There was a time when the Taobao network made by science and technology was born.

In fact, on the Internet, there are already many people eyeing Taobao.

Counting, on the Internet now, in addition to Taobao.com, there are more than a dozen websites engaged in e-commerce... The more famous ones are the cooperation with Xinglang to sell mobile phones, eBay, as well as the foreign user Amazon, as well as the e-commerce 8848, and the Baidu e-commerce that has sprung up to enter the e-commerce before the year....

However, these companies and individuals engaged in e-commerce in China have not had time to figure out the routines of e-commerce, nor have they expanded externally, but are just making a small fuss on their own one-third of an acre of land, making a few small amounts of money that charge transaction fees, and then thinking about blowing up this bubble, suddenly facing the menacing Taobao network strong online.

Immediately after, a group of people were confused.

Yes, but he was stunned! He was caught off guard by Taobao.com.

Because the advanced nature of Taobao is irreplaceable, and for the first time to erect industry norms, especially the online Taobao network, there are complete industry rules, whether it is a seller or a buyer... are specified within the terms and conditions of the violation will be invited out,There is also a complete after-sales service and contact services between buyers and sellers,This is thanks to Taobao's built-in chat software YY....Finally,There is the escort of the third-party payment software with the largest number of users on the whole network... It's like a tiger with wings...

It can be said that Taobaowang is an opponent armed to the teeth, and they are primitive people with wooden sticks and bare feet.

The launch of Taobao.com.

All of a sudden, it compared other peers of the same type of e-commerce website.

…….

Taobao network in the first time of the launch.

Yanjing Zhongguancun.

Inside the Baidu e-commerce office building.

Lao Li, who doesn't work as an engine, and his assistant Hu Pei have already taken the lead in entering Taobao.com and began to conduct further research on this e-commerce website invested by Youwei Technology.

Lao Li, who suffered a loss in front of Chen Chuliang of Youwei Technology, and finally forced himself to give up the engine to do e-commerce, is very jealous of Youwei Technology, and is also very jealous of Taobao.com, so as soon as the Taobao network invested in Youwei Technology was launched, Lao Li was already restless.

In particular, Youwei Technology has connected its own social ecology to Taobao, solved the communication between sellers and buyers, as well as after-sales consultation of goods, etc....At the same time, it is equipped with a strong payment system to solve the worries of unguaranteed online shopping transactions, and has developed an extremely strict system for sellers to publicize that customers are God, and finally there is a promise to never charge service fees....

Either way, it's already a precedent for e-commerce websites.

This is simply from now on, the formal definition of Huaxia e-commerce should be done.

It seems that Youwei Technology has always liked to define any industry they are involved in.

Studying Taobao.com, Hu Pei, the assistant next to Li Yanhong, said: "Mr. Li, Taobao.com and our Baidu e-commerce, as well as eBay, these are all C2C ways, directly allowing sellers and buyers, that is, person-to-person online transactions.. But Taobao took the lead in promising not to charge service fees... It's kind of cutting us off..."

Li Yanhong also saw the announcement released by Taobao.com, which does not charge any service fees for buyers and sellers, that is to say, Taobao.com is a trading platform, and everyone buys and sells things on it for free, which is inconsistent with the capitalists' mercenary intentions, and the only possibility is that Taobao.com wants to take this opportunity to kill all opponents.

Li Yanhong was a little annoyed, why did he come up with Baidu e-commerce at the beginning of the year, with the recommendation of the Baidu engine, the traffic was also good. But I still went the old way, and I didn't play the point of not charging a service fee...

Now, seeing Taobao.com's preemptive strike, they are all passive.

"Taobao is backed by promising technology and rich operation, so in the early stage of the service fee does not affect them, the key is that after the platform is bigger, if the number of visits exceeds 10 million, or even more, whether it is operating expenses or labor costs, it is a sky-high price... There are so many products to be operated by Weiwei Technology, and they have so much money to spend on them? Are online games really hens that lay eggs? Let them spend money unscrupulously?"

Lao Li was thinking that the capital flow of promising technology was too abundant, and he could do whatever he wanted. And other Internet companies are tight, is it because there is a golden rooster that has money for technology and the Internet? On the other hand, they are a little disappointed, why don't they have such a hen to lay golden eggs?

Hu Pei said beside him: "Mr. Li, take a look at it again, Youwei Technology launched this half-price promotion on Taobao today...."

Li Yanhong found that when he clicked on Taobao.com, he could see the big banners, and all goods were half price.

Special~~ This is a typical entity promotion model, this is okay? Li Yanhong looked at Taobao and dared to advertise like this, and thought, is Youwei Technology planning to lose hundreds of millions?

"I have been in contact with Mr. Chen of Youwei Technology many times, and I have always been good at taking the sword, this half-price sale, it is estimated that it is a bluff to attract traffic....if they really dare to buy all goods at half price....How much will they lose...."

Li Yanhong disagreed, feeling that it was not possible for all the products on Taobao to be half-priced, and some of the products were estimated to be half-priced, and he had already browsed several products recommended on the homepage of Taobao.....

Original price: 288.

Opening price: 144?

Li Yanhong let out a 'heh', thinking it was a coincidence.

Look at the product below, there are add to cart and buy buttons.

He clicked on it, and a page popping up where he needed to register as a YY member.

Li Yanhong knows that Taobao's built-in chat software is YY.

Therefore, Taobao members, that is, YY members.

Say. Youwei Technology has connected its own social software ecosystem to Taobao.com. has completed the Internet ecology that they want to build by themselves to establish Baidu e-commerce.

Lao Li was a little depressed,

He has his own YY number, and he directly logged in to Taobao with one click, and then began to familiarize himself with the operation process of the entire Taobao network.

After Lao Li landed with YY, he looked at the second product...

Original price: 388.

Now: 199.

This is a relatively popular MP3. A consumer favorite among young people.

Again, half price...

Lao Li was a little shocked.

Is it true that everything is sold at half price?

This is a bloody propaganda.

I ordered a few unpopular products in a row that are not recommended by Youwei Technology.

Half...

Half....

Lao Li's hand holding the mouse paused.

He... No money... I can't afford to play...

……

It is also located in Yanjing Zhongguancun Software Park.

Wang Zhidong, the president of Xinglang, within half an hour after Taobao was launched, had already called Mr. Shao, the person in charge of eBay, who cooperated with Xinglang, to the Xinglang headquarters to discuss matters.

Wait until Mr. Shao, the president of eBay, who cooperated with Xinglang, arrived at Xinglang's headquarters. Wang Zhidong went straight to the point and said: "Taobao, which has just been launched, is a great threat to our eBay..."

Mr. Shao sat down, nodded and said: "I noticed that Taobao was launched online, and there was also an activity to rush to buy Nokia's new mobile phones at half price....There is also a promise not to charge intermediate service fees... This is to drive all the e-commerce industry to a dead end. Especially for eBay, which earns service fees by selling mobile phones, if Taobao succeeds, it will be a disaster. ”

Wang Zhidong also has a headache, he originally thought that Youwei Technology inserted a business department in Yanjing to engage in portal news, and then matched with the engine, which has given them a headache for these portal bosses, and now, Youwei Technology began to cut off their hands and feet, so that they had no way to live, so he said: "We are already passive, especially without charging service fees... Even if we now propose that eBay no longer charge service fees, it is still a toddler in Handan, so it is better to expand our own channels... As you told me the other day, our eBay is planning to cooperate with eBay, a big name on international e-commerce sites... How's that going?"

Mr. Shao said: "eBay is recently planning to acquire PayPal, a payment software created by Elon Musk, to establish its position as an e-commerce company abroad... Temporarily put aside the matter of discussing cooperation with our eBay, and now, is it to restart our negotiations with eBay?"

Wang Zhidong didn't think about it, and said: "Looking at the posture of Taobao.com, if our eBay wants to survive, we must find a bigger owner, eBay is the earliest e-commerce website in the world... Moreover, as long as we acquire PayPal payment software, which is the world's number one shopping site, we will be able to fight against Taobao by cooperating with ebay....Similarly, we will also get ebay's existing resources... It can compete with Taobao... But there is one thing that we are more comfortable than Taobao, because we don't have too many projects that need to burn money, and Taobao is different, he is backed by Youwei Technology... There are too many places to burn money for technology.... After all, people are too young to know that the more they eat, the easier it is to die..."

Mr. Shao nodded, and it was rare to hear Mr. Wang say business know-how, and said, "I know Mr. Wang, I will contact eBay immediately." ”

……

The launch of Taobao.com has put people in the entire e-commerce circle in a frightened situation.

Of course, it is inevitable that peers will be jealous.

But for consumers and netizens.

The launch of Taobao is like opening a new door for them.

And the main attraction of this door is "online shopping".

Moreover, it is still much cheaper than online shopping in physical stores....

Before that, netizens had been exposed to online shopping.

But none of them are as intuitive as Taobao.

There are merchants, there are buyers, there are payment channels, and there are transaction guarantors... A series of after-sales guarantees: Including three guarantees in physical stores, as well as seven days of no reason refund, etc.... Even the logistics are relatively cheap, which avoids the distress of buying things and paying for expensive logistics... You can do it without leaving home, you only need to communicate with the merchant in front of the computer, pay for the purchase, and wait for the receipt...

It's simply a powerful boon for people who don't want to go shopping.

Let's take a look at the second advantage of online shopping over physical shopping.

Price!

When Taobao was launched, it appeared on the homepage to promote the recommended Nokia 7650 mobile phone.

This phone is not sold in major physical stores now.

However, the Internet has taken the lead in opening the purchase channel of this mobile phone.

That's the new Taobao shopping website.

It's not just this Nokia 7650 phone.

There are other goods as well.

Almost all of them are half price....

Of course, this may have something to do with the preferential opening.

But this discount is simply a discount for a large supermarket jumping off a building...

It's just that the only regret is that although these products have appeared on Taobao.com.

However, it has not yet been opened to purchase, but it can be added to the shopping cart and waited for it to be opened on time in the early morning of September 1. It's a bit of an itch.

The Chinese people who have benefits to occupy have always been in this heart. At the same time, these three words, unconsciously, have gradually formed in the minds of the Chinese people.

Therefore, the launch of Taobao has become a place for many netizens to patronize, and the launch of Taobao is recommended for major products of science and technology. It is not impossible to become popular directly in a short period of time. It can almost be said that from the moment Taobao was launched, there were already many users who visited Taobao and began to familiarize themselves with the purchase process of Taobao on Taobao, and the shopping cart was also full.

Taobao.com, which was not launched on the hour, after opening the server in advance, has become a pattern that has swept away the monotonous Internet with only portal news and online games, which makes people suddenly come into contact with the strange thing of 'online shopping'.

Of course, as an investment company of Taobao.com.

After Taobao was launched, in the general command room, Ma Yun and Lao Tan, as well as Chen Chuliang, who came to witness the rise of this e-commerce website, were also in the command room, watching the linear statistics of the growth of website visits take off all the way, and they couldn't sit still.

At six o'clock in the afternoon, after eating.

Statistics already show that there have been up to 6 million visits.

The culmination of the next wave of visits is expected to be at 8 p.m.

At the same time, Nokia's new mobile phone, which is the main launch of Taobao for the finale promotion, has been visited 1 million times.

This data means that there are 1 million people who have at least wanted to buy this mobile phone, so they will visit it.

But they only have 100,000 units in stock.

Therefore, people who want to buy this mobile phone can only be lucky enough to grab one from a million people by virtue of a quick rush to buy it when it comes at midnight.

"Mr. Chen, you go back to rest at night, Lao Tan and I are staring at the company, and we won't blink tonight. ”

There are three meals a day for science and technology, and dinner is solved in the canteen building next to the downstairs. During the meal, Ma Yun, who had been worried for an afternoon, asked Mr. Chen, who had not left after half past 6, to go back first, and there were him and Lao Tan here on Taobao.com.

Chen Chuliang said: "It's okay, I'm also guarding together, waiting for the early morning when we open the purchase channel, I want to see what the transaction volume of our Taobao network is on the first day of launch... I didn't make any money, but at least we took a big step..."

Ma Yun and Lao Tan also laughed happily.

So far, the data I have obtained is incredible, and when it comes to trading at zero o'clock, I believe there will be a good start.

Since Mr. Chen is not leaving, then next, there are still a few hours before zero o'clock, Ma Yun still wants to learn some lessons from Mr. Chen, so he said: "Mr. Chen, we will make a half-price sale online now.. But after today, our traffic will definitely decrease, and there will be a kind of gap.... How are we going to get through this gap in the days to come?"

Chen Chuliang saw that Ma Yun really wanted to learn how to make e-commerce on the Internet, and now Ma Yun has not yet learned because he has only been working for two years after all, and without Chen Chuliang, a reborn person, he will not take a detour. However, Ma Yun is now working for himself, and Chen Chuliang has nothing to hide, so he said: "Actually, we used this method before when Youwei Technology launched a bloody legend... We are half price today.. There is no need to return to the original price after tomorrow... It is possible to continue to sell at a discount... In order to alleviate the downturn after the traffic surge, Taobao must have absolute control over all the merchants... Although we don't charge a service fee, we have to manage the merchant team well and not let some bad merchants break our rules. The system should also set up automatic detection to prevent merchants from deceiving consumers in the name of our Taobao network. Merchants should also be held accountable. At the same time, we must do a good job in after-sales. Taobao's complaint service hotline, is there a special person in charge now. ”

Ma Yun and Lao Tan both nodded after hearing this... Use the retail model to manage online shopping. In fact, it is to move a large supermarket all over the country to the Internet... This requires managers to coordinate such a large online supermarket themselves.

"Mr. Chen, the complaint service hotline and online customer service have been specially responsible, ten hotlines and ten online customer services have been opened in the early stage, and the volume of Taobao will be added later...."Ma Yun knows that Mr. Chen cares about the service of the product very much, and even Youwei Technology has a special complaint hotline and customers, and their Taobao company is a service shopping, and there will be no fewer complaints, how can it not attract attention?

Chen Chuliang is very satisfied with the preparation of Taobao.com, including before Taobao is launched, the technology is controlled by Lao Tan, and Ma Yun is responsible for personnel and finance other than technology, including inviting merchants, etc., otherwise there will not be 2,000 merchants stationed in Taobao as soon as Taobao is launched. Now Taobao is half the battle, and before the time to really congratulate the two of them, Chen Chuliang stopped performing them for the time being, saying: "Okay... In the future, Taobao.com will work hard to research something of your own with Lao Ma and Lao Tan..."

Ma Yun and Lao Tan both said: "Mr. Chen, rest assured, we will not let Taobao mess up in our hands." ”

....

At 8 o'clock in the evening, Taobao ushered in the first traffic burst point, and the number of visitors exceeded 8 million at the same time.

At the same time, the server of Taobao.com opened a standby server...

Originally, I thought that this peak was the highest peak of Taobao.com.

Who knows, 8:30.

The peak number of visits to Taobao exceeded 10 million.

The server began to bear the maximum carrying capacity, and the decompression and current limiting were turned on... But overall, it's still barely passable.

This is still every ~~~

9 o'clock sharp!

Statistics show that the number of visits to Taobao has exceeded 12 million people visiting at the same time.....

On the side of the technical department, Lao Tan has passed....

He was in charge himself.

Chen Chuliang, who was at the scene, also called Lao Xiao and asked him to coordinate with other business departments, arrange an emergency server, and temporarily receive Taobao Company.

After intense, company-wide mobilization and preparation, with the participation of several other business divisions.

10 o'clock sharp.

Taobao ushered in a peak of 14 million visits.

This value is still rising.

It's almost 11:30 a.m.

The number of visits exceeded 16 million.....

What is 1600.

It can almost be said that according to the statistics of the Chinese statistics department on the number of netizens in the country in 02, at this moment, almost one-fifth of the Chinese netizens, at this time, have poured into Taobao....

So.

At this time, Taobao is undergoing the biggest test...

At this time, promising technology is also undergoing the biggest test....

This test is when the zero hour comes, will Taobao network make jokes to collapse....