307 [First Liquidation] 4 more

The two sides were bloody, scarred, no one was pleased, the price of online swimsuits was chaotic, X-Sports did not make money, more than 10 small sellers in Huludao were bitten to death 5, forced to close, and finally a truce in September.

Now on Double 11, X-Sports will take out the swimsuits that were not sold out in the summer of 2010 to clear the inventory, just after the start of the year, and can push the new summer of 2011, and by the way, the last bit of inventory in 2010 will be cleared with low-price promotions.

This year, X-Sports has gained a firm foothold in the swimsuit market and has become the No. 1 swimsuit in Tmall store, and seven or eight small sellers in Huludao's C store surrounded Yang Lei and looked at him with palpitations.

"Lao Tzu really took it. ”

When my cousin saw the classification of swimsuits, the ones in Huludao were all selling hundreds of pieces, and he was not even qualified to enter the Double 11 promotion, so he sighed in his heart.

Swimsuits are a pain in the hearts of pretty women.

My cousin wanted to let the pretty woman make swimsuits before, but there was no good designer, and there was no reliable factory, and the largest swimsuit production base in China was all in Huludao, separated by 108,000 miles from Wenzhou, even if he wanted to cooperate, it was extremely troublesome.

The most terrible thing is that the ribs and swimsuits are simply a perfect match, and the customers are repeated.

Therefore, X-Sports, which has become the overlord of the ribs of the whole network, ties in this kind of swimsuit, which seems to be easy to play.

"Wash and sleep. ”

My cousin really thinks that he is very happy, and this kind of perverted shop PK, it's really boring, I can't win the fight, I feel upset when I see it, I just looked at Liu Yan, and the following actually reacted, I have to go and shoot first.

My cousin-in-law doesn't like Liu Yan, and she is also upset.

Last year, Pretty Lady was women's clothing, and X-Sports was two sets of ribs + gel sneakers.

This year, Pretty Lady is still women's clothing, but X-Sports has added swimsuits and popcorn sneakers.

She feels that the women's clothing category has been excavated, but X-Sports can add new models, and there are countless categories that can be expanded.

Wait and see, the children's shoes haven't come out yet, right?

Professional basketball shoes, tennis shoes, haven't come out yet, right?

Competitive running shoes haven't come out yet, right?

Basketball, volleyball, goggles, racing swimsuits, sports classifications and much more.

There is also a classification of ribs that can be divided into women's clothing and sportswear......

OhMyGod!

My cousin seemed to see a super huge flagship supermarket, stretching out two huge tentacles, surrounding her, wrapping around, and finally reaching for her core.

She was about to suffocate.

"Don't fight, don't fight!"

The cousin-in-law shook off the pen in her hand and roared loudly, startling the customer service in the same room.

If you don't fight, you don't fight with the perverted X-Sports.

But the women's clothing is the first on the whole network, and they still have to fight.

The PK in the first hour basically determines the pattern of the whole network.

After a night's rest, during the day of Double 11, an even bigger test appeared.

The explosive sales have left merchants scrambling.

But X-Sports is as stable as an old dog, and the workers who are full of food and drink are engaged in production with a hundred times more energy, and Yang Lei has hoarded 200,000 pairs of shoes, not afraid of not being able to sell them out.

Mrs. Qian's performance is very stable, more than 400 products, more than 300 participating in the event, the inventory is no more than 5,000 pieces, even if it is a popular hot model, there are only 30,000 pieces in stock, and it will be off the shelves when it is sold out.

Handu Yishe is half collapsed, and he is in a hurry, and the young women's clothing store should learn more from X-Sports like an old dog, and his skills are still too tender.

The reason for the semi-collapse of the pretty woman is not the production and distribution problems, which will be explained in detail later.

The other 720 or so small companies that participated in the event for the first time were really caught off guard.

Especially for those who sell electrical appliances, the goods have been in other offline sales systems, and they are reluctant to take them off the shelves when they suddenly sell out online, so they have to continue to add inventory online, and then pull back some goods that have been sent to offline physical stores and resell them again.

The two sides kept arguing and delaying time.

The chaotic operation of merchants and the rude and unreasonable rush of netizens have resulted in a very poor shopping experience for consumers.

At the same time, the explosion of Double 11 in 2010 made the express delivery company, which was not so fast-developing, also ushered in the biggest test in history.

X-Sports' 50 employees packed all night, and at 8 a.m., all the orders were packed in the early morning, and the first trucks drove out of the factory to the headquarters of Shanghai SF Express.

SF Express picks up and delivers twice a day, so they have the fastest speed.

Moreover, SF Express takes the air route, so they do not need to compete with ground logistics for resources.

Whoever is fast will be able to grab idle freight resources before their peers react.

At 9 a.m. and 10 a.m., SF Express received a total of 80,000 X-Sports packages and delivered them directly to the Pudong Airport Cargo Center next door.

At 12 noon, the plane flew to all parts of the country, and X-Sports' products began to be transported, while other peers, some of them did not even finish the package, and some warehouses were already full and had not yet been sent to the courier company.

Before 16 o'clock in the afternoon, X-Sports sent another batch of packages to SF, which was an order from 10 o'clock in the morning to 16 o'clock in the afternoon.

Look, is Yang Lei stable?

Is it timely to change SF Express?

Looking at other peers, Handu Yishe packed 60,000 packages in the morning, tired enough, and owed tens of thousands of packages that were not packed, and the whole company was tired and paralyzed.

The worst is the pretty woman and Mrs. Qian, these two companies are in Wenzhou, and this year, there are nearly 150 brands participating in the Double 11 in Wenzhou, and the overwhelming packages will fill the warehouses of logistics companies in Wenzhou.

Last year, there was a big promotion of 100 million, about 1 million packages, and it is nothing to disperse across the country.

Last year, the most awesome was X-Sports, which probably sent more than 60,000 packages, or in Shanghai, the most developed logistics, let the four major express companies help disperse, with an average of more than 10,000, drizzle.

This year, almost all of the 750 brands are concentrated in the Suzhou-Hangzhou-Shanghai Triangle, Wenzhou, Quanzhou, Zhongshan, Quancheng and other small cities.

In the absence of additional manpower and additional transport vehicles, 13 million packages appeared in the country on this day, which overwhelmed the logistics.

In the history of online shopping in China, the first express delivery explosion phenomenon finally happened.

And the accumulation of these 13 million parcels, and affect the addition of new parcels later, under the vicious circle, it has been delayed until the New Year, and it took more than a month to deliver the package, and the food that rotted and deteriorated halfway, the returned goods, the lost goods, and a lot of contradictions.

The explosive development of e-commerce in China has made the logistics network with thin arms and legs unbearable, just like the little pudding of bean sprouts, it is impossible to lift a big fat man of more than 300 pounds.

………………

………………

The explosion is the pot of the express delivery, and the merchant is only responsible for fighting.

Today, during the day, just after 12 noon, X-Sports became the first company with a turnover of more than 50 million, and there was no suspense.

If even winning Adidas can't detonate the nationwide sneaker rush to buy sneakers, this wave of publicity and promotion must score less than 60 points, and Xu Shiwei's stone milk dog studio can be disbanded.

The two, three or four bites very tightly, and the three are all women's clothing stores, and the fight is really difficult to solve.

Women's combat power is really super strong, and women rule the world.

The regular promotion plan is similar to everyone, like the beautiful woman who burned the 20 million through train, which does have some effect, but it is not too obvious.

That is, the joint promotion of Handu Yishe and X-Sports, giving 2 high-definition DVDs for the celebrity meeting, but the improvement of Handu Yishe is not big, after all, customers who go to the saucer, it is the most cost-effective to buy popcorn shoes, this reason is easy to understand.

The rest, the advertisements that should be filmed, the publicity that should be done, were done a month or two ago.

The goods that should be prepared were also produced in advance.

How else can I get it?

It's just a little trick, stinky fish and rotten shrimp, still pinched in his hand, dagger behind him, ready to stab at any time.

In these years, they are all harming each other's society.

If you can live better than your colleagues, if you can live better than your relatives, if you can live better than your peers, you will win.

My cousin-in-law said, "Husband, my thunder has been buried." ”

The cousin was puzzled: "What thunder?"

"You don't have to worry about it, I'm buried anyway, I definitely won't detonate it until the decisive point, maybe I can win today, it depends on this. ”

"Will something happen?"

"It's okay, I've got it right. ”

The pretty lady buried the mine, who are she going to blow up? If the cousin doesn't say it, no one knows.

Zhao Yangyang's eyelids jumped in Handu Yishe, and he also took the time to call Yang Lei during the day: "How do I feel that there is a murderous atmosphere today, there should be no one to yin us, right?"

Yang Lei laughed: "Who yin you, Mr. Zhao, you rank fourth, is it necessary for you? I am ranked first, and the sales are worth the three of you, do you yin move me?"

Zhao Yangyang: "...... Sorry to bother, farewell!"

It's so angry to tell the truth.

Zhu Chenhui also called Yang Lei: "Do you have a plan B?"

"I only have rolling iron armor, and all those who stand in my way are crushed into patties. ”

“…… What if I end up with a few millions, and I can't catch up with the pretty woman and can't get the first place?"

"It's impossible for me to buy your millions of goods in one go, Taobao has stipulated this year, if anyone dares to buy on such a large scale, a single transaction of more than 50,000 is a large order, all of which must be verified and tested, and will not be included in sales for the time being. ”

"How long does it take to verify the test?"

"It's not clear. ”

Zhu Chenhui breathed a sigh of relief, she just wanted not to cheat, as long as she competed fairly, but she knew that her sister-in-law's unscrupulous personality was vividly reflected last year, and there are definitely tricks this year!

She said, "No, I'm so nervous, I'm going to be powerful." ”

Yang Lei said: "Okay, I see how HelloKitty becomes a little tiger, come on Huihui!"

Zhu Chenhui came on, she posted on Weibo, appealing to her fans: "Today's Double Eleven, Mrs. Qian's big promotion, the biggest promotion of the year, is really a loss in giving clothes~~ For Shirley's sake, everyone is going to help~~ Please, compare hearts~~"

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