Chapter 379 Hot Farm Game (Thanks to Naiitang Lao Tie for Reward)
on the Internet.
When Youwei Technology quietly launched the 'farm'.
It's not just the little brother in the deep city who blew up his lungs.
Yanjing, Zhongguancun!
This is the frontier wave zone of the Chinese Internet.
Zhang Chaoyang of Whooshing Fox and Li Yanhong of Baidu.
These two Internet tycoons who have suffered great losses in promising technology.
At the moment, he is in his office, staring at the blood-red eyes, playing a game in the 'Happy Farm'.
Li Yanhong's farm level is already LV3.
Zhang Chaoyang is LV5!
These two bigwigs are in Zhongguancun together.
However, there was never contact.
It's just that there is a common enemy between them.
Promising technology!
But where there is a promising technology to launch new products.
These two bigwigs are as if they have seen the appearance of the enemy who killed their father.
First be jealous, then start researching, and finally find inspiration and practice hard for a few years to get revenge.
There is no way, Huaxia's Internet is such a big piece of cake.
The posture of promising technology is to open the mode of monopoly, which is too envied.
…….
Zhongguancun Baidu Company!
Li Yanhong's Baidu e-commerce is still in preparation.
However, since the abandonment of the Baidu engine.
Mr. Li always felt that he had no passion for anything!
It just so happened that when I was using Baidu Engine at noon today, I saw the 'Happy Farm' promoted by Baidu Engine at the top, which attracted Mr. Li's attention.
Bidding ranking is Mr. Li's own idea.
Now, though, none of this has anything to do with him.
Even the engine is not his, no matter how good the Baidu engine is, it has a relationship with him.
With curiosity, Mr. Li went to Youwei Technology's new product 'Happy Farm', humbly learning how the other party quietly amplified the move, what is the connection between this big move and the products of Youwei Technology?
As a result, after playing Happy Farm for a while.
Although Mr. Li thinks that this game is particularly mentally retarded, primary school students can play it.
But, somehow, now that he is in an irritable mood, he likes to play this little game without thinking.
Putting aside the hatred of Youwei Technology, from the perspective of Internet practitioners, Mr. Li feels that Chen Chuliang, the founder of Youwei Technology, is too far ahead of them in terms of ideas.
Take Happy Farm, for example.
This kind of cartoon social game is technically difficult to develop, but who would have thought that by making this kind of thing out and forming a farm system of its own, it would be able to instantly attract a huge user base? And these user groups are likely to be middle-class consumers in society.
Especially the white-collar elite who work in office buildings all day.
Sitting in the office, you can realize the wish of 'planting beans in the south of the mountain'.
Doesn't this satisfy the desire of most people to use the Internet to achieve farming?
The core of the Internet is to allow users to find hosting in virtual products.
This kind of thinking through the user, and transforming it into a plan, and finally creating a product that just meets the user's idea, is where the details determine success or failure.
With a sigh, Li Yanhong was already very mentally retarded and continued to play Happy Farm.
Hu Pei pushed the door in, and Mr. Li was fascinated by it, and he didn't know it.
Since Xu Yong left to join Youwei Technology.
Hu Pei officially became Li Yanhong's right-hand man.
Moreover, Baidu's e-commerce project was also built by Hu Pei.
Hu Pei also saw the news of Happy Farm, and also became a registered user of Happy Farm.
After coming in, Hu Pei said directly to Li Yanhong: "Mr~li, have you noticed that the current ecological chain of Youwei Technology is gradually taking shape?"
Li Yanhong is harvesting his own crops and said: "The goal of Youwei Technology has always been very clear, that is, to develop end products and create ecology at all costs." ”
Hu Pei agreed with Li Yanhong's opinion, came to the computer, and was very happy to see Mr. Li playing on the farm, thinking that Mr. Li had gone crazy?
It is estimated that the hatred is deep in research, Hu Pei thought in his heart, and analyzed to Mr. Li: "Half a month ago, Youwei Technology announced the establishment of five business divisions. These five divisions cover portal news, search engines, online games, and social software. Portals and search engines, as well as online games, are front-end products that are directly aimed at all Internet users. But social software, this is the end product of Youwei Technology. There is no doubt that Youwei Technology's focus on social software has announced to everyone that they want to create a product that beats all social software on the Internet today. ”
"YY software is a photo of Youwei Technology. And the same type of MSN, ICQ. These software are the promotion of foreign teams in Huaxia. However, with the national conditions of China, these two software will not do much in the end. There is another one, which is more famous in the Shenzhen market QQ. As for other chat software, the best promotion is now the hottest Sina intra-city chat in our Yanjing area. ”
"The development of promising science and technology has been unstoppable. However, their experience is worthy of our reference. Baidu's e-commerce also needs to create its own ecological and terminal products, and I think that the path taken by promising technology should be the most suitable and easy to succeed. ”
The reason why Li Yanhong's Baidu engine failed and finally gave it to others was because it did not take ecological issues into account. No matter how well the front-end products are done, they are just a castle in the air.
After listening to Hu Pei's analysis, Li Yanhong has learned a lesson, nodded and said: "The development system of Baidu e-commerce must have its own set of ecology. Otherwise, we won't be able to do it for long. ”
Hu Pei agreed with Mr. Li's examination and said with a smile: "Mr. Li, rest assured, the people in the technical department are already coming up with a plan." And Baidu e-commerce has communicated with the Ministry of Commerce and Trade, our e-commerce website, the most advanced place, is the economy and trade between countries. In the next step, we will infiltrate into the local enterprises and enterprises in China, and finally infiltrate the transactions between people in China. Moreover, this cooperation with the Ministry of Commerce and Trade, I also found that some people in Huaxia have begun to get involved in the field of e-commerce. It seems that a company called Ahri Baba is now taking the channel of enterprise trade, and the scale is not so large, with millions of users. I believe that we have the promotion of Baidu engine, and we will be ahead of each other. ”
Since someone in Huaxia has begun to get involved in e-commerce, it proves that this piece is a blank place for the time being, and someone has noticed it, and Baidu happens to belong to the people who got involved in it in the early days.
As the saying goes, pioneers eat meat, and followers eat soil!
Hu Pei cheered Lao Li on.
Although Lao Li gave up the Baidu engine, he also cashed out hundreds of millions.
This money can allow Baidu's e-commerce project to be launched quickly, and through some of his own connections in Yanjing, he obtained trade resources from the Ministry of Commerce and Trade, and began to develop step by step.
Lao Li doesn't care, after the engine he is most familiar with is not done, Lao Li always feels that he is confused about what to do.
"Go down and do it. Let the technical department come up with a plan as soon as possible. ”
Lao Li said, he was weak, but he still felt that the happy farm in front of the computer was fun and effortless. He's about to become a die-hard fan.
"Okay, Mr. Li. ”
After the report, Hu Pei was full of confidence.
…….
Boss Zhang, who is also in Zhongguancun, Yanjing.
The moment he saw Happy Farm, Boss Zhang restrained his urge to smash the computer.
Two years ago, Boss Zhang bought ZZCN in a package and gave Chen Chuliang, the boss of Youwei Technology, the first pot of gold.
At that time, Boss Zhang had already considered the end product of Whoosh Fox and used social networking sites to attract user retention. It also allows Whooshing Fox to gain a large number of users in a short period of time, and it is also favored by the capital side.
At that time, the Internet in China was still in its golden age.
The package acquisition of Whoosh Fox directly made Whoosh Fox successfully listed on the NASDAQ in the United States.
Back then, Boss Zhang, with the halo of China's first Internet listed company, had the opportunity to kill Xinglang and Netyi in one fell swoop, becoming the first Internet boss in China. I was also high-spirited, and I was no one else, in other words, I was a little drifting, and I lost my keen judgment.
Soon, times changed.
There is a saying that people are not as good as the sky, and if they don't take good luck, everything is a loss.
Under the influence of the world Internet bubble economy.
Now, two years later.
In order to protect itself, Whoosh Fox carried out industrial restructuring and sold the social networking site ZZCN at the same time.
In one fell swoop, he returned to the old business of only doing portals and only selling advertisements. All of a sudden, it was behind the ass of Youwei Technology and Xinglang, hovering between first-tier Internet companies and second-tier enterprises.
Now, I see the momentum of promising technology that the fox once disdained is blooming everywhere.
Boss Zhang gave birth to a sense of jealousy.
He is jealous of the boss of promising technology, not only is he outrageously young, but even the launch of various products in an endless stream compares them to those old people who have studied the Internet all their lives.
There is a feeling of both Shengyu and He Shengliang, and Boss Zhang has no choice but to play with the products developed by others in the 'Happy Farm' and ponder the money-making model of this product.
……..
Hanzhou, promising technology!
It is arranged on a huge projection screen on the wall of the monitoring center.
The data fed back from the projector on the projector from the computer is recorded in a linear growth mode when Happy Farm is launched at 12 o'clock at noon.
The data shows that at the moment when Happy Farm goes online at 12:00.
In addition to a large number of YY users, they poured into the YY space, and in the 'game' port, farm users were opened.
Some netizens who were not YY users before clicked in from the link of the external site. In this short period of one minute, I applied for a YY account, successfully opened the space, and directly opened Happy Farm.
This foreign data is particularly terrifying.
10,000, 100,000, 200,000......
It's too fast.
All users from all over the Internet successfully attracted them at 12:00 p.m. after being bombarded by "Happy Farm".
In just the first five minutes of the launch, the data shows that nearly 100,000 users have opened farms and harvested the first batch of farm fruits.
In the second five minutes of the launch, the number of people who opened the farm reached 300,000 people, and the effect was terrifying.
The third five minutes of Happy Farm's launch.
The number of farm users reached 600,000!
At the same time, the users who opened the farm, after sowing crops several times in a row and being trapped, were completely hooked on this mentally handicapped game.
At this time, the operating company of Happy Farm will send the first wave of props and benefits to all members who open the farm through the system distribution model.
Regular Fertilizer x3!
The effect of ordinary chemical fertilizers is to make crops with a grade lower than LV6 in the ground mature instantly.
The mode of sending props is to speed up the user's perseverance in Happy Farm, and allow users to upgrade to LV6 as soon as possible.
At the same time, after the first wave of benefits was delivered, users enjoyed the fun of opening the hanging, and at this time, all users who opened the farm saw a system prompt.
Pull friends to get regular fertilizer x6.
This kind of marketing method, which is similar to free delivery, is most suitable for the consumption concept of Chinese people.
Thereupon.
The fourth, fifth, sixth, and fifth minutes of the Happy Farm are opened.
The number of members of Happy Farm has suddenly grown to 1.5 million.
And that's just the number of user registrations in the first half hour after Happy Farm went online.
I don't know if the registered members of Happy Farm will break through the 10 million mark after 24 hours.
In the era of the scarcity of social games in China, the success of Happy Farm is not due to its own mentally retarded operation mode.
More factors are the desire of Chinese netizens for Internet products.
The situation of short supply and demand is the current situation of the Internet in China!
Huaxia's Internet market is very large, and there are not many types of products, which leads to the fact that as soon as 'Happy Farm' is launched, it is almost the state of attention of the whole network.
Moreover, Happy Farm is very happy just by hearing the name. Easy to understand, primary school students know what the content of this product is, which causes people who like it to like it directly, and people who don't like it don't look at it, and the effect of this situation is that the retention rate of users is almost 99%.
Since the announcement of the launch of Happy Farm at 12:00 noon.
In the data monitoring center, I stayed for an hour and witnessed the data growth of Happy Farm.
The personnel of Youwei Technology have become accustomed to the posture of their products that are popular on the Internet as soon as they are launched.
In an hour, the user registration exceeded the 3 million mark, which already shows that the game has been a great success with its debut.
"Lao Xiao, Ning Zi, Lao Wu, and Lao Tan, come to the conference room next to you for a meeting. ”
The founders of Youwei are all in the data monitoring center, and it is almost expected that by 12:00 noon tomorrow, the number of users of Happy Farm will exceed 10 million, and there is no suspense.
Chen Chuliang greeted and called the other four founders of Youwei to the conference room next to him for a short meeting.
Happy Farm is online, and the next thing to consider is the issue of fees.
Moreover, the popularity of Happy Farm, which lasts for a maximum of six months, will begin to decline.
Therefore, it is necessary to make a wave of money between the decrease in popularity, which not only attracts users, but also earns a sum of money for the company.
When I arrived at the conference room, it could be seen that a group of people from Youwei Department had smiles on their faces.
Especially Zhang Ning.
Responsible for the social software division, he created YY software with one hand, launched YY space with one hand, and now directly launched Happy Farm.
As the earliest veteran of Youwei Technology, he was the first founder of the promising department to follow Chen Chuliang to fight the country.
Zhang Ning's contribution to promising science and technology is indispensable.
And he himself is relatively low-key.
Although he holds 20% of the equity of Youwei Technology, his level is one level lower than that of Lao Xiao, who is the executive vice president.
However, Zhang Ning is not greedy for a false position at all, he is a technical controller, and his sense of achievement is his own product, which can become the favorite of Chinese netizens.
"Old Tan, you owe us a meal, hahaha!"
Sitting in the conference room, Zhang Ning and Lao Tan made a bet before Happy Farm went online, if the number of Happy Farm users exceeded 10 million in 24 hours, Lao Tan would invite everyone to dinner.
Lao Tan is willing to gamble and lose, and the success of Happy Farm is the success of all of them.
"A meal, let's go, I'll go to the company cafeteria later, I'll please!"
Lao Tan took out the cigarette on his body and handed one to each of the big guys.
Happy Farm was released, and the company did not prepare champagne to celebrate.
But, smoking is the best celebration for code farmers!