1316 [Beauty Kitchen]
In the summer, I turned over the ideas of several new variety shows, and I think they are all very good. Pen & Fun & Pavilion www.biquge.info even has an idea to invite celebrities to go to the streets and find passers-by to make games together, which already has the meaning of a reality show like "Extreme Challenge".
However, although the idea is very good, because of the relatively high cost of reality TV recording, the small market of 5 million people in Hong Kong alone cannot afford it, so it can only be shelved now.
Looking at it in the summer, I think there are two most suitable plans for development. THE FIRST ONE, CALLED "TABLE-FOR-SIX", INVITED THREE MEN AND THREE WOMEN ON A SHOW FOR A DATE.
The program planner who came up with this idea was often arranged by my mother to participate in such activities during that time, to meet girls, fall in love, get married, and have children as soon as possible.
And every time he attended the dinner for six people, he would be asked by the three aunts and six mothers-in-law, which made him annoyed. But this incident also inspired him, and he had an idea to make it into a variety show. Since the three aunts and six mothers-in-law are so gossipy, they will definitely like this kind of program, and the ratings will be high at that time.
However, after he handed in this idea, he did not get strong support from the variety department. Because there has been no precedent for this kind of show before, no one dares to guarantee that it will be popular.
Besides, Hong Kong people are open on the surface, but in fact they are conservative on the inside, how can they agree to the TV station recording the process of their dating and then broadcasting it, how embarrassing it is! Therefore, the evaluation of this plan by the variety show department is too bold and unrealistic.
But in the summer, I think this idea is very good and has a lot of potential for development.
In the previous life, variety shows with the same type of marriage and love themes, such as "If You Are Honest, Do Not Disturb", "One in a Hundred", "Very Perfect", etc., are very popular.
……
The second summer I thought it was a good idea, which was a food variety show called "Celebrity Private Dishes". Inviting celebrities to cook on the show is a bit similar to CCTV's "Go Home to Eat".
Food variety shows have always been relatively popular, such as "Everyday Diet", "The Queen of Housekeeping", "Twelve Sharp Flavors", "Chef King Competition" and so on, the ratings are very good.
However, in the summer, I think it's just a celebrity on the show to teach cooking, which is too monotonous and lacks entertainment. It's better to make it like "Beauty Kitchen", there are beauties, competition, squeaky and screaming, helpless foreign appearance, and eat those "delicacies" that are burned to the point that the color and fragrance are completely gone, and the pig food is not as good as the "food", it is simply better to live than to die!
Or like the Japanese variety show "Gourmet Wrongs", inviting celebrities to order food at a restaurant, and then giving their own estimated prices. The person with the furthest price difference is responsible for paying for everyone. Under normal circumstances, it costs more than 100,000 yen, which is about 7,000 or 8,000 yuan.
The salary of Japanese artists is not comparable to that of the mainland, and their announcement fee for this episode of the show may be less than 100,000 yen. Therefore, if you lose, you will not only be busy in vain, but you will also have to paste it upside down. What a tragic word!
But the audience doesn't care about that, he is on the other side of the TV, he can't see the difficulties of the guests, and it is difficult to empathize. Therefore, the more unlucky the guests, the happier they watched, this is a typical spectator mentality, and it is not a big deal to watch the excitement!
Therefore, many variety shows in the previous life were deliberately rectified, such as "Real Man", female stars have to exercise like soldiers, and it is common to suffer hardships and even blood and sweat......
Of course, this phenomenon is not unique to the mainland entertainment industry, the Korean variety show "Two Days and One Night" often allows the host and guests to accept challenges, and it is common to go into the water in the ice and snow;
……
SUMMER THEN SELECTED "TABLE-FOR -SIX" (DINNER FOR SIX) AND "CELEBRITY PRIVATE DISHES" AND HANDED THEM TO ZHOU LIANG SHUYI, "I THINK THESE TWO IDEAS ARE NOT BAD~"
"These two ......" Zhou Liang Shuyi was stunned for a moment, glanced at Xia, and was a little stumbling.
"Why, Mrs. Zhou, if you have any questions, just ask. Seeing that she wanted to speak and stopped, Summer smiled slightly.
"Mr. Xia, I've seen all of these ideas, and I don't think they're very good. Zhou Liang Shuyi explained, "Cooking shows are only loved by housewives, and the ratings are actually not high. Moreover, wireless and ATV have already launched similar programs, which are not new, and it is estimated that it will be difficult to recover the ratings;
Although dating shows are new, they lack production experience, and even the best ideas are difficult to achieve. In the end, it is likely that the tiger will not become an anti-dog, and it will become a joke in vain. And Hong Kong people are very conservative, how can anyone be willing to open up about their dating experience in front of the TV. ”
"Don't be in a hurry to refute yet, I haven't finished yet. Summer waved his hand and smiled, "This "Celebrity Private Dish", I have a similar opinion to you, and I also know that the theme of this show is old, so the ratings will not be too ideal."
But I'm not going to kill it with a stick, I think it's still meritorious, and with some proper adjustments, it should be possible to bottle old wine in a new bottle and bring it back to life. ”
Summer immediately told Zhou Liang Shuyi about the content of the program "Beauty Kitchen", "What do you think of such a change?"
"Beauty Kitchen" is a variety show launched by TVB in 06. In each episode, three female stars are invited to the show, learn to cook with celebrity chefs, and have a cooking competition.
Because the professor's dishes are not easy to make, they are often in a hurry, and the final product is naturally completely devoid of color and flavor, and it is difficult to swallow.
But here's the highlight. Wouldn't it be fun to see beautiful stars glamorous and admired on the screen, and then see them at a loss in the kitchen, their faces are discolored, and they look ugly!
In the previous life, "Beauty Kitchen" was very popular when it was launched, with the highest rating of more than 42 points, nearly 2.7 million viewers, breaking the ratings record set by "Super Invincible Prize Doorman" in 04 years and becoming TVB's highest-rated variety show.
I watched a few episodes in my previous life in the summer and thought it was very interesting, so I told Zhou Liang Shuyi about this show.
After listening to Xia's suggestion, Zhou Liang Shuyi stayed for a while, and then nodded vigorously, "Mr. Xia, you are really a genius!"
The show "Star Private Dishes" was originally old and old, and there was nothing to see. But after being changed by summer, it suddenly became interesting.
It's just that the extent of his changes is too large, except for retaining the element of "celebrity cooking", all other content is new. In other words, Summer is nominally a revision, but in fact it is a new variety show.