Chapter 386: Rectification

The next nearly a month.

The TV series "Descendants of the Sun" can be described as overwhelming, and has always occupied the first place in the hot search topic list in South Korea and even in China.

In terms of ratings, it is even more the same every week, as early as the third episode of the TV series has exceeded 10%, and according to the current trend, it is not impossible to break through the 20% ratings. The TV drama ratings of cable stations reached 20 percent, which was never seen in the past, and no one expected.

Even, it is not an exaggeration to say that with the current ratings of "Descendants of the Sun", it is not an exaggeration to beat most of the TV series of wireless stations.

The results achieved by the TV series, especially the topic income brought by the explosion of ratings, far exceeded the best results that Shen Zhengyuan had expected. In the face of this sudden huge benefit, even Shen Zhengyuan, who thought that he had long been accustomed to seeing big scenes, took several days to get used to it.

At present, more than half of the TV series has been broadcast, needless to say, the income from advertising is not only sold out, but even with the continuous surge in ratings, the phenomenon of short supply is particularly serious, if it is not for the current number of advertisements has reached the limit of what can be carried, Shen Zhengyuan even plans to fill all the time before and after the TV series is broadcast.

Of course, this is only the case of the first broadcast, and the most exaggerated thing is that even the rerun advertisements are also sold out, and a TV series can become so popular that even if you take past Korean TV dramas as an example, it is definitely a phenomenon.

In other words, the advertising cost of a 15-second ad during the prime advertising time on cable stations is about 13 million won. "Descendants of the Sun" has an advertising revenue of 420 million won per episode, and if calculated based on 16 episodes, it will be at least about 6.6 billion won. In addition, not counting the fact that the popularity of this TV series has led to the increase in advertising and promotion packages sold by other programs on the TV station.

As far as Shen Zhengyuan knows, even the most unpopular radio program on the TV station, "Peninsula Night" hosted by Ha Dongxun, has also broken records in the listening rate through several consecutive episodes of the "Descendants of the Sun" special.

The success of the drama and the ascension of chickens and dogs to heaven seem to have become the current situation of Al Jazeera.

However, just when the TV series was in full swing and breaking records, some small details told Shen Zhengyuan that everything did not seem to be as smooth as it seemed on the surface.

"The Commission's warning?"

Al Jazeera, in the president's office, Shen Zhengyuan looked at the notification letter in his hand and raised his eyebrows.

"Tell me what happened. ”

Jin Dazhou frowned, and only then said: "Originally, we thought it was just an ordinary program review problem, and this situation has happened in the past, the committee thought that the program broadcast language was too vulgar or 19 banned, and it did not meet the broadcast time, but after going to the committee, we were told that the content of the program needs to be rectified." ”

"Rectification?"

Hearing Jin Dazhou's words, Shen Zhengyuan's original frowning brows were even more aggravated: "What is the reason they gave?"

"The content of the program is too vulgar and has a bad impact on some young audiences," repeated the reasons given by the committee, Jin Dazhou paused: "In addition, he has repeatedly ignored the accusations and suggestions made by the committee on the program, which has a bad impact." ”

In Shen Zhengyuan's view, the reason given by the committee for the second half of the cut is purely to pick bones in the egg and have nothing to do.

As far as the position is concerned, the existence of the committee was originally specifically aimed at the TV station, and no matter which TV station suffers from the other party, not to mention that there are so many programs on one TV station, how can it be that every program follows the wishes of these people in the committee.

In the past, both parties were also safe and sound, and suddenly gave suggestions for rectification, Shen Zhengyuan naturally thought of the meeting not long ago.

From this point of view, this should be the backhand of the 'Blue House'.

To be honest, although these small actions of the committee have not been able to really have a substantial impact on the TV station at present, they really have a few effects in terms of disgusting people, at least Shen Zhengyuan was disgusted.

"First rectify according to the requirements of the committee and cut out the inappropriate parts. Frowning, looking down and thinking for a while, Shen Zhengyuan still decided to go as asked first. If you can pass the level smoothly, it is naturally the best, but if you still can't solve it......

"I see, President. ”

Jin Dazhou nodded, he actually knew that the so-called world and earth broadcast was the largest, and as far as the TV station was concerned, everything was still based on the broadcast of the program as the most important consideration. As for the comments made by the Committee, they usually have opinions anyway.

After explaining the bad things about the committee, Shen Zhengyuan immediately put the topic on other variety shows on the TV station: "How is the situation of "Comedy League"?"

"The ratings of the show are quite stable, and the ratings just exceeded 1.127% not long ago. ”

Compared with other programs on the TV station, the upward trend of "Comedy League" is undoubtedly a relatively slow program, especially compared to the ratings of "Brother I Know", which has been in production for less than a year, "Comedy League" is even worse.

However, most of the actors in the show are funny artists with little reputation, and the most famous in the show is the reality that the two MCs, Lee So-geun and Song Ji-hyo, are the most famous.

The ratings of the program can rise steadily to one percent, which is actually quite good.

According to the situation of cable stations, as long as they can reach the 1 percent rating, they are actually within the acceptable range of TV stations.

What's more, compared with other variety shows, "Comedy League" also occupies an advantage.

"Arrange funny artists to appear in the show, and let them design a few sitcoms related to "Descendants of the Sun" to gain popularity. ”

That's right, it's just following the trend, compared with other variety shows on TV stations, "Comedy League" is undoubtedly the easiest program to operate in terms of popularity.

If appropriate, you can also invite the main actors in "Descendants of the Sun" to make a cameo appearance on the show. "Song and Song couples don't have to think about it, but in "Descendants of the Sun", there are more than Song Joong Ki and Song Hye Kyo starring. Although the popularity of the male and female protagonists is not as high as that of the two leading actors, they are also one of the most popular actors at the moment.

"In addition, after the TV series is over, I plan to make a new variety show......"

Regarding the new variety show in Shen Zhengyuan's mouth, Jin Dazhou was not too surprised, it was normal for the TV station to launch a new variety show.

However......

"In terms of MC candidates, I hope to invite Kang Ho-dong, Yoo Jae-seok or Lee Kyung-kyu to star. ”