In Hanlin Culture Media, employees are busy with their feet on the ground, some are responsible for the data statistics and marketing planning of "The Silence of the Lambs", some are responsible for following up the real-time data of "Youth Pi", and some people are querying the evaluation of "Those Things in the Ming Dynasty", it seems that everyone has endless things.

"To be honest, our company was originally positioned in China, and I never expected you to become popular abroad so quickly, and also join the vanity fair of Hollywood awards season. With less than a month to go until the awards season, there are a lot of films whose PR has already been launched, and they have already developed a PR strategy. ”

Ye Shumei said frankly, the small team sitting here is not an outsider, the whole company is built around Zhang Chu, of course she hopes that Zhang Chu can be better.

"Actually, I suggested that the boss sign up a special PR agency in Hollywood, because a lot of news has lost its timeliness when it comes from the United States to China. Although there is the Internet, we have no way to monitor public opinion and news media in North America at all times. Or I have a better suggestion, boss, you can find a reliable agency in Hollywood and sign them with a North American agent. ”

It's cruel to admit to your boss that you're incompetent, and you won't talk about it until you have to.

After listening to Ye Shumei's speech, Zhang Chu looked around and said, "You are all old employees of Hanlin Culture Media, and it is indeed difficult for you to participate in the award season without knowing anything. ”

His own influence and affairs in overseas regions are increasing, and it is certainly not possible to count on this small brokerage company.

Just like the previous publishing business, should he let Nanhai Publishing Company distribute his English?

This is clearly unrealistic.

That's why we signed a publishing agreement with Random House, and there will be a variety of books with global sales exceeding 10 million!

If he had chosen a small English-language publishing house overseas, even if these books could be popular, they would certainly not be so widespread.

It is very important to choose the right partner.

"This proposal can be considered, and you can give a simple solution. If you work with a Hollywood agency this time, I hope you can learn from it, and then we will open the North American branch of Hanlin Culture. Don't be too long!"

The air pressure in the conference room was very low, and Zhou Kang and the others were a little unwilling. If you give them time, you will definitely do better than you do now.

But what is missing now is time!

Awards season is just around the corner, and there's no time for them to start from scratch, so they have to break into Hollywood and then start stealing.

Almost all domestic brokerage companies do this, Li Yu, Zhang Yimou, Jackie Chan, Zhang Ziyi, they all separate the brokerage contracts between the Chinese-speaking region and the European and American regions, so as to better gather strength.

According to Zhang Chu's current popularity and earning ability, no matter how big a Hollywood agency is, they want to get him, let alone use this book to stuff the artists in their hands into it as actors.

"I will work with CAA, WMA, and ICM as soon as possible, of which CAA is mainly based on film and television and sports, and WMA and ICM are involved in publishing, new media business, etc. ”

Although this time it is for the Olympics, it will also allow North American brokerage companies to unite with Random House to do in-depth cooperation for book sales and copyright development.

Zhang Chu clapped his hands and said, "Okay, you can follow up on this matter as soon as possible." Is there any good news for me today?"

After saying such an unhappy thing, I have to share something happy to boost morale.

The person in charge of the propaganda department opened the folder in his hand, took out a few printed pieces of paper and handed them to the rest of the people, and then explained: "The most important thing now is, of course, "Life of Pi", whether it is at home or abroad, the word of mouth is explosive, which means that the film will definitely be screened for a long time. At present, the domestic box office on the first day has exceeded 250 million yuan, and it will exceed 300 million in the evening, which is equivalent to more than 120 million US dollars on the first Wednesday. ”

"There is no data to be reported from the European countries for the time being, and Deadline magazine in North America has published a rough report for midnight performances, with 4,100 theaters reporting $14 million, and a total of $75 million is expected to be in the three-day box office over the weekend. ”

If nothing happens, then the domestic box office of "Life of Pi" will surpass the North American box office, and the mainland will become its largest box office in the world!

In fact, such a box office has long been predicted, otherwise Warner Bros. would not be so active in promoting in the mainland, and it is clear that the big head is here.

The starring role of the film is not popular in North America, and the director's achievements are mainly in the field of literary films, and the commercial films shot before are basically a bit of a hit, and the original book has sold almost 3 million copies in North America, but it is still very small compared to the entire audience.

The box office of more than 70 million is purely the effect of the attractive story and overwhelming trailers, and after the word of mouth is high, it will gradually spread out, and the decline in the second week will be very good.

The global film market in October is particularly cold, and the autumn season has always been a world of small-budget films, except for the Halloween horror movies that will come next week, there will be a little impact, and the rest will not have strong competitors.

The strategy of monopolizing a schedule is obviously very useful, the entertainment media don't have the rest of the good news, and the audience doesn't have many options, which gives Juvenile Pi a chance.

locked in the top spot of the global box office weekly list in three days on the first weekend of release, and if this is not a big hit, then there will be no other films!

Zhang Chu responded with a smile: "Yes, yes, the box office and reputation of the movie are so high, so book sales will definitely pick up, right?"

"That's right, Random House, along with Nanhai Publishing Company and São Paulo Publishing Company, all had commissioners who had seen the film in advance, and they were full of praise for it. The physical book has been reprinted many times long before the release of the movie, and there will be no shortage of stock. Nanhai Publishing has replaced the cover of the newly printed version with a movie poster, and in fact, sales have been high recently, and it returned to the 15th place on the weekly list last week, and it should be in the top 10 this week. ”

The effect of the movie on the book is obvious, and the overwhelming publicity before the release is enough to make readers who like to read books enter the bookstore and buy such a book.

Zhou Kang asked at this time: "Editor Gu of Nanhai Publishing Company asked me a question yesterday, do you plan to publish "Those Things in the Ming Dynasty"?"

"Of course, it is going to be published, but I will wait until I finish serializing it on Weibo, just like when I serialized "The Legend of Wukong". ”

First accumulate a lot of popularity and readers on the Internet, and then release a physical book, which will be much more popular.

Even after watching the serial, there are many people who are willing to read it again in its entirety and fluently, not to mention those who have not used Weibo.