Lin Hao took the elevator on the first floor and went directly to Phoenix Shiya to report for duty.

Ling Tian and the three inspected the company for a moment, Liu Shiyu asked about the current business progress of some subsidiaries, arranged a notice of the afternoon meeting, and then asked the company's driver to drive them to a café.

"What are we going to do now?" Ling Tian asked Liu Shiyu.

He joined the business trip plan halfway, only cared about booking the hotel, and didn't know the official itinerary, of course, he didn't bother to know much, after all, he came with him to flirt with his wife, although he failed, the failure was very painful.

But when they went out together, he decided to ask.

"I met Louis, the editor-in-chief of Europa Fashion magazine, and Zhao Wen helped us get the match, and Luis decided to meet us. Liu Shiyu replied.

Headquartered in Paris, Europa Fashion is one of the largest fashion magazines in Europe, with offices in Milan, Monighe, London, and other locations, spanning the entire Western Europe.

They are also one of the bellwets of European high society, and many rich stars are their readers, especially those who are noblewomen.

Shiya Group and "Europa Fashion Industry" are not of the same order of magnitude, and they can meet each other because of Zhao Wen's relationship, for this kind of high-end fashion magazine, the face of any nobleman is very important, not to mention that Zhao Wen is now a real power figure.

Liu Shiyu was very satisfied with her sponsorship of Zhao Wen and was immediately rewarded.

The effect was more than a little better than she expected, and she was just trying it out, which helped Shiya enter the European market.

Now it seems that it is more than a little help, Zhao Wen has made an appointment with the editor-in-chief of "Europa Fashion Industry" in a word.

"Europa Fashion World. ”

Ling Tian felt a little impressed, and after a moment, he suddenly remembered that the owner of this magazine should be Benny.

At the beginning, Riotino was also introduced by Benny, otherwise Ling Tian would not have gone to Riotino to customize clothes, after all, he would not have gone out of his way to find these handmade tailors.

However, Zhao Wen has already pulled the strings, and he doesn't need to get involved again.

You don't usually need to go to a drinking party to discuss business with Westerners, and of course a drinking party is not a drinking party, no one will persuade you to drink at a drinking party, and if you don't drink a drop, no one will feel inappropriate. If you get drunk, then you will be embarrassed, and it is estimated that no one will dare to invite a drunk to a drinking party.

Cafes and the like are one of the most frequented places, and of course, different people go to different cafes, for example, the café that I agreed with Editor-in-Chief Louis this time is the famous Café de Flower.

The interior is elegantly furnished, and although it is a booth, the privacy is very good, because the place is very spacious, the baffle is relatively high, and of course the average consumption here is also very high.

Ling Tian and the others arrived a little early, sitting in the reserved seats and waiting.

Louis arrived a few minutes later, a tall middle-aged man in an overcoat who drove a Mercedes C-Class sedan and carried a handbag.

After a few words of routine greetings, Liu Shiyu began to talk about business, which was also the purpose of this meeting.

"Editor-in-Chief Louis, our plan is to ask you to give us a new product feature, mainly Phoenix Shya, which only needs to be mentioned slightly, because Phoenix itself is a big brand under Shy. ”

Liu Shiyu said: "Your magazine should not have appeared in the Chinese brand, the hunting psychology is very common, and with the element of Countess Alwen, the impact on readers will inevitably be great." I think it's going to be a good idea for you to do this for the first time, and it's a win-win situation. ”

"We will also invest more in the advertising of your magazine. ”

To put it bluntly, this kind of magazine is to earn advertising money. Their distribution, printing, and operating costs are much higher than the money they get from selling magazines, and if they don't have a huge advertising fee, they will inevitably go out of business.

Liu Shiyu also knows very well that the premise of cooperation is to invest in advertising, and if you don't pay for it, the other party will not give them Shiya a special topic. After all, it was Shiya who found the other party, not the other party who came to Shiya on purpose, and the difference is very big.

"No, no, Ms. Liu, do a special feature of your products, I can't agree, I don't think your brand has reached this level, this will lower the taste of our magazine, we will not take this risk. Louis had a little ugly on his face.

Louis originally only wanted to introduce an ordinary brand, but Liu Shiyu proposed to do a new brand topic, Louis felt that this female boss from China was too uninteresting, where did she get the confidence.

"Brand, Mr. Louis, with all due respect, it has nothing to do with brand awareness, because we're doing a new product feature, not a cover core feature. ”

Liu Shiyu was stunned, what does this have to do with the brand, it is a new product in itself.

"Europa Fashion World" has such a column, introducing some foreign emerging brands, and every few issues will also open a special topic.

To put it bluntly, this column is to take advantage of people's novelty of exoticism, relying on the reader's curiosity, not the brand awareness that has been formed.

Many of these brands introduced in the column are unknown, and there are even special topics about handicraft workshops in Southeast Asian countries such as Thailand.

It has nothing to do with brand awareness, and for this reason, Liu Shiyu plans to cooperate with this magazine through Zhao Wen's connection.

If the effect is okay, when the popularity is opened, you can cooperate for a long time in the future.

They are a new brand, and it is impossible to open a formal topic all at once, Liu Shiyu is very clear about her positioning, she originally thought that it was not too difficult, but she didn't know that Louis seemed to be very unhappy with her proposal.

"Our products have just made a lot of splashes in the appointment of Countess Alvyn, and have attracted a lot of attention, which is very much in line with the requirements of your column, which is equivalent to your boost. It would be helpful for you to take the opportunity to make a feature presentation for your magazine. Liu Shiyu continued to try to convince Louis.

"No, I can't. Louis shook his head.

Of course, it has nothing to do with brand awareness or anything, the main thing is that Louis doesn't have a good impression of Huaxia, so he doesn't like to do special topics for Huaxia's company.

"We can give you an introduction to the exotic classification column, the topic is impossible, your brand is not qualified. ”

Louis scoffed at Liu Shiyu's insistence.

It's really ignorant people, a small brand in a third world country, and wants to use the exotic topic to give you a classified column that is already worthy of you.

In this meeting, the main reason was that Countess Erwen contacted the editor-in-chief of their magazine, and finally gave him this task, because of the face of Zhao Wen, the countess, Louis came to meet Liu Shiyu, otherwise he would not agree to this meeting at all.

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(End of chapter)