knowledge. Unlike other girls, she likes to read romance books, she likes economic and inspirational books, such as "Create Yourself", "Affirm Yourself", "The Weakness of Human Nature" and so on. She used what she learned in school to open a store, and the online store allowed her to learn much more.