Tang Jinliu is a staff member of the marketing department of Tiancheng Culture, who was only hired after Yicheng Records reorganized Tiancheng Culture, under Xie Weizhu, and two or three other colleagues are responsible for market research.

Two days ago, produced and released by Tiancheng Culture, Yu Yunshu's latest album "The Season of the Wind" was officially launched.

As Tiancheng Culture announced earlier, "The Season of the Wind" is on sale online and offline. The record can be purchased in various audio-visual stores or bookstores in Lingnan Province, Guihai Province and the Xiangjiang area. On the Internet, all of them are distributed by Maimai bookstores.

This "Season of the Wind" is different from the "Legend of the Condor Heroes" and "The Legend of Chu Liuxiang" that were previously sold in the Maimai bookstore, and under the premise of sufficient inventory, users of Maimai.com can order an unlimited number of them.

And if you order at a bookstore, you can enjoy an 85% discount, which is nearly five dollars cheaper than in a physical store.

The sales of "The Season of the Wind" in the Maimai bookstore will be fed back to Tiancheng Culture every day, and another colleague is responsible for this data statistics, and Tang Jinliu is in charge of the sales survey of offline physical stores.

The marketing department has the contact information of each agent in Lingnan, Guihai and Xiangjiang area, and how many goods the agent has sent to the retailer, the marketing department of Tiancheng Culture can know it with just a phone call, and then make statistics.

However, Xie Weizhu, the head of the marketing department, insisted that it was impossible to know the real reaction of the market to a record without looking at the specific sales of retail stores.

So Tang Jinliu and another staff member from the marketing department were sent out in the past two days to investigate the sales of "The Season of the Wind" by offline retailers.

That colleague was sent to Guihai Province, while Tang Jinliu stayed on the Lingnan side, focusing on observing the market reaction in several cities such as Suicheng, Xin'an, and Guancheng.

Walking in the business district of a central town in Guancheng, Tang Jinliu looked up at the scorching sun in the sky, wiped the sweat from his forehead, and walked to the large audio-visual store not far ahead.

With strong manufacturing strength and complete industrial system, Guancheng is one of the largest manufacturing bases in the world. Therefore, Guancheng not only gathers merchants from all over the world, but also gathers migrant workers from all over the country.

These young workers are also consumers of various film and television music products, so the record sales in Guancheng can represent the activity of the entire market to a certain extent.

And the audio-visual store in front of me is not the largest in this commercial street, because there is Jiayongfa Audio-Visual at the end of the street two or three hundred meters away from it.

Yongfa Audio-Visual is known as the largest audio-visual chain retailer in China along with Xinzhong Bookstore, and Yongfa Audio-Visual or Xinzhong Bookstore in various places is basically the most famous and popular local audio-visual product retail store.

Like the audio-visual store that Tang Jinliu is walking in now, it can generally only follow Yongfa Audio-Visual and Xinzhong Bookstore to seize their endless market share.

It's just that this time, Neptune Music, Venus and Tianlong Records have teamed up to suppress Tiancheng Culture, and have reached a consensus with Yongfa Video and Xinzhong Bookstore, unless it is one of the three of them to act as an agent, otherwise there will be no records produced by Tiancheng Culture.

Fang Yicheng and Fang Tianwu guessed the intentions of the three giants, so this "Season of the Wind" Tiancheng Culture did not look for Yongfa Video or Xinzhong Bookstore from the beginning, but sent the goods to others

Agent.

As a result, Yongfa Audio-Visual and Xinzhong Bookstores in Lingnan, Guihai, and Xiangjiang have no sales of "The Season of the Wind". If local fans want to buy, they can only go to other audio-visual stores in addition to shopping bookstores.

The Yongfa video on the other side of the street, Tang Jinliu had already seen it just now, and the passenger flow was only normal.

This audio-visual store called "Guolong Audio-visual" is much more lively, and the store with a small area is full of people who come to buy things. And in addition to the posters of various popular movies at the door of the store, there are large posters of Han Zhucai, "Moonlight Boy" and Yu Yunshu.

This means that in the current record market, Han Zhucai, "Moonlight Boy" and Yu Yunshu are the three best-selling singers.

Needless to say, Han Zhucai's masterpiece "Farewell" has a very high reputation, and it sold record-breaking sales in the first month of sales, and even now the boom has not subsided. "Moonlight Boy" is the most popular youth idol group at the moment, and it has a high popularity among boys and girls, not only records, but all kinds of peripheral goods about them are selling very hot.

And Yu Yunshu, with the ten new Cantonese songs that were first put on Little Bird Music and radio to be enjoyed by the public, has also gained a wave of popularity, especially in Cantonese-speaking areas, and is highly sought after by fans.

Walking into this "Guolong Audio", Tang Jinliu heard the squeaky discussions of these guests.

A girl who looks to be in her early twenties is holding the two records of "The Season of the Wind" and "Youth Commemorative Book" one by one, her face full of trouble. And the friends around her said to her, "Have you chosen which one to buy?" You have been reading it for almost half an hour. ”

The girl said with a bitter face: "But it's really hard to choose, Liu Qunguang is so handsome with Ma Yueyang, and his singing is so good." And the Cantonese songs of Yu Yunshu's album are also great, I want both of them. ”

"Then buy it all back. My friend said disapprerovingly.

"But I'm running out of money this month, and if I buy both, I'll have to eat instant noodles for the next two days. The girl said, "Why don't you lend me money?"

My friend turned his face away: "Don't, you haven't paid it back yet." Actually, according to me, it's better to buy Yu Yunshu's, I think Yu Yunshu's songs are much better than 'Moonlight Boy'. If it weren't for the songs Fang Tianyu wrote for them, plus their good skin, do you think they would be so popular?

Yu Yunshu is different, every Cantonese song in this new album is a classic among the classics, "Lover's Confidant" and "Silly Girl" I have to cry.

As for 'Moonlight Boy', what's so good, don't you know that the handsome guy has no heart? Anyway, I've already decided to buy "The Season of the Wind", so if you want to buy it, think about it yourself. ”

Tang Jinliu, who heard these words next to him, couldn't help but snicker in his heart, although this woman's evaluation of Yu Yunshu and the "Moonlight Boy" was quite pertinent, but listening to her tone, it was clear that she had been hurt by men and was prejudiced against a man like "Moonlight Boy".

It is this kind of person who has experienced emotional hurt who is more likely to be moved by the songs in "The Season of the Wind".

The girl who was still hesitant was obviously also an impressionable character, and after listening to her friend's words, she put the "Youth Memorial Book" of "Moonlight Boy" back on the shelf, and took "The Season of the Wind" to the cash register.

On the other hand, there are many people in front of the shelves of "The Season of the Wind", and they are clearly coming for "The Season of the Wind". Tang Jinliu took a cursory look and found that most of these people who bought "The Season of the Wind" were natives of Guancheng, that is, people who spoke Cantonese as their mother tongue.

However, in addition to these people, there are also many outsiders who come to work in Guancheng to buy this record.

Tang Jinliu found a girl who came from the Jiangnan area to work here, and asked her, "Beauty, I want to ask." Can you understand Cantonese? Why do you buy "The Season of the Wind"? The songs on this record are all in Cantonese. ”

The girl looked at Tang Jinliu for a while, and wondered if this guy was taking the opportunity to talk, but she still said: "Who said that if you can't understand Cantonese, you can't like Cantonese songs? What's more, I've been here for more than two years, and although I am not fluent in speaking, it is no problem to listen to it." ”

"Beauty, I don't mean anything else, just curiosity. Tang Jinliu smiled, trying to show that he had no other purpose.

The girl nodded and continued: "Okay, actually, I have a few friends who are locals here in Lingnan, and they like Yu Yunshu's new songs very much, if I don't know about them, I won't have a topic with them." Moreover, Yu Yunshu's songs are also very good, and my other friends who don't know Cantonese like them very much, especially when they know the meaning of the lyrics, they feel that these songs are even better. ”

"Okay, thank you, beauty. Tang Jinliu said with gratitude.

When he turned to leave, the girl was strange, and thought to herself, shouldn't she ask for my phone number next?

After walking away, Tang Jinliu found the owner of this audio-visual store, and he sat at the door of the store while eating peanuts and chatting with the proprietress who opened a stationery store next to him.

"Hello boss, I saw that Yu Yunshu's "The Season of the Wind" is sold in your store, I want to ask, how is the sales of this record after it is released?"

Although Tang Jinliu tried his best to make himself look harmless to humans and animals, the experienced boss was still wary of him, pinched the peanut in his hand, and asked, "Why are you asking this? ”

"Boss, you misunderstood, I'm not your peer, I'm just a researcher at a record company, and I just want to see the market's reaction to this "Season of the Wind". ”

After listening to Tang Jinliu's explanation, the boss softened his face and said: "It's selling very well, in the past half a day, I have sold more than 100 copies here, which is better than Han Zhucai or the discs of 'Moonlight Boy'." ”

"Are there more locals or more outsiders?" asked Tang Jinliu again.

"Of course, it's the locals, it's a Cantonese album. But there are a lot of outsiders who buy it, especially those women in their twenties and thirties. ”

Speaking of this, the boss laughed twice: "It's strange to say, I don't know what's going on, Yongfa Video and Xinzhong Bookstore didn't enter this "Season of the Wind", so that people in the neighborhood came to my store, and those who wanted to buy other records in addition to "The Season of the Wind" also bought it from me by the way."

Do you think that Yongfa Audiovisual and Xinzhong Bookstore have got water in their heads? Everyone clearly likes "The Season of the Wind", and this record will definitely make money, so why don't they buy it?"

Seeing the boss's gloating look, Tang Jinliu just laughed twice and thanked him and said goodbye.

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