Chapter 417: Publicize the book

The competition between the two movies released a week apart is fierce, and it goes without saying that this time "Green Tea" and "My Sassy Girlfriend" met, in the case of the increasingly sluggish domestic films, this collision can be described as Mars hitting the earth, which directly shook the entire entertainment industry.

Let's not talk about Bai Xiang Studio, since investing in movies, it has either won awards or box office, and some people have specially counted that Bai Xiang Studio has not missed a movie in recent years, even if it was a literary film that had no blockbuster elements at all, it finally made money back by winning awards and selling copyrights.

The "Fifty First Loves" they invested in had a box office of more than 100 million and won the box office champion of the year, even Hollywood movies can't compare, although the movie "My Sassy Girlfriend" released now is Zhou Bai's debut as a director for the first time, the media is not optimistic, and the box office is estimated to be tens of millions.

Don't think that the tens of millions level is very poor, in today's shrinking film market, it is already a rare thing to break 10 million at the box office, and there are only a few movies that break 10 million this year, and they are all Hollywood blockbusters, even if it has caused a lot of impact because of SARS, it is also remarkable to break 10 million at the box office.

No one doubts Zhou Bai's appeal, the box office champion in 01 is his movie, and the box office champion in 02 is also his movie, even movies like "National Anthem" can recover their costs through the box office, and his movies after "Hero" don't need to doubt the box office at all, so the media gave an estimate of more than 10 million at the box office.

The male protagonist is Jiang Wen and the female protagonist is Zhao Wei, these two alone are enough to look forward to, although Zhao Wei has never proved his box office appeal before, and he can't stand the strong lineup.

That's right, although Zhao Wei is popular all over the country with Xiaoyanzi, and her fans can be said to be all over Asia, she still only has one movie that can be used at the box office, which is embarrassing, the so-called box office appeal can't be blown, and the movie will be released immediately.

"Fate, Wonderful", the first movie that Zhao Wei took after becoming popular in 98, starred by popular stars in China, Hong Kong and Taiwan, Zhao Wei, Wu Qilong, He Yundong, Li Qihong, a combination of handsome men and beautiful women and popular stars, is completely a combination of small fresh meat and small flowers, but the box office hit the street, and there was no splash at all.

"The Battle of the Top of the Forbidden City", a big production with an investment of 40 million Hong Kong dollars, Liu Dehua, Zhao Wei, Zheng Yijian, Zhang Jiahui, Yang Gongru, are all big-name stars, and as a basis, the word-of-mouth and box office are not as expected, and they pounced.

"Unparalleled in the World", gathering Liang Chaowei, Princess, Zhao Wei, Zhang Zhen, the box office is very good, it can be said that this movie made Zhao Wei exhale and raise his eyebrows, and the king of sunglasses also made money because of it, which happened to what he said to Liu Zhenwei at the time: I am short of money, there is a book called "Unparalleled in the World", you can shoot it.

The best box office in the movies that Zhao Wei participated in is, of course, "Shaolin Football", but as long as you have a little IQ, you know that the reason why "Shaolin Football" is a big hit is completely due to the crazy appeal of Xingye, which no one can deny, so "Unparalleled in the World" even more than "Shaolin Football" can explain Zhao Wei's box office appeal, although this appeal is doubtful.

Of course, no one has said that Zhao Wei is a box office poison, but she herself has been questioned by some people, after all, she is the most popular in China, even if she is affected by the military flag incident, she is still red and purple.

"Green Tea" is also Jiang Wen's first appearance in an urban movie since he was banned in 98, and it is also the first time he has cooperated with Zhao Wei, and even the music in the movie was played by Lang Lang, and the music production is still the Chinese composer Su Chong, who won the Oscar for "The Last Emperor".

What's more, the distributor of "Green Tea" is called Huayi, which is the first batch of private enterprises in China to officially enter the field of film investment, and the boss of this company is called Dong Ping, who is also the producer of this film, and he is also one of the bigwigs in the film industry with strong capital.

97 "Something to Say", 98 "The Devil is Coming", 99 "Endless", "Jing Ke Assassinates King Qin", 00 "Crouching Tiger, Hidden Dragon", "Beautiful Mother", 01 "Spring in a Small Town", 02 "I Love You", this year's "Me and Dad", "Green Tea", even if these movies have losses and gains, you can see the ability of this big guy.

The competition between "My Sassy Girlfriend" and "Green Tea" is all-round, from publicity to filming, they are all competing, "My Sassy Girlfriend" was released on the 12th, "Green Tea" was released on the 18th, Zhou Bai can fully imagine that if "My Sassy Girlfriend" does not do well at the box office, "Green Tea" will definitely take the opportunity to come and step on it.

In 03, the number of domestic movie screens can only exceed 1900, of course, the most important problem is not the number of screens, but now the audience has no habit of going into the cinema to watch movies.

It is precisely for this reason that Zhou Bai's investment in the promotion and distribution of the film is not low, the budget of 8 million is already a huge expense compared to the cost of the movie, in order to attract the audience, the subway and bus can see the advertisement of "My Sassy Girlfriend", and even the audience meeting is planned to hold more than a dozen.

On the day of the premiere, more than 60% of the films of "My Sassy Girlfriend" were scheduled, after all, it was good to enjoy the cool with the back of China Film, and Hua Yi helped out.

Even so, neither of these companies dared to have much hope for the box office, only Zhou Bai believed in the quality of the film, and firmly believed that the film could bring a shot of strength to the sluggish film market.

The promotional activities are in full swing, and both Zhou Bai's fans and ordinary viewers are attracted by the promotion of the movie, and on the Internet, the discussion about the movie has been in full swing.

"The new movie of the leading brother is about to be released, is there anyone who wants to watch it together? "On the forums, such posts are everywhere.

"It's a pity that this time Boss Zhou is just a director, and I always feel that it's a pity not to see him starring, and it's really not enjoyable to have one or two movies released all year round. "There are also those who feel at the forum.

"Landlord, tell you secretly, I got inside information, this time the leading brother will also play a role in the movie, and the guest lineup of this movie will definitely blind your dog eyes, believe me. Someone replied on the post.

"Why do I feel like I'm looking forward to the cameo lineup more than the content of the movie? ”

"Me too, this is a love movie, poor and single, is there a girl who is willing to watch a movie with me, I have a treat, coordinates XX, deduction number XXXXXX. ”

"Who can make a cameo? Boss Zhou can't bring Lao Mouzi to make a cameo, right? If that's the case, I'll buy a hundred tickets and invite everyone to watch the movie, and post it as proof. ”