Chapter 37: New Album Released
Nowadays, there are many shopping websites on the Internet, and we use our mobile phones to surf the Internet every day, and we use our home computers to surf the Internet, and we also shop online. If we make a website that sells Mu Ran's albums, do you think people will buy them? Do we need distributors? We don't even need to sell physical albums, we can sell electronic albums online! This not only saves a lot of costs, but also makes it easier for people to stumble. Xiao Yi told his own way.
That's right, Xiao Yi's idea is to build a shopping website! He also recently discovered that although the development of the Internet and smart phones in this world is no worse than in the previous life, and there are instant messaging software such as Weibo and WeChat, it can be said that the online shopping is far inferior to the previous life.
Although there are many shopping websites on the Internet now, but most of them are petty, various software services and rules are very imperfect, from Xiao Yi's point of view, the world's online shopping is not as good as the previous life in 2008, you must know that the world is now 2015!
Thinking of the popularity of online shopping in his previous life, Xiao Yi had the idea of intervening here at that time, and he had already begun to act.
He has asked his little one to learn about the larger shopping sites now, and is ready to acquire another one and develop it on his own.
It's not that he doesn't want to start from scratch, but after all, he is not a professional person in this field, so it's okay to let him give advice, but if he really lets him do it himself, he will immediately be blind. So, buy a shopping website directly, and then put forward your own development plan and improvement suggestions, let the professional take responsibility for it, and finally he only needs to be responsible for collecting dividends.
"Is this okay with online sales?" Gao Feng asked with some confusion.
The crowd was also lost in thought.
"I think it's feasible, now that the Internet is so developed and there are so many netizens, it is completely possible to sell online. But I think we can sell physical albums and digital albums together, so that those who like to collect physical albums can also buy what they like. "As a person who specializes in economics, Sister Li was the first to figure out the key to it, and agreed.
Xiao Yi nodded with satisfaction, he didn't think that the physical album still needed to be burned, after he decided to sell it online, he had already asked the company to temporarily stop the burning of the physical album, and he was ready to waste it if it had already been burned.
Now that Sister Jing Li said this, there is no need to waste it, because a large number of people like to collect all kinds of albums, especially those real fans, who will collect every album of their idols.
"That's right, people who like to listen to songs and are willing to spend money to buy albums are generally young people, and which of today's young people don't go online? There is no need to worry that the album will not be sold, and more importantly, if it is sold online, the target group will be very wide, unlike traditional sales channels, and some cities cannot sell it without stores!
"yes, why didn't I think of it!" Zhang Wei, the person in charge of contacting the publisher, also said suddenly.
"But if we do online sales, do we make our own websites, or do we cooperate with those shopping websites?" Sister Juan asked a question.
"Yes, Xiao Yi, since you put forward this suggestion, then you should have thought it through, right?" Sister Li asked.
Xiao Yi took a sip and said: "My opinion is that our studio will open an independent studio website, which is not only used for album sales, but also for the recruitment of artists, the discovery of new talents, the acquisition of film and television scripts and songs, and so on. I want to make this website a comprehensive artist service website! But this time it is too late, so I can only cooperate with the existing shopping website. Of course, his idea is to cooperate with the shopping website he is about to buy, and the studio website he mentioned is actually prepared by Xiao Yi himself for the future company, there is nothing to do with the studio, after all, he is ready to merge with Mu Ran's studio.
Everyone was stunned when they heard Xiao Yi's words, they didn't expect Xiao Yi to have such big ambitions and plans.
"But our studio doesn't have any related business. Sister Li said suspiciously.
"Hehe, there is no related business we can increase, and this is just my long-term plan, and I didn't say that I want to do it in one step, and then our studio will gradually develop into a comprehensive entertainment company. This is also what Mu Ran means, I have discussed it with Mu Ran before, and it has not been decided yet, it is just a preliminary development direction. Xiao Yi explained with a smile that in fact, he had discussed it with Mu Ran, it was all his own thoughts and plans.
This is the first time that Xiao Yi has selectively told everyone about the ultimate goal in his heart, and he also hopes that everyone will have some confidence in their hearts, so that they will not be blinded by the difficulties or interests in front of them and lose confidence in the studio.
Sister Juan and Sister Li also looked at Xiao Yi with a look of surprise, even they didn't know about it, when did Xiao Yi and Mu Ran discuss it?
But it's a really good idea, and who wouldn't want to build and work on their own studio to grow?
Seeing that everyone's faces were burning with confidence again, Xiao Yi smiled and glanced at Sister Juan, signaling the other party to quickly change the topic, otherwise Xiao Yi wouldn't know what to say.
"Okay, since Xiao Yi you have a plan, then the sales of the new album will be handed over to you. It just so happens that Xiaoran has another TV series to shoot recently, and the rest of the studio is in charge of this matter!" Sister Juan knew that Xiao Yi didn't want to say it anymore, and she couldn't say it anymore, and if she continued to talk about it, she would expose their core secrets.
"Okay Sister Juan!" everyone replied, and then left together, while Sister Juan and Sister Li stayed, they still had something to ask Xiao Yi.
"Xiao Yi, don't we have that record company responsible for the sales of Xiao Ran's new album? Why did it get to the online sales again? And when did you discuss with Mu Ran about changing the studio into an entertainment company?" Sister Juan said first.
Sister Li nodded, also expressing her doubts, Xiao Yi said solemnly: " Sister Juan, Sister Li, I have thought about it carefully, in fact, Mu Ran and the studio have actually developed to a bottleneck, we now have two choices, the first is to develop into superstars like Liu Aihua, but in the current situation, there is almost no possibility; 。 ”
Sister Juan and Sister Li nodded in agreement, and Sister Juan said: "Indeed, now Mu Ran's popularity has reached a bottleneck, and to reach the level of a superstar, you can only rely on the accumulation of works little by little." ”
"Yes, current artists actually have this problem, look at the current entertainment industry, except for those old superstars, there has not been a single one who can reach their level for many years. Sister Li said.
"Hehe, I don't actually think that Mu Ran can develop to the level of a superstar, this is not something that can be achieved by the accumulation of works alone. Liu Aihua: The superstars of their generation have their own reasons for their unremitting efforts, as well as factors of the background of the times, in the era in which they lived, entertainment resources were relatively scarce, and there were only those stars that the public could contact or understand. And after the entertainment company discovers them, they can concentrate all their efforts to support a person's development. They have all spent a long time forming their own unique characteristics, some characteristics that are deeply rooted in the hearts of the people, and it can also be said that they have formed their own unique personality charm, so that generations of people remember and like them.
And the current entertainment industry is completely different from their era, now it belongs to the Internet era, it can also be said to be the era of national entertainment, the artist culture in the entertainment industry can almost be said to be about to become a fast food culture, the replacement of star artists is getting faster and faster, people can see more and more artists, and there are more and more idols to choose. And entertainment companies don't invest too much resources in a single artist.
The cake is still so big, but the number of people who share the cake has increased from ten to 100, 1,000 people, in such a situation, who can maintain the growth of popularity for a long time? Therefore, it is difficult to have a superstar like them now. Xiao Yi ...... his analysis Well, no, I saw an analysis of the entertainment industry by chance in my last life.
Sister Juan and Sister Li also fell into contemplation when they heard Xiao Yi's analysis, it was the first time they heard the concept of "national entertainment", and it was the first time they heard the analysis of the reasons why there have been no new "superstars" for so many years.
Now in the entertainment industry, there are countless young and beautiful beauties, and there are many stars who have performed well in film, television and songs, Mu Ran is not the only one, that is to say, there is no need for the public to choose Mu Ran, or Mu Ran is not more recognized and loved by the public than other artists!
If Liu Aihua fades out of the entertainment industry for three or five years, and reappears, no matter where he goes, as long as he speaks, people will immediately know who he is, and fans will still remember him, even if someone becomes a fan of other stars, they still like him. But what about Mu Ran? If Mu Ran dares to fade out of the entertainment industry, don't say three or five years, as long as one year, fans may forget her. Because even if there is no Mu Ran, those fans can still find a lot of substitutes for Mu Ran! More importantly, Mu Ran is a woman, how many years of her youth has? When she is no longer young, can she still be the same as now? So I said, Mu Ran will never become a superstar if she continues to develop like this!"
Xiao Yi's words were like thunder, so that Sister Juan and the others completely understood, they finally understood the current development trajectory of the entertainment industry, and also understood why there have been so many first-line stars in Huaxia for so many years, but no one has ever been able to reach the level of those superstars!
Xiao Yi took a sip of water and quietly looked at the two who were deep in thought, Sister Juan and the two needed to digest Xiao Yi's words, what they heard today can be described as "deafening".
"Then, is there anything you can do?" Mu Ran's voice suddenly came from the stairs with some expectation.
Xiao Yi and the three turned their heads to look at Mu Ran, only to see that she was holding a sleepy-eyed little girl looking at Xiao Yi and the others.
Mu Ran was actually in the studio not long after everyone left, and then hugged the little girl who woke up and was ready to go downstairs, and when she arrived at the staircase, it was just when Xiao Yi began to say that Mu Ran had no characteristics of her own and would not become a superstar.
So she motioned to the little girl not to make a sound, and quietly listened to Xiao Yi's words. She had to admit that what Xiao Yi said was right, she really didn't have anything particularly outstanding.
But becoming a superstar like Liu Aihua has been her dream since she was a child, and she doesn't want her dream to be shattered like this. Therefore, when Sister Juan and the three fell silent, she asked, expecting Xiao Yi to give her an affirmative answer.
But Xiao Yi didn't answer Mu Ran's words, but said to the little girl with a smile: "Our Niuniu woke up, come, come down, come to Dad, Niuniu is a big girl, keep letting your mother hold you like this, don't tire your mother out." ”
Seeing that Xiao Yi didn't answer her question, Mu Ran felt a sense of loss in her heart, walked downstairs with the little girl in her arms, put the girl down, and let her run into Xiao Yi's arms, while she sat down next to Sister Juan in silence.
"Shu Baba, Niuniu and her mother have been standing there for a long time, listening to you and Aunt Li talk to each other. ”
"yes, then why don't you call Daddy. ”
"Ma Ma didn't let Niuniu call you, saying that she was afraid of disturbing Shu Xiaoba and talking about business. ”
"Hehe, our Niu Niu is so good. ”
……
Sister Juan and Sister Li watched Xiao Yi laugh with the little girl by herself, while Mu Ran sat there with a lonely face, with a trace of grievance and unwillingness on her face.
In fact, they all know Mu Ran's dream, and they have been helping Mu Ran to work hard towards the goal of their dreams, but today's Xiao Yi's words completely broke the dreams of several people.
Sister Juan didn't know how to comfort Mu Ran, so she could only hug her shoulders and pat her back silently.