Chapter 112: In-depth cooperation

"Ali does have some ideas about restoring forest cover," Ma said. If Vientiane works with us, what are your plans?"

Lin Han pondered: "The greening fund needs more funds to better promote forest restoration. My opinion is that the greening fund can be embedded in Alibao and become an application of Alibao. ”

"I believe that as the most mainstream mobile payment software, Alibao's large number of user resources will inevitably attract many people to participate in this project, make donations, and at the same time play a good role in publicity. ”

When Ma Ling heard this, he couldn't help but show a meaningful smile: "Although it is a good public welfare project, I think you should know what Alibao means to us." ”

Lin Han pondered: "It is one of the most important components of Alibaba Group. ”

Ma Ling shook his fingers: "You are wrong, there is no one." ”

"Without Alibao, Ali Group would not have grown to where it is today, and there is no great need to get rid of the strong influence of Japanese capital, nor will it be repeatedly restricted by the central bank. He said slowly.

"Embedding the greening fund into Alibao involves a lot of interests, and I can't guarantee it for the time being. ”

Lin Han's expression was as usual, and his words changed: "Mr. Ma, as far as I know, Ali Group has always wanted to get involved in the social field, but it hasn't achieved much gain, right?" ”

There is nothing to hide, Ma Ling said very simply: "It's true, the social field has always been dominated by Teng Xun, and Ali has gained very little in this regard." ”

Among the three BAT, B has declined somewhat, and unless there is a major breakthrough in the field of artificial intelligence, it will be difficult to return to its original position.

The remaining two, Teng Xun and Alibaba, are on equal footing and have long competed for the leading position of China's IT enterprises.

As far as Lin Han knows, Teng Xun is about to form a situation of dominating the world in terms of entertainment and social interaction in China.

Needless to say, there is almost no one in the social sphere.

In terms of entertainment, many popular games also belong to Tengxun.

The famous Qidian Chinese website was bought by Teng Xun for 50 small targets.

After the integration, the valuation has exceeded $2 billion.

Alibaba Group occupies a leading position in the field of e-commerce and mobile payment, and has also made great achievements in film and television dramas, and is also one of the most influential overseas Chinese enterprises.

The market capitalization of the two giants is about $400 billion, which can be said to be evenly matched.

If Teng Xun goes further in the field of mobile payment, Ali will fall behind, and if Ali achieves a breakthrough in the social field, Teng Xun will also suffer.

Lin Han said: "I think that after the greening fund is embedded in Alibao, we might as well try to get closer to the social aspect. ”

Ma Ling was a little curious: "How do you get closer?"

"Do you remember the vegetable stealing game that became popular all over the country a few years ago?"

Ma Ling laughed: "Of course I remember, I once stayed up late to steal vegetables." ”

Lin Han was a little embarrassed, he didn't expect the big guy to have such an interest.

"My idea is that the greening fund embedded in Alibao can be transformed into a strong interactive game similar to stealing vegetables, so as to strengthen the communication and interaction between Alibao users, so as to promote the development of Alibao in the social field. ”

Ma Ling's expression changed slightly, and Lin Han continued: "Part of the greening donations provided by the Green Fund for the forestry department come directly from people's donations, and the other part is our return on investment. ”

"When people donate saplings, they can go to the planting site and find their own saplings. However, there is no donor for the seedlings donated by the return on investment.

"So we might as well correspond this part of the funds to a kind of 'virtual currency', such as green energy. ”

"And then developed a game similar to stealing vegetables, for example, called the Tree Stealing Game......"

Ma Ling nodded: "How should this green energy be used?"

Lin Han said: "For example, if you save enough green energy, after a series of operations, you can use it to plant trees in the real world. ”

Ma Yan thought for a moment: "A good idea, but I have a question, according to you, green energy is equivalent to free, and donations need to be paid." ”

"What if people don't want to donate because of this game?"

Lin Han explained: "This can be linked to Alitao, Alitao gives some merchants qualifications, and when people shop from these merchants, they can harvest a certain amount of green energy and use it to plant trees." ”

"Similar to advertising endorsements, a fee can be collected from the corresponding merchant in lieu of a portion of the donation. ”

Ma Ling was noncommittal.

Lin Han continued: "In addition, when the amount of funds in the fund reaches a certain level, it can generate a large amount of investment returns, and donations are not so important. ”

Ma Ling thought for a while, and then said: "Although the game of stealing vegetables is popular, it has declined rapidly in a few years, how can this game of stealing trees maintain people's enthusiasm?"

Lin Han continued: "We can set up various high-level trees in the game, and then plant fruit trees in specific areas. ”

"Fruit trees?" Ma Ling was stunned.

"That's right, when you plant fruit trees, you can produce a variety of fruits in addition to greening and consolidating the soil and water. Lin Han said slowly.

"Some of the fruit produced can be sold and the profits continue to be invested in the greening fund. The other part can be given to the donor of the fruit tree. With the actual benefits, although the amount is small, I think it should be enough to sustain people's enthusiasm. ”

Ma Ling couldn't help but say, "That's a good idea." ”

"For the part of the fruit sold, we can also do some tricks, such as sticking a QR code on a small number of fruits, through which buyers can throw drifting bottles to donors online......"

Lin Han said slowly: "And this drifting bottle will be received by Alibao." ”

Ma Ling tapped his fingers on the tabletop, obviously very excited.

How Huixin does it, isn't it just to shake it and make an appointment. And the idea of this drifting bottle is quite similar, and it can also be carried out in the name of public welfare......

If this model is implemented, it will not only be of great significance to public welfare, but also to the development of Ali in the social field.

"This plan is really great. He couldn't help but say something.

Lin Han smiled: "This plan is still very rough and needs to be improved. ”

Ma Ling nodded: "Not only the greening fund, I think all public welfare undertakings can be included in this concept, and a new set of charity and public welfare models can be derived." ”

"As long as it can be done well, it will be of great benefit to public welfare undertakings and Alibaba Group. ”

Lin Han immediately asked, "Then what is your opinion?"

Ma Yan smiled: "I think Ali and Vientiane can carry out more in-depth cooperation in this regard." ”

"More in-depth collaboration?"